Active Design Guidelines: Promoting Physical Activity and Health in ...

chapter 2urban design2.10PROGRAmMINGSTREETSCAPESo b j e c t i v eEncourage walking by creating attractive and engaging street environmentsthat can accommodate artwork and events.s t r a t e g i e sIncorporate temporary and permanent public art installations into thestreetscape to provide a more attractive and engaging environment.Seek collaborations with local arts organizations, philanthropic institutions, orother nongovernmental groups to create and help maintain the artwork. 19,93,94Organize pedestrian-oriented programs, such as charity walks and vehicularstreet closures, that make wide avenues available for walking and bicycling. 95,96Special programming can also help to increase the imageability of a place—making a site more memorable and distinct.Increase the number of outdoor cafes to enhance street activity. 19,97Sidewalk cafes contribute to the complexity and imageability of urban places,which in turn can encourage their use by pedestrians.a d d i t i o n a l i n f o r m a t i o nFor a list of relevant legal and design guidance references, please consultAppendices B and C of the NYC DOT Street Design Manual.Sidewalk cafes enhancestreet activity.Broadway, ManhattanPedestrian-orientedprograms increasestreet activity and canpromote walking andbicycling.Weekend Walks, FifthAvenue, BrooklynIncorporate public artinto the streetscape.Nature MatchingSystems by TattfooTan, a temporary artinstallation at the PortAuthority Bus Terminalin Manhattanactive design guidelines 43