Product Authentication for Brand Owners and Manufacturers

Digital Nanoparticle Authentication- CONFIDENTIAL -Product Authentication forBrand Owners andManufacturers

Digital Nanoparticle Authentication- CONFIDENTIAL -What Problem Do We Solve ?DatatraceDNA␣is␣a␣covert,␣level␣3␣form␣of␣security␣*,␣that␣enables␣the␣provenance␣of␣an␣item␣to␣be␣quickly␣proven␣at␣any␣point␣in␣the␣supply␣chain.␣DatatraceDNA␣also␣solves␣the␣problem␣of␣optimum␣homogeneity␣of␣bulk␣materials.*Level 1: features that are easily recognized such as 2D barcodes or hologramsLevel 2: covert or semi-covert features that require a level of knowledge or a detection deviceLevel 3: features whose presence will be known only to the brand owner and/or manufacturer

Digital Nanoparticle Authentication- CONFIDENTIAL -Scale of the Problem“If␣terrorism␣did␣not␣exist,␣counterfeiting␣would␣be␣the␣most␣damaging␣criminal␣act␣of␣the␣early␣21 st century.␣Every␣year␣counterfeit␣␣products␣and␣illegal␣overruns␣rob␣companies␣and␣governments␣of␣hundreds␣of␣billions␣of␣dollars␣and␣counterfeit␣drugs␣kill␣tens␣of␣thousands␣of␣people.”Michel␣Daniel,␣Secretary␣General␣of␣the␣World␣Customs␣Organisation.

Digital Nanoparticle Authentication- CONFIDENTIAL -21 st Century DilemmasHow␣does␣a␣high␣value␣IP␣owner␣with␣billions␣of␣dollars␣at␣stake in␣R&D␣and␣brand␣development␣solve␣the␣problem␣of␣over␣runs␣and␣counterfeits␣?How␣does␣a␣consumer␣that␣has␣just␣paid␣a␣premium␣for␣a␣status␣item␣know␣that␣they␣own␣the␣real␣thing␣?How␣does␣the␣provider␣of␣a␣mission␣critical␣product␣such␣as␣pharmaceuticals␣or␣aviation␣components␣ensure␣authenticity␣and␣provenance␣of␣an␣item␣to␣the␣end␣user␣to␣prevent␣a␣catastrophe␣?.

Digital Nanoparticle Authentication- CONFIDENTIAL -About DatatraceDNA• Commercialisation␣of␣a␣CSIRO␣patented␣invention␣for␣molecular␣authentication• 50/50␣jv with␣DataDot␣Technology␣(ASX␣ticker␣DDT)␣who␣pioneered␣application␣of␣microdots␣for␣asset␣security• Strong␣commitment␣to␣ongoing␣R&D␣by␣CSIRO• DataDot␣Technology␣has␣global␣reach␣now• DatatraceDNA␣has␣proven␣the␣application␣of␣molecular␣authentication␣in␣polymers,␣paints␣&␣coatings,␣adhesives,␣concrete,␣paper␣&␣packaging␣and␣explosives• DatatraceDNA␣is␣seeking␣distribution␣and␣license␣partners␣in␣all major␣geographies␣and␣industries

Digital Nanoparticle Authentication- CONFIDENTIAL -Why Are Companies Implementing Authentication ?• Counterfeiting,␣illegal␣substitution␣and␣revenue␣leakage␣a␣growing␣problem• You␣sold␣it␣to␣the␣end␣customer␣but␣did␣the␣contractor␣actually␣use␣your␣product␣and␣how␣do␣you␣prove␣they␣did␣or␣didn’t␣?• Ability␣to␣audit␣the␣supply␣chain• Authentication␣in␣the␣field␣saves␣time␣and␣money• Product␣liability␣and␣customer␣satisfaction␣issues␣demand␣fast␣authentication• Customer␣confidence␣is␣enhanced

Digital Nanoparticle Authentication- CONFIDENTIAL -DatatraceDNA Features:• Chemical␣substance␣that␣is␣incorporated␣into␣the␣molecular␣structure␣of␣a␣product␣• Complexity of␣the␣molecular␣barcode␣makes␣it␣virtually␣impossible␣to␣decipher␣• Chemically␣inert␣and␣tough␣enough␣to␣persist␣in␣any␣conditions␣for␣the␣life␣of␣the␣product• DatatraceDNA␣can␣be␣added␣to␣a␣wide␣range␣of␣materials␣and␣products␣including␣paints,␣coatings,␣polymers,␣adhesives,␣cement,␣explosives,␣paper,␣packaging␣and␣many␣more…• Our␣portable␣digital␣reader␣is␣a␣powerful␣smart␣device␣that␣instantly␣validates␣a␣product

Digital Nanoparticle Authentication- CONFIDENTIAL -Forms of DatatraceDNA• Spray␣– simple,␣cost-effective␣and␣can␣be␣applied␣to␣any␣product␣post-manufacture␣• Packing␣tape␣and␣labels␣– also␣a␣simple␣product␣that␣can␣validate␣the␣contents␣of␣a␣box␣without␣needing␣to␣open␣it• Masterbatch␣– for␣incorporation␣into␣any␣polymeric␣(plastic)␣manufacturing␣process• Powder␣– for␣incorporation␣into␣paints,␣coatings␣&␣lacquers␣

Digital Nanoparticle Authentication- CONFIDENTIAL -Molecule DimensionsBasic:␣5␣microns␣(Micron:␣one␣millionth␣of␣a␣metre)Premium:␣Nanoparticles (Nano:␣one␣billionth␣of␣a␣metre)

Digital Nanoparticle Authentication- CONFIDENTIAL -Verification InstrumentsIn␣the␣past:Now:- could␣only␣be␣done␣in␣the␣lab- small,␣high-powered␣(portable)␣Reader- instant␣answer␣as␣to␣authenticity␣and␣coded␣information- sampling␣data␣can␣be␣uploaded␣to␣information␣systems␣for␣analysis

Digital Nanoparticle Authentication- CONFIDENTIAL -QuestionsCall␣or␣email␣Greg␣Twemlow␣M:␣+61␣412␣555␣416␣E:␣gtwemlow@datatracedna.comorPlease␣visit␣our␣web␣site␣at␣www.datatracedna.com