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Preparing a Presentation1) What is the purpose of this presentation? Can I state it in onesentence?2) What do I know about this topic that will relate to the main interestsof this audience?3) What are the main points I would like to share? Remember the Ruleof Three.4) Do I need to do additional research to prepare for this presentation?5) What supporting anecdotal information or documentation can Ishare?6) What will be the opening statement I use to get my audience’sattention? What will be my closing statement?7) Should I create supporting handouts or handouts of my visual aids?8) What is the best audiovisual means to display my message? Is theequipment available?9) Do I need to practice this presentation several times for my deliveryto seem natural?1
Your Audience is Important!1. Audience survey or “check-in” - prior to the session so thatyou can prepare better or ask upfront at the meeting what theaudience is looking for and then let them know if you will becovering that or not.2. Create meaning for the audience, in other words, “What’sin it for me?” Need to tailor the presentation to their needs. Itis important to remember that the presentation can onlyaccomplish your objectives if it is meaningful to the audience.How do you do this?a. Extemporaneous mode of speaking is the most effectivemode of delivery (conversational manner). This methodgives the impression that the speaker is simply talking withthe audience.b. Rapport – eye contact, sincerity, openness, be early togreet, voice and tone, shake hand, smile.c. Credibility – character, competence, composure,likeability, extroversion (avoid introversion or coming ontoo strong when presenting).d. Barriers – stereotypes, biases, conflicts of interest or notso-hiddenagendas, mistakes, appearing unprepared, flipflops(say one thing and then say something else later),exaggerations.3. Audience Reactions – look for lack of eye contact, confusedlooks, or body language to indicate they are not followingalong with the presentation. Important since you may be ableto make adjustments to your presentation.1
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