“<strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> automatically filters each <strong>of</strong> our 1.5 millioncases a <strong>year</strong>, delivering <strong>the</strong> single biggest cost saving and <strong>the</strong> potentialfor even greater savings,” said Parker.The deployment <strong>of</strong> <strong>the</strong> <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> Process Managermodule <strong>has</strong> improved order handling for both system access(passwords, emails, etc.) and desktop items like PCs, printers ands<strong>of</strong>tware packages. Said Parker, “The benefit <strong>of</strong> Process Manager is itsability to automate complex, high-volume processes, making <strong>the</strong>mfaster and easier to manage, reducing errors, and requiring lesspeople to fulfill.”“ <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> sits at <strong>the</strong> heart <strong>of</strong> our <strong>operation</strong> andis essention to our business.”BTexact handles between 2,000 and 5,000 access requests and 1,000desktop orders every week. The latter <strong>has</strong> a value <strong>of</strong> $161 million(£100 million) a <strong>year</strong>, so automating this process needed to be fast aswell as accurate. With Process Manager, BTexact <strong>has</strong> been able tostreamline <strong>the</strong> process and improve workforce efficiency to such anextent that it now requires 15 fewer people to manage withoutreducing performance or efficiency.<strong>In</strong> addition, Process Manager <strong>has</strong> also reduced errors in access anddesktop item provisioning. “Because Process Manager automatesprocesses from start to finish and funnels all related activity througha single interface, it <strong>has</strong> helped BTexact rationalize ordering andpurc<strong>has</strong>ing processes,” continued Parker. “This also providesinformation needed to determine purc<strong>has</strong>ing trends and estimatefuture needs which facilitates more bulk and discount buying.”BTexact estimates that by replacing its existing <strong>CRM</strong> system andimproving integration with o<strong>the</strong>r legacy systems, <strong>Amdocs</strong><strong>Clarify</strong><strong>CRM</strong> <strong>has</strong> <strong>saved</strong> an additional US$1.6 million (£1 million).AMDOCS CLARIFY<strong>CRM</strong> IS CRITICAL“<strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> is critical to our core business functionbecause it supports <strong>the</strong> applications that run BT Group’s business.BTexact provides a 24/7 service to BT Group worldwide and if ourability to support those applications fails, <strong>the</strong>n it’s a major problem.That’s why <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> sits at <strong>the</strong> heart <strong>of</strong> our <strong>operation</strong>and why it is essential to our business,” says Parker.“It’s not just in cost saving that BTexact is reaping <strong>the</strong> benefits <strong>of</strong><strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong>,” said Parker. “O<strong>the</strong>r improvements includeproductivity, manageability, and ease <strong>of</strong> use.” For instance, <strong>Amdocs</strong><strong>Clarify</strong><strong>CRM</strong> <strong>has</strong> reduced <strong>the</strong> number <strong>of</strong> calls to service desks byautomating many manual tasks.One very important factor about <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> – and a keyselection criterion - is integration with o<strong>the</strong>r applications.<strong>In</strong>tegration with human resource or middleware applications <strong>has</strong>been much simpler. <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> <strong>has</strong> also been integratedwith o<strong>the</strong>r BT trouble-ticketing systems, improving efficiency andaccuracy because, previously, <strong>the</strong>se had to be re-keyed manually.
COMPANY AT A GLANCEBTexact (<strong>the</strong> IT division <strong>of</strong> BT Group)Headquarters: Bletchley, BuckinghamshireWebsite: www.BT.co.uk, www.bt.comEmployees: 8,500Revenue: US$1,440m per <strong>year</strong> (£900m per annum)Customers: 140,000 users in BT Group serving over21 million corporate and residential customers and morethan 28 million exchange lines in <strong>the</strong> UKFrom a management point <strong>of</strong> view, <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> <strong>has</strong> had asignificant impact on decision-making. Data from <strong>Amdocs</strong><strong>Clarify</strong><strong>CRM</strong> now reaches <strong>the</strong> management data warehouse system injust 10 minutes, so that reports are far more accurate, up-to-date, andavailable quickly.“As an implementation and as a business solution, <strong>the</strong> <strong>Amdocs</strong><strong>Clarify</strong><strong>CRM</strong> project <strong>has</strong> been a great success,” concluded Parker.“With a core team <strong>of</strong> just 30 people, BTexact <strong>has</strong> created a <strong>first</strong>-classapplication, which <strong>has</strong> enabled <strong>the</strong> organization to deliver a servicethat is faster more efficient, and maximizes resources to <strong>the</strong> fullest.”“ <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> automatically filters each <strong>of</strong> our 1.5million cases a <strong>year</strong>, delivering <strong>the</strong> single biggest costsaving and <strong>the</strong> potential for even greater savings.”TECHNICAL STATISTICS<strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong> modules: ClearSupport, Process Manager,ClearCallCenterNumber <strong>of</strong> users: Over 5,000Types <strong>of</strong> user: Service desk and case support agents in BTexactstaff, o<strong>the</strong>r BT Group staff, and <strong>the</strong> 3rd party subcontractorswho supplement BTexact service staff<strong>In</strong>teraction volume: 2.6 million <strong>first</strong>-line interactions whichgenerate 1.5 million more technical support cases per <strong>year</strong>Hardware: 5,000+ desktop/laptop PCs, Sun servers,IBM mainframesO/S: Windows (various), Sun SolarisDatabase: Oracle 8, IBM, IDMS<strong>In</strong>tegrations: BEA Web Logic Server, SOAP XMAL and WSDL,BEA messaging middlewareSystems integrator: BTexact with <strong>Amdocs</strong> <strong>Clarify</strong><strong>CRM</strong>’s systemsintegration pr<strong>of</strong>essionals managing consultancy resources into<strong>the</strong> project