Assembleon - EMSNow

NEW NEW NEW NEW NEW NEW NEW NEW newsPrestigious industry award for A-SeriesWe have received the Frost & Sullivan2005 Surface Mount TechnologyProduct of the Year Award for theA-Series pick-and-placeplatform.Frost & Sullivan researched new product launches andproducts in development in the category and rated theirsignificance on a number of criteria, including theircompetitive advantage in their industry, innovation interms of unique or revolutionary technology,value-added services to users, customer satisfaction,and the potential of their technology to become anindustry standard.We received the 2005 Awardfor our truly flexibleproduction line offering,particularly in high-mix,frequent-changeoverenvironments. The Awardrecognizes that we areamong the first players in ourmarketplace to respond tochanges in the world ofelectronics assembly, and sorapidly that we currently offerbest-in-class scalable andhigh-speed machines.Specific benefits citedinclude A-Series’ capabilityfor scaling production volumeup or down withoutcalibration and withoutchanging the line footprint,low downtime in comparisonwith conventional turret- andgantry-style machines,capability to handle almostall components, and highpick reliability, accuracy andspeed.Frost & Sullivan auditorsfurther concluded that theA-Series could be expectedto make its mark as amanufacturing platform ratherthan as a simple placementmachine, and applauded itscapability in applicationsbeyond SMD assembly,including RFID and moduleplacement, LED assembly,glue dispensing, andsoldering applications.We will receive the Awardat the Frost & SullivanExcellence in IndustrialTechnologies Awards Banquetin Naples, Florida, onMay 25, 2005.From AssembléonBusiness IntelligenceEach year, Frost & Sullivananalysts contact researchand planning personnel ofSMT vendors, and assesstheir business and marketinsights, including varioussupply and demand trends.This is how Frost & Sullivanbuilds a complete marketpicture, which it publishes inits annual series ofSMT Equipment Marketreports. The quality awardsare granted as part of thisprocess.Following our cooperationin providing marketinformation, matchingcommercial and technologytrends, we were put forwardas one of three candidatesfor the Frost & SullivanExcellence in IndustrialTechnology Award. Havingestablished that Assembléonis in the world top five pickand-placeequipmentsuppliers, with a valuemarket share ofapproximately eight to ninepercent and growing,Frost & Sullivan focussedattention on our productportfolio.Analysts track all newproduct launches, R&Dspending, products indevelopment, and newproduct features andmodifications for eachcandidate. This isaccomplished throughinterviews with all the marketparticipants, and extensivesecondary and technologyresearch. As a result of thisprocess, candidates are thenranked on their new productlaunches and new productsin development.Frost & Sullivan rightlyobserved that Assembléonis a top player in the gantrySMT placement equipmentmarket, ranking No. 2 with amarket share around 24%.It also noted that the newA-Series might well be themost promising product inthis growth market.In the next stages of itsresearch, Frost & Sullivaninterviewed our A-Seriesproduct managers, and thentook its findings to numerouselectronics assemblycompanies. This final stage,which is most importantbecause it acknowledges thattechnology can be judgedonly on its relevance to themarketplace, enabledFrost & Sullivan to concludethat Assembléon shouldreceive the 2005 award forA-Series.Frost & Sullivan’sendorsement of theAssembléon brand issignificant because it isbased on wide-ranging criteriaand thorough research of theSMT market. It is particularlysignificant because, in thefinal analysis, it is sanctionedby the people who reallymatter – SMT assemblyequipment users.Assembléon serviceexcellence recognizedat APEX 2005On the eve of the officialopening of APEX 2005,Assembléon received itsfourth annual ServiceExcellence Award in thepick-and-place equipmentcategory, presented by thesponsor of the event,Circuits AssemblyMagazine.The Award recognizessuppliers who achieve thehighest ratings in five servicecategories: dependability,ease of use, responsiveness,technology, and value forprice. Each candidatecompany submitted a list of10 customers forassessment on a scale ofone to five in each category,and Assembléon won theAward with four maximumscores and an average scoreof 4.96. The average scorefor other pick-and-placemanufacturers was 4.85.The high Assembléon scorealso compares favorably withthe average score of 4.60seen in the other equipmentcategories – materials,rework/repair, test andinspection, dispensing andscreen printing.Cor Scholten, CEOAssembléon comments: “Thescores clearly show thatAssembléon is the best ofthe best among electronicsmanufacturing equipmentsuppliers. We’re delightedwith the result, which istestament to a tremendousteam effort.“Winning commendationsfor both product and serviceexcellence in successiveyears demonstratesAssembléon’s outstandingsuccess in gauging theevolving needs of electronicsmanufacturers, and inoptimising all aspects of itsbusiness to satisfy them.”45