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ALUMNI WORKSHOPS<br />
ALEX BRATTON<br />
Alex Bratton, CEO and Chief Greek of Lextech<br />
Global Services and University of Illinois<br />
alumnus, was welcomed back to campus to<br />
talk to students about technical leadership in March.<br />
Ever since he was young, Bratton has worked with<br />
technology and his understanding for technological<br />
knowledge has only grown since then. As CEO of<br />
Lextech Global Services, his company combines business<br />
and technology to solve problems through the<br />
development of apps and software. His company also<br />
aids a variety of groups from the military to farmers.<br />
Bratton is passionate about his company and shared<br />
his insights about the growing market of technology<br />
with students.<br />
He returned to campus to give University of Illinois<br />
students his “need-to-knows” of running a successful<br />
business. Bratton presented the idea that great teams<br />
start with great leadership. He spoke of what it meant<br />
to be a leader—such as: knowing when to say no,<br />
asking questions, starting simply, knowing one’s own<br />
strengths, and testing potential employees’ stress management<br />
under tight deadlines. He revealed that having<br />
the right team creates a better work environment.<br />
Alex Bratton also discussed the types of innovation<br />
that every company should have. He believes that<br />
companies should invest the most time into starting<br />
with core innovation in order to make the best products<br />
even better. He suggested that time should then<br />
be spent in adjacent innovation that involves reaching<br />
out to new customers with current products or creating<br />
new products for current customers. Lastly, he brought<br />
up the need for time in disruptive innovation,which is<br />
innovation in markets that do not yet exist. Because<br />
timing is everything, Alex shared how the best time<br />
to release a new product is when the public is ready.<br />
It’s important not only because technology is always<br />
changing, but also because of the current projects in<br />
the world of technology such as drones, commercial<br />
space flight, internet of things, digital manufacturing,<br />
and mobile apps.<br />
Since drones are among his favorite new technological<br />
advances, Alex showed a video taken by one<br />
of his drones of a pumpkin being dropped from one<br />
hundred and fifty feet up in the air. In addition, he<br />
revealed that Lextech isn’t all work and no play—employees<br />
enjoy riding scooters and go-carts around the<br />
office, as well as participating in the annual Halloween<br />
costume dress up.<br />
After the workshop, students were able to talk to Alex<br />
Bratton and the Director of Talent Acquisition, Chad<br />
Lilly, about employment at Lextech and ask further<br />
questions on any topics mentioned in the workshop.<br />
Our thanks goes out to Alex for coming back to campus<br />
to share his insights and knowledge with students<br />
wanting to learn more about technical leadership.<br />
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