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Download the Hugo Boss press release here - Vale Resort

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Press <strong>release</strong>22 March 2012Major fashion clothing label welcomed to <strong>Vale</strong> <strong>Resort</strong>Guests and visitors to <strong>the</strong> <strong>Vale</strong> <strong>Resort</strong> can now dress to im<strong>press</strong> thanks to a new rangeof clo<strong>the</strong>s from one of <strong>the</strong> world’s premium designer fashion brands, <strong>Hugo</strong> BOSS.The four star hotel and leisure complex has unveiled a large range of <strong>the</strong> collection from<strong>the</strong> house of <strong>Hugo</strong> BOSS in its Golf Pro-Shop.The BOSS Green collection, which includes a range of bold graphic printed tee shirts,short sleeved summer shirts, zipped sweatshirts and a range of polo shirts, embodieshigh-quality, fashionably sophisticated clothing, featuring intelligent designs and fabricsthat guarantee great looks and optimal performance.A number of <strong>the</strong> world’s leading golf professionals now wear <strong>the</strong> brand, including majorwinner Martin Kaymer of Germany.The BOSS Green range is designed specifically to support sporting performance, whilemaintaining <strong>Hugo</strong> BOSS’s unique fashion edge, and transcends <strong>the</strong> boundaries betweencasual and sports-wear.Rob Simmons, golf shop manager at <strong>the</strong> <strong>Vale</strong> <strong>Resort</strong>, said: “It’s fantastic to be able tostock <strong>the</strong> <strong>Hugo</strong> BOSS green range, which is created as a line of clo<strong>the</strong>s for fashionconsciouspeople, without compromising performance.“In keeping with our stock line, which showcases premium brand products, <strong>the</strong> newBOSS Green range is synonymous with quality, style and performance.“The BOSS Green Label was originally designed to cater to <strong>the</strong> golfing world, but it hasquickly become embedded in <strong>the</strong> mainstream of men’s designer wear.


“Subsequent design inspiration has come from o<strong>the</strong>r sports, creating a line that looksequally at home on <strong>the</strong> driving range as it does when in a social setting away from <strong>the</strong>course.“It’s important for us as a resort to have a brand with such prestige as <strong>Hugo</strong> BOSS, andhaving this range in stock adds ano<strong>the</strong>r fantastic string to our bow as one of <strong>the</strong> leadinggolf resorts in Wales.”ENDSFor more information please contactCarolyn Pugsley on 029 20 545387 or carolyn.pugsley@freshwater-uk.comHi res images for <strong>press</strong> use can be found at www.vale-hotel.com/mediaAbout <strong>the</strong> <strong>Vale</strong> <strong>Resort</strong>:• In 1994, <strong>the</strong> family-owned retail company Leekes took ownership of <strong>the</strong> local golfclub at Hensol. They proceeded to develop <strong>the</strong> club into <strong>the</strong> world-class <strong>Vale</strong><strong>Resort</strong> set in over 650 acres of beautiful Welsh countryside.• The independent 4-star <strong>Vale</strong> <strong>Resort</strong> includes a 143-bedroom hotel, 700-seatconference facility, restaurants & champagne bar and award-winning golf,leisure, spa and sports facilities.• The <strong>Vale</strong> <strong>Resort</strong> is located just three miles off junction 34 of <strong>the</strong> M4 and six milesout of Cardiff City Centre.• With a strong focus on excellence and winning a host of industry awardscombined with 10 state-of-<strong>the</strong>-art conference and event suites that canaccommodate up to 700 delegates, <strong>the</strong> <strong>Vale</strong> <strong>Resort</strong> is quickly becoming one ofEurope’s leading resorts.

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