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2012? - Rock Eisteddfod Challenge

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career in the arts<br />

We chatted with <strong>Rock</strong> Eistedfod <strong>Challenge</strong> ® Event<br />

Manager Karla Tatterston about her role, why she<br />

absolutely LOVES it and heraspirations for the<br />

<strong>2012</strong> <strong>Rock</strong> <strong>Eisteddfod</strong> <strong>Challenge</strong> ® .<br />

What made you want to get into event<br />

management<br />

I started out studying ballet and contemporary from 3<br />

years of age, and danced professionally for 8 years.<br />

I really enjoyed seeing just how a production came<br />

together. Discovering this love for live events and<br />

productions, I made my way through a number of<br />

behind-the-scenes positions. Stepping off the stage, I<br />

realised I was a natural organiser, so to get my foot<br />

in the door, I applied for intern and assistant roles<br />

whilst studying so I could gain experience in the events<br />

industry. I have always wanted to be the director of a<br />

massive spectacle...I think I might be on my way there.<br />

REC is definitely one of those events<br />

I always aspired to manage.<br />

How long have you been working behind<br />

the scenes at events<br />

About 10 years, and in a number of roles, not just<br />

event management. (Wow that makes me sound old!)<br />

My latest obsession when organising an event is the<br />

marketing communication side –Engaging people<br />

showing them / telling them / getting them to see the<br />

event. Tough, but once people are there, they always<br />

love the experience. I make sure of it. It’s important to<br />

remember, that every role at an event,<br />

helps to create the experience for<br />

the audience. From the ticket collector to the<br />

cleaner and the performer to the MC. It’s a total package!!<br />

Most important thing that you’ve learnt<br />

Work hard, be versatile and learn the ropes of<br />

everyone’s job because you never know when you will<br />

have to jump in and direct the show or light a scene.<br />

It’s so important to be on top of the details in your role,<br />

and be able to lead as well as understand the bigger<br />

picture. The decision making process in creating and<br />

delivering an event, is never as simple as it seems.<br />

Don’t be arrogant, and always smile<br />

because it is infectious!<br />

What brought you to the REC<br />

family<br />

When I was a little girl, at our end of year<br />

ballet concerts there were always the<br />

awesome colourful and iconic REC<br />

posters in the dressing rooms which I loved.<br />

I would ask the older girls in the dance school<br />

what the posters were for, and they were so<br />

excited when they would tell us the<br />

stories about their performances. I wanted to<br />

be just like them. Unfortunately, my school<br />

was never involved in REC (devastating<br />

for a teen who was desperate to perform!),<br />

however, as a dancer I was fortunate enough<br />

to be booked to perform as a health promotion<br />

during the Canberra finals one year, and as a<br />

dance teacher I have seen a number of my<br />

students perform in REC and love the process.<br />

I was always attracted to REC because<br />

it’s such a great event – I watched it on<br />

TV every year, and the creative and<br />

unstoppable energy, sequins, and<br />

killer dance routines left me totally<br />

inspired. The organisation itself stands for<br />

something I really believe in. That is so<br />

mportant to your career – not only<br />

being skilled but working in a field you love,<br />

you enjoy and are passionate about. <strong>Rock</strong><br />

<strong>Eisteddfod</strong> <strong>Challenge</strong> ® inspires me, and<br />

I feel like I am contributing to the lives of<br />

students and facilitating an amazing experience.

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