Confidential
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<strong>Confidential</strong>
In recent years, the United Arab Emirates has risen to play<br />
a significant role on the international scene. The country’s<br />
steady economic growth and stable political structure have<br />
attracted numerous global investors, businesses and a<br />
competent workforce looking for a better quality of life.<br />
Furthermore, the UAE’s wise policy to open up to global<br />
markets and apply best practices in good governance has<br />
also contributed to this growth. The visionary leadership<br />
of the late Sheikh Zayed Bin Sultan Al Nahyan (may his<br />
soul rest in peace) and his successors, UAE President,<br />
His Highness Sheikh Khalifa Bin Zayed Al Nahyan, and<br />
His Highness General Sheikh Mohammed Bin Zayed Al<br />
Nahyan, Crown Prince of Abu Dhabi and Deputy Supreme<br />
Commander of the UAE Armed Forces, has ensured the<br />
UAE’s ongoing and remarkable development in various<br />
domains today.<br />
Our group of companies has stayed abreast of this<br />
economic and industrial surge by investing in many key<br />
growth sectors. Furthermore, we are dedicated to diversify<br />
our investments locally, regionally and internationally, while<br />
maintaining the highest professional and ethical standards,<br />
and giving back to the communities we live and work in.<br />
These accomplishments have provided our group with a<br />
solid foundation for growth, and given us an incentive to<br />
continue raising our productivity levels. We also take pride<br />
in our contribution to our country’s progress by innovating<br />
opportunities for local investment and creating local<br />
employment.<br />
We have a strong belief in the potential and future of our<br />
group and we look forward to achieving greater success in<br />
the future.<br />
Yours sincerely,<br />
Jawaan Awaidha Al Khaili<br />
Chairman<br />
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ABOUT<br />
SCOPE<br />
Scope Investment LLC is a leading privately owned<br />
company in the UAE and is closely affiliated with National<br />
Holding. Scope’s activities have been predominantly<br />
focused on investing in public equities in the MENA region.<br />
The Company’s shareholders have a strategic view for<br />
Scope to build a well-diversified portfolio of investments<br />
spread across asset classes, geographies and sectors.<br />
Scope enjoys exclusive synergies with National Holding<br />
group of companies across multiple businesses.<br />
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Investing in carefully selected assets where we bring superior<br />
value through proactive ownership<br />
Creating and making companies regional leaders in their industry<br />
Establishing the highest standards of professionalism, promoting<br />
highly-focused execution and growing a distinctive business<br />
network<br />
TO BUILD A BEST-IN-CLASS INVESTMENT<br />
GROUP THAT TARGETS COMPELLING<br />
BUSINESS OPPORTUNITIES IN THE MENA<br />
REGION AND EMERGING MARKETS.<br />
Maintaining a culture that attracts, rewards and retains top local<br />
and international talent<br />
Developing a comprehensive corporate social responsibility<br />
programe that contributes to the local community<br />
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National Holding & Scope Investment Projects<br />
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Strategic investments<br />
Financial investments<br />
Real estate and lifestyle development<br />
Retail Development<br />
Our track record has been earned through its<br />
ability to make informed decisions and capitalise<br />
on potential business opportunities. With a<br />
distinct focus on creating mutually beneficial<br />
solutions, the group has established long-term<br />
relationships based on honesty, trust, respect<br />
and achievement within all its business entities.<br />
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SCOPE INVESTMENT<br />
ACTIVITIES<br />
Scope Investment is committed to build a well-diversified<br />
portfolio of investments and has identified retail as a<br />
focus sector. Through extensive research, Scope identified<br />
best-in-class retail companies in the region for potential<br />
acquisition and has selected Al Boom Marine, given its<br />
successful track record, brand portfolio, team experience<br />
and growth potential.<br />
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SCOPE INVESTMENT IS AFFILIATED WITH<br />
NATIONAL HOLDING, ABU DHABI’S LEADING<br />
PRIVATELY OWNED INVESTMENT COMPANY<br />
AND MAINTAINS A MULTI- BILLION DOLLAR<br />
INVESTMENT PORTFOLIO OF COMPANIES<br />
OPERATING IN KEY GROWTH SECTORS AND<br />
CONTRIBUTING DIRECTLY TO ABU DHABI’S<br />
ECONOMIC GROWTH.<br />
Major synergy with the Abu Dhabi Government gives<br />
National Holding a unique combination of unrivaled<br />
corporate strength and niche industry positioning,<br />
enabling it to play a vital role in fulfilling the emirate’s<br />
economic and strategic plans, in line with The Abu Dhabi<br />
Economic Vision 2030.<br />
For almost two decades, National Holding has been<br />
investing in diverse growth sectors in the United Arab<br />
Emirates, in the Middle East and North Africa (MENA)<br />
region, and in emerging markets through its subsidiaries<br />
Emirates International Investment Company (EIIC), Exeed<br />
Industries, Bloom, Petromal, and Rise General Trading.<br />
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SINCE THE EARLY 1990S, EMIRATES<br />
INTERNATIONAL INVESTMENT COMPANY<br />
(EIIC) HAS SUCCESSFULLY INVESTED<br />
IN FINANCIAL SERVICES LOCALLY,<br />
INTERNATIONALLY AND GLOBALLY. ITS<br />
PRIMARY FOCUS IS ON THE GCC AND WIDER<br />
MENA REGION, THOUGH IT ALSO MANAGES<br />
ASSETS ACROSS EUROPE, USA AND ASIA.<br />
EIIC has a clear strategy: To become the leader in<br />
uncovering untapped markets in the GCC and MENA<br />
regions. In the short-term this will be achieved by<br />
adopting an opportunistic approach, while in the long-term<br />
the focus will be on sectors containing great promise.<br />
Strategic Investments<br />
Private Equity<br />
Capital Markets & Alternative Investments<br />
Abu Dhabi Islamic Bank<br />
Abu Dhabi Commercial Bank<br />
Abu Dhabi Investment House<br />
National Bank for Development<br />
Abu Dhabi National Hotels<br />
Citadel Capital<br />
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EXEED INDUSTRIES IS AN INDUSTRIAL<br />
COMPANY ENCOMPASSING FIFTEEN ENTITIES<br />
WHOSE INTERESTS SPAN AGRICULTURAL<br />
INDUSTRY (AGRI), BUILDING MATERIALS &<br />
FIBERS, AND INTERNATIONAL INVESTMENTS,<br />
VIGOROUSLY EXPANDING ITS MANUFACTURING<br />
BASE AND FACILITATING FUTURE STRATEGIC<br />
GROWTH AND EXPANSION.<br />
Exeed Precast<br />
Exeed Aswar<br />
Exeed Litecrete<br />
Exeed Premium Plaster<br />
Exeed Geotextile<br />
Exeed Glasswool<br />
Emirates Filaments Factory<br />
The company gives priority to all key growth sectors<br />
identified as essential for economic vitality by forging<br />
partnerships with international players, particularly in the<br />
value-added manufacturing sector.<br />
Exeed Farms<br />
National Feed & Flour<br />
Production & Marketing (NFFPM)<br />
Coast Flour Mills<br />
National Integrated Industries Complex<br />
Cablet El Djazair Factory<br />
National Bags Factory<br />
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Property Development<br />
Property & Facilities Management<br />
Education<br />
Hospitality<br />
Interior Design<br />
Bloom is committed to taking an integrated approach to<br />
building communities through value-added offerings in<br />
property development, education, hospitality, property<br />
services, interior design, and contracting & landscaping.<br />
This commitment is born out in the projects the company<br />
has successfully delivered.<br />
Bloom’s is primarily focused on identifying and developing<br />
strategically located large-scale communities across the<br />
MENA region and in emerging markets.<br />
Bloom Gardens<br />
Brighton College Abu Dhabi<br />
Abu Dhabi Marriott Hotel & Marriott Executive Apartments<br />
Abu Dhabi Marina<br />
Bloom Central<br />
Stella Maris Dubai<br />
Park View Saadiyat Island<br />
Park Dounya<br />
United Arab Emirates<br />
USA<br />
Romania<br />
Jordan<br />
Iraq<br />
Algeria<br />
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National Holding established Rise General Trading in 2009<br />
to become one of UAE’s dominant trading and retailing<br />
companies. Rise is actively creating initiatives and<br />
business opportunities with many major global franchisors<br />
and brand holders, with ambitions to become the partner<br />
of choice for global brands in the MENA region.<br />
Rise owned and under management portfolio covers<br />
the food service, telecommunications, security, and<br />
automotive sectors.<br />
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Petromal is divided into four distinct business units:<br />
Upstream (oil and gas exploration & production),<br />
Downstream (distribution, refining and petrochemicals),<br />
Petroleum Services (oil field services, engineering,<br />
construction and fabrication) and Minerals.<br />
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investment portfolios, initially as US Technologies Portfolio<br />
Manager in Silicon Valley, and later as Senior Fund Manager<br />
in Japan. Mr. Al Kudsi has a CFA from the CFA Institute,<br />
Charlottesville VA, an MBA from Brigham Young University,<br />
Provo Utah and a BSBA Finance from the American<br />
University, Washington DC.<br />
Board of Directors<br />
Jawaan Awaidha Al Khaili, Chairman of the Board<br />
Mr. Jawaan Awaidha Suhail Al Khaili is the Chairman of<br />
National Holding. He also serves as the Chairman of Abu<br />
Dhabi Islamic Bank and plays a leading role in various<br />
organizations.<br />
Hisham Abd Ahmid Ahmid, Vice Chairman<br />
Mr. Abd Ahmid is the Vice Chairman of National Holding and<br />
its Subsidiaries. Mr. Abd Ahmid managed National Holding<br />
since foundation in 1993, and has since grown the business<br />
by establishing several subsidiaries across multiple sectors.<br />
Mr. Ragheed Shanti, Director<br />
Mr. Shanti is advisor to the board of National Holding and<br />
chairman of its Investment Committee. He is also member<br />
of the Board of Abu Dhabi Islamic Bank. Mr. Shanti was<br />
earlier Managing Director, Head of Investment Banking,<br />
Middle East and Africa at ABN Amro Bank, after working<br />
many years at the bank’s offices in London and New York<br />
overseeing various operations in Latin America, Central and<br />
Eastern Europe and Middle East and Africa. Prior to that,<br />
Mr. Shanti held leadership roles at Merrill Lynch in London<br />
and Citicorp Investment Bank and Sumitomo Trust and<br />
Banking Corporation in New York. Mr. Shanti holds an MBA<br />
in Finance and an MS in Construction Management from the<br />
University of Texas at Austin.<br />
Mr. Nazem Al Kudsi, Director<br />
Mr. Al Kudsi is CEO of National Holding’s investment arm<br />
EIIC. Mr. Al Kudsi was earlier the Chief Executive Officer<br />
of Invest AD (Abu Dhabi Investment Company). A CFA<br />
charter-holder, Mr. Al Kudsi has a distinguished investment<br />
track record in the Middle East, United States, North<br />
Africa and Far East. Prior to Invest Ad, Mr. Al Kudsi was<br />
invited by the National Bank of Abu Dhabi to be Group<br />
Chief Investment Officer. For almost two decades Mr. Al<br />
Kudsi, worked in the Sovereign Wealth Fund arena, in<br />
leading roles at the Abu Dhabi Investment Authority (ADIA)<br />
where he was responsible for a number of international<br />
Fareed Bilbeisi, Director<br />
Mr. Bilbeisi is Group Chief Financial Officer of National<br />
Holding since 2010. He has over 19 years of experience in<br />
manufacturing, emerging markets development, real estate<br />
management & sales, hospitality, investment management<br />
and business leadership. Prior to joining National Holding,<br />
he worked at Emaar Industries & Investments and Kingdom<br />
Hotel Investments. Mr. Bilbeisi is a CPA and MBA holder<br />
from the USA and holds a Bachelor’s degree in Accounting<br />
from Jordan.<br />
Leadership Team- Retail<br />
Ghassan Kassabji, CEO - Rise General Trading<br />
Mr. Kassabji has more than 25 years› experience in the<br />
retail, automotive, food & beverage, entertainment and<br />
marketing communications industries, across the United<br />
States and the Middle East. Prior to joining Rise, he<br />
held various positions in sales and marketing, business<br />
development and general management at Micro Electronics<br />
Inc., Safelite Glass Corp, Jeraisy Group and TBWA\RAAD.<br />
Mr. Kassabji holds an MBA in Marketing and a Bachelor’s<br />
Degree in Mathematics from the Ohio State University.<br />
Robert Wages, Head of Private Equity - EIIC<br />
Prior to joining EIIC in 2010, Mr. Wages was Executive<br />
Director of Private Equity at the Abu Dhabi Investment<br />
Company and was a partner in the New York City based<br />
private equity firm of Castle Harlan, Inc. Mr. Wages has<br />
over 25 years’ experience in private equity investments<br />
in North America, Europe, Middle East and Asia, across<br />
consumer, financial and industrial sectors. He holds a<br />
bachelor’s degree from Princeton University and is a<br />
Chartered Financial Analyst (CFA) and Chartered Alternative<br />
Investment Analyst (CAIA).<br />
Steven Holbrook, CEO - Al Boom Marine<br />
Born in England, Steven graduated from Oxford Brooks<br />
University in Law and Business Administration and<br />
Management. With considerable senior management<br />
successes at Debenhams (UK), Al Hokair (KSA) and Retailcorp<br />
(UAE), he has lead the transformation of Al Boom Marine for<br />
the past 5.5 years, during which time the business has grown<br />
by over %700 and the retail platform has more than doubled.<br />
He has also brought several key brands into the Al Boom<br />
Marine portfolio, such as Go Pro, Sea Folly, Canterbury, New<br />
Era, Fox, Superga, Stance and Animal.<br />
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Emaar Boulevard Plaza<br />
Tower 2 (next to Burj Khalifa)<br />
24th Floor, Office No. 2404<br />
P.O.Box 555598<br />
Dubai, United Arab Emirates<br />
T: +971 4 270 1111<br />
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