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Figure 1a Venn Analogy ('overlap' of ideas, theories ... - Mario Petrucci

Figure 1a Venn Analogy ('overlap' of ideas, theories ... - Mario Petrucci

Figure 1a Venn Analogy ('overlap' of ideas, theories ... - Mario Petrucci

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<strong>Figure</strong> 9<br />

VISUALIZATIONS and THE ANALOGY-MAKING PROCESS<br />

(a hypothesis)<br />

true / existing<br />

(in this case, scientific)<br />

Source Visualization<br />

Deployed in analogy<br />

Visual <strong>Analogy</strong><br />

for target subject<br />

(= trial ‘analogic’ Visualization)<br />

SOURCE SUBJECT<br />

(e.g. bar magnets)<br />

Conceptual mis-/match ?<br />

true<br />

Target Visualization<br />

(if known or possible)<br />

© <strong>Mario</strong> <strong>Petrucci</strong> 2009<br />

TARGET SUBJECT

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