Crude oil production roars ahead in Iraq - The Global Journalism ...
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us<strong>in</strong>ess WITH<br />
media technology<br />
CNN seeks<br />
sizzle with a<br />
food show<br />
<strong>The</strong> Media Equation<br />
DAVID CARR<br />
MichaelK.Williams played Omar<br />
Little, the righteousstickup man <strong>in</strong><br />
‘‘<strong>The</strong>Wire,’’ and now plays Chalky<br />
White, the bootlegger on ‘‘Boardwalk<br />
Empire,’’ so he is a big deal <strong>in</strong> the East<br />
Flatbush hous<strong>in</strong>g projects<strong>in</strong>New York<br />
where he grew up. Stand<strong>in</strong>g <strong>in</strong> Gloria’s<br />
3, a Tr<strong>in</strong>idadian restaurant <strong>in</strong> nearby<br />
CrownHeights last Thursday, he said<br />
he had funrunn<strong>in</strong>g around his old<br />
neighborhood. But he added that itwas<br />
the man hewas with who createdmost<br />
of the fuss.<br />
‘‘All the little kids were runn<strong>in</strong>g after<br />
him,’’ Mr.Williams said, <strong>in</strong>dicat<strong>in</strong>g his<br />
lanky d<strong>in</strong><strong>in</strong>g companion.<br />
Anthony Bourda<strong>in</strong> tends to get noticed.<br />
<strong>The</strong> chef turned televised tour<br />
guide is macho but not overbear<strong>in</strong>g,<br />
profanewithout be<strong>in</strong>g coarse, and tall<br />
and handsome. How handsome?Iwas<br />
at an outdoorsocial eventwithmywife<br />
some years agowhenhe passedby, and<br />
shewas sotransfixedbyhimthat she<br />
walked<strong>in</strong>to abush. Ihate him for that,<br />
but am unsurprised that his charmed<br />
life is about to addanew chapter.<br />
Mr. Bourda<strong>in</strong> and Mr.Williams were<br />
<strong>in</strong> Brooklyn film<strong>in</strong>g the lastepisodeof<br />
Mr. Bourda<strong>in</strong>’srough-and-ready cul<strong>in</strong>ary<br />
show ‘‘No Reservations,’’ which<br />
has runfor eight seasons on the Travel<br />
Channel. Last week, CNN and Mr.<br />
Bourda<strong>in</strong> announced that he would be<br />
mov<strong>in</strong>g to the cable news channel to<br />
make an as-yet-unnamed travelshow<br />
thatwill air on the weekends.<br />
‘‘Elevenyears ago, I was stand<strong>in</strong>g by<br />
adeep fryer,’’ he said, his voice convey<strong>in</strong>g<br />
wonderashe and Mr.Williams<br />
capped the day’sshoot<strong>in</strong>g with a d<strong>in</strong>ner<br />
of oxtail stew, curriedgoat, soup and<br />
macaroni pie. ‘‘I was surprised and<br />
flattered that anews organization was<br />
<strong>in</strong>terested<strong>in</strong>do<strong>in</strong>gashow withme.’’<br />
Sowerethe restof us. CNN,the<br />
former cable newsleader, is at loose<br />
ends, hav<strong>in</strong>g recordeditslowest rat<strong>in</strong>gs<br />
<strong>in</strong> 10 years <strong>in</strong> April. <strong>The</strong> channel<br />
still makesalot ofmoney, an expected<br />
$600 million<strong>in</strong>operat<strong>in</strong>g profitthis<br />
year. But noth<strong>in</strong>g — not the liftofan<br />
electionyear,the replacementof Piers<br />
Morgan for Larry K<strong>in</strong>g or firm edicts<br />
from TimeWarner management—has<br />
moved the needleon viewership.<br />
Evenasprofits pileup, CNN is <strong>in</strong><br />
danger ofbecom<strong>in</strong>g a niche channel.<br />
Perhaps sign<strong>in</strong>g a proven niche player<br />
— accord<strong>in</strong>g to Nielsen,Mr. Bourda<strong>in</strong>’s<br />
show drawsabout 450,000 viewers ona<br />
channel that lives far down the dial — is<br />
a small partof the answer.<br />
It is not as if Mr. Bourda<strong>in</strong> is a television<br />
lightweight: He and his <strong>production</strong><br />
company ZeroPo<strong>in</strong>tZero, which will<br />
cont<strong>in</strong>ue to producethe show, have won<br />
Emmys forprograms onHaiti and Laos,<br />
and the crew was nom<strong>in</strong>atedforan<br />
Emmy foranepisode shot <strong>in</strong> Beirut dur<strong>in</strong>g<br />
the 2006Israeli offensive <strong>in</strong> Lebanon.<br />
Mark Whitaker,executive vice president<br />
and manag<strong>in</strong>g editor of CNN<br />
Worldwide, has been work<strong>in</strong>g to decreasethe<br />
network’srelianceonpolitics,where<br />
its middle-of-the-road approach<br />
oftensuffers <strong>in</strong> comparison with<br />
theedgier, more partisan offer<strong>in</strong>gs of<br />
SUN,FROMPAGE14<br />
closed the Sunday-only Newsafterrevelations<br />
about widespread phone hack<strong>in</strong>g.<br />
Mr.Murdoch visited thetabloid’s <strong>in</strong>ksta<strong>in</strong>ed<br />
newsroom <strong>in</strong> East London’s<br />
Wapp<strong>in</strong>g district, and, shirtsleeves<br />
rolled up, sent amessagetohis detractors<br />
and declared his commitmenttothe<br />
pr<strong>in</strong>ted word. ‘‘Hav<strong>in</strong>g a w<strong>in</strong>n<strong>in</strong>g paper<br />
is the best answer to our critics,’’ Mr.<br />
Murdoch told the newsroom upon announc<strong>in</strong>g<br />
the Sunday edition.<br />
Giddy with excitement as if itwere his<br />
first newspaper, Mr. Murdoch later<br />
tweeted: ‘‘Reports early, but new Sun<br />
edition sold 3m!’’ and ‘‘I will be very<br />
happy at anyth<strong>in</strong>g substantially over<br />
two million!’’<br />
<strong>The</strong> Sunrema<strong>in</strong>s the most-read newspaper<br />
<strong>in</strong> a country so enamored of<br />
tabloid gossip that an anti-litter campaign<br />
scattered throughout the London<br />
Underground reads: ‘‘<strong>The</strong> newspaper<br />
you’re read<strong>in</strong>g is rubbish.’’ <strong>The</strong> Sun’s<br />
discounted cover price of30 pence, or<br />
about 46 U.S. cents,on weekdays and 50<br />
pence, or 77 cents, on Sundays has<br />
helped the newspaper ma<strong>in</strong>ta<strong>in</strong> itslead,<br />
the audit bureau said <strong>in</strong> its most recent<br />
circulationreport.<br />
News Corp. decl<strong>in</strong>ed to comment on<br />
the Sun’s circulation.<br />
<strong>The</strong> Sunisalsooperat<strong>in</strong>g <strong>in</strong> a delicate<br />
era <strong>in</strong> Brita<strong>in</strong> when everyth<strong>in</strong>g done by<br />
newspapers, Murdoch-owned or not, is<br />
under <strong>in</strong>creased scrut<strong>in</strong>y. That scrut<strong>in</strong>y<br />
is especially apparent at <strong>The</strong> Sun. British<br />
<strong>in</strong>vestigators have said <strong>The</strong> Sun participated<br />
<strong>in</strong>widespread bribery of ‘‘a network<br />
ofcorrupted officials,’’ and several<br />
of the newspaper’s top journalists have<br />
been arrested. Last month, Rebekah<br />
Brooks, the former editor of both News<br />
of the World and <strong>The</strong> Sun, was formally<br />
charged with obstruction ofjustice.<br />
Newsroom morale at <strong>The</strong> Sun has<br />
sagged asthe management and stan-<br />
FoxNews and MSNBC. He began talk<strong>in</strong>g<br />
with Mr. Bourda<strong>in</strong> back <strong>in</strong> March <strong>in</strong><br />
the belief thatthe chef’spenchant for<br />
travel<strong>in</strong>g to far-flung places like Thailand<br />
and Saudi Arabia wasafitwith<br />
CNN’s<strong>in</strong>ternational credentials.More<br />
important, Mr.Whitaker wanted CNN’s<br />
first move out ofits lanetocomewitha<br />
baked-<strong>in</strong> audience attached. CNN has<br />
notrouble attract<strong>in</strong>g viewers; it just<br />
has trouble persuad<strong>in</strong>g them to stick<br />
around when theworld is not on fire.<br />
‘‘Tony is appo<strong>in</strong>tmentview<strong>in</strong>g and<br />
sticky <strong>in</strong> a way thatweneed to be,’’ Mr.<br />
Whitaker said on the phone. ‘‘We are<br />
big fans of what he does and what he<br />
stands for,which is global and smart,<br />
but he goesbeyond politics and war<br />
coverage. We need to be broader than<br />
that and we are look<strong>in</strong>g hard to make<br />
that happen. Tony was the first person<br />
that cametom<strong>in</strong>d.’’<br />
Mr. Bourda<strong>in</strong> landed<strong>in</strong>the public<br />
consciousness <strong>in</strong> 2000 with his book<br />
‘‘KitchenConfidential,’’ a scabrouslook<br />
atthe mayhembeh<strong>in</strong>d the f<strong>in</strong>e d<strong>in</strong><strong>in</strong>g<br />
tables of Manhattan.<br />
But he quickly outgrew the caricatureof<br />
a bad boy and became a rarity<strong>in</strong><br />
the celebritychef world: aguy who<br />
knowsfoodbut isalot more <strong>in</strong>terested<br />
<strong>in</strong> the human <strong>in</strong>gredientsbeh<strong>in</strong>d the<br />
cuis<strong>in</strong>ethan the recipes. He loathes the<br />
motif that positions chefs as divas or<br />
rock stars, and has<br />
‘‘He goes<br />
beyond politics<br />
and war<br />
coverage.<br />
We need to<br />
be broader<br />
than that.’’<br />
said unk<strong>in</strong>d th<strong>in</strong>gs<br />
about someother<br />
chefs, many of whom<br />
work atthe Food<br />
Network,which is<br />
owned by Scripps<br />
Networks Interactive,<br />
which alsoowns<br />
the Travel Channel.<br />
Mr. Bourda<strong>in</strong> was<br />
not itch<strong>in</strong>g to change jobs — it is tough<br />
to beateat<strong>in</strong>g your way around the<br />
world — but he is happy for the change<br />
<strong>in</strong> address.<br />
‘‘I have had an excellent relationship<br />
with the Travel Channel, but CNN is a<br />
big company withalot of<strong>in</strong>ternational<br />
juice,’’ he said.<br />
A graduate of the Cul<strong>in</strong>ary Institute<br />
of America,Mr. Bourda<strong>in</strong> did some serious<br />
work <strong>in</strong> the kitchen enroute to becom<strong>in</strong>g<br />
executive chefat Brasserie Les<br />
Halles.Atthe sametime, he spent a fair<br />
amountof time sauté<strong>in</strong>g his bra<strong>in</strong> <strong>in</strong> a<br />
variety oflegal and illicit drugs.<br />
Whenhe got his shot attelevision, he<br />
took the jobseriously but did not adopt<br />
many of the conventions ofmedium. He<br />
often dips <strong>in</strong>to bleep-able languageto<br />
express joy or disgust, is fond ofjokes<br />
about the male anatomy and has been<br />
known to snack onaraw seal eyeball<br />
when theoccasionrequired.<br />
At a timewhenpersonal brand seems<br />
ascendant, Mr. Bourda<strong>in</strong> has stretched<br />
his to very lucrative, creative ends.<br />
He hasapersonal book impr<strong>in</strong>twith<br />
HarperColl<strong>in</strong>s Ecco, and has eight<br />
books l<strong>in</strong>ed up. He has alsowritten10<br />
books, both fiction and nonfiction, is<br />
publish<strong>in</strong>g a graphic novel this summer<br />
and has anothernovel<strong>in</strong>theworks.<br />
We hitthe Brooklyn Bridge and the<br />
lights of Manhattan snapped<strong>in</strong>to view.<br />
This is where he firstwenttowork as a<br />
bicycle messenger, rid<strong>in</strong>g <strong>in</strong> fromNew<br />
Jersey with his father. Thatwas followedbylong<br />
hours <strong>in</strong> the kitchen and<br />
evenlongerhours perpetrat<strong>in</strong>g foolhardy<br />
<strong>in</strong>dulgences with theothercooks<br />
he hung out with.<br />
‘‘Deep <strong>in</strong>side, Iamalazy screw-up<br />
and I have developed this very elaborate<br />
construction to outwitthat impulse,’’<br />
he said.<br />
He added that his latest assignment<br />
was ofapiecewith what came before it.<br />
‘‘This is another<strong>in</strong>aseries oflucky<br />
breaks that I will do my best not to<br />
screw up,’’ he said.<br />
KINECT, FROM PAGE 14<br />
tributors of free, unauthorized copies of<br />
software created by what was then<br />
called Micro-Soft were pirates, thwart<strong>in</strong>g<br />
progress by remov<strong>in</strong>g the f<strong>in</strong>ancial<br />
<strong>in</strong>centives to improve technology.<br />
Alex Kipman, a32-year-old Brazilian<br />
who has spent his careeratMicrosoft, is<br />
credited byMicrosoft as the quarterback<br />
of the K<strong>in</strong>ect project. At the company’s<br />
offices<strong>in</strong>Redmond,Wash<strong>in</strong>gton,<br />
he cheerily served up avery different<br />
version of the K<strong>in</strong>ect story.<br />
In the hackers’version,Microsoft had<br />
effectively lost control ofits ownproduct,<br />
thanks to the open source efforts fueled<br />
partly by the Adafruit OpenK<strong>in</strong>ect contest.<br />
It had emerged that Johnny Chung<br />
Lee, an employee of Microsoft <strong>in</strong> theApplied<br />
SciencesGroup, had covertly bankrolled<br />
that competition, and later said —<br />
after decamp<strong>in</strong>g for Google —that he<br />
had done so after his ‘‘<strong>in</strong>ternal efforts’’ to<br />
persuade the company to support the<br />
K<strong>in</strong>ect’s potential immediately beyond<br />
games had gone nowhere.<br />
Mr. Kipman dismissed the notion that<br />
outsiders changed Microsoft’s m<strong>in</strong>d<br />
about the K<strong>in</strong>ect’s potential. For<br />
starters, K<strong>in</strong>ect had not been ‘‘hacked’’<br />
at all, because no one had cracked its<br />
proprietary code. ‘‘If you’re just person<br />
X out there, it’smuch more glamorous to<br />
call it ‘hack<strong>in</strong>g,’ ’’ he cont<strong>in</strong>ued. ‘‘From<br />
my perspective, it’s‘t<strong>in</strong>ker<strong>in</strong>g.’ ’’<br />
Moreover, Mr. Kipman waved off Mr.<br />
Sunday sales slip at Murdoch’s pet<br />
SIMON DAWSON/BLOOMBERG NEWS<br />
Analysts estimated that sales of <strong>The</strong> Sun on Sunday would level off at two million copies.<br />
dards committee established byNews<br />
Corp. to<strong>in</strong>vestigate malfeasance at its<br />
newspapers has turned over hundreds<br />
of millions ofjournalists’e-mails.<br />
‘‘<strong>The</strong> Sun isanewspaper which <strong>in</strong><br />
most respects reflects Murdoch’s<br />
worldview,’’ said Michael Gove, aConservative<br />
member of Parliament, <strong>in</strong> his<br />
testimony on Tuesday to the Leveson<br />
Inquiry <strong>in</strong>to media ethics, borne out of<br />
the phone-hack<strong>in</strong>g scandal at <strong>The</strong> News<br />
of theWorld.<br />
Indeed, ofallthe approximately 175<br />
newspapers that NewsCorp.owns globally,<br />
<strong>The</strong> Sunholds a special place <strong>in</strong> his<br />
heart, friends and associateshave said.<br />
It also drives the company’s pr<strong>in</strong>t revenue<br />
<strong>in</strong> Brita<strong>in</strong>. News Corp. does not<br />
break out profit on <strong>in</strong>dividual newspapers,<br />
but revenue from advertis<strong>in</strong>g <strong>in</strong><br />
<strong>The</strong> Sun helps support less lucrative,<br />
more upscale titles like <strong>The</strong> Times of<br />
London and <strong>The</strong> Sunday Times.<br />
MARIO ANZUONI/REUTERS<br />
Attendees at an electronic enterta<strong>in</strong>ment show danc<strong>in</strong>g with the Xbox video-game console and the K<strong>in</strong>ect add-on, which translates a person’s movements to the video screen.<br />
A heady evolution of Microsoft K<strong>in</strong>ect<br />
Eager to expand his footpr<strong>in</strong>tonFleet<br />
Street, Mr. Murdoch bought <strong>The</strong> Sun <strong>in</strong><br />
1969 for £800,000, assur<strong>in</strong>g the previous<br />
owners hewould publish a ‘‘straightforward,<br />
honest newspaper.’’<br />
Because of the abrupt clos<strong>in</strong>g of <strong>The</strong><br />
News of theWorld, NewsCorp. already<br />
had the capacity to pr<strong>in</strong>t and deliver a<br />
newspaper on Sunday. That means a<br />
drop <strong>in</strong>readership at <strong>The</strong> Sun will not<br />
have a significant effect on the company’s<br />
f<strong>in</strong>ancial performance, analysts<br />
said. ‘‘It’sallupside because <strong>The</strong> News<br />
of the World doesn’t exist anymore,’’<br />
Mr. McCabe, the analyst, said. ‘‘<strong>The</strong>y<br />
haven’t gone out and spent serious<br />
money onanew staff or equipment.’’<br />
<strong>The</strong> Sun’s numbers also reflect an<br />
overall soften<strong>in</strong>g <strong>in</strong> the newspaper market<br />
<strong>in</strong> Brita<strong>in</strong>, analysts said. Average<br />
daily circulationfor British newspapers<br />
comb<strong>in</strong>ed fell 6.2 percent <strong>in</strong> April to 17<br />
million, accord<strong>in</strong>g to audit bureau data.<br />
Lee’s account of<strong>in</strong>ternal resistance to<br />
non-Xbox usesfor the K<strong>in</strong>ect: <strong>The</strong> master<br />
plan for the K<strong>in</strong>ect always <strong>in</strong>cluded<br />
the PC. ‘‘Johnny wasn’t part ofanyof<br />
those conversations,’’ Mr. Kipman said.<br />
Besides, he concluded,Microsoft had no<br />
problem with the ‘‘t<strong>in</strong>kerer crew’’ because<br />
it anticipated them.<br />
Mr. Lee <strong>in</strong>itially decl<strong>in</strong>ed to comment<br />
for this article, but he did e-mail a response<br />
toMr. Kipman’s account: ‘‘<strong>The</strong><br />
tremendous amount ofpositive press<br />
<strong>The</strong> idea of a band of<br />
outsiders forc<strong>in</strong>g a huge<br />
company to reth<strong>in</strong>k a major<br />
new product is appeal<strong>in</strong>g.<br />
coverage on K<strong>in</strong>ect projects <strong>in</strong> the<br />
months immediately follow<strong>in</strong>g launch<br />
was worth tens of millions dollars <strong>in</strong><br />
market<strong>in</strong>g for Xbox — and rema<strong>in</strong>s one<br />
of the most culturally <strong>in</strong>terest<strong>in</strong>g aspects<br />
of this product, keep<strong>in</strong>g usactively<br />
talk<strong>in</strong>g about the technology today.<br />
Stimulat<strong>in</strong>g that for $3,000 seems like<br />
goodbus<strong>in</strong>ess sensetome.’’<br />
Either way, the <strong>in</strong>cident seemed to<br />
burnish Microsoft’s reputation. Wired<br />
magaz<strong>in</strong>e evenpublishedanarticle credit<strong>in</strong>g<br />
Microsoft for its forward-th<strong>in</strong>k<strong>in</strong>g<br />
attitude toward collaborat<strong>in</strong>g with the<br />
masses: ‘‘No company has made it so<br />
easy to hack <strong>in</strong>to aproduct as popular as<br />
WOMEN, FROM PAGE 14<br />
to Harvard for abus<strong>in</strong>ess degree and<br />
worked for tech companies, <strong>in</strong>clud<strong>in</strong>g<br />
BEA Systems and Tellme Networks.<br />
Hergeekcredispretty unassailable.<br />
In 2005, she cametoKle<strong>in</strong>erasajunior<br />
partner, work<strong>in</strong>g as chief of staff to<br />
John Doerr. He was one of the ma<strong>in</strong><br />
evangelists who shaped the modern Internet,<br />
ageek’s geek who became a billionaire.<br />
Ms. Pao’s role was to help Mr.<br />
Doerr identify <strong>in</strong>vestments, <strong>in</strong>terview<br />
executives and write speeches.<br />
Accord<strong>in</strong>g to the suit, her troubles<br />
began almost immediately whenanotherjunior<br />
partner,Ajit Nazre, made <strong>in</strong>appropriate<br />
sexual advances. Eventually,<br />
the compla<strong>in</strong>t says, Ms. Pao ‘‘succumbed<br />
to Mr. Nazre’s <strong>in</strong>sistence on<br />
sexual relations on two or three occasions.’’<br />
Whenshe put an end to the relationship,<br />
it says, he ‘‘started aconsistent<br />
pattern of retaliation aga<strong>in</strong>st her.’’<br />
This wentonforfive years, it contends.<br />
<strong>The</strong> harassment partof the suit pales<br />
<strong>in</strong> comparison to the retaliation part,<br />
which blends <strong>in</strong>to an allegation ofageneral<br />
efforttokeep women<strong>in</strong>their place.<br />
Kle<strong>in</strong>er,Ms.Pao’slawsuit says, discrim<strong>in</strong>ated<br />
aga<strong>in</strong>st her and other women<br />
‘‘by fail<strong>in</strong>g to promote them comparably<br />
to men, by compensat<strong>in</strong>g themless<br />
than men through lower salary, bonus<br />
and carried <strong>in</strong>terest, by restrict<strong>in</strong>g the<br />
number of<strong>in</strong>vestments thatwomenare<br />
allowed to make as compared to men.’’<br />
<strong>The</strong> firm,which has about 80 employeesherewith<br />
a handfulmore <strong>in</strong> Ch<strong>in</strong>a, is<br />
accused of fail<strong>in</strong>g to act when compla<strong>in</strong>ts<br />
ofsexual harassmentor discrim<strong>in</strong>ation<br />
were made. Ms.Pao says women<br />
areexcludedfrommeet<strong>in</strong>gs and discussions.<br />
<strong>The</strong> firm fails to provideopportunities<br />
for visibility and success <strong>in</strong>side<br />
and outsidethe firm for womenascompared<br />
withmen,the compla<strong>in</strong>t says.<br />
Kle<strong>in</strong>er supporters have some questions,<br />
even ifthey do not necessarily<br />
wish to goon the record:Why did a talented<br />
woman stay forso long at a place<br />
thatwas treat<strong>in</strong>g herso poorly?<br />
And how is it possible that Mr. Doerr<br />
never listened to herassertions ofretaliation<br />
and discrim<strong>in</strong>ation? Mr. Doerr<br />
decl<strong>in</strong>ed to comment, but his supporters<br />
have an answer. <strong>The</strong> firstthat anyone at<br />
the firm knew ofherconcerns,theysay,<br />
was five months ago —at which po<strong>in</strong>t<br />
Kle<strong>in</strong>erpromptly brought <strong>in</strong>alawyer to<br />
<strong>in</strong>vestigate. He found no basis to her<br />
compla<strong>in</strong>ts,the firm says.<br />
If you takethe Kle<strong>in</strong>er l<strong>in</strong>e, Mr. Nazre<br />
was less the <strong>in</strong>stigator than the victim;<br />
he hadaconsensual affair with Ms. Pao<br />
and now is be<strong>in</strong>g portrayed as a harasser.<br />
<strong>The</strong> suit says he leftthe firm after the<br />
<strong>in</strong>vestigator’s report at the beg<strong>in</strong>n<strong>in</strong>g of<br />
the year, imply<strong>in</strong>g a cause and effect.<br />
People <strong>in</strong>side Kle<strong>in</strong>er sayhe left of his<br />
own volition before the <strong>in</strong>quiry began.<br />
Mr. Nazre has not surfaced s<strong>in</strong>cethe lawsuit<br />
was filed. Avoice-mail box belong<strong>in</strong>g<br />
to him was full late last week.<br />
Kle<strong>in</strong>ersupporters said the firm made<br />
repeated efforts to achieve aresolution,<br />
but that the parties could not come to<br />
terms. <strong>The</strong> lawsuit was filed <strong>in</strong> San<br />
Francisco SuperiorCourton May 10.<br />
Ms.Pao is known to the small world of<br />
venture capitalists here. Her husband,<br />
Alphonse FletcherJr., whomshe married<br />
after the physical relationship with Mr.<br />
Nazre ended, was recently <strong>in</strong> the news<br />
for su<strong>in</strong>g the Dakota, the apartment<br />
build<strong>in</strong>g on Central Park West <strong>in</strong> New<br />
York, for not lett<strong>in</strong>g him buy afifth unit.<br />
Mr. Fletcher, aformer president of the<br />
Dakota board, said he needed the space<br />
to accommodate his grow<strong>in</strong>g family.<br />
the K<strong>in</strong>ect,’’ the article asserted, imply<strong>in</strong>g<br />
that the company planned on homebrew<br />
<strong>in</strong>novators as strategic partners.<br />
K<strong>in</strong>ect hackers may not have cared<br />
about video games, but what they<br />
wanted — adevice conta<strong>in</strong><strong>in</strong>g specific<br />
high-technology components for just<br />
$150 —was achievable specifically becauseofitsconnection<br />
to someth<strong>in</strong>g with<br />
the scaleof theXbox system.Onlyacompany<br />
the size of Microsoft could afford<br />
the enormous research-and-development<br />
costs, and only mass-market appeal<br />
could make suchaproduct f<strong>in</strong>ancially<br />
viable.<br />
KyleMcDonald, a digital artist <strong>in</strong> New<br />
York, had been work<strong>in</strong>g with3-Dsensor<br />
technology for years when the K<strong>in</strong>ect<br />
came out, so at first he underestimated<br />
the significance of Microsoft’s latest<br />
product. But with<strong>in</strong> a week, the hacker<br />
videos and onl<strong>in</strong>e commentary changed<br />
his m<strong>in</strong>d, and he boughtone. This is evidenceofsometh<strong>in</strong>g<br />
evenmore surpris<strong>in</strong>g<br />
than the possibility that Microsoft<br />
had learned to love the hackers: Outside<br />
creators have learned to love a Microsoft<br />
product. Or ifnot love, then at<br />
leasttake it seriously.<br />
<strong>The</strong> theory that companies should<br />
wholeheartedly embrace the strange<br />
experimentation of people like Mr. Mc-<br />
Donald turns onastraightforward idea:<br />
It is goodfor the bottom l<strong>in</strong>e.<br />
‘‘You get unexpected uses of your<br />
products that might contribute to a different<br />
direction your company can go,’’<br />
said Bas van Abel, a designer <strong>in</strong><br />
Utrecht, the Netherlands, and co-author<br />
of the book‘‘OpenDesign Now.’’ Established<br />
companies maystill resist that<br />
argument, but more and more upstarts<br />
take it for granted that acommunity of<br />
customers, hobbyists and amateurs will<br />
<strong>in</strong>novate well beyond what any company<br />
can comeup with onits own.<br />
A new version of the K<strong>in</strong>ect, specifically<br />
designed to work with aW<strong>in</strong>dows<br />
PC, came out <strong>in</strong> February, along with a<br />
software kitthatwould allow developers<br />
to create commercial K<strong>in</strong>ect applications.<br />
<strong>The</strong>PC version of the device costs<br />
$250, or $100 more than the Xbox version,<br />
but the developer software is free.<br />
By March, Microsoft announced deals<br />
with 350 commercial partners on applications<br />
for hospitals, assembly l<strong>in</strong>es,<br />
work-force tra<strong>in</strong><strong>in</strong>g and so on. Among<br />
the partners were big corporate names<br />
likeAmerican Express and Toyota.<br />
Mr. McDonald still works with the<br />
devicetoday.And he is <strong>in</strong>trigued that so<br />
many people like him are still experiment<strong>in</strong>g<br />
withit and shar<strong>in</strong>g the codethat<br />
makes it possible for others to do the<br />
same. ‘‘People are try<strong>in</strong>g to decide for<br />
themselves what they want these technologies<br />
to mean,’’ Mr. McDonald said.<br />
<strong>The</strong> answer used to come from military<br />
contractors, academia, mega-corporations.<br />
‘‘It can’t be just them,’’ he cont<strong>in</strong>ued.<br />
‘‘It has to be everyone.’’<br />
Sexual bias lawsuit rivets Silicon Valley<br />
A lawyer found no basis to Ms.<br />
Pao’s compla<strong>in</strong>ts, Kle<strong>in</strong>er says.<br />
Mr. Fletcher,who is black, is accus<strong>in</strong>g<br />
the Dakota of racial discrim<strong>in</strong>ation and<br />
defamation. <strong>The</strong> Dakota responded to<br />
the suit by say<strong>in</strong>g itsconcerns were not<br />
racial but f<strong>in</strong>ancial: it did not th<strong>in</strong>k he<br />
could afford another apartment.<br />
Whennews of Ms.Pao’slawsuit broke<br />
last month, ‘‘we stopped what wewere<br />
do<strong>in</strong>g and were, like, ‘Whoa,’ ’’ said<br />
ClaireMazur, afounder of Of a K<strong>in</strong>d, an<br />
e-commerce start-up.<br />
Ms.Mazur said she neverhadaproblemgett<strong>in</strong>g<br />
meet<strong>in</strong>gs with venture capitalists:<br />
‘‘But it’sdef<strong>in</strong>itely harder to talk<br />
to male <strong>in</strong>vestors who don’t have as<br />
much experience with retail and fashion.<br />
That k<strong>in</strong>d of personal connection<br />
can be key to gett<strong>in</strong>g fund<strong>in</strong>g.’’<br />
Speak<strong>in</strong>g only on the condition of anonymity,<br />
some entrepreneurs were<br />
more despair<strong>in</strong>g. One woman said she<br />
was <strong>in</strong>terviewedbyatop venture firm <strong>in</strong><br />
2000 after leav<strong>in</strong>g bus<strong>in</strong>ess school. ‘‘I<br />
was told po<strong>in</strong>t-blank thatthey once had a<br />
woman and it didn’t work out,’’ she said.<br />
‘‘Thatwas 12 years ago and theyhaven’t<br />
had a s<strong>in</strong>glewoman partner s<strong>in</strong>ce.’’<br />
<strong>The</strong> cold stats: Women make upjust<br />
9.1percentof the board members of Silicon<br />
Valley companies, compared with<br />
16 percent of Standard & Poor’s 500<br />
companies, accord<strong>in</strong>g to Spencer Stuart,<br />
the headhunt<strong>in</strong>g firm.<br />
Few lawsuits like this make it toa<br />
jury, but Ms.Pao’scase might be an exception.<br />
Any settlement by Kle<strong>in</strong>er<br />
could look like an acknowledgment of<br />
guilt. <strong>The</strong> firm, meanwhile, is play<strong>in</strong>g as<br />
aggressive adefense as it dares, given<br />
the legal constra<strong>in</strong>ts. Owen Thomas, a<br />
former Valleywag gossip columnist and<br />
alongtime Silicon Valley observer, saw<br />
the situation this way: ‘‘If a tenth of this<br />
is true, Kle<strong>in</strong>er Perk<strong>in</strong>s has a problem.’’<br />
Christ<strong>in</strong>e Haughney and Jenna Wortham<br />
contributed report<strong>in</strong>g.