Summer NAMM New Product Spotlight - Music & Sound Retailer

LATEST
Elation Distributing
Capture Software
Elation Professional has entered into
an agreement with Capture Visualisation
AB, based in Sweden, to distribute
the company’s Capture lighting design
and documentation software. Available
The Music Industry Remembers Phil Ramone
Family and friends of multiple Grammy Award-winning music producer Phil Ramone came together
in May to celebrate and honor his life. Ramone, who died on March 30, was most noted as a
record producer, crafting recordings for artists including Billy Joel, Barbra Streisand, Frank Sinatra,
Tony Bennett, Natalie Cole, Paul McCartney, Paul Simon, James Taylor and others. But Ramone,
a classical violin prodigy who studied at the Juilliard School, was as deeply interested and gifted in
the technology of music production. In addition to his 14 Grammy Awards (out of 33 nominations),
Ramone was the recipient of a Technical Grammy for his many contributions to the science and art
of recording.
The memorial event, titled Phil Ramone, Music Memorial Celebration, was held at the Centennial
Memorial Temple, a landmark Art Deco auditorium inside the Salvation Army’s Greater New York
Division Headquarters. The choice of venue held a particularly special meaning because, in November
2011, Ramone founded The Salvation Army Phil Ramone Orchestra for Children: the result of
his lifelong dream to touch the lives of less-fortunate children in challenged communities by giving
them access to music education. The program currently serves children ages seven to 12, and
teaches these students how to play instruments through group and full orchestra lessons.
The event read like a “Who’s Who” of the music industry. It drew a stream of luminaries who
recalled Ramone’s gifts as a person and music professional, including Tony Bennett, engineer Ed
Cherney (Bonnie Raitt, the Rolling Stones), Josh Groban, Dave Grusin, Billy Joel, Quincy Jones,
Shelby Lynne, Matthew Morrison, Paul Simon, Kevin Spacey, Noel Paul Stookey, Nikki Yanofsky
and Peter Yarrow. In attendance were family members Karen, BJ, Matt and Simon Ramone, who
shared the stage and the love everyone felt for Phil Ramone.
An all-star backup band accompanied many of the artists who performed, such as Billy Joel, Tony
Bennett, Shelby Lynne, Paul Simon and Josh Groban.
Reloop Inks Distribution Deal With AM&S
Reloop, a manufacturer of DJ products and accessories that’s based in Germany, recently announced
its new exclusive U.S. distribution partnership with American Music & Sound. “In the U.S.,
Reloop has not yet established desired market positioning since its introduction in the year 2010.
To appoint American Music & Sound as sole Reloop distributor in the U.S. is an important step and,
as a matter of fact, will create significant added value for retailers and end customers in the U.S.,”
remarked Reloop Sales Director Lars Jacobs. Lynn Martin, President of AM&S, added, “The group
at Reloop has done a spectacular job of establishing this product line as one of the most exciting and
interesting offerings in the marketplace today. At AM&S, we are extremely happy to be able to fill
out their strategy in the U.S. market.”
Reloop was founded by a young group of music technology experts and, ever since, has stayed
young in terms of R&D. Its development team is backed by numerous DJs, producers and sound
engineers, all of whom are inspired with fresh ideas every day.
Reloop wants to make innovations available to the mainstream of the DJ scene, such as the new
Reloop Jockey 3 Remix controller and the Terminal Mix 4. Instead of focusing on a small elite of
professional musicians, the company addresses the entire market, including newcomers, intermediates
and pros.
in versions for Windows and Mac OS X,
Capture software gives lighting professionals
the ability to work in real-time
with all elements of their design, providing
a streamlined environment for their
creativity.
“While some are still using napkins for
their lighting plots, most of our customers
are using various design software
programs already, but the learning curves
are often long and complicated, and the
costs are high,” said Eric Loader, Director
of Sales for Elation Professional. “Capture
gives our customers what they need: It’s
easy to use, fast, professional and affordable.
It allows them to lay out and virtually
design the lighting, truss system, stage
and scenery for their show or installation
project, so they can see how it all looks
in a 3D environment with our lighting
products turned on and plugged in.”
With a library of more than 6,000
fixtures from all major lighting manufacturers
built into Capture software, users
can create their lighting designs well in
advance of their project. The software,
thus, can be a valuable sales tool, allowing
designers to put together “virtual”
presentations for their clients so that
they can see how the designs will look in
a real-life environment. Once the lights
have been set up, users can take Capture
to their show to provide a complete visualizer,
which can be linked to their lighting
console. Capture software is available in
three versions, based on users’ needs.
8 July 2013