(continued from previous page)Pam raves, “These kids are terrific. They are eager to learn, and it shows intheir work. They have added an invaluable personal element to our group.”Painting Interior/ExteriorRestorationOlder home carePlaster and drywallWall coveringsDecorative finishes, muralsBath RemodelingKitchen RemodelingConstruction…all phases847 926 9476www.paintjar.comMirroring the communityTony and Pam’s biggest fan is fellow master stylist Dale Jones, who hasbeen with them since their Ravinia beginnings. “No matter what stage inlife you are in, the Gordon Salons keep you up to date. Whether you are ahigh school teen or a grandma, Tony and Pam and their team always maketheir customers feel extremely fashionable and up-to-date in an ageappropriatemanner,” Dale remarks. “What they have done with theirbusiness in every way—from a fashion standpoint, architecturally,environmentally and community-wise—is just inspiring, and I love being apart of it and watching them grow at lightning speed.”You’ll recognize other locals at Gordon’s. My Generation owner andHighland Park native Debbie Powell has been going there for years. “I lovethe way I feel when I’m at the salon. I love the ambience, the people, thefashion-focus. And my hair has never looked better,” says Debbie.Giving backNamed a “Top 200 Salon” for five consecutive years by Salon Todaymagazine, Gordon’s focuses industry attention on Highland Park. The openingof Gordon Salon at 653 Central Avenue—the only Aveda Salon & Spa in thearea and one of only 12 in the state—has real economic impact. “Our clientscome from all over Chicagoland and across the U.S. A few even fly in fromGermany!” says Tony. Those clients also shop and dine in Highland Park.The Gordons are enthusiastic supporters of our own Fashion Week, aChamber of Commerce initiative launched this past autumn to showcaseHighland Park as a center for style. Tony and his team provided the hairstyling for the inaugural Fashion Show.The new salon (in the former Europa boutique space) contributes to thebeauty of the Central Business District. Highland Park resident and architectScott Edelman was hired as the general contractor on the job, sharing thepassion and environmental consciousness of Pam and Tony to create anoasis of the classic elements. The interior is designed with real bark andstone walls, candlelight and fountains.The Gordons are passionate about community outreach, too. “We are afamily-owned business raising a family here in Highland Park,” says Pam.“We believe in giving back to the community where we do business.” Thisincludes donating goods and services to many local charity events, such aslast October’s Saks “Key To a Cure” event for breast cancer. Advocates forwomen’s health as well as the environment, the Gordons support rangesfrom hosting cut-a-thons on Earth Day, benefiting environmental causes, toproviding pro bono hair and make-up services to the Highland Park HospitalAuxiliary’s fashion show, which benefited women’s health care services.Abbe Sparks is a media relations and cause-related marketingconsultant who resides in Highland Park. She serves as StoryEditor for six00threefive magazine. Please tell her about aremarkable local business you think deserves recognition.Contact her at asparks01@comcast.net or at 847-266-1433.8 / Spring 2007
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