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Preventing piracy - Conax

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<strong>Preventing</strong> <strong>piracy</strong><br />

Protect yourself to the full<br />

Today most pirates are searching for digital<br />

treasure. Some just want pay-TV services for free,<br />

but plenty more are organised criminals, chasing<br />

the lucrative gains they can make from card sharing<br />

and redistribution of premium content.<br />

The results can be hugely damaging for operators.<br />

Piracy not only threatens your immediate revenues,<br />

it also limits your potential for subscriber growth.


<strong>Conax</strong> has an unprecedented 20-year record in<br />

preventing <strong>piracy</strong> and securing valuable content.<br />

Our goal is to make it impossible for pirates to share<br />

smart cards or to redistribute content in any way.<br />

The key advanced security defences we deploy are:<br />

- <strong>Conax</strong> Chipset Pairing<br />

- <strong>Conax</strong> Fingerprinting<br />

- <strong>Conax</strong> Watermarking<br />

<strong>Conax</strong> Chipset Pairing – securing smart cards<br />

and devices<br />

<strong>Conax</strong> Chipset Pairing is an additional level of<br />

security that protects content all the way through<br />

to the consumer device.<br />

We pioneered the concept of pairing – the<br />

cryptographic coupling between smart cards<br />

and STBs, so that an STB only accepts a smart<br />

card with which it has been paired, effectively<br />

preventing control word sharing.<br />

Our pairing technology prevents STB hijacking,<br />

where STBs are used in operations they were not<br />

licensed for. All major vendors supplying chipsets<br />

for use in STBs have integrated <strong>Conax</strong> Chipset<br />

Pairing. <strong>Conax</strong>-secured chipsets are used in a large<br />

variety of devices, from entry level STBs and<br />

CAMs to the most advanced high-end residential<br />

gateways and connected home devices.<br />

<strong>Conax</strong> Chipset Pairing:<br />

• Prevents control word sharing<br />

• Prevents STB hijacking<br />

• Enables secure authorisation of several devices<br />

in a connected home<br />

Fingerprinting – securing live content<br />

<strong>Conax</strong> Fingerprinting combined with <strong>Conax</strong> Chipset<br />

Pairing is an effective deterrent against pirates<br />

because it allows you to determine the source of<br />

illegal redistribution of live content straightaway.<br />

All you need to do is look at the screen.<br />

We embed a unique subscriber identification<br />

code as a fingerprint at chipset level in the video<br />

stream in order to identify the source device. If live<br />

content is being streamed illegally, the code shows<br />

on the screen. You can then shut down the source<br />

device immediately. Meanwhile the fingerprint<br />

gives you incontrovertible evidence in order to take<br />

action against the perpetrator.<br />

In some countries, fingerprinting is mandated<br />

by law. Many content owners also insist on<br />

fingerprinting technology.<br />

<strong>Conax</strong> Fingerprinting:<br />

• Deters pirates from redistributing live content<br />

• Identifies the source of illegal redistribution<br />

• Furnishes incontrovertible evidence in legal<br />

actions<br />

Watermarking – securing stored content<br />

<strong>Conax</strong> Watermarking identifies subscribers who<br />

illegally copy and redistribute stored content.<br />

It works by integrating the subscriber’s identity<br />

in the video content as a digital watermark.<br />

Using <strong>Conax</strong> Watermarking, you can limit viewing<br />

to devices that are embedded with a watermark.<br />

The watermark is invisible to viewers, but easy to<br />

detect for the operator and available as proof in a<br />

court of law.<br />

<strong>Conax</strong> Watermarking:<br />

• Deters pirates from redistributing stored content<br />

• Identifies the source of illegal redistribution<br />

• Limits viewing to watermark-embedded devices<br />

• Furnishes incontrovertible evidence in legal<br />

actions<br />

www.conax.com

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