Download - Amazon Web Services

Forget blue & red
cardboard glasses
Sony’s 3D glasses use advanced
Active Shutter technology to deliver
full High Definition 3D. The 3D TVs use
a frame-sequential display method
which is based on BRAVIA High Frame
Rate technology to display different frames
consecutively to the left and right eye.
The Active Shutter glasses with liquid crystal
lenses receive a signal from the TV via the 3D sync
transmitter and close one of the lenses in a fragment
of a second so only one eye at a time sees the
sony’s 3d
content universe
Hollywood blockbusters
look amazing in Sony
3D, and the excitement
doesn’t stop there. The
evolution of 3D has also
reached the world of
television, sports and
games. The number of 3D Blu-ray
movies and 3D game titles is rapidly growing, with a
number of sporting events now also being filmed in
3D, including the 2010 FIFA World Cup, the Summer
X Games and the PGA tour.
fully immersive
gaming experiences
All PlayStation 3 consoles
now support 3D gaming
and Blu-ray movie playback
through a firmware upgrade,
so gamers can make the most
of their 3D BRAVIA TV. With four
3D stereoscopic games/demos
already available – Motorstorm: Pacific
Rift, PAIN, Super Stardust HD and Wipeout HD, there
are more 3D games on their way, including the highly
anticipated Grand Turismo 5 and Killzone 3 titles.
Adding another new dimension to gaming is the
PlayStation Move motion controller. Redefining motion
gaming, it combines advanced motion sensors, a
dynamic colour changing sphere, vibration feedback,
and an easy to use button interface, to deliver the
most realistic gaming experience available.
relevant Full HD picture. The result is a real sense of
depth which can be seen from a wide viewing angle
without the ambient light flickering evident in some
other types of 3D glasses. They’re built for comfort too,
with flexible earpieces and adjustable side arms.
shoot in 3D
Sony’s unique 3D
Sweep Panorama feature is
available on selected Cyber-shot, SLT &
NEX cameras. Simply press the shutter button and
sweep the camera over the scene, and the camera
automatically stitches multiple images together to
create a breathtaking 3D panorama image, viewable
on compatible 3D TVs.
3d begins
& ends with sony
From the lens to your living room, Sony is there. Movies are
shot with Sony cameras, distributed by Sony, and enjoyed
on Sony products. Sony is your end-to-end 3D solution.
resident evil: afterlife 3D
The highly-anticipated fourth want to make an immersive
installment of the popular
movie, 3D is good at drawing
Resident Evil film series will soon the audience into a world.
be released by Sony Pictures Creatively, you make choices
in both 3D and IMAX 3D. The about where the convergence
movie was filmed with Sony’s is, about how strong the 3D
F35 professional broadcast effect is, about where you’re
camera, in the same Fusion 3D putting the audience’s eye.
Camera System rig developed What works very well are things
by James Cameron and Vince that give an image depth.
Pace for Avatar.
In Resident Evil, there’s a
fantastic fight scene where all
Resident Evil: Afterlife 3D
the showerheads have been
director Paul Anderson said,
decapitated, so all the rain is
“The 3D that exists now has
spouting up, hitting the ceiling.
never existed before. Cinema
This level of 3D is a completely Director Paul Anderson
is all about immersion. It’s all
new experience.”
about suspension of disbelief,
being immersed in a story. If you Resident Evil: Afterlife 3D is in NZ cinemas from 28 October.
Sony Pictures New Releases
Look out for these Sony Pictures releases in cinemas soon
Grown Ups
Resident Evil: Afterlife 3D
16 September 2010
28 October 2010
The Other Guys
Green Hornet 3D
30 September 2010
20 January 2011
Burlesque
Faster
30 September 2010
3 March 2011
3D
6 For further information visit sony.co.nz 7