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Mag. Andrej Vizjak minister za gospodarstvo/ Minister of the Economy 12 :Zavest o pomenu industrijskega oblikovanja se v Sloveniji krepi Growing Awareness of the Significance of Industrial Design in Slovenia Visok jubilej bienala industrijskega oblikovanja je dokaz, da ima to podroËje tudi v Sloveniji dolgo in bogato tradicijo. Strokovnjaki na tem podroËju se zavedajo svojega velikega in pomembnega prispevka h kakovosti življenja. S svojim znanjem, njegovim širjenjem in poglabljanjem ter svojim delom dosegajo odliËne rezultate ne samo doma, ampak tudi na svetovnem trgu. Pot do teh uspehov seveda ni lahka. Zato je toliko bolj spodbudno, da se zavest o pomenu industrijskega oblikovanja za poveËevanje konkurenËnosti gospodarstva krepi. K temu nedvomno odloËilno veliko prispeva tudi Bienale industrijskega oblikovanja, ena redkih prireditev na svetu, ki vsake dve leti predstavlja strokovno izbrane izdelke industrijskega oblikovanja ter z dobro oblikovanimi izdelki slovenskih in tujih oblikovalcev promovira sodobne tokove v svetovnem industrijskem oblikovanju. To je hkrati priložnost za gospodarstvenike, da se z njimi seznanijo in jih vkljuËijo v strategijo svojega poslovanja. Vse s ciljem, da bi podjetjem, ki jih vodijo, zagotovili razvoj, napredek in ne nazadnje poslovni uspeh. Bistven je torej prenos dognanj in znanj oblikovalske stroke v prakso. Za to morata seveda biti volja in pripravljenost na obeh straneh. Tega se zaveda tudi slovenska vlada, ki poudarja kakovostne prvine gospodarskega razvoja, kot so znanje, inovativnost, nove tehnologije. Za povezovanje teh prvin, ki se jim morajo seveda pridružiti tudi razliËni vidiki umetniške ustvarjalnosti, so vlada in pristojna ministrstva sprejeli številne spodbudne ukrepe. Z uresniËevanjem teh ukrepov bomo zagotovo dosegli svoj skupni cilj, da postanemo ustvarjalna, uspešna in v svetu uveljavljena država. Poznana tudi po tem, da pri nas izdelujemo uËinkovite in kakovostne izdelke široke porabe, zanimive za domaËi in tuji trg. Izdelke, ki “išËejo odgovore na probleme in zahteve današnjega življenja, so usmerjeni v trajnostni razvoj in družbeno odgovornost ter zadovoljujejo posebne potrebe uporabnikov”, kot je zapisano med cilji 20. bienala industrijskega oblikovanja. This important anniversary of industrial design is proof that this field of activity has a long and rich tradition in Slovenia. Experts in this area are aware of their enormous and significant contribution to the quality of life. Through their knowledge, their breadth of experience and their work, they are achieving outstanding results, not only in Slovenia, but also on the global market. Of course, the path to this success has not always been easy. Thus, the growing awareness of the significance of industrial design for increasing the competitiveness of the economy provides an even greater incentive. Without doubt, the Biennale of Industrial Design makes a significant contribution to this ‡ one of the few events in the world to present an expert selection of industrial design products every two years and to promote contemporary trends in world industrial design through well-designed products by designers from Slovenia and abroad. At the same time, this is an opportunity for businesspeople to become acquainted with these products and to include industrial design in their business strategies, with the goal of ensuring the development and, of course, the commercial success of the businesses that they manage. The relationship between achievements and knowledge in applied industrial design is therefore of prime importance. For this to be successful, both sides must be willing and prepared. The Slovenian government is also aware of this and is emphasizing quality elements of economic development such as knowledge, innovation and new technologies. In order to unite these elements, which of course must also combine various aspects of artistic creativity, the government and the appropriate ministries have adopted a number of incentive measures. With the implementation of these measures we are certain to attain our common goal: for Slovenia to be creative, successful and recognized throughout the world. Slovenia should also be known as a producer of innovative and high-quality products for general use, attractive to both the domestic and foreign market ‡ for products that “seek answers to the problems of modern life, which are oriented towards sustainable development and social responsibility, and which satisfy the special needs of users,” as stated among the goals of the 20th Biennale of Industrial Design.
Prireditveni odbor BIO 20 BIO 20 Organizing Committee Janez Škrabec predsednik prireditvenega odbora BIO 20 President of the BIO 20 Organizing Committee Špela Šubic sekretarka BIO / BIO Secretary General Franjo Bobinac Tatjana Fink dr. Stane Pejovnik Jani BavËer Marjan Kocjan Maja Kržišnik Bernard KuËej Matija Murko Vladimir Pezdirc Janez Smerdelj Izvršilni odbor BIO BIO executive board Jani BavËer Marjan Kocjan Maja Kržišnik Bernard KuËej Matija Murko Vladimir Pezdirc Janez Smerdelj 13
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