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18 OCTOBER<br />

Panel Discussion II 10.00 a.m.-10.30 a.m.<br />

Catalyst for Change or Guardian of Stability? The Role of <strong>CFO</strong>s in<br />

Emerging Europe<br />

The role of the <strong>CFO</strong> is constantly changing, especially in emerging Europe where the function is still relatively new. In some cases, <strong>CFO</strong>s need to be<br />

the active drivers of change, for example when they try to professionalise a finance department. In other cases, they might think of themselves rather<br />

as guardians of stability, for example by reminding other executives about funding realities when chalking up expansion plans. How does the role of<br />

the <strong>CFO</strong> in emerging Europe change along with a company’s lifecycle and funding, with its ownership structure and the market environment?<br />

PANELISTS<br />

William Aird, <strong>CFO</strong> Europe, Kaspersky Lab, Russia/U.K.<br />

William joined Kaspersky Lab as Deputy <strong>CFO</strong> in 2010. His responsibilities<br />

primarily included coordinating the company's<br />

financial planning and budgeting and putting improved systems<br />

and processes into the rapidly growing company. He<br />

has recently moved back to Europe to take on the role of<br />

<strong>CFO</strong> Europe. Kaspersky Lab is the largest antivirus company<br />

in Europe with reported revenues for 2011 of more than USD<br />

600 million.<br />

Slawomir Jedrzejczyk, <strong>CFO</strong>, PKN Orlen, Poland<br />

Slawomir Jedrzejczyk joined PKN Orlen as <strong>CFO</strong> and member<br />

of the management board in June 2008. He also serves as<br />

deputy chairman of the supervisory board of Unipetrol as<br />

well as member of the board of Orlen Lietuva. Before joining<br />

PKN Orlen, the British certified auditor and graduate of Lodz<br />

University of Technology, worked for PwC, Impexmetal and<br />

Polish Telecom Group. PKN Orlen is one of the largest oil and<br />

gas companies in central and eastern Europe<br />

Oya Günay, Executive Coach & Strategic Consultant, Austria<br />

Oya Günay has 20 years of professional experience on the<br />

international platform. She started her career at Deloitte Turkey<br />

and later worked as <strong>CFO</strong> at ABN AMRO Capital Markets<br />

Turkey and Regional Project Coordinator at ABN AMRO Bank<br />

London. This background gave her great insights into the<br />

challenges and opportunities of global executives and let her<br />

move into Executive Coaching and Strategic Consultancy in<br />

working across cultures.<br />

Gürhan Kartal, <strong>CFO</strong>, Hattat Group, Turkey<br />

Gürhan Kartal started his career as a Treasury FX Dealer in<br />

Disbank (then acquired by Fortis, then acquired by BNP). He<br />

later worked as the treasurer in Yapi Kredi Leasing and was<br />

appointed as Head of Project Finance in Yapi Kredi Bank. He<br />

later joined Akbank as the Senior Vice President of Corporate<br />

Banking. He now works as the Group <strong>CFO</strong> of the Hattat<br />

Group.<br />

17

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