New Ducati Magazine 2015

Cucciolo - <strong>Ducati</strong> 60 - <strong>Ducati</strong> 65 - <strong>Ducati</strong> 98 - 98Sport - Gran Sport Marianna 100 Sport - 125 Sport - 125 Desmo - 200 Elite - 250 Diana - 50 Scrambler - 350 Sebring 250 Mach 1 - 250 Mark 3 - 350 Mark 3 D Desmo - 450 Desmo - 750 GT - 750 Super Sport Desmo - 900 Super Sport Desmo - 900 Mike Hailwood Replica 900 SS Darmah - 500 SL Pantah - 650 SL Pantah - 750 F1 - 750 Paso - 750 Sport 851 Tricolore - 900 Supersport - Monster - 916 - 748 - 900 Supersport Supermono - Sport Touring - 900 MHe - 999 - 749 - Multistrada - Sport Classic Hypermotard - 1098 - 848 - Streetfighter - Panigale - Diavel - Scrambler These important results stem from our constant quest to push innovation to the limit, in design and in terms of performance. A solid commitment that we are confident will allow us to improve even more in the near future. <strong>2015</strong> will be a unique year for <strong>Ducati</strong>, in particular thanks to the extraordinary number of new products we have launched and are still launching onto the market. We are aiming for additional growth, one which is however attentive to and respectful of the brand values, as always. You will find the novelties for <strong>2015</strong> presented and described in the pages of our Redline <strong>Magazine</strong>. They are truly numerous and significant. They range from the 1299 Panigale, to the new Multistrada 1200 with the exclusive <strong>Ducati</strong> Testastretta DVT variable timing engine, to the Scrambler. For the latter we have set up an ad hoc division, the motto of which is “The Land of Joy”, with the aim of creating products which chiefly target accessibility and distinctiveness. We are facing a new and important challenge, in line with our philosophy which is to increasingly satisfy our fans by developing the best sports bikes, both technological and with a refined design, available on the market. So many goals achieved, many a satisfaction: the culmination of hard work and the years spent at Borgo Panigale. I still have plenty of dreams, and I am convinced that continuing to dream the future is the best way to realize it, knowing that I can count on the help of an extraordinary team at Borgo Panigale and in many other countries around the world as well. It is a promise: the best is yet to come. Claudio Domenicali CEO <strong>Ducati</strong> Motor Holding 5 6