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Spirit Animals - Scholastic Media Room

Spirit Animals - Scholastic Media Room

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As their world crumbles, four children discover they eachhave a spirit animal, a mystical bond between human andbeast that bestows great power on both. Will it be enoughto save a land in peril?Seven epic books. One dynamic online game.With <strong>Spirit</strong> <strong>Animals</strong>, <strong>Scholastic</strong>’s groundbreaking multiplatform publishing programsteps into the world of fantasy for the first time. Each book in the series includes a codethat unlocks gameplay on spiritanimals.com.Fantasy + <strong>Animals</strong> =A Series for EveryoneThe combination of fantasy, animals,and action-packed adventure appealsto both boys and girls.Top AuthorsBestselling fantasy writers BrandonMull and Maggie Stiefvater kick off theseries, followed by an all-star list ofauthors.Amazing MultiplatformExperienceThe story leaps off the page atspiritanimals.com, an online roleplayingfantasy game. Kids engagein the world and with the characters,and each book provides an importantbonus in the game.Customizable GameplayThe spiritanimals.com website allowskids to create their own unique heroes,choose and care for a spirit animal,and embark on the quests that interestthem most.Community BuildingThe website provides an ageappropriaterich social hub for fan buzz,fan fiction, and the definitive answer onwhose spirit animal reigns supreme.Collectible BooksWith a large trim size (5½” x 8”) andfoiled cover, each book will appeal tocollectors, providing readers with atangible connection to the world ofErdas.


FALL 2013 LAUNCH CAMPAIGNNational PublicityMulti-city Author Tour12-copy Floor DisplayNational TV AdvertisingCampaignMonthly Online AdvertisingCustom Educator ResourcesPUBLICATION SCHEDULESeptember 10, 2013<strong>Spirit</strong> <strong>Animals</strong> Book 1: Wild BornBrandon MullJanuary 2014<strong>Spirit</strong> <strong>Animals</strong> Book 2Maggie StiefvaterApril 2014<strong>Spirit</strong> <strong>Animals</strong> Book 3July 2014<strong>Spirit</strong> <strong>Animals</strong> Book 4October 2014<strong>Spirit</strong> <strong>Animals</strong> Book 5January 2015<strong>Spirit</strong> <strong>Animals</strong> Book 6April 2015<strong>Spirit</strong> <strong>Animals</strong> Book 7SCHOLASTIC, SPIRIT ANIMALS, andassociated logos are trademarks and/orregistered trademarks of <strong>Scholastic</strong> Inc.spiritanimals.com


New from the publisher of the New York Timesbestselling The 39 Clues and Infinity Ringmultiplatform seriesspiritanimals.com


READ THE BOOKSSEPTEMBER 10, 2013SPIRIT ANIMALS BOOK ONE:WILD BORNBy Brandon MullFour children separated by vastdistances all undergo the sameritual, watched by cloaked strangers.Four flashes of light erupt, and fromthem emerge the unmistakableshapes of incredible beasts—awolf, a leopard, a panda, a falcon.Suddenly the paths of thesechildren—and the world—havechanged forever.Enter the world of Erdas, whereevery child who comes of age mustdiscover if they have a spirit animal,a rare bond between human andbeast that bestows great powersto both. Now the fate of Erdashas fallen on the shoulders offour young strangers. Will they bestrong enough to stop the comingdarkness?<strong>Spirit</strong> <strong>Animals</strong> Book One: Wild BornBrandon MullSeptember 10, 2013978-0-545-52243-4Price: $12.99 US/$14.99 CAN/£6.99 UKPages: 208Trim Size: 5-1/2 x 8Format: POBAges: 8-12ebook: 978-0-545-52255-7Audiobook also availableThe Book Enhances GameplayEach book comes with a code thatcan be redeemed online for a majorcache of Greenheart Tokens—premiumgame currency—giving unparalleledvalue to the books. Players usecurrency throughout the <strong>Spirit</strong> <strong>Animals</strong>game to buy gear and animal treats,and to access quests.


PLAY THE GAMEWelcome to spiritanimals.com, the onlineworld of Erdas, where players sign up, create acustomizable hero, and choose their own spiritanimal. Dark forces are threatening to tearErdas apart—players must strengthen theiranimal bonds and undertake dangerous queststo protect the world.The TowerWelcome to GreenhavenCastle! Get your owncustomizable room,switch your weapons,outfits, and animalaccessories, and chooseyour quests.The HeroChoose your hero’sgender, skin tone, hairstyle,eye color, and name.<strong>Spirit</strong> <strong>Animals</strong>Choose a spirit animalto bond with and train—develop the bond tounlock incredible powers.QuestsJourney through four continentand fighting to save Erdas.


s, battling enemiesCommunityMessage boards are a rich social hubconnecting both gamers and readers alike.

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