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Annual Review 2004 - The Prince of Wales

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Health<br />

<strong>The</strong> <strong>Prince</strong> <strong>of</strong> <strong>Wales</strong> has long been involved with<br />

a wide variety <strong>of</strong> healthcare organisations which<br />

he helps with personal support, funding and<br />

regular visits to hospitals and hospices.<br />

At the heart <strong>of</strong> his approach is the concept <strong>of</strong><br />

integrated healthcare. This is a system where<br />

patients, protected by a sound regulatory<br />

environment and the support <strong>of</strong> the National<br />

Health Service, have access not just to<br />

conventional medical treatment but to a wide<br />

range <strong>of</strong> complementary care and therapy, such<br />

as acupuncture, homeopathy, massage and<br />

herbal medicine.<br />

To help put this theory into practice, and after<br />

nearly 25 years <strong>of</strong> interest and involvement in<br />

the field <strong>of</strong> holistic medicine, eight years ago His<br />

Royal Highness set up <strong>The</strong> <strong>Prince</strong> <strong>of</strong> <strong>Wales</strong>’s<br />

Foundation for Integrated Health (FIH). Its<br />

main aim is to help provide safe, effective and<br />

efficient forms <strong>of</strong> medical treatment to patients<br />

and their families by supporting the development<br />

and delivery <strong>of</strong> integrated healthcare, especially<br />

by encouraging conventional and complementary<br />

practitioners to work together.<br />

<strong>The</strong> development <strong>of</strong> the FIH’s work comes at<br />

a time when public interest in complementary<br />

medicine is growing (surveys show that 75<br />

per cent <strong>of</strong> people would like complementary<br />

treatments to be available on the NHS), and the<br />

Government is taking an active approach to the<br />

issue. For example, the Government last year<br />

published its consultation document on the<br />

regulation <strong>of</strong> acupuncture and herbal medicines<br />

in the UK.<br />

<strong>The</strong> consultation document was a result <strong>of</strong> the<br />

efforts <strong>of</strong> two working groups established by<br />

the FIH and the Department <strong>of</strong> Health, and will<br />

lead to proposals for regulation <strong>of</strong> these two<br />

important areas being brought forward by the<br />

Government this year.To emphasise his support<br />

for integrated healthcare, <strong>The</strong> <strong>Prince</strong> last year<br />

visited a leading integrated GP Practice in<br />

Devon, where patients have access to a range <strong>of</strong><br />

complementary approaches, a clinic in Waltham<br />

Forest <strong>of</strong>fering massage and homeopathy<br />

alongside conventional treatments, and an<br />

acupuncture and Chinese herbal medical centre<br />

at the Gateway Clinic in Lambeth.<br />

Aside from his work with the FIH, <strong>The</strong> <strong>Prince</strong><br />

also spent time last year supporting healthcare<br />

organisations <strong>of</strong> which he is President or Patron,<br />

including Marie Curie, Macmillan Cancer Relief,<br />

the Bristol Cancer Help Centre, Breakthrough<br />

Breast Cancer and the Haven Trust. This year<br />

these groups, along with others, will be taking<br />

part in a major conference on cancer care being<br />

organised by the FIH in London.<br />

His Royal Highness also follows developments<br />

in public health closely, and last year, in response<br />

to a series <strong>of</strong> reports about the growing problem<br />

<strong>of</strong> allergies in the UK, he wrote an article for<br />

<strong>The</strong> Guardian newspaper. In it, <strong>The</strong> <strong>Prince</strong> called<br />

for an urgent examination <strong>of</strong> the resources<br />

available to deal with the allergies epidemic,<br />

alongside consideration <strong>of</strong> the role for integrated<br />

approaches in tackling it. <strong>The</strong> article attracted<br />

considerable media interest and reaction from<br />

within the industry, and in doing so helped<br />

highlight the growing concern about the rise <strong>of</strong><br />

allergic illnesses.<br />

16 -<br />

17<br />

“As Patron, his unstinting support <strong>of</strong> the Bristol Approach to<br />

cancer care has been invaluable, and his great advocacy <strong>of</strong> a<br />

more integrated approach to healthcare has our full support.”<br />

Christopher Head, Chief Executive <strong>of</strong> Bristol Cancer Help Centre

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