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The ERP and CRM market in Poland 2005-2006 - PMR Publications

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www.ceeit<strong>and</strong>telecom.com<br />

<strong>The</strong> <strong>ERP</strong> <strong>and</strong> <strong>CRM</strong> <strong>market</strong><br />

<strong>in</strong> Pol<strong>and</strong> <strong>2005</strong>-<strong>2006</strong><br />

Date of publication: November <strong>2005</strong><br />

<strong>PMR</strong><br />

PUBLICATIONS


www.ceeit<strong>and</strong>telecom.com<br />

General <strong>in</strong>formation<br />

For the fourth time <strong>PMR</strong> is publish<strong>in</strong>g the report: “<strong>The</strong> <strong>ERP</strong> <strong>and</strong> <strong>CRM</strong> <strong>market</strong> <strong>in</strong> Pol<strong>and</strong> <strong>2005</strong>-<strong>2006</strong>”<br />

This year’s issue covers research <strong>in</strong>to all medium-sized <strong>and</strong> large companies thanks to which it <strong>in</strong>cludes data<br />

for the whole of Pol<strong>and</strong>’s large <strong>ERP</strong> <strong>and</strong> <strong>CRM</strong> systems.<br />

It is the only report on the Polish <strong>market</strong> <strong>in</strong>clud<strong>in</strong>g at the same time:<br />

<br />

<br />

Information on the <strong>ERP</strong> <strong>and</strong> <strong>CRM</strong> systems <strong>market</strong><br />

Development forecasts for the <strong>market</strong> to end-<strong>2006</strong><br />

Characteristics of the research on which the report will be based:<br />

<strong>The</strong> population to be surveyed: medium-sized <strong>and</strong> large Polish firms (employ<strong>in</strong>g 50+ <strong>and</strong> 250+people<br />

from all key sectors of the economy)<br />

A r<strong>and</strong>om representative sample of around 700 firms<br />

<strong>The</strong> respondents were the management personnel <strong>in</strong> the companies surveyed<br />

<br />

<strong>The</strong> research was conducted <strong>in</strong> June <strong>2005</strong><br />

Research technique: telephone <strong>in</strong>terview<br />

2


www.ceeit<strong>and</strong>telecom.com<br />

In the report you will f<strong>in</strong>d the follow<strong>in</strong>g <strong>in</strong>formation:<br />

<strong>ERP</strong> systems<br />

<strong>ERP</strong> systems either operat<strong>in</strong>g or be<strong>in</strong>g set up <strong>in</strong> Polish companies employ<strong>in</strong>g 50-249 persons,<br />

250+ persons <strong>and</strong> total figures for all those employ<strong>in</strong>g 50+ persons<br />

<br />

<br />

<br />

<br />

<br />

<strong>The</strong> share of selected <strong>ERP</strong> producers overall <strong>in</strong> operation <strong>and</strong> be<strong>in</strong>g set up<br />

Market saturation, the number of companies with <strong>ERP</strong> systems<br />

Forecasts for the number of <strong>ERP</strong> set ups <strong>in</strong> <strong>2006</strong><br />

<strong>The</strong> level of advancement of exist<strong>in</strong>g systems<br />

Analysis by sector, size of company, type of company<br />

Changes compared to the situation a year ago<br />

3


www.ceeit<strong>and</strong>telecom.com<br />

<strong>The</strong> <strong>market</strong> of selected <strong>ERP</strong> modules<br />

<br />

<br />

<br />

<br />

<br />

<br />

<strong>The</strong> number of companies us<strong>in</strong>g selected <strong>ERP</strong> systems<br />

<strong>The</strong> number of companies <strong>in</strong>terested <strong>in</strong> sett<strong>in</strong>g up selected <strong>ERP</strong> functions – a forecast for <strong>market</strong><br />

development to end-<strong>2006</strong><br />

Changes compared to the situation <strong>in</strong> <strong>2005</strong><br />

Selected analyses of the personnel-pay solutions <strong>market</strong><br />

<strong>The</strong> percentage <strong>and</strong> number of companies us<strong>in</strong>g P&P solutions (both as a part of <strong>ERP</strong> solutions <strong>and</strong><br />

separately)<br />

<strong>The</strong> share of selected producers on the P&P solutions <strong>market</strong><br />

Analysis by sector, company size, type of company<br />

4


www.ceeit<strong>and</strong>telecom.com<br />

<strong>CRM</strong> systems<br />

<strong>CRM</strong> systems either operat<strong>in</strong>g or be<strong>in</strong>g set up <strong>in</strong> Polish companies employ<strong>in</strong>g 50-249 persons, 250+<br />

person <strong>and</strong> total figures for all those employ<strong>in</strong>g 50+ persons (tak<strong>in</strong>g <strong>in</strong>to account both <strong>in</strong>dependent<br />

systems <strong>and</strong> those with partial <strong>ERP</strong> solutions)<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<strong>The</strong> share of selected <strong>CRM</strong> producers overall <strong>in</strong> operation <strong>and</strong> be<strong>in</strong>g set up<br />

Market saturation, the number of companies with <strong>CRM</strong> systems<br />

Forecasts for <strong>CRM</strong> <strong>market</strong> development to end-<strong>2006</strong><br />

<strong>The</strong> level of advancement of exist<strong>in</strong>g systems – average numbers of set up modules <strong>in</strong> researched<br />

companies<br />

Characteristics of companies sett<strong>in</strong>g up <strong>CRM</strong><br />

Analysis by sector, size of company, type of company<br />

Changes compared to the situation a year ago (for large companies only)<br />

5


www.ceeit<strong>and</strong>telecom.com<br />

<strong>The</strong> <strong>market</strong> of selected <strong>CRM</strong> modules<br />

<br />

<br />

<br />

<br />

<br />

<br />

<br />

<strong>The</strong> share of producers <strong>in</strong> selected <strong>market</strong>s (analysis of the follow<strong>in</strong>g functions: customer contact<br />

management/<strong>market</strong><strong>in</strong>g campaigns/ service/ advertis<strong>in</strong>g management/ analysis of sales data/ call centres<br />

number of companies us<strong>in</strong>g selected <strong>CRM</strong> systems<br />

<strong>The</strong> number of companies <strong>in</strong>terested <strong>in</strong> sett<strong>in</strong>g up selected <strong>CRM</strong> functions – a forecast for <strong>market</strong> development<br />

to end-<strong>2006</strong><br />

<strong>The</strong> number of companies us<strong>in</strong>g selected <strong>CRM</strong> functions<br />

<strong>The</strong> number <strong>in</strong>terested <strong>in</strong> sett<strong>in</strong>g up selected functions – <strong>market</strong> development forecast to end-<strong>2006</strong><br />

Analysis by sector, company size, type of company<br />

Changes compared to the situation <strong>in</strong> <strong>2005</strong><br />

How is this report different from the last one?<br />

<br />

<br />

<br />

it covers the whole <strong>market</strong> of sett<strong>in</strong>g up both <strong>ERP</strong> <strong>and</strong> <strong>CRM</strong> systems (all companies employ<strong>in</strong>g more than 50<br />

persons)<br />

it <strong>in</strong>cludes comparisons with <strong>2005</strong> (for large companies - 250+ persons)<br />

research is conducted us<strong>in</strong>g a larger sample of companies (657)<br />

6


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7


About <strong>PMR</strong><br />

<strong>PMR</strong> <strong>Publications</strong> www.pmrpublications.com provides reliable <strong>market</strong> <strong>in</strong>telligence for<br />

bus<strong>in</strong>ess professionals operat<strong>in</strong>g <strong>in</strong> Pol<strong>and</strong> <strong>and</strong> other Central <strong>and</strong> Eastern European <strong>market</strong>s.<br />

<strong>Publications</strong> by <strong>PMR</strong> analyse the bus<strong>in</strong>ess climate <strong>in</strong> the region, <strong>in</strong> particular <strong>in</strong> the construction,<br />

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