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Guided by data, driven by service Element #10: Build a trend-based financial aid budget model # Freshmen # on aid Average aid Total aid # Sophomore # on aid Average aid Total aid # Junior # on aid Average aid Total aid # Senior # on aid Average aid Total aid # Years Past Present Future Assumptions: EFC, % on aid, % retained, change in average award, etc. 26
Guided by data, driven by service Element #11: Know what your competition is doing • Identifying your competition • SAT/ACT overlap • ASQ results • National Student Clearinghouse • Benchmark on sticker price, discount rate, and prestige indicators—current and trends • Use the web to learn more (the other downside of transparency) 27
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