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In the business community, companies are<br />
turning toward designers to solve complex<br />
problems. This includes consultancies such as IDEO,<br />
frogdesign and others, as well as Fortune 100<br />
companies such as Proctor & Gamble, Motorola.<br />
In the academic community, institutions are starting<br />
the embrace the concept of the multi-disciplinary<br />
designer (CMU, CCA, RISD are three examples) and<br />
integrated design.