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The EDCF Guide to ALTERNATIVE CONTENT in Digital Cinema

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Early Alternative Content<br />

Production and transmission vehicles at the Metropolitan<br />

Opera occupy every legal park<strong>in</strong>g space on three city blocks<br />

with seven stagehands hurriedly coil<strong>in</strong>g cable out of sight. A<br />

long portion of any of the <strong>in</strong>termissions is always a wide shot<br />

of the opera-house audi<strong>to</strong>rium with a countdown clock.<br />

C<strong>in</strong>ema audiences need longer breaks between programm<strong>in</strong>g<br />

than do home audiences.<br />

International Considerations<br />

Televis<strong>in</strong>g an opera is expensive, so the larger the audience<br />

the better. From the start, therefore, the Met sent the modern<br />

transmissions <strong>to</strong> c<strong>in</strong>emas outside the United States. That has<br />

posed two major issues: standards and subtitl<strong>in</strong>g.<br />

Due <strong>to</strong> available equipment and broadcast<strong>in</strong>g<br />

agreements with U.S. public broadcasters, the Met's operas<br />

are acquired at the U.S. standard of 59.94 images per second.<br />

Unfortunately, some of the receivers used by c<strong>in</strong>emas<br />

outside North America do not support that rate. Rather than<br />

change all of the receivers, the Met uses motion-compensat<strong>in</strong>g<br />

HD frame-rate conversion.<br />

<strong>The</strong> first live television subtitles appeared on the Live<br />

from L<strong>in</strong>coln Center broadcast of New York City Opera's<br />

Barber of Seville <strong>in</strong> 1976. All Met television shows have been<br />

subtitled s<strong>in</strong>ce 1977, and a system of <strong>in</strong>dividual displays with<br />

restricted-angle filter<strong>in</strong>g allows each audience member <strong>in</strong> the<br />

opera house <strong>to</strong> opt <strong>to</strong> see titles or not. <strong>The</strong> first c<strong>in</strong>ema transmissions<br />

were sent with<br />

English-language subtitles<br />

<strong>to</strong> c<strong>in</strong>emas <strong>in</strong> the U.S.,<br />

Canada, and the UK and<br />

with no subtitles <strong>to</strong> Japan,<br />

where Japanese-language<br />

subtitles were added prior<br />

<strong>to</strong> projection. In the middle<br />

of the first season of<br />

Met c<strong>in</strong>ema transmissions,<br />

German-language subtitles were added on short notice.<br />

A second character genera<strong>to</strong>r, with a second opera<strong>to</strong>r<br />

(bil<strong>in</strong>gual <strong>in</strong> German and English) was added, along with<br />

a second subtitlist, a second video keyer, a second motioncompensat<strong>in</strong>g<br />

HD frame-rate converter, another encoder, and<br />

more transmission paths, <strong>in</strong>clud<strong>in</strong>g another across the<br />

Atlantic Ocean. When more languages were required, it was<br />

clear that a different system would be needed. <strong>The</strong> Met has<br />

worked with Screen Subtitl<strong>in</strong>g on the development of a live,<br />

multi-language, high-def<strong>in</strong>ition DVB Subtitle system. <strong>The</strong> system<br />

allows last-moment changes <strong>in</strong> all languages, multi-language<br />

proofread<strong>in</strong>g, title skipp<strong>in</strong>g, direct video key<strong>in</strong>g for the<br />

English-language North American feed, and more, <strong>in</strong>clud<strong>in</strong>g<br />

the ability simultaneously <strong>to</strong> send test subtitles with language<br />

identifications <strong>to</strong> the c<strong>in</strong>emas, rehearse subtitles with the<br />

direc<strong>to</strong>r, and proofread and correlate the multiple languages.<br />

It is still be<strong>in</strong>g optimized as this is be<strong>in</strong>g written <strong>to</strong> improve its<br />

capabilities. Until HD DVB Subtitle receivers are generally<br />

available (and have been <strong>in</strong>stalled <strong>in</strong> all c<strong>in</strong>emas tak<strong>in</strong>g the<br />

DVB Subtitle signals), the Met <strong>in</strong>serts the subtitles <strong>in</strong><strong>to</strong> the pictures<br />

with<strong>in</strong> the compressed doma<strong>in</strong> <strong>to</strong> avoid additional<br />

decode-encode stages with associated image degradation.<br />

ASI signals are distributed <strong>to</strong> each language's subtitle <strong>in</strong>serter.<br />

Individual C<strong>in</strong>ema Considerations<br />

<strong>The</strong> Met c<strong>in</strong>ema transmissions are seen <strong>in</strong> hundreds of c<strong>in</strong>emas<br />

and arts centers and even on 19 cruise ships <strong>in</strong> <strong>in</strong>ternational<br />

waters. Different reception, projection, and sound systems<br />

are used. More significantly, there are different sett<strong>in</strong>gs.<br />

For pre-show advertis<strong>in</strong>g, for example, audi<strong>to</strong>rium<br />

light<strong>in</strong>g is usually on, so projec<strong>to</strong>r brightness might be boosted<br />

<strong>to</strong> compensate. Sound, conversely, might be reduced <strong>in</strong><br />

level. Those sett<strong>in</strong>gs need <strong>to</strong> be changed for the operas.<br />

Before each opera, therefore, the Met transmits extensive test<br />

material <strong>in</strong>clud<strong>in</strong>g lip-sync identification, portions of different<br />

operas with both bright and dark scenes, and subtitles identify<strong>in</strong>g<br />

languages. <strong>The</strong> test transmissions allow projectionists <strong>to</strong><br />

verify reception and sett<strong>in</strong>gs before the start of the opera<br />

"walk-<strong>in</strong>" period (the sights and sounds of the opera house<br />

fill<strong>in</strong>g up as the c<strong>in</strong>ema audi<strong>to</strong>rium fills up).<br />

Mark Schub<strong>in</strong><br />

SMPTE Fellow and multiple-Emmy-award w<strong>in</strong>ner Mark<br />

Schub<strong>in</strong> first worked on c<strong>in</strong>ema television <strong>in</strong> 1967 and<br />

is eng<strong>in</strong>eer-<strong>in</strong>-charge of the media department of the<br />

Metropolitan Opera.<br />

Thanks <strong>to</strong> the Metropolitan Opera for permission <strong>to</strong> use<br />

their his<strong>to</strong>ric pho<strong>to</strong> material.<br />

10

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