PDF (32 MB) - Michael B. Hardt | Designer
PDF (32 MB) - Michael B. Hardt | Designer
PDF (32 MB) - Michael B. Hardt | Designer
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illustration1.[lat.] explanation, visualisation,2.Art of books:Image that visualises, explains or decorates a text.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Cave paintings are the first knownillustrations in history of mankind.Lascaux, France05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Earliest images which can be defined as book-illustrationsEgyptian papyrus scrolls (1552 b.C.).05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations in the middle ages inhandwritten books were calledminiatures, due to the red colour whichwas used.The illustrator was called miniator.(minium [lat], red colour).05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Visualising religious scenesfollowed clear rules.[Note: Jesus with curly red hair]Book of Kells ~800 a.C.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
15th to 17th centuryGutenberg’s invention of the movableletter and the triumph of printingneeded a new type of illustration.Illustration in printed books aswoodcuts or copperplate engraving.Illustrators where called woodcuttersor copperplate engravers.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Handwritten bookwith printedillustration.A.Dürer1471 - 1528Passion05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrators like Dürer or Meriansold their prints to editors but alsoon market places.Early mass production of art.They needed profound skills buttheir work shows also a hugeknowledge about mathematics. Thepictures were constructed.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrators appeared during history underdifferent names connected to:a. the material they usedminiatora. the technique they usedwood cutterengravera. the task they fulfilled.illustratorvisualizer05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
The illustrator can work asstrategic consultantself employedcreative planneremployedexecutive artist05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
In the past, illustration was censored by the church,the style was dominated by schools and the subjectsgiven by the nobles.Reproduction technology limited and shaped theexpression.Today illustration is independent fromideology,style,material,technique,technology or task.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
The importance is the function:Image based communication05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
illustrations are internationalDetails fromXieyi Huan Iao Jifa05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
fields of activityorientation information inspiration05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
semioticInterpretationFactSemanticSignSyntacticPragmatic05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Ori|entation[lat],Physiology: Capability of Organisms (human being,animal, plant) to get used to somewhere or find itsway, to keep a certain position in space or changethe position mapped out; basing on several outerappeals, but also on memorising and learningprocessesIllustration as tool for orientation:Visual appeal to get used to somewhere, find itsway, memorise and/or learn.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Complex relations in simple pictures.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Kiss!Keep it short and simple05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
precise in detail05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Information[lat] common:news, explanation, notification,special term: »formed« knowledge, like news orexplanations, which are subject of processing,storing or disseminating.Illustration as tool for information:Visualisation of facts or connections which are easierto be understood by images or cannot be explainedby words.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Explaining science05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Explaining engineering.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Explaining technology.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
specialising in skills and subjectsArt directors sketch.Illustration to be used in a packaging design forfruit juice.Executed by Rosy Sandersa specialised illustrator for fruits and plants.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
visualising the invisible05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Artistic engineering, illustrating new spaces.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Inspiration[lat] inspirare: to breathe sth into sbcommon: Idea, thought, creative stimulation,evocation.Illustration as tool for inspiration:Visual stimulation [manipulation] of somebody’sfantasy.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
children book illustrationhere: Noahs arc05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
visualised phantasies05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
illustrations to support text05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations to visualise storiesand histories.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations to make curious05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations to tease and please.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations to entertain05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations to manipulate.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Illustrations to manipulate.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
New tools and technologiesgenerate new styles.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
Science meets fiction.05/06 illustrasjonProf. <strong>Michael</strong> <strong>Hardt</strong>
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