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MARCH 2013LAUREUS SPORTFOR GOODSUMMIT AT FCBARCELONA’SCAMP NOU STADIUMLeaders from worldwide projectscome together to learn about howthey can use sport for social changeBRITISH PRIME MINISTERDAVID CAMERONVisits Rio de JaneiroMIKE HORNA four year trans-navigationof the globeSOUTH AFRICA FOUNDATIONCELEBRATES 10 YEARSSince its creation, <strong>Laureus</strong> SouthAfrica has helped to improve thelives of over 11,000 young peopleNEW ORLEANS INITIATIVECoach across America starts totrain 26 coachsPROJECT VISIT TO BERLIN<strong>Laureus</strong> Ambassador Axel Schulzvisits KICK im Boxring, BerlinROBERTO CUSTODIOA success story from the <strong>Laureus</strong>supportedFight for Peace project


CONTENTS 32 MESSAGE FROM THE CHAIRMANEDWIN MOSESFOREWORDCONTENTS19 PEACEPLAYERSINTERNATIONALAn Argentine training programme34 PROJECT VISIT TO BERLIN<strong>Laureus</strong> Ambassador Axel Schulzvisits KICK im Boxring, BerlinThe year 2013 promises to be highly significantfor <strong>Laureus</strong> as we stage the <strong>Laureus</strong> WorldSports Awards in the Southern Hemispherefor the first time.Rio de Janeiro will be at the centre ofthe sporting world over the next fewyears as it builds up to the 2014 FIFAWorld Cup TM and the 2016 Olympicand Paralympic Games and it is fittingthat we are able to take the AwardsCeremony there for the next two years.Rio is an important development, butour plans for 2013 and beyond willtouch every continent as we also intendto accelerate the pace of growth ofthe <strong>Laureus</strong> Sport for Good Foundationworldwide. The number of sports-basedcommunity projects that <strong>Laureus</strong>supports passed 100 last year and weare not going to allow our expansion toslow down.One of the highlights of the year wasthe relaunch of the <strong>Laureus</strong> Foundationin the United States and its tie-up withthe Coach Across America programme,which aims to help 40,000 youngpeople over the next few years.In this edition of the <strong>Laureus</strong> Magazineyou can read about an emotional visitwe made to New Orleans, seven yearson from Hurricane Katrina, as part ofthis initiative.For me the <strong>Laureus</strong> Global Summit atFC Barcelona’s Camp Nou stadium inNovember was also memorable. Stagedwith the help of the <strong>Laureus</strong> Foundationin Spain, project leaders from aroundthe world joined together with AcademyMembers to take part in workshops andshare their experiences and expertise.Yet another example of the <strong>Laureus</strong>network flourishing.As you turn these pages, I hope, likeme, you will be amazed at the sheerbreadth of the work of <strong>Laureus</strong>, whichnow reaches 34 countries. These areimpressive numbers, but we never losesight of the fact that every child we helpis an individual.None of this would be possible withoutthe work of our project leaders andvolunteers around the world and withoutthe support of our Founding Patrons,Richemont and Daimler, and GlobalPartners, Mercedes-Benz and IWCSchaffhausen. I thank them allmost sincerely.EDWIN MOSES, CHAIRMAN, LAUREUSSPORT FOR GOOD FOUNDATION04 BRITISH PRIME MINISTERDAVID CAMERONVisits Rio de Janeiro08 GLOBAL PARTNERMERCEDES-BENZHighlights from the past year10 LAUREUS SPORT FORGOOD FOUNDATIONGLOBAL SUMMITBringing together leaders todiscuss how they use sport forsocial change14 GLOBAL PARTNERIWC SCHAFFHAUSENHighlights from the past year16 ROBERTO CUSTODIOA success story from the Fight forPeace project22 FUNDACIÓNLAUREUS ESPAÑAHighlights from the past year25 SPIRIT OF SPORTA <strong>Laureus</strong> TV programme thatnow reaches over 100 countriesworldwide26 LAUREUS YES PROGRAMMEYouth Empowermentthrough Sport28 SOUTH AFRICAFOUNDATIONCelebrates 10 years of improvingthe lives of young people30 MIKE HORNA four year trans-navigationof the globe32 NEW ORLEANS INITIATIVECoach across America startstraining 26 new coaches37 LAUREUS FRATERNITY CUPBringing children together fromaround the world to play football38 LAUREUS FONDAZIONEITALIA ONLUSHighlights from the past year40 LAUREUS FOUNDATIONRESEARCHNew research that is changingthe face of sport for developmentacross the world42 LONDON TO CHAMPAGNEA fundraising bike ride43 LAUREUS EVENTS 2013Get Involved & Fundraise44 FOUNDATION MAPHighlighting <strong>Laureus</strong>-supportedprojects across the globe46 FOUNDATION DIRECTORYContacts for all the <strong>Laureus</strong>National Foundations47 LAUREUS AMBASSADORSMEMBERS OF THE LAUREUS WORLD SPORTS ACADEMYGiacomo Agostini Motorcycling, Marcus Allen American Football, Franz Beckenbauer Football, Boris Becker Tennis, Ian BothamCricket, Sergey Bubka Athletics, Bobby Charlton Football, Sebastian Coe Athletics, Nadia Comaneci Gymnastics,Yaping Deng Table tennis, Marcel Desailly Football, Kapil Dev Cricket, Mick Doohan Motorcycling, David DouilletJudo, Emerson Fittipaldi Motor Racing, Sean Fitzpatrick Rugby (Deputy Chairman), Dawn Fraser Swimming, Cathy FreemanAthletics, Tanni Grey-Thompson Paralympic Athletics, Marvelous Marvin Hagler Boxing, Mika Häkkinen Motor Racing,Tony Hawk Skateboarding, Mike Horn Adventurer, Miguel Indurain Cycling, Michael Johnson Athletics, Kip KeinoAthletics, Franz Klammer Skiing, Dan Marino American Football, Edwin Moses Athletics (Chairman), Nawal El MoutawakelAthletics, Robby Naish Windsurfing/Kiteboarding, Ilie Nastase Tennis, Martina Navratilova Tennis, Alexey Nemov Gymnastics,Jack Nicklaus Golf, Gary Player Golf, Morné du Plessis Rugby, Hugo Porta Rugby, Steve Redgrave Rowing, Vivian RichardsCricket, Monica Seles Tennis, Mark Spitz Swimming, Daley Thompson Athletics, Alberto Tomba Skiing, Steve Waugh Cricket,Katarina Witt Figure Skating.THE LAUREUS WORLDSPORTS AWARDS COMETO RIO DE JANEIROFRONT COVER: RICARDO BELIEL / BRAZILPHOTOS


BRITISH PRIME MINISTER VISITS RIO DE JANEIRO 54BRITISH PRIME MINISTERDAVIDCAMERONvISITS RIO DE jANEIROBritish Prime Minister David Cameron andthe Governor of Rio de Janeiro, Sérgio Cabralcomplete Host City handover of the <strong>Laureus</strong> WorldSports Awards from London to Rio de Janeiro.DAVID CAMERON TOOK TIME OUT TO MEETYOUNGSTERS FROM LAUREUS-SUPPORTEDLUTA PELA PAZ ON HIS VISITOn an official Government visit to Brazilin September, Mr Cameron presenteda special edition <strong>Laureus</strong> Statuette toSérgio Cabral, Governor of the State ofRio de Janeiro, at the Palacio da Cidade,as Rio geared up to stage the <strong>Laureus</strong>Awards Ceremony in 2013 and 2014.Mr Cameron said: “Hosting the <strong>Laureus</strong>World Sports Awards in London wasthe perfect way to kick off anunforgettable year of sport for Britain.Now it’s Rio’s turn.“These Awards celebrate the very bestin sporting achievement but behindthat, and even more importantly, is<strong>Laureus</strong>’ commitment to use sport toleave a lasting legacy for young peoplearound the world. I am delighted to nowbe handing over the baton to Rio, as itlooks forward to what promises to be anincredible few years of sport.”Later, with <strong>Laureus</strong> World SportsAcademy Chairman Edwin Mosesand fellow Academy Member EmersonFittipaldi, he visited the long-established<strong>Laureus</strong>-supported Luta Pela Paz(Fight for Peace) project in the favelaof Complexo da Maré.LEFT TO RIGHT: BRITISH PRIME MINISTER DAVID CAMERON, LAUREUS AMBASSADOR TEGLA LAROUPE AND LAUREUS ACADEMY MEMBERS HUGO PORTA, NADIA COMENECI,ILIE NASTASE, GIACOMO AGOSTINI, ALBERTO TOMBA, KATARINA WITTHosting an event likethis, which also hassocial projects involvingsports, will help uscreate a social legacywe will leave for ourpopulation.SÉRGIO CABRALGOVERNOR OF RIO DE JANEIROAccompanied by four British Olympicathletes - gold medal-winning boxersAnthony Joshua and Nicola Adamsand judokas Euan Barton and GemmaGibbons – Mr Cameron arrived at LutaPela Paz following a short tour throughthe streets of the local community.At the project he attended trainingsessions and presentations of boxing,capoeira, judo, taekwondo, lutalivre (wrestling) and jiu-jitsu andmet pupils from the Luta Pela Pazeducation classes.Founder and project leader LukeDowdney said: “Mr Cameron was veryopen to listen to our young peopletelling him of the challenges that theyface on a daily basis as well as learningabout how Fight for Peace has beenworking here for the last 12 years,helping and offering opportunities tochildren and young people.”Mr Cameron actively supported the<strong>Laureus</strong> World Sports Awards inLondon in 2012 and hosted a welcomereception at No 10 Downing Street justhours before the Awards Ceremonybegan at Central Hall, Westminster.BRITISH PRIME MINISTER DAVID CAMERON HANDSGOVERNOR OF RIO SÉRGIO CABRAL THE LAUREUSSTATUETTE AS THE AWARDS PASS FROM LONDONTO THEIR NEW BRAZILIAN HOME FOR 2013


Sport needs role models.Mercedes-Benz is a proud Global Partner of the <strong>Laureus</strong> Sport for Good Foundation.With over 140 projects in local communities, Mercedes-Benz and the <strong>Laureus</strong> Sport for Good Foundation usesport to inspire young people and to give them better prospects for their future. We have on our team someof the greatest living sports legends such as Mika Häkkinen, Boris Becker and Franz Beckenbauer, who arepassionate about their commitment to help. Since 2000, Mercedes-Benz and the <strong>Laureus</strong> Sport for GoodFoundation have made long-term improvements to the lives of millions of young people – and the work goes on.PRIME MINISTER OF THE UK DAVID CAMERON VISITS THE LAUREUS-SUPPORTEDLUTA PELA PAZ PROJECT IN THE FAVELA OF COMPLEXO DA MARÉOFFERINGOPPORTUNITIESFight for Peace hasbeen working herefor the last 12 years,helping and offeringopportunities tochildren and youngpeople.LUKE DOWDNEYFOUNDER, LUTA PELA PAZAt the reception, Mr Cameron alsoannounced the launch of the ‘Thisis GREAT Britain’ Facebook campaignwhich emphasised all the goodthings about the country today.Throughout 2012, partners of thecampaign were guest editors of theFacebook Hub, a role which <strong>Laureus</strong>undertook for a week.Before he became Prime Minister,in 2009 Mr Cameron teamed upwith <strong>Laureus</strong> World Sports AcademyMember Daley Thompson for the finalday of the <strong>Laureus</strong> Manchester-Londoncycle ride which drew attention to thegrowing problems of gun and knifecrime in the United Kingdom.A keen cyclist, Mr Cameron joinedDaley on his visit to the London ActiveCommunities Urban Stars project atLillian Bayliss Old School in Kenningtonalong with <strong>Laureus</strong> Academy MembersBoris Becker, Gary Player, Hugo Portaand Steve Waugh.Fuel consumption urban/extra-urban/combined: 8.4–4.2/5.1–3.2/6.4–3.6 l/100 km;combined CO₂ emissions: 148–92 g/km. Efficiency class: C–A+.Figures do not relate to the specific emissions or fuel consumption of any individual vehicle, do not form part of any offer andare intended solely to aid comparison between different types of vehicle. The vehicle shown features optional equipment.Provider: Daimler AG, Mercedesstraße 137, 70327 Stuttgart


GLOBAL PARTNER REPORT 9GLOBAL PARTNERREPORTmERcEDES-BENZMercedes-Benz has been proud to be a Global Partnerof the <strong>Laureus</strong> Sport for Good Foundation since it wascreated in 2000. Together we have made long-termimprovements to the lives of more than one-and-a-halfmillion young people – and the work goes on.8 GLOBAL PARTNER - MERCEDES-BENZONE OF THE 1960’S MERCEDES-BENZ SL PAGODASHarald Schuff, CEO of Mercedes-BenzSales Germany and Chairman of the<strong>Laureus</strong> Sport for Good FoundationGermany, said: “We are very pleasedthat the first <strong>Laureus</strong> Sport for GoodWeekend has received such a positiveresponse. For me, I am so pleasedabout the donation success we’ve had.”In November and December 2012Mercedes-Benz initiated a <strong>Laureus</strong>Sport for Good campaign with thesupport of <strong>Laureus</strong> AmbassadorWladimir Klitschko and media partnerRTL. In a pre-split TV spot a participantfrom the German <strong>Laureus</strong>-supportedproject ‘KICK im Boxring’ joinedWladimir to promote the mission ofthe <strong>Laureus</strong> Sport for Good Foundation:using sport as a tool for social change.In total 20 pre-split spots, presentedby Mercedes-Benz, were shown on TVbefore and during the Wladimir Klischkov Manusz Wach fight, so that a veryprominent environment was used to tellthe public about the <strong>Laureus</strong> Sport forGood Foundation and its work.To get sustainability there has beenan online follow-up on different RTLinternet channels, such as RTLnow.de, sport.de and RTL.de until mid-December. On different internetchannels, more detailed informationabout <strong>Laureus</strong> was available andespecially <strong>Laureus</strong> Foundation Germanyand the ‘KICK im Boxring’ project.An impressive €31,000 was the finalsum raised for <strong>Laureus</strong> Sport for GoodFoundation Germany from the charityevening at the MercedesCup tennisevent in July in Stuttgart. <strong>Laureus</strong>Academy Member Boris Becker and300 guests attended the charity eveningwhich included an auction and a raffle.BOARD MEMBERS AND AMBASSADORSOF THE LAUREUS FOUNDATION GERMANYPRESENTING THE CHEQUE AT THE LAUREUSSPORT FOR GOOD WEEKEND IN MUNICHLONG-TERMIMPROVEMENTSOne of the highlights of 2012 camein September when Mercedes-BenzGermany and some of its dealerssupported the very first <strong>Laureus</strong> Sportfor Good Weekend in Munich, whichincluded a sports camp, a celebritygolf tournament and a charity gala withauctions, donations and a raffle to helpraise funds for the <strong>Laureus</strong> Sport forGood Foundation Germany and Austria.The auction alone produced €240,000from the sale of two restored Mercedes-Benz SL pagodas from the 1960’s,which contributed to an incredible €1.5million raised for <strong>Laureus</strong> projects inGermany and Austria during the year.The restoration of the SL pagodas is aproject of Mercedes-Benz apprenticesin two dealerships in Germany. Theyare buying old SL pagodas and withthe help of an expert they are restoringthem to their original style andspecification.In addition Mercedes-Benz donatedmore auction items which raisedanother €56,500 for the German<strong>Laureus</strong> Foundation, such asparticipation in the Mille Miglia(€30,000) and many more.We are very pleasedthat the first <strong>Laureus</strong>Sport for GoodWeekend has receivedsuch a positiveresponse. For me, Iam so pleased aboutthe donation successwe’ve had.HARALD SCHUFFCEO MERCEDES-BENZSALES GERMANYEXTRACT OF THE LAUREUS TV SPOT WITH AMBASSADOR WLADIMIRKLITSCHKO AND THE PROJECT PARTICIPANT MOHAMED


GLOBAL SUMMIT 1110LAUREUS SPORT FORGOOD FOUNDATIONSUMMITBARcELONAOne of the real highlights of the <strong>Laureus</strong>calendar in recent years has been the <strong>Laureus</strong>Sport for Good Foundation Global Summit.FROM LEFT TO RIGHT: LAUREUSACADEMY MEMBERS MARVELOUSMARVIN HAGLER, MORNÉ DU PLESSIS,FC BARCELONA VICE-PRESIDENTCARLES VILARRUBÍ AND LAUREUSACADEMY MEMBER HUGO PORTA.Sneh: IMAGE brings able bodied kidsand partners them with kids withdisabilities allowing them to bondthrough sport,WHY SPORT? WHY YOURPARTIcULAR SPORT?Lewis: Our project is based on takingkids from the townships and integratingthem with kids from more affluentareas through cricket. They spend theweekends together, and play together.Not all of them are the best cricketers,but through cricket they learn to betterunderstand each other.Sneh: Through sport these disabledkids learn that they do have strengthsand capabilities within them, whichhelps make them confident andindependent. We had kids come in fortheir first time with no self-esteem, noconfidence, they were battered, brokenchildren, but very soon, before anythingelse, what moves them on is newconfidence, and that comes from sport.WHAT cHALLENGES DO YOU FAcE?Lewis: A main aim of ours is to helpsecure scholarships and bursaries forour participants from the townships.But people who had tried to do thisbefore us fell short. They gave the kidsscholarships to top schools but theseyoungsters from the townships wouldfind it difficult to integrate with the kidsthere and felt as though they stuck out.What we do is help them socialise withkids from more affluent backgroundsand so when our kids get into topschools, they already understand otherkids from different backgrounds.In 2012, following a very successfulevent in London the previous year, thesummit journeyed to Barcelona and thehome of one of the world’s top footballclubs: FC Barcelona.The Summit is a testament to the<strong>Laureus</strong> goal of strengthening thenetwork of supported projects andoffering more than financial help alone.And by bringing leaders from worldwideprojects together to learn about howthey can use sport for social change,this priceless opportunity to learn fromeach other is doing just that.At the event, <strong>Laureus</strong> took theopportunity to talk to leaders basedas far apart as Nairobi to Zurichto learn what their main challenges,hopes and goals are by using sportfor social change.Answering the questions were Lewisfrom the Johannesburg Cubs projectand Sneh from India’s IMAGE project,SO WHAT IS YOUR PROjEcTALL ABOUT?Lewis: Johannesburg Cubs is a cricketproject, working in the townships ofJo’burg. We work with a lot of orphans:Aids orphans, children of murderedparents, and we try to better their lives.LAUREUS ACADEMY MEMBERMARVELOUS MARVIN HAGLER ISINTRODUCED TO SITTING VOLLEYBALLPHOTO CAPTION NEEDEDMEMBERS OF THE LAUREUS FAMILY ARE WELCOMED BY FC BARCELONA PITCH-SIDE AT THE CAMP NOU. TOP LEFT TO RIGHT: MARK SPITZ, FC BARCELONAVICE-PRESIDENT CARLES VILARRUBÍ AND HUGO PORTA. BOTTOM LEFT TO RIGHT: EDWIN MOSES, MARVELOUS MARVIN HAGLER, FC BARCELONA PRESIDENTSANDRO ROSELL, TANNI GREY-THOMPSON, FUNDACIÓN LAUREUS ESPAÑA PRESIDENT GABRIEL MASFURROLL AND MIGUEL INDURAIN


GLOBAL SUMMIT 13LAUREUS VICE CHAIR, SEAN FITZPATRICK AND ACADEMYMEMBER MARVELOUS MARVIN HAGLER AT THE SPORTFOR GOOD SUMMIT 2012 IN BARCELONABY SEAN FITZPATRICKvIcE-cHAIR LAUREUS SPORTFOR GOOD FOUNDATIONAnybody who wants to get a snapshot of <strong>Laureus</strong>in action should have been with me at the <strong>Laureus</strong>Sport for Good Foundation Global Summit inBarcelona. I guess we overuse words like ‘global’ and‘great’ in our daily life, but that was what it was like atFC Barcelona’s Camp Nou stadium in November.LAUREUS ACADEMY MEMBER MIGUEL INDURAIN TRIES HIS HAND AT SOME BASKETBALL EXERCISES AT THE LAUREUS SUMMITHOPES & GOALSSneh: The adult mindset [in India] isthat the disabled are just worthless andthese perceptions need to change ifwe want kids to take part we need thesupport of the community and parents.But in the past we have had a numberof schools pull out when parentsdiscover their kids are spending timewith disabled kids.HOW DOES BEING PART OFTHE LAUREUS FAmILY HELPYOUR PROjEcT?Lewis: I started Jo’burg Cubs by myselfand it just grew and grew and it becametoo big for me to support alone.With <strong>Laureus</strong> support, we have reallymanaged to grow further in terms oftrainers, coaches and the numbers wecan now help, not to mention feed andclothe. We can also provide transportfor the kids taking part in the project.Sneh: IMAGE wouldn’t exist if it weren’tfor <strong>Laureus</strong> support. When we initiallystarted, some donors were upset wewere running this kind of project [withkids with disabilities] and there waspressure to shut it down, so without<strong>Laureus</strong>, it wouldn’t have existed.AND HOW HAS THE SUmmIT HELPED?Lewis: I found it very interesting andI’ve been able to meet people withsimilar projects and find out we have alot in common to share. But what I’velearnt is that there are also differentways to do things, and hopefully I canshare this with people back home.Sneh: I think in particular theworkshops are extremely useful. Thesehave taken us through things to do andthink about. This kind of informationfrom experts is invaluable.There were project leaders from 34countries, all bringing their own specialstories of how <strong>Laureus</strong> works in theirown part of the world. It was fascinating.And though I have had the pleasureof visiting <strong>Laureus</strong> projects on fourcontinents, I still found it an eye-openerto see such a unique gathering of somany people who are so passionateabout what sport can do in so manydifferent kinds of communities.My most memorable moment, withoutdoubt, was watching Rwanda’sParalympic star Dominique Bizimana,who lost his legs in the civil war there,captivate a large group of these projectleaders with a display of his sittingvolleyball skills.At the time I was being dragged into agame of basketball along with Morné duPlessis and Hugo Porta, but we all hadto stop to watch this amazing man inaction. Then he got some of the projectleaders to try it and our admiration forwhat he could do increased by aboutone thousand per cent.The objective of the Summit wasto strengthen the global network of<strong>Laureus</strong> projects by allowing them thechance to share ideas, knowledge andgood practice with one another. And mygoodness that worked.Many of the project leaders told mehow much they had received fromthe Summit and how it would makeso much difference to their livesnow. Well, believe me, I came awaythinking exactly the same, with evenmore determination to work harder tosupport great enthusiasts like that.


SUCCESS STORY 1716FIGHT FOR PEACEROBERTOCUSTODIOSUccESS STORYSpeaking to <strong>Laureus</strong> from the Rio base ofthe Fight for Peace project, Roberto Custodioshares his experience.ROBERTO WITH HIS DAUGHTER RILLARYI love coaching. For me,it is passing on what youhave learnt and that isa great joy, especiallypassing on to the youngpeople in the marécommunity here.The <strong>Laureus</strong>-supported Fight for Peaceproject in Rio uses boxing and martialarts training to help vulnerable youngpeople, as Roberto once was, to findnew direction and purpose in life. Theproject has a sister initiative in eastLondon with the same goals.Now aged 25, Roberto has traveledfrom country to country with theBrazilian national team. And, thoughbased with them in Sao Paulo, it is oftestament to his character and love forhis community that he remains a coachto those in Maré looking for someone torely on, as he once needed himself.He says: “I love coaching. For me, it ispassing on what you have learnt andthat is a great joy, especially passingon to the young people in the Marécommunity here.”And he sees first-hand that despite theproblems Rio still faces, the work ofFFP is making a remarkable differenceto lives here in Maré.He was just 13 when his father wasmurdered. He had never imagined sucha thing would happen to the man heloved so much. And amid thoughts ofrevenge, anger and hopelessness, hefaced not only the end of his father’slife, but the possibility of throwing hisown away as well.“It was pretty much at the time myfather was killed that I joined Fight forPeace (FFP). It was crucial in changingmy way of thinking.”I was only thinkingabout vengeance, butthe Fight for Peaceproject was there tostop me.This devastating event was 12 years agonow. But since that dark time, RobertoCustodio, a native of the Maré favelasin Rio de Janeiro, has emerged as oneof his country’s most promising boxers,only missing out on a place at thisyear’s London Games by the slightestof margins.One of the younger members of theBrazilian national boxing team, thefighter from Rio was overlooked in placeof a more experienced pair of hands.“It was tricky and it would have beengreat,” he says, “but I look forwardto doing a good job and fighting for aplace in Rio 2016.”It’s the kind of modest strength andambition that has seen him triumphover far greater adversity to becomethe admired figure he is in hiscommunity today.Roberto’s childhood home was theMaré favelas of Rio de Janeiro. Here,faced with growing up without hisfather, he battled with thoughts ofseeking revenge against those whohad murdered him. However, it turnedout to be a boxing project, recentlyset up in Maré, which helped convincehim otherwise.Speaking to <strong>Laureus</strong> from the Rio baseof the FFP project, Roberto says: “I wasonly thinking about vengeance, but theproject was there to stop me. I came torealise that by taking revenge it wouldmake it even worse. I would have hadrevenge, but life for my family, andany family I might have in the future,would be even worse. That’s why I threwmyself into sport.”ROBERTO IN TRAINING AT LAUREUS-SUPPORTED PROJECT FIGHT FOR PEACE, RIO.PHOTOGRAPH BY BEN MOLDENHAUER


Joy is the best thing in the world, and in Rio de Janeiro it is already part of the landscape. The place thatcreated Bossa Nova, revealed Samba, and globalized Carnival. No other state is so present in music andimages; no other state was blessed with such friendly and smiling people. Rio is truly a state of mind. And thecity enters a new decade attracting even more happiness, by hosting major sports events: the ConfederationsCup, the Judo World Championship, the LPGA Brasil Cup, the 2014 FIFA World Cup, and the 2016 Olympicand Paralympic Games. This year it will have the honor of hosting the <strong>Laureus</strong> World Sports Awards, whichbesides promoting sport as a means of improving society, celebrates the outstanding athletes of the year.Makes the world andyour wrist a better place.“It’s as simple as that?”RIO DE JANEIRO.Brazil’s trademark.marcaRJ.com.brPortuguese Yacht Club Chronograph Edition <strong>Laureus</strong> Sports for GoodFoundation Ref. 3902: Meet a watch that’s just a little bit better than therest. Because proceeds from its sale go to the <strong>Laureus</strong> Sport for GoodFoundation and open up new opportunities for disadvantaged children.And that’s not all: its classically sportive design will bring a smile not onlyon their faces but also to that of its owner. IWC. Engineered for men.Limited edition of 1000 pieces in stainless steel | Mechanicalchronograph movement | Self-winding | 68-hourpower reserve when fully wound | Datedisplay | Stopwatch function with hours,minutes and seconds | Special back engraving(figure) | Waterresistant 6 bar | Diameter 45.4 mm


FUNDACIÓN LAUREUS ESPAÑA 2322FUNDACIÓN LAUREUSESPAÑAHIGHLIGHTS FROm 2012Hosting the <strong>Laureus</strong> Sport for Good FoundationGlobal Summit at FC Barcelona in Novemberwas an unforgettable moment for the Fundación<strong>Laureus</strong> España in 2012, but just one of manyhighlights during the year.GABRIEL MASFURROLL, CHAIRMAN OFFUNDACIÓN LAUREUS ESPAÑAWe are proud tohave developedfour projects in ourcountry, throughwhich we arepromoting socialchange throughsport.GABRIEL MASFURROLLCHAIRMAN, FUNDACIÓNLAUREUS ESPAÑAFundación <strong>Laureus</strong> España alsosupports ‘Young Athletes’, a SpecialOlympics project, through which threeto four-year-old disabled childrenare introduced to sport and physicalexercise, and ‘I Have a Dream’ where<strong>Laureus</strong> supports four Spanishathletes with everything necessaryto continue their personal training,sports and academic developmentat an American university.Gabriel Masfurroll, Chairman ofFundación <strong>Laureus</strong> España, said:“We are proud to have developedfour projects in our country, throughwhich we are promoting socialchange through sport.Due to the economic situation inSpain, a lot of good programmes aredisappearing and a lot of good peopleare being neglected. We are trying tofind the support to make sure this doesnot happen.”A tour of every project in Spainwhich has been awarded a ‘For OurHeroes’ grant, gave the Foundationthe opportunity to travel throughoutthe country and meet some incrediblepeople who are using sport to improvethe lives of young people.For Our Heroes is a project devised byFundación Alex, by which <strong>Laureus</strong> looksat the best sports for developmentprogrammes across Spain and, with thehelp of an independent jury of sportsplayers and personalities, decides whichto award funds to.Another highlight came in May, when<strong>Laureus</strong> Spain teamed up with theMadrid Tennis Federation to unveil the‘Cross the Net’ project at the MutuaMadrid Masters with <strong>Laureus</strong> AcademyMembers Nadia Comaneci and MiguelIndurain and Spanish tennis legendsCarlos Moya and Miguel Santana. Theprogramme gives training to boys andgirls from deprived areas of Madrid tohelp them become instructors. Oncequalified, they then move to tennisclubs and associations where theybecome coaches.GABRIEL MASFURROLL (FAR RIGHT) AND LAUREUS ACADEMY MEMBER MIGUEL INDURAIN (CENTRE)PRESENT FC BARCELONA STARS LIONEL MESSI, CARLOS PUYOL AND ERIC ABIDAL WITH THELAUREUS WORLD TEAM OF THE YEAR AWARD FOR FC BARCELONATHE LAUREUS-SUPPORTED ‘CROSS THE NET’ PROJECT


FOUR YEAR TRANS-NAVIGATION OF THE GLOBE 31LAUREUS ACADEMY MEMBERMIKE HORNA FOUR YEAR TRANS-NAvIGATION OF THE GLOBESince May 2008, <strong>Laureus</strong> World Sports AcademyMember Mike Horn has been piloting Pangaea, arevolutionary 35-metre environmentally-friendlyocean-going yacht, on one of the most remarkablevoyages of exploration ever undertaken – a fouryeartrans-navigation of the globe by sea and land.The main feature of the expedition hasbeen the Young Explorers Programme,in which groups of young people fromaround the world have joined Pangaeaon various stages of the mission.Using his knowledge of 15 years ofexploration, Horn’s aim has beento create environmental awarenessamongst the young and to give themthe chance to experience the beautiesof the planet.30It was fitting then that the final legof the programme took place in thedramatic Amazon Basin in Brazil, thecountry which will stage the <strong>Laureus</strong>World Sports Awards in Rio de Janeiroin 2013 and 2014.Horn said: “This has been anunbelievable few years. By workingtogether with young people in uniqueenvironments such as the Amazon,LAUREUS ACADEMY MEMBER MIKE HORN,ACCEPTING HIS LAUREUS WORLD SPORTSAWARDS FOR BEST ACTION SPORTSPERSON, 2001my goal all along hasbeen to tap the world’smost powerful energysource - the youngergeneration - to workfor the planet.MIKE HORNLAUREUS ACADEMY MEMBERThe group used dugout canoes tonavigate the narrow rivers and streamsof the Rio Negro tributary, they trekkedthrough the rain forest, swam with pinkriver dolphins and planted rare guaranatrees. “What a beautiful experience, tofeel the roots in my hand and to knowthat these delicate little seedlings willsoon grow into powerful trees,” said20-year-old Shruthi Vijayakumar fromNew Zealand.Subsequent investigations of the waterusing sonar equipment indicated thatwater levels in some locations werehigh enough to ultimately threatenindigenous tribes.In a workshop the locals showed theYoung Explorers how to use naturalmaterials – to make jewellery forinstance. To show their gratitude, Mike’steam distributed first-aid kits, waterfilter systems, school supplies and toys.Then, back in the wilderness, survivaltraining was on the agenda with Mikeshowing how to fish piranhas.Horn is one of the greatest moderndayexplorers. Among his exploitshave been Latitude Zero, an 18-monthcircumnavigation of the Earth aroundthe Equator, the Arktos Expedition, asolo circumnavigation of the ArcticCircle lasting 27 months and theEXPLORE,LEARN, ACT.YOUNG EXPLORERS HAD THE CHANCE TO SWIM WITH PINK RIVER DOLPHINS ON THE TREKNorth Pole Winter Expedition, the firstever night expedition to the North Pole,starting from the northern most pointof Russia and ending two months laterat the North Pole. His Latitude Zeroexpedition won him the 2001 <strong>Laureus</strong>World Sports Award for best ActionSportsperson.During the expedition, which wassupported by Mercedes-Benz asmain sponsor, Horn has implementedecological and social projects at 12locations around the globe. Eachone of the projects was joined by aninternational group of young adultsbetween the ages of 15 and 20.I hope we have helped to open theireyes to the world so that they will goback to their homes with changedattitudes. My goal all along has been totap the world’s most powerful energysource – the younger generation – towork for the planet.”Ten Young Explorers from Australia,Brazil, France, Israel, Monaco, NewZealand, South Africa and the UnitedStates spent three weeks on Pangaeatravelling through one of SouthAmerica’s many threatened andfascinating regions. Following the motto‘explore – learn – act’, the young adultsexperienced and investigated the localenvironment and took measures toprotect it.LAUREUS ACADEMY MEMBER MIKE HORNTAKES TO THE RAPIDS


NEW ORLEANS INITIATIVE 3332NEW ORLEANSINITIATIVEcOAcH AcROSS AmERIcAIn 2005, the New Orleans Superdomewas a haven for the people of the city asHurricane Katrina battered their homes.Recent research has suggested thatbudget cuts in after-school sportsprogrammes have left young Americansthree times more at risk of gettinginvolved in unlawful activities. CoachAcross America, with the support of<strong>Laureus</strong>, can help to fill this gap andoffer young people a viable alternativethrough sport to joining a gang, doingdrugs or simply staying at home.The initiative has been establishedwith the support of <strong>Laureus</strong> GlobalPartner Mercedes-Benz USA, which iscommitting US$1.3 million (€990,000)to the <strong>Laureus</strong> National Foundation inthe United States for the project.MONICA SELES, A LAUREUS ACADEMY MEMBER,OFFERS SOME OF HER TENNIS INSIGHTLAUREUS ACADEMY MEMBER MARCUSALLEN GOES HEAD TO HEAD WITH APROJECT MEMBERToday’s coaches gobeyond the traditionalsense of the term‘coach’. These coachesare also mentors,community organisersand mediators.EDWIN MOSESCHAIRMAN, LAUREUS SPORTFOR GOOD FOUNDATIONMERCEDES-BENZ USA CEO STEVE CANNON (LEFT) WITHACADEMY MEMBERS ROBBY NAISH AND MARCUS ALLENTRAINING 26NEW COACHESFACTSTHE NEW ORLEANS INITIATIvEWILL START WITH TRAININGAND PLAcING 26 cOAcHESIN 11 LOcAL AFTER-ScHOOLSPORTS PROGRAmmES TOcOmBAT YOUTH cRImEPROvIDING mENTORSHIP TOOvER 40,000 YOUNG PEOPLEAcROSS 125 cOmmUNITIESSeven years later it became a symbolof hope of a different kind as a groupof young people visited the stadiumto mark the arrival in the city of theCoach Across America programme,supported by the <strong>Laureus</strong> Sport forGood Foundation.Coach Across America trains coachesto work in sports-based youthdevelopment projects in disadvantagedareas of United States cities. It is hopedultimately the coaches will providementorship to as many as 40,000young people across 125 communities.<strong>Laureus</strong> Sport for Good FoundationChairman Edwin Moses and <strong>Laureus</strong>Academy Members Marcus Allen, RobbyNaish and Monica Seles were in NewOrleans to see the concept in action,meet the coaches and spend timewith some of the young people whowill benefit. The New Orleans initiativewill start with training and placing 26coaches in 11 local after-school sportsprogrammes to combat youth crime.Moses explained: “Today’s coachesgo beyond the traditional sense ofthe term ‘coach’. These coaches arealso mentors, community organisersand mediators. Investing in propertraining and offering support for thesecoaches is vital to sports-based youthdevelopment. It’s important for anarea such as New Orleans, especiallypost-Katrina, to have quality coacheshelping kids here.”MERCEDES-BENZ USA IS COMMITTING US$1.3 MILLION (¤990,000) TO THE LAUREUS NATIONAL FOUNDATION IN THE UNITED STATES


BERLIN PROJECT VISIT 3534PROJECT VISIT TOBERLINNEUKOELLN, GERmANYLike so many of Europe’s great capitals, the tale ofBerlin is one of two cities. Though some parts boastgreat beauty and affluence, other parts suffer fromhigh levels of crime, lack of opportunity and, perhapsmost destructively, inter-community tension.BOXING GREAT AND LAUREUSAMBASSADOR AXEL SCHULZ VISITEDTHE PROJECT IN OCTOBER 2012He was a goodsportsman, aboxer, and havingthought abouthow much hehad learnt throughsport, he wantedto help kids dothe same.ECKHARD LAZAIHEAD OF BEHAVIOURALTRAINING, BERLIN POLICE FORCEBut he suspected that sport alonewould never be enough. “He had thisidea that there should be cooperationbetween sports, social work and thepolice. There was no cooperation backthen. And he realised only this couldsolve these major problems. I was ayoung police officer than, and I followedin his footsteps.”And his work now, 20 years on from thestart of his father’s with KICK, perfectlyreflects a new, more considered way oftackling crime.He explains: “In the past the focus wason repression. I would try to get thecriminal and put him in jail. But that’snot enough. It’s important, but notenough.“When you have young peoplecommitting crimes you have to ask‘what can I do to prevent you doing itagain? How can I show you that you’reimportant as a person.’THE KICK IM BOXRING PROJECTIN NEUKOELLN, BERLINNeukoelln, in the old East Berlin, is onesuch area. Based here, offering youngpeople of the area boxing opportunities,is the <strong>Laureus</strong>-supported KICK imBoxring project. The project, along withseveral other KICK sports projects in theGerman capital, brings teachers, socialworkers and police together to helpyoung people stay away from crime.And it was here, following a visit from<strong>Laureus</strong> Ambassador and boxing greatAxel Schulz in October 2012, that aman who has dedicated so much timeand passion into the project spokeabout his work and how important theproject is to him and, even, his family.Eckhard Lazai is a Berlin police officerand holds the distinction of being Headof Behavioural Training for the Berlinpolice force.But what makes his connection to theproject so special is not just how hehas frequently worked with it since itsinception, but that his own father wasthe man who founded it.He told <strong>Laureus</strong> at the project basein Neukoelln: “My father was a policeofficer in Berlin. He was a goodsportsman, a boxer, and having thoughtabout how much he had learnt throughsport, he wanted to help kids dothe same.”PHOTO CAPTION NEEDED


LAUREUS FONDAZIONE ITALIA ONLUS 3938LAUREUS FONDAZIONEITALIA ONLUSHIGHLIGHTS FROm 2012The activity of the <strong>Laureus</strong> Sport for GoodFoundation in Italy expanded significantly in2012 with two important new projects beingestablished in Rome and Naples and visitsfrom two legendary sportsmen.LAUREUS ACADEMY MEMBER MARCELDESAILLY (TOP RIGHT) VISITED THELAUREUS ITALY PROJECT TO MARKUNIVERSAL CHILDREN’S DAYFirst <strong>Laureus</strong> World Sports AcademyMember Mark Spitz, who famously wonseven Olympic swimming gold medalsin Munich in 1972, joined Italian starFilippo Magnini, two-time 100 metresfreestyle world champion, and up-andcomingswimmer Luca Dotti.The new swimming project, which iscalled A-Roma, will primarily workwith a group of ten young people andwill not only offer swimming facilities,but instruction from the coaches ofthe famous Italian swimming clubLarusNuoto.LAUREUS ITALY SAW SIGNIFICANTEXPANSION ACROSS THE COUNTRY IN 2012A-Roma is a new branch of <strong>Laureus</strong>Polisportiva, a wide-reaching network ofprojects that operates across Italy.As well as offering sports facilities,participants at the projects haveaccess to qualified teachers, whopromote educational opportunities,and psychologists who ensure themental well-being of the young peopleas they progress.Our task at <strong>Laureus</strong>is not only to supportprojects that deal withyoung people directly,but to build a worldwidenetwork of projectswho believe in thesame thing and cansupport each other.MARCEL DESAILLYLAUREUS ACADEMY MEMBERLater in the year it was the turn of<strong>Laureus</strong> Academy Member and Frenchfootball legend Marcel Desailly, whomarked Universal Children’s Day with avisit to the Network in Naples project,which is helping some of the country’smost vulnerable young people throughsport. It is currently working with 250of the city’s most needy children, agedfrom six to 17. Marcel said: “Our task at<strong>Laureus</strong> is not only to support projectsthat deal with young people directly,but to build a worldwide network ofprojects who believe in the same thingand can support each other.MARK SPITZ, A LAUREUS ACADEMY MEMBER, VISITING THE LAUREUS ITALY SWIMMING PROJECT ‘A-ROMA’EDUCATIONALOPPORTUNITIESNetwork in Naples is an example ofthe excellent work done by <strong>Laureus</strong>Italy and a good example for the restof the world.”Ruggero Magnoni, President of<strong>Laureus</strong> Italy says: “Our goal for2013 is to calculate the return oninvestment of the Network in Naplesproject. Monitoring and evaluating theeconomic impact for <strong>Laureus</strong> projectsis a substantial element of our work.The most recent analysis, carried outusing methods validated by Milan’sBocconi University, has shown that ourMidnight Basketball project in Milan, forexample, offers a return of €5.02 fromevery single euro invested, in terms ofreducing crime, school drop-out ratesand problems with health.”


RESEARCH 4140LAUREUS FOUNDATIONRESEARCHThe past year has seen <strong>Laureus</strong> produce arange of ground-breaking new research thatis changing the face of sport for developmentacross the world. And in doing so, <strong>Laureus</strong>efforts are actively securing the future of thesport for good movement itself.LAUREUS RESEARCH IS NOW PROVING THEECONOMIC BENEFIT FOR INVESTMENT INCOMMUNITY SPORTS PROGRAMMESAs <strong>Laureus</strong> moves further into itssecond decade, it has never beenclearer that evidence of the successbeing made at <strong>Laureus</strong> Sport forGood Foundation projects must bedocumented.Over the past 12 years, the <strong>Laureus</strong>Sport for Good Foundation has helpedcommunity projects achieve remarkablethings across the globe. Young peopleare making great strides towards betterAids awareness, communities areengaging in defined conflict resolutionwork and crime prevention initiativesare making incredible progress throughsport to name just a few.Learning about these successes onproject visits and from the stories thatare told from throughout the <strong>Laureus</strong>global network is a source of great joy,but also inspiration for the work thatremains to be done.By conducting research aimed atdocumenting this evidence on paperin concrete terms and figures, furthersupport is being garnered for the sportfor good movement from potentialpartners, governments and otherbodies with the power to secure furthersupport for this on-going work.FACTFOR EvERY ¤1 INvESTED INSPORTS PROjEcTS cANREDUcE cOSTS TO SOcIETYBY AN AvERAGE OF ¤5.02AcROSS THE PROjEcTSPARTIcIPANTS WERE OvER80% mORE LIKELY TO STAYAWAY FROm GANGSThe Sports Scores report, co-financedby the <strong>Laureus</strong> Sport for GoodFoundation and the Ecorys Researchprogramme, was released in October2012 and is an extension of the 2011<strong>Laureus</strong> Teenage Kicks report. Likeits predecessor, the report paints acompelling picture as to how financialinvestment in sports-based crimeprevention projects can actually savegovernment money.Moving on from just the UK focus theTeenage Kicks report maintained, SportScores looked at the Sport and Thoughtand Fight for Peace projects in London,the KICK Im Boxring project in Berlinand the Midnight Basketball project inMilan.NEW LAUREUS AMBASSADOR ANDRE VILLAS-BOAS HELPED LAUNCH THE URBAN STARS REPORT IN JANUARY 2013NEW RESEARCHThe findings wereremarkable, anddocument the greatpsychological andsocial benefitsthe young peopleexperience atthese projects.Findings show that every €1 invested inthese sports projects can reduce coststo society by an average €5.02. Thesesavings come from reducing costs tovictims of crime, police and the courts.Following this report was researchconducted in partnership with <strong>Laureus</strong>strategic partner, Active CommunitiesNetwork. The Urban Stars Researchreport looked at the effect of threeUrban Stars sports projects from acrossthe UK: a football project in London,a boxing project in the West Midlandsand a multi-sports programme at theSouth Gloucestershire/Ashfield YoungOffenders institute.The findings were remarkable, anddocument the great psychologicaland social benefits the young peopleexperience at these projects.For example, the London project found78% of participants had improvedconfidence. At the West Midlandsproject, 88% believed they were morelikely to help others and at the SouthGloucestershire project, 67% were moreoptimistic about life.Furthermore, across the projects,participants were over 80% more likelyto stay away from gangs.The final report of the year was TheImpact of Indigenous CommunitySports Programs: The Case of Surfing.The report looked at the positive effectsurfing can have on young people in theIndigenous communities of Australia.For the full reports, please visitwww.laureus.com/publicationsKICK IM BOXRING


42 43LAUREUSLONDON TOCHAMPAGNEFUNDRAISING BIKE RIDEThe tumultuous nature of top-flight footballmeans that many managers often findthemselves with a few weeks or monthsbetween positions.But there aren’t many managers whowould use that spare time selflesslyraising money for life-enhancingyouth sports projects such as those<strong>Laureus</strong> support. But that is preciselywhat current Ipswich manager MickMcCarthy did last July for the<strong>Laureus</strong> Sport for Good Foundationwith St. James’s Place Foundation.Mick joined an intrepid group ofcyclists, including <strong>Laureus</strong> AmbassadorMichael Vaughan, as they madethe 526km journey from London toChampagne in France.Starting off from the outskirts ofLondon, the group enjoyed somebeautiful conditions as they venturedthrough English countryside beforehitting the white cliffs of Dover.And after three days of taking in theFrench countryside, not to mention asignificant number of tea breaks, theyarrived at their destination in Reims,the historic home of champagne.LAUREUS ACADEMY MEMBERS MORNÉ DU PLESSISAND AMBASSADOR MICHAEL VAUGHAN AT THE ACTIVECOMMUNITIES NETWORK PROJECT, UNITED KINGDOMTHE RIDE WAS A GREAT OPPORTUNITYFOR PASSIONATE FUND-RAISERS TOSUPPORT THE FOUNDATION ALONGSIDELAUREUS AMBASSADORSFACTLONDON TO cHAmPAGNEA TOTAL OF 526KmTHE BIKE RIDE WAS OvER4 DAYS AND RAISED £272,012FOR LAUREUS AND THEST jAmES’S PLAcEFOUNDATION TO SUPPORTTHE URBAN STARSmANcHESTER PROjEcTTelling <strong>Laureus</strong> about how he gotinvolved, Mick said: “I was at SirAlex Ferguson’s [25th anniversary atManchester United] dinner and I met[Michael] Vaughan. He told me moreabout <strong>Laureus</strong>, I thought it was brilliantand now I’m here and it’s been great,particularly the camaraderie amongsteveryone.”And having completed his first charityfundraiser for <strong>Laureus</strong>, Mick explainedhow deeply he shares the same Sportfor Good beliefs.“There’s no doubt [sport] has a hugeeffect. We’re all impressed by athletesand this can help. It doesn’t surpriseme one bit to see people constantlyinspired by sport and sportspeople.”GET INVOLVED &FUNDRAISELove running? Exhilarated by cycling? Support<strong>Laureus</strong> by taking part in one of our truly uniquefundraising events and use your passion for sport togive children the world over a brighter future.LONDON mARATHON: 21 April 2013LONDON 10K: 27 may 2013LOIRE vALLEY RIDE: 12-16 june 2013LAUREUS POLO cUP: 22 june 2013mIcHAEL vAUGHAN cHARITY BIKE RIDE: 6-17 September 2013BEEFY’S BIG SRI LANKA WALK: 3-13 November 2013The 2013 calendar is fast developing, for furtherdetails visit www.laureus.com/get-involvedDIAMONDTRIATHLONETON DORNEYA hardy group of competitors from UK Country Patron PruHealth tackled theinaugural Diamond Triathlon, held at Eton Dorney, venue for the summer’sOlympic rowing event, to raise funds for the <strong>Laureus</strong> Sport for Good Foundation.Sub-optimal weather conditions forSeptember made for some soggyparticipants, but fortunately theadvantage of a sport that begins with adip in a tepid lake - wetsuits optional - isthat a few drops of rain cannot put anymore of a dampener on things.<strong>Laureus</strong> World Sports AcademyMember Daley Thompson, the doubleOlympic triathlon champion, was onhand for motivation and encouragementand inspired the PruHealth team to putin impressive performances at a rangeof triathlon distances.Carly Tyler took first place in thewomen’s Olympic race in a very speedy2 hrs 43.16 mins, Andrew Gunnfinished 12th in the men’s Olympic raceand Nick Read came an impressiveseventh in the Novice race.Nick Read, Director of Vitality atPruHealth, said: “A superb event. Theweather was not ideal, but we had ablast. As a team we did really well in thevarious races but the most importantthing was that we were able to raisesome funds for <strong>Laureus</strong>.”This year’s Diamond Triathlon will take place on 8 September.For more information please contact: jane.dougherty@laureus.com“The relationship we have with<strong>Laureus</strong> is a win-win situation forboth organisations and we lookforward to many more successfulfund-raising events.”Celebrated osteopath Garry Trainer,who works with a number of <strong>Laureus</strong>Academy Members, kindly donated histime to offer very welcome massagesand acupuncture to the triathletes.


WORLDWIDEPROJECTSHOST CITIESMONACO, LISBON,BARCELONA,ST PETERSBURG,ABU DHABI, LONDON& RIO DE JANEIROPROJECTSSUPPORTED BYTHE LAUREUSSPORT FOR GOODFOUNDATIONAFRIcA1. BUFFALO CITY SOCCER SCHOOL - EAST LONDON, SOUTH AFRICA2. COACHING FOR HOPE - MALI & BURKINA FASO3. COMMUNITY BASED AIDS PROGRAMME - KAMPALA, UGANDA4. DEVELOPMENT OF SPORTS AND RIGHTS FOR PEOPLEWITH DISABILITIES - RWANDA5. FIGHT WITH INSIGHT - JOHANNESBURG, SOUTH AFRICA6. GRASSROOT SOCCER - SOUTH AFRICA7. GREAT COMMISSION UNITED - CAPE TOWN, SOUTH AFRICA8. GRUPO DESPORTIVO DE MANICA - MANICA, MOZAMBIQUE9. INDIGO YOUTH MOVEMENT - DURBAN & CAPE TOWN, SOUTH AFRICA10. INTERNATIONAL INSPIRATION - TANZANIA11. ISIQALO-WAVES FOR CHANGE - CAPE TOWN, SOUTH AFRICA12. JOHANNESBURG CUBS - JOHANNESBURG, SOUTH AFRICA13. KICK4LIFE - LESOTHO14. LITTLE CHAMPS - CAPE TOWN, SOUTH AFRICA15. LUNGISANI INDLELA - DURBAN, SOUTH AFRICA16. MAKOMBA-NDLELA YOUTH MOVEMENT - LIMPOPO, SOUTH AFRICA17. MATHARE YOUTH SPORTS ASSOCIATION (MYSA) - NAIROBI, KENYA18. MOVING THE GOALPOSTS - KILIFI, KENYA19. ORPHANAID AFRICA - GREATER ACCRA, GHANA20. PEACEPLAYERS INTERNATIONAL - DURBAN, SOUTH AFRICA21. POLOAFRICA - EASTERN FREE STATE, SOUTH AFRICA22. RIGHT TO DREAM - GHANA23. SOWETO SCHOOLS RUGBY PROGRAMME - JOHANNESBURG, SOUTH AFRICA24. SPORT FOR ALL - JOHANNESBURG, SOUTH AFRICA25. VUKA RUGBY - CAPE TOWN, SOUTH AFRICA (FORMALLY LEGENDS CUP)26. HOUT BAY CYCLING CLUB - CAPE TOWN, SOUTH AFRICAASIA27. IMAGE - RAJASTHAN, INDIA28. MAGIC BUS - INDIA29. OPERATION BREAKTHROUGH - HONG KONG, CHINA30. PEACEPLAYERS INTERNATIONAL - ISRAEL / PALESTINE31. TWINNED BASKETBALL PROGRAMME - ISRAEL / PALESTINE32. SEENIGAMA SPORT FOR LIFE PROJECT - SEENIGAMA, SRI LANKA33. SPECIAL OLYMPICS - CHINA34. SPIRIT OF SOCCER - CAMBODIA35. SPIRIT OF SOCCER - IRAQ36. SPIRIT OF SOCCER - LAOS37. UNITY THROUGH SPORT PROJECT - MANKULUM, SRI LANKAAUSTRALIA38. BURRA JURRA SURF PROGRAMME - BYRON BAY, AUSTRALIA39. CATHY FREEMAN FOUNDATION - PALM ISLAND, AUSTRALIA40 . FOOTBALL UNITED - AUSTRALIAEUROPE41. LAUREUS METRO SPORTS - BERN, SWITZERLAND42. LAUREUS STREET SOCCER - SWITZERLAND43. FIGHT FOR PEACE - LONDON, UK44. PARA NUESTROS HEROES - BARCELONA, SPAIN45. GOLF EDUCATIF - FRANCE46. KICK IM BOXRING - BERLIN, GERMANY47. KICK ON ICE - BERLIN, GERMANY48. KICK THE ROPES - BERLIN, GERMANY49. KICKFORMORE - STUTTGART, GERMANY50. KIDSWING - MUNICH, GERMANY51. KIDS FOR FUTURE - COLOGNE, GERMANY52. KÖRBE FÜR KÖLN - COLOGNE, GERMANY53. LAUREUS CAVALLO - WINTERHUR-UNTERSEEN, SWITZERLAND54. LAUREUS GIRLS IN SPORT - LUCERNE, SWITZERLAND55. LAUREUS GIRLS KICKING - GERMANY56. LAUREUS MIDNIGHT FUTSAL CUP - THE HAGUE, THE NETHERLANDS57. LAUREUS SCHNEETIGER - VIENNA, AUSTRIA58. LAUREUS URBAN STARS BELFAST - BELFAST, UK59. LAUREUS URBAN STARS BRISTOL - BRISTOL, UK60. LAUREUS URBAN STARS GLASGOW - LONDON, UK61. LAUREUS URBAN STARS LONDON - LONDON, UK62. LAUREUS URBAN STARS MANCHESTER - MANCHESTER, UK44 LAUREUS SPORT FOR GOOD FOUNDATIONOvER 140PROJECTS WORLDWIDEIMPROVING THE LIVES OF OVER1.5 MILLION YOUNG PEOPLEWORLDWIDE PROJECTS 4563. LAUREUS URBAN STARS WEST MIDLANDS - BIRMINGHAM, UK64. MIDNIGHT BASKETBALL LEAGUE - LONDON, UK65. MIDNIGHT BASKETBALL - MILAN, ITALY66. “MIT PFERDEN STARK MACHEN” - ACHBERG, GERMANY67. MOVE&DO - STUTTGART, GERMANY68. PASA LA RED - MADRID, SPAIN69. PEACEPLAYERS INTERNATIONAL - CYPRUS70. PEACEPLAYERS INTERNATIONAL - NORTHERN IRELAND, UK71. PROGETTO POLISPORTIVA - MILAN, ITALY72. PROGETTO POLISPORTIVA NAPOLI - NAPLES, ITALY73. PROGETTO POLISPORTIVA ROMA - ROME, ITALY74. PUNCH - PARIS, FRANCE75. SPECIAL OLYMPICS - RUSSIA76. JOVENES ATLETAS - SPAIN77. STREET LEAGUE - LONDON, UK78. STREET LEAGUE - GLASGOW, UK79. STREET LEAGUE - LIVERPOOL, UK80. TENGO UN SUEÑO - SPAIN81. TRACK ACADEMY - LONDON, UKLATIN AmERIcA & THE cARIBBEAN82. A GANAR - BUENOS AIRES, ARGENTINA83. BOLA PRA FRENTE, BRAZIL84. CLUB ATLETICO PLATENSE - LAPRIDA, ARGENTINA85. CLUB DEPORTIVO BARRACAS - GENERAL LAMADRID, ARGENTINA86. GOL DE LETRA, BRAZIL87. LA LIGA LIMAKIDS - LIMA, PERU88. LUTA PELA PAZ - RIO DE JANEIRO, BRAZIL89. SPORT FOR LIFE - ROSARIO, SANTA FE, ARGENTINA90. SPORTS IN UNDERDEVELOPED AREAS - MONTEVIDEO, URUGUAY91. SPORTS SANS FRONTIERES - PORT AU PRINCE, HAITI92. UNIÓN Y AMISTAD DE SAN ISIDRO - BUENOS AIRES, ARGENTINA93. VIRREYES HOCKEY - BUENOS AIRES, ARGENTINANORTH AmERIcA94. A’S AND ACES - NEW ORLEANS, USA95. A WORLD FIT FOR KIDS! - LOS ANGELES, USA96. AFTER-SCHOOL ALL-STARS CHICAGO - CHICAGO, USA97. AFTER SCHOOL ALL-STARS LA - LOS ANGELES, USA98. AFTER SCHOOL ALL STARS - MIAMI, USA99. AMERICA SCORES CHICAGO - CHICAGO, USA100. AMERICA SCORES LA - LOS ANGELES, USA101. AMERICA SCORES NEW YORK - NEW YORK CITY, USA102. AMERICAN YOUTH TABLE TENNIS - NEW YORK CITY, USA103. ASPHALT GREEN - NEW YORK CITY, USA104. BEAT THE STREETS - NEW YORK CITY, USA105. BELFONTE TALCOCY CENTER - MIAMI, USA106. BEYOND THE BALL - CHICAGO, USA107. BROTHERHOOD CRUSADE - LOS ANGELES, USA108. CHICAGO RUN - CHICAGO, USA109. CHICAGO YOUTH BOXING - CHICAGO, USA110. CITY SOCCER IN THE COMMUNITY - NEW YORK CITY, USA111. COMMUNITY WORKS OF LOUISIANA - NEW ORLEANS, USA112. DADE LACROSSE - MIAMI, USA113. ELEVATE - NEW ORLEANS, USA114. ENEIDA M. HARTNER ELEMENTARY SCHOOL - MIAMI, USA115. FIGHT BACK - NEW YORK CITY, USA116. FIRSTLINE SCHOOLS - NEW ORLEANS, USA117. GIRLS IN THE GAME - CHICAGO, USA118. HARLEM RBI - NEW YORK CITY, USA119. HOPE FOR MIAMI - MIAMI, USA120. I CHALLENGE MYSELF - NEW YORK CITY, USA121. KIDS IN SPORT - LOS ANGELES, USA122. METROSQUASH - CHICAGO, USA123. MGR FOUNDATION - CHICAGO, USA124. MIAMI DADE PARKS AND RECREATION - MIAMI, USA125. NEAR WEST SIDE CDC - CHICAGO, USA126. NEW HEIGHTS YOUTH - NEW YORK CITY, USA127. NEW ORLEANS OUTREACH - NEW ORLEANS, USA128. NEW ORLEANS RUGBY FOUNDATION - NEW ORLEANS, USA129. NFL YOUTH EDUCATION TOWN BOYSAND GIRLS CLUB - NEW ORLEANS, USA130. OUTSIDE THE RING OF CHAMPIONS - MIAMI, USA131. PLAY SOCCER - LOS ANGELES, USA132. PLAY RUGBY USA LA - LOS ANGELES, USA133. PLAY RUGBY USA NEW YORK - NEW YORK CITY, USA134. POWERPLAY NYC - NEW YORK CITY, USA135. QUALITY UNITED EDUCATION - MIAMI, USA136. RENEW - REINVENTING EDUCATION - NEW ORLEANS, USA137. ROW NEW YORK - NEW YORK CITY, USA138. SCHOOL OF BASKETBALL - MIAMI, USA139. SHAKE A LEG MIAMI - MIAMI, USA140. STREET SOCCER - LOS ANGELES, USA141. TOUCHING MIAMI WITH LOVE - MIAMI, USA142. TRIPLE THREAT - CHICAGO, USA143. UNITED SPORTS YOUTH LEAGUE - NEW YORK CITY, USA144. UP2US, COACH ACROSS AMERICA - USA145. URBAN INITIATIVES - CHICAGO, USA146. URBAN DOVE - NEW YORK CITY, USA147. WESTBANK WRESTLING - NEW ORLEANS, USA148. YOUTH RUN NOLA - NEW ORLEANS, USA149. YLC KICKS - NEW ORLEANS, USA


LAUREUS AMBASSADORS 4746 NATIONAL FOUNDATIONSFOUNDATIONDIRECTORYLAUREUS SPORT FOR GOODNATIONAL FOUNDATIONSGLOBAL<strong>Laureus</strong> Sport forGood Foundationfoundation@laureus.comwww.laureus.com/foundationARGENTINAFundación<strong>Laureus</strong> ArgentinaANA LIA SANTARELLIasantarelli@fundacionlaureus.org.arwww.fundacionlaureus.org.arFRANCEAssociation<strong>Laureus</strong> Francefoundation@laureus.comwww.laureus.frGERMANY<strong>Laureus</strong> Sport for GoodFoundation GermanySTEFANIE MOELLENKAMPstefanie.moellenkamp@laureus.dewww.laureus.deITALYFondazione<strong>Laureus</strong> Italia OnlusSILVANA DE GIOVANNIsilvana.degiovanni@fondazionelaureus.itwww.laureus.itTHE NETHERLANDS<strong>Laureus</strong> FoundationThe NetherlandsWENDY NAGELwendy.nagel@laureus.nlwww.laureus.nlSOUTH AFRICA<strong>Laureus</strong> Sport for GoodFoundation Trust South AfricaPRUDENCE FESTERpfester@ssisa.comwww.laureus.co.zaSPAINFundación <strong>Laureus</strong>EspañaPAULA GARCIA VILLORApaula.garcia@laureus.eswww.laureus.esSWITZERLAND<strong>Laureus</strong> FoundationSwitzerlandEVELYN FANKHAUSERevelyn.fankhauser@laureus.chwww.laureus.chUSA<strong>Laureus</strong> Sport for GoodFoundation USAMATTHEW GESCHKEmatthew.geschke@laureus.comwww.laureususa.comFOR mORE INFORmATION ON ALL LAUREUS-SUPPORTED PROjEcTS PLEASE vISITwww.laureus.com/foundationIt is important thatthe Foundation investsin local communities,particularly thedevelopment ofyoung leaders whowill guide and inspirethe future of thosecommunities and thenext generation ofyoung people.EDWIN MOSESCHAIRMAN, LAUREUS SPORTFOR GOOD FOUNDATIONLAUREUSAMBASSADORS<strong>Laureus</strong> Ambassadors are a select group of both current and retiredsportsmen and women who have achieved sporting greatness or madesignificant contributions to the sporting community during their careers. Theyare recognised as role models and icons of success and have volunteered theirservices to support the work of the <strong>Laureus</strong> Sport for Good Foundation.Paul Accola Alpine Skiing, Kurt Aeschbacher TV Personality, Cecil Afika Rugby, Franziska van Almsick Swimming, Natascha BadmannTriathlete, Mansour Bahrami Tennis, Robert Baker Golf, Baschi Pop Singer, Layne Beachley Surfing, Verena BenteleVisually Impaired Skiing, Kenny Beleay Trial Biker, Fredi Bobic Football, Marco Bortolami Rugby, Serge Betsen Rugby, Miki BiasionMotor Racing, Denise Biellmann Figure Skating, Ole Bischof Judo, Stefan Blöcher Hockey, Annabelle Bond Adventurer,Martin Braxenthaler Paralympic Skiing, Schalk Burger Rugby, Jesús Carballo Gymnastics, Adolfo Cambiaso Polo,David Cassani Cycling, Fabian Cancellara Cycling, Jackie Chan Actor / Kung Fu, Almudena Cid Gymnastics,Alex Corretja Tennis, David Coulthard Formula 1, Lawrence Dallaglio Rugby, Deshun Deysel Climbing, Deco Football,Ernst Van Dyk Wheelchair Racing, Desiree Ellis Football, Andrea Dovizioso Motorcycling, Alessandro Fabian Triathlete,Alejandra Garcia Flood Pole Vault, Frank Fredericks Athletics, Jan Frodeno Triathlete, Martin Fuchs Equestrian,Carlos Lima Fuentes Athlete, Danilo Gallinari Basketball, Yvonne van Gennip Speed Skating, Felix Gottwald Skiing,Lara Gut Alpine Skiing, Ruud Gullit Football, Bryan Habana Rugby, Eduardo Heguy Polo, Kelly Holmes Athletics,Pieter van den Hoogenband Swimming, Edith Hunkeler Wheelchair Racing, Colin Jackson Athletics,Butch James Rugby, Ariella Kaeslin Athletics, Elvira Khasyanova Synchornised Swimming, Taig Khris Inline Skating,Christa Kinshofer Skiing, Conny Kissling Free Skiing, Vitali Klitschko Boxing, Wladimir Klitschko Boxing,Janica Kostelic Skiing, Daria Korobova Synchornised Swimming, Nia Künzer Women’s Football, Dr. Thomas LadnerBusiness Personality, Christoph Langen Bobsleigh, Henri Leconte Tennis, Jens Lehmann Football, Kathrin LehmannFootball / Ice Hockey, Lennox Lewis Boxing, Tegla Loroupe Long Distance Running, Diana Luna Golf, Michael Lynagh Rugby,Fabrizio Macchi Para Cycling, Filippo Magnini Swimming, Hermann Maier Skiing, Sarah Meier Figure Skating,Ferran Martinez Basketball, Maurizio Margaglio Ice Skating, Baby Jake Matlala Boxing, Juan Mata Football,Matteo Manassero Golf, AP McCoy Horseracing, Barry McGuigan Boxing, Roger Milla Football, Juan de la Cruz Fernández MirandaRugby, Nicolás Fernández Miranda Rugby, Thomas Muster Tennis, Umberto Pellizzari Free Diving, Alexander PereiraCultural Personality, Manuela Pesko Snowboarding, Santiago Phelan Rugby, Bertrand PiccardAdventurer, Barbara Fusar Poli Ice Skating, Shaun Pollock Cricket, Birgit Prinz Football, Lucas RadebeFootball, John Robbie Rugby, Todd Rogers Volleyball, Maria Cecilia Rognoni Hockey, Marc Rosset Tennis, Antonio RossiCanoeing, David de Rothschild Eco Adventurer, Rainer Maria Salzgeber TV Personality (Sports), Edwin van der SarFootball, Juan Ignacio Sánchez Basketball, Ryan Sandes Ultra Trail Runner, Axel Schulz Boxing, Ralf SchumacherMotor Racing, Jochen Schümann Sailing, Nino Schurter Mountain Biking, Gian Simmen Snowboarding, Emma Snowsill Triathlete,Albert Soler Spainish Secretary of State for Sport, Felix Sturm Boxing, Alain Sutter Football, Michael Teuber Paralympic Cycling,Anzhelika Timanina Synchornised Swimming, Natalie du Toit Swimming, Alessandro Troncon Rugby, CynthiaTshaka TV Presenter, Michael Vaughan Cricket, Esther Vergeer Wheelchair Tennis, Arantxa Sánchez-Vicario Tennis,Andre Villas-Boas Football, Amaya Valdemoro Women’s Basketball, Filippo Volandri Tennis, Courtney Walsh Cricket.All photographs provided by Getty Images / <strong>Laureus</strong>. Unless otherwise credited.


WITH THANKSThe <strong>Laureus</strong> World Sports Academy wishes to thank the many individuals and organisationswho continue to support <strong>Laureus</strong> and help us fulfil our goals.In particular, the <strong>Laureus</strong> Academy pays tribute to its Patrons Richemont and Daimler,who founded <strong>Laureus</strong> and to its Global Partners Mercedes-Benz and IWC Schaffhausen, whoprovide such unwavering and invaluable support.BE INSPIREDBE INSPIRING ALEXZANARDI, LAUREUS WORLD COMEBACK OF THE YEAR, 2005Donations to the <strong>Laureus</strong> Sport for Good Foundation can be made via our website www.laureus.com or chequescan be made out and posted to: <strong>Laureus</strong> Sport for Good Foundation, 460 Fulham Road, London SW6 1BZ.For general enquiries please e-mail: foundation@laureus.comThis is the official magazine of the <strong>Laureus</strong> Sport for Good Foundation which is supported by its Global PartnersMercedes-Benz and IWC Schaffhausen. The Foundation is a global initiative of Richemont and Daimler.Registered in England and Wales No. 05083331. Registered Charity No. 1111364Editorial Director: Emma Chesworth emma.chesworth@laureus.comPublished by Ratcliffe Fowler Design +44 (0)116 2420200

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