Customized Marketing Solutions - MerrillShop

Coldwell Banker Residential Brokerage
Customized Marketing Solutions
RESIDENTIAL BROKERAGE
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LIMarketingTools.com
Delivering Marketing Solutions to Real Estate ®
M E R R I L L C O R P O R A T I O N
M E R R I L L C O R P O R A T I O N

Marketing Tools
Capabilities Brochure As a pre-listing presentation brochure, this
piece will help potential buyers and sellers seek the expertise of
COLDWELL BANKER . . . a perfect entreé to the Listing Proposal!
Quantity 50 100 150 200
each $1.00 1.00 1.00 1.00
$50.00 100.00 150.00 200.00
Plug Into Technology Brochure
Quantity 25 50
each $1.00 .75
$25.00 37.50
Associate Resumé Designed to
be incorporated into the Listing
Proposal. Standard with lightweight
gloss paper. 8 1 ⁄ 2" x 11". For added impact,
upgrade to our heavyweight paper and
high-gloss coating for only .11 per piece.
Quantity 50 100 200 500
each $.32 .27 .26 .25
$16.00 27.00 52.00 125.00
Presentation Folders Glossy, professional pocket folder
great for presentations; custom designed with colors and
images reflective of the Listing Presentation.
Quantity 25 50 100 200 500
each $.69 $.59 .54 .51 .50
$17.25 29.50 54.00 103.00 250.00
Listing Presentation This exclusive Listing Presentation is a complete
guide to the Coldwell Banker Full Service Marketing System TM and
features beautiful color photography. This leave-behind presentation
is sure to impress home sellers and assist with obtaining the listing.
Quantity 5 10 25 50 100
each $5.18 4.83 4.62 4.55 45.15
$25.90 48.30 115.50 227.50 451.50
Realtor.com Brochure Full color, tri-fold brochure
about the dynamic resources of REALTOR.com. It is a
great addition to any home seller presentation.
Quantity 50 100 200 500
each $.50 .45 .43 .41
$25.00 45.00 85.00 205.00
LIMarketingTools.com

Property Flyers
Property flyers that tell the story
Property flyers do much more than communicate
basic information about an available listing. They grab
buyers’ attention, spark interest, prompt showings,
and ultimately, offers. They also make great referral
tools. Select from any of our professionally designed
flyers to showcase your next listing.
One-Sided Property Flyers (1-page) Standard with
lightweight gloss paper. 8 1 ⁄2" x 11". For added impact, upgrade to
our heavyweight paper and high-gloss coating for only .11 per
piece.
Quantity 50 100 200 500
each $.32 .27 .26 .25
$16.00 27.00 52.00 125.00
Bulleted or Paragraph Copy
with Three Property Photos
Bulleted or Paragraph Copy
with One Property Photo
Bulleted Copy and Details
with Two Property Photos
Paragraph Copy and Details
with Three Property Photos
Bulleted or Paragraph Copy With
Two or Three Property Photos
Shipping and Handling
Property Flyer orders placed by 5 p.m. (ET) Monday
through Friday will ship the same day. Delivery time
depends on the method of service selected.
2-Day Delivery only $5.95
Overnight Delivery only $9.95
Orders placed on Saturday, Sunday or holidays will go into
production the next business day.
Bulleted or Paragraph Copy
With Four Property Photos
800. 844. 7949

Property Brochures
Choose from several different property brochure layouts for a truly
professional presentation. When paired with custom photography,
they make an impressive complement to your professional
marketing presentation or as a feature sheet for potential buyers.
Brochure Version A – Vertical Format
with Portrait Photo
Brochure Version D – Horizontal Format
Brochure Version B – Vertical Format
Brochure Version E – Horizontal Format
Two-Sided Property Brochures (2-page) Standard with
heavy weight paper and high gloss coating. 8 1 ⁄2" x 11".
Quantity 50 100 200 500
each $.64 .59 .58 .57
$32.00 59.00 116.00 285.00
Brochure Version C – Vertical Format
LIMarketingTools.com

Fold- Over Property Brochures
In addition to making an elegant statement with high-gloss
coating, these fold-over property brochures give you additional
photo and story options to maximize your impact. Feature elaborate
property details, dazzling professional photographs or highlight
your own accomplishments to further market yourself to your
desired target market.
Interior Version A Fold-Over
Front Cover
Version A Fold-Over
Back Cover
Version A Fold-Over
Fold-Over Property Brochures (4-page) Standard with heavy
paper and high-gloss coating. 8 1 ⁄2" x 11" finished size.
Quantity 100 200 500
each $1.40 1.34 1.32
140.00 268.00 660.00
Front Cover
Version B Fold-Over
Back Cover
Version B Fold-Over
Shipping and Handling
Two-Sided Property Brochure orders placed
by 5 p.m. (ET) Monday through Friday will
ship the same day. Delivery time depends on
the method of service selected.
Fold-Over Property Brochure orders placed
by 5 p.m. (ET) Monday through Friday will
ship the next business day. Delivery time
depends on the method of service selected.
2-Day Delivery only $5.95
Overnight Delivery only $9.95
Interior Version B Fold-Over
Orders placed on Saturday, Sunday or holidays will go into
production the next business day.
800. 844. 7949

Property Postcards
Property postcards that get results
Time is money. With every listing, you need
an immediate plan to get information about the
property into the hands of prospects. Merrill provides
several direct-mail postcard options. You can create,
customize and order these cards online 24/7. Use
your own mailing list or have us source a targeted
geographic list for you. We’ll take care of the
postal formatting, addressing and mailing tasks –
freeing you to do what makes you money – list
and sell properties.
• Store up to 20 personal database (PDB) mailing lists and
choose from several mailing options. Stay in contact with past
clients, your sphere of influence or a specific area.
Large / Standard Postcards
Available in Large (8 1 ⁄2"x 5 1 ⁄2") or Standard (6" x 4") sizes
One Property Photo
Company Paid Program
• Mail postcards to a PDB mailing list, forward to a geographic
area or ship directly to the sales office.
• You can review past order information, monies spent,
number of postcards ordered, etc., by viewing Job History . . .
an excellent way to track marketing activities!
Use Standard Size Postcards, Business Reply Cards or the
Large Size Postcards featuring your portrait and contact
information plus the property photograph for:
1. Announcing your new listing
2. Announcing the Open House on your new listing
3. Announcing the sale of your listing
4. Announcing your achievements
Three Property Photos
Black & White Large Postcard
Company Paid Program
Multiple Property Photos
LIMarketingTools.com

Business Reply Cards
Large B&W Postcards B & W customization,
Includes Third Class postage. (High gloss coating not available).
8 1 ⁄2" x 5 1 ⁄2". Add .10 per piece for First Class postage.
Quantity 50 100 200 500
each $.44 .42 .41 .39
$22.00 42.00 82.00 195.00
Large Color Postcards Full color customization, standard
with high gloss coating. Includes Third Class postage. 8 1 ⁄2" x 5 1 ⁄2".
Add .10 per piece for First Class postage.
Quantity 50 100 200 500
each $.57 .52 .51 .49
$28.50 52.00 102.00 245.00
Standard Color Postcards Full color customization,
standard with high gloss coating. Always mails First Class. 6" x 4".
Black & White Customization
Quantity 50 100 200 500
each $.49 .44 .43 .41
$24.50 44.00 86.00 205.00
B&W Business Reply Postcards B & W customization.
Always mails First Class. (High gloss coating not available).
5 3 ⁄4" x 4 1 ⁄4".
Quantity 50 100 200 500
each $.48 .46 .45 .43
$24.00 46.00 90.00 215.00
Color Business Reply Postcards Full color customization.
Always mails First Class. (High gloss coating not available).
5 3 ⁄4" x 4 1 ⁄4".
Quantity 50 100 200 500
each $.61 .56 .55 .53
$30.50 56.00 110.00 265.00
Success Postcard
Full Color Customization
Success Postcard Full color customization, standard with
high gloss coating. Includes Third Class postage. 8 1 ⁄2" x 5 1 ⁄2".
Add .10 per piece for First Class postage.
Quantity 50 100 200 500
each $.57 .52 .51 .49
$28.50 52.00 102.00 245.00
Shipping and Handling
Postcard orders placed by 8 p.m. (ET) Monday
through Friday will ship the next business day.
Mail delivery depends on the method selected.
Orders placed on Saturday, Sunday or holidays will go into
production the next business day.
NOTE: Postcards ordered without mailing service remain
uncoated on mailing side to allow for self addressing.
Additional designs available. View our entire collection online. 800. 844. 7949

Theme & Seasonal Postcards
Building long-term
relationships
Imagine Series
Use these postcards to develop a custom marketing
campaign that will put you at the forefront of your
client’s mind when they are looking to buy or sell.
Mail a card every week, once a month or every other
month–the choice is yours! Select the card, the
message, when to send and the recipients.
We’ll take care of the rest!
Large Postcards. Full color customization, standard with
high gloss coating, includes 3rd class postage. 8 1 ⁄2" x 5 1 ⁄2".
Add .10 per piece for First Class postage.
Waterfront Home
Quantity 50 100 200 500
each $.57 .52 .51 .49
$28.50 52.00 102.00 245.00
Shipping and Handling
Postcard orders placed by 8 p.m. (ET) Monday
through Friday will ship the next day. Mail delivery
depends on the method selected.
Orders placed on Saturday, Sunday or holidays will go into
production the next business day.
Golf Home
Beach Home
Concierge ®
Summer Home
First Home
LIMarketingTools.com

Theme & Seasonal Postcards
Lead Router Series
Additional Lead Router and
Seasonal Series designs available
online, including Fall Back,
Tax Time and Happy New Year.
Lead Router 1
Lead Router 1
Seasonal Series
Celebrate America
Spring Ahead
Happy Thanksgiving
General Series
Smooth Sailing
Relocation
Mature Market
Fire Island
Unisphere Flushing Meadow Park
Additional designs available. View our entire collection online. 800. 844. 7949

Wearables
Specialties
Specialty products branded exclusively for
Coldwell Banker Residential Brokerage.
Great for open house giveaways, or use as
closing gifts.
Men’s Red Rapid Dry Polo Shirt
51-0378-[ ] -02 Medium -03 Large
-04 XL -05 XXL
M-XL XXL
$36.75 $38.75
Women’s Red Rapid Dry Polo Shirt
51-0379-[ ] -01 Small -02 Medium
-03 Large -04 XL -05 1X
S-XL XXL
$36.75 $38.75
Color Grip Pen
12-0161-00 Logo and custom imprint in blue
500 750 1,000
$.59 each $.56 each $.52 each
White
Ceramic Mugs
12-0720-00
11 oz. Unimprinted
4
$19.00
Men’s Ivory Jersey Knit Sport Shirt
51-0337-[ ] -02 Medium -03 Large
-04 XL -05 XXL
M-XL XXL
$33.50 $35.50
Women’s Ivory Jersey Knit
Sport Shirt
51-0336-[ ] -01 Small -02 Medium
-03 Large -04 XL -05 1X
S-XL XXL
$33.50 $35.50
House Key Tags
12-0205-00 Imprinted
250 500 1,000
$.49 each $.46 each $.43 each
Microfiber Wind Shirt
51-0343-[ ] -01 Small -02 Medium
-03 Large -04 XL -05 XXL
S-XL XXL
$46.75 $48.75
House Magnet
12-0120-00 3 3 ⁄8" x 2 1 ⁄4"
250 500 1,000
$.41 each $.38 each $.36 each
Women’s Cardigan
51-0341-[ ] -01 Small -02 Medium
-03 Large -04 XL -05 XXL
S-XL XXL
$46.00 $48.00
Women’s White Poplin Shirt
51-0389-[ ] -01 Small -02 Medium
-03 Large -04 XL -05 XXL
S-XL XXL
$39.50 $41.50
Men’s White Poplin Woven Shirt
51-0338-[ ] -02 Medium -03 Large
-04 XL -05 XXL
M-XL XXL
$39.50 $41.50
Aloe Lip Balm with SPF Sunscreen
12-0124-00 Lip Balm, 4 color photo and
custom imprint
12-0124-10 Lip Balm, Personal Retriever logo and
custom imprint
100 300 500 1,000
$2.15 each $1.95 each $1.80 each $1.65 each
Two-Tone Cap
51-0335-00
One size fits all
1
$12.50

Brand Novelties
Coldwell Banker ® Buttermints
Cool, creamy mint with a buttery richness.
Coldwell Banker logo imprinted on Royal blue wrapper.
Perfect for open houses, parades and in your office.
12-0532-00
1,000
$99.50
Desk Yard Sign Business Card Holder This colorful
Coldwell Banker ® yard sign is a fun way to display a substantial
number of cards. Great for open houses! Top holds “SOLD” rider
or your custom name sign rider. Business cards sold separately.
7 7 ⁄ 8" wide by 11" tall by 3 1 ⁄ 2" deep.
12-1396-00 Business Card Holder with Sold Rider
1 5 10 20 50
$18.95 15.70 13.60 12.60 12.10
Collapsible Lawn Chair
Relax in the great outdoors, in the privacy of your own
backyard, at the lake or your favorite game. It features
2 can holders, a zippered pocket and its own carrying case.
33" x 36 1 ⁄2" x 21".
12-0936-00
1 5 10
$21.00 each $19.00 each $18.00 each
12-1396-02 Custom Name Sign Rider
1
$6.00 each
Wine Charms
Set of 6 wine charms custom made for those with style.
Pewter finish with decorative blue beads for accent. Comes
in drawstring pouch. Perfect for gift giving at the closing.
12-1103-00
1
$15.75 set
Charmed Key Rings
House-shaped charm and hang tag
(laser engraved with your logo)
on a split-ring keyholder.
12-0070-00
1 5 10 50
$10.00 each $8.00 each $7.25 each $6.75 each
12-0170-00 Order Customized with your company name
50 100
$11.00 each $10.50 each
Personal Promotion Marketing Tools
Name Badge
Business Cards
Home Enhancement
Guidebook
Calendar Magnets
To view our selection of
100th Anniversary
products, log onto
Business Card Magnets
Letterhead
HomeBuyer Guide
LIMarketingTools.com

Online ordering…made easy
Getting started
Ship to you or your prospects
Enter your personal profile, property
profiles and mailing lists.
Mail your products to a custom mailing list,
geographic mailing list or ship back to you.
Create your materials
Easily track your orders
Our ordering system offers you complete
control over your images and copy.
Each order shows the date ordered,
completed and shipped.
Online proofing
We’re here to help
Allows instant viewing and approval of
your product.
Have questions or need assistance? Check
our online resources or call Customer
Service at 1-800-844-7949. Available
Monday through Friday 7 a.m to 7 p.m. (CT)
Log on today for a complete catalog of products and services.
LIMarketingTools.com
1.800.844.7949
4110 Clearwater Road
St. Cloud, MN 56301
800.844.7949
Delivering Marketing Solutions to Real Estate
M E R R I L L C O R P O R A T I O N