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Human Resource Management - Its Impact on ... - Dental Asia

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INDUSTRYBRIEFCelfa <strong>Dental</strong> Group Reinforces China PresenceChina — Cefla <strong>Dental</strong> Group has announced acquisiti<strong>on</strong> ofSuzhou Victor Medical Equipment with a view tostrengthening its local presence in China — a market that iskey to Cefla’s strategic expansi<strong>on</strong> into potential growthareas, in terms of markets, products and technologies.Following the launch in 2007 of Cefla <strong>Dental</strong> Group’s thirdbrand, MyRay, high-tech imaging soluti<strong>on</strong>s and digitalradiology for dental professi<strong>on</strong>als, Suzhou Victor MedicalEquipment becomes the fourth name in the growing brandportfolio.In order to c<strong>on</strong>solidate Cefla’s presence in <strong>Asia</strong> and furtherincrease business in line with local needs and those of theworld’s emerging markets, Cefla will be investing significantresources in the Suzhou-based producti<strong>on</strong> site. Throughacquisiti<strong>on</strong> of Suzhou Victor Medical Equipment, Cefla’sprimary objective is todevelop a product range, viathe Victor brand, specificallydesigned to resp<strong>on</strong>d to theneeds of dentists whosechoice of equipment isbased <strong>on</strong> the followingcriteria: l<strong>on</strong>g-term reliability,quality materials,outstanding value for m<strong>on</strong>ey.Eros Nanni, Managing Director of Cefla <strong>Dental</strong> Group,states: “This recent acquisiti<strong>on</strong> brings us much closer to ourChinese customers. We are now an established localpresence and will be able to serve the market with the samedegree of professi<strong>on</strong>alism and quality as we offer all ourEuropean customers.” DAFunding Cut for Teen Check-upsAustralia — The Australian Government has slashed a thirdfrom the A$510 milli<strong>on</strong> (US$470 milli<strong>on</strong>) funding it hadpledged to spend <strong>on</strong> its dental health scheme for teenagers.The Treasury found that <strong>on</strong>ly A$360 milli<strong>on</strong> (US$332 milli<strong>on</strong>)was needed to subsidize dental checks for <strong>on</strong>e milli<strong>on</strong>teenagers over three years.It was a A$150 milli<strong>on</strong> (US$132 milli<strong>on</strong>) windfall for a frugaloppositi<strong>on</strong>, which provided limited relief for the toothacheridden.Even teenagers eligible for subsidized care - or their parents- will need to shell out an average A$140 (US$129) copaymentfor the comprehensive check-up and potentiallyhundreds of dollars more if treatment is required.The funding cut has surfaced amid growing c<strong>on</strong>cerns fromdental leaders that Labor’s dental policy is under-funded andmisdirected. Labor has hailed its policy, which includesA$290 milli<strong>on</strong> (US$267 milli<strong>on</strong>) over three years to restart theold Comm<strong>on</strong>wealth dental scheme, as a l<strong>on</strong>g-needed federalboost to ailing services for 650,000 Australians in urgentneed of care.But its decisi<strong>on</strong> to axe the Coaliti<strong>on</strong>’s existing scheme whichextended Medicare cover to $2,000-a-year (US$1,844)dental care for patients with significant medical c<strong>on</strong>diti<strong>on</strong>saggravated by dental disease, was “horrifying”, a dentalscientist, Hans Zoellner, said.“I am appalled the Government is aband<strong>on</strong>ing what was <strong>on</strong>eof the great steps forward for dental care in Australia,” saidAssociate Professor Zoellner, chairman of the Associati<strong>on</strong> forPromoti<strong>on</strong> of Oral Health. “<str<strong>on</strong>g>Its</str<strong>on</strong>g> replacement was likely tomean many people would remain <strong>on</strong> the waiting list ofoverstrained public clinics.” DACrosstex Int’l Acquires Str<strong>on</strong>g <strong>Dental</strong>USA — Crosstex Internati<strong>on</strong>al, leading global dentalinfecti<strong>on</strong> c<strong>on</strong>trol and single use disposable productsmanufacturer, has announced its acquisiti<strong>on</strong> of Str<strong>on</strong>g <strong>Dental</strong>Products, Inc, a manufacturer of comfort cushi<strong>on</strong>ing andprotective devices for X-ray film and digital X-ray sensors. AllStr<strong>on</strong>g <strong>Dental</strong> products will now be available through theCrosstex network of distributors, al<strong>on</strong>g with the full line ofCrosstex products. DAFor more informati<strong>on</strong>, email: info@pabloasia.comSOMETHING TO SHARE? We want to hearfrom you! Email your story to the Editor:desm<strong>on</strong>dteo@pabloasia.com10<strong>Dental</strong> <strong>Asia</strong> • March / April 2008

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