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<strong>Ce</strong> <strong>ebrating</strong><br />

l<br />

<strong>of</strong> <strong>Quality</strong> & <strong>Excellence</strong><br />

<strong>1991</strong> - <strong>2011</strong><br />

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www.rakceramics.com<br />

Contents<br />

Introduction<br />

The Vision & Mission<br />

Landmarks <strong>of</strong> Progress <strong>1991</strong> - 2010<br />

Infrastructure & Production Technology<br />

The Products<br />

Markets<br />

Financial and corporate strengths<br />

<strong>Quality</strong><br />

Awards<br />

Human Resources<br />

Corporate Social Responsibility<br />

<strong>RAK</strong> <strong>Ce</strong>ramics supports green building constructions<br />

Exhibitions<br />

Projects


“It is always what you have achieved and what you could achieve. The sky is the limit.” These are the words used by<br />

Dr. Khater Massaad, CEO <strong>of</strong> <strong>RAK</strong> <strong>Ce</strong>ramics, to describe the attitude behind our fundamental concept <strong>of</strong> excellenceoriented<br />

corporate philosophy. <strong>Excellence</strong> means not being satisfied with what you have achieved but instead constantly<br />

striving for innovations and improvements in a permanent process. As a leading global industrial company, we at <strong>RAK</strong><br />

<strong>Ce</strong>ramics are committed to this conviction in all spheres. In the interest <strong>of</strong> our customers we try to improve daily.<br />

We achieve excellence by:<br />

- manufacturing outstanding quality products that represent unique value for money;<br />

- using cutting edge technologies to repeatedly set new standards and trends with innovative products;<br />

- assuming social responsibility whenever our company has branches and integrating all our staff in the constant process<br />

<strong>of</strong> personal and company development.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics consider it an immutable duty to make the best possible contribution to the protection <strong>of</strong> our environment.<br />

We are intensively and permanently committed to the questions <strong>of</strong> effectively reducing pollutants. We respect and take<br />

note <strong>of</strong> the ethical principles <strong>of</strong> responsible cooperation with our staff and business partners. For our customers we aim<br />

to be an irreplaceable partner worldwide, one who fulfils their needs and expectations at all times. We would be happy<br />

if you, too, were to test our readiness and our ability to achieve yours objectives and requirement. We look forward to it.<br />

Dr. Khater Massaad<br />

Chief Executive Officer - <strong>RAK</strong> <strong>Ce</strong>ramics<br />

Introduction<br />

The public-listed <strong>RAK</strong> <strong>Ce</strong>ramics is the world’s largest manufacturer <strong>of</strong> ceramic tiles and bathware with a global production<br />

output <strong>of</strong> 115 million sq.mt per anum and accounts for $ 1 billion annual turnover. The Ras Al Khaimah-based company<br />

currently was established in <strong>1991</strong> by H.H. Sheikh Saud Bin Saqr Al Qasimi, member <strong>of</strong> the Supreme Council and Ruler <strong>of</strong><br />

Ras Al Khaimah, and <strong>RAK</strong> <strong>Ce</strong>ramics Chairman, and Dr. Khater Massaad, CEO, who directed the company towards global<br />

competitiveness, technological advancement, and high-quality production.<br />

Specializing in high-quality ceramic wall and floor tiles, Gres Porcellanato, and sanitary ware, <strong>RAK</strong> <strong>Ce</strong>ramics uses more than<br />

6,000 production models, with new designs added almost every week to its product portfolio. Tiles are manufactured in a<br />

variety <strong>of</strong> sizes, from 10 cm x 10 cm up to 125 cm x 185 cm, the widest range <strong>of</strong>fered in the ceramic field.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics is the world’s first company to launch Luminous, Golden or Silver Glazed tiles and the Antimicrobial, a super<br />

specialty tile for the hospital industry. The company’s latest creations “<strong>RAK</strong>SLIM”, an eco-friendly 4.5-millimetre thick tile<br />

that sets a new industry benchmark in thickness, strength, cost and ease <strong>of</strong> use.<br />

The Ras Al Khaimah plants <strong>of</strong> the company alone currently produce around 227,000 sq.mt. <strong>of</strong> tiles per day and over 8500<br />

pieces <strong>of</strong> sanitaryware per day. Considering the company’s overseas plants in several other countries, the global production <strong>of</strong><br />

tiles has now reached over 360,000 sq.mt. per day and over 12,000 pieces <strong>of</strong> sanitaryware per day. Presently, the company<br />

exports to more than 150 countries across 5 continents, which is a testimony to its excellent reputation in the ceramic industry.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics is a ISO 9001 : 2008 & ISO 14001 : 2004 certified organisation. <strong>RAK</strong> <strong>Ce</strong>ramics was recognised as ‘Company<br />

<strong>of</strong> the Year’ in 2004 by the Arabian Business Awards and in 2005 bestowed the ‘MRM Business Award for Manufacturing’,<br />

the highest manufacturing award <strong>of</strong> the UAE, by the Dubai Chamber <strong>of</strong> Commerce and Industry. In 2007, it was given an<br />

AA rating and was ranked among the top four brands in the UAE by UK-based Brand Finance Middle East. It has also been<br />

conferred the SuperBrand status in 2009 and 2010.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has been awarded the NATA (National Association <strong>of</strong> Testing Authorities) accreditation from Australia that<br />

certifies <strong>RAK</strong> <strong>Ce</strong>ramics Sanitary ware Testing Laboratory is incompliance with NATA requirements to perform specific tests<br />

and operate in accordance with ISO/IEC 17025.<br />

Dr. Khater Massaad was presented with the Visionary CEO Award during the 1st Middle East Business Leaders Summit and<br />

Awards - 2010, Dubai. <strong>RAK</strong> <strong>Ce</strong>ramics was also honoured with the Best Brand Award at the same event, which recognises<br />

decades <strong>of</strong> business excellence and outstanding leadership.<br />

4<br />

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<strong>RAK</strong> <strong>Ce</strong>ramics<br />

World’s No.1*<br />

<strong>Ce</strong>ramic manufacturing company<br />

The Vision & Mission<br />

Vision<br />

To maintain its status as world’s leading innovator in ceramic field<br />

Mission Statement<br />

Our Responsible And Knowledge-driven mission statement includes:<br />

• C- Close to our clients by listening to their needs and adapting to market requirements<br />

• E- <strong>Excellence</strong> in producing high-quality products that <strong>of</strong>fers best value-for-money<br />

• R- Redefining the product innovation and design process<br />

• A- Accountable to its clients, trade partners, stakeholders and employees<br />

• M- Motivate employees to develop them into future entrepreneurs<br />

• I- Integrity <strong>of</strong> the management towards the organisational goals<br />

• C- Committed to the society by contributing towards a healthy environment<br />

• S- Sustainability in every sphere <strong>of</strong> business<br />

Landmarks <strong>of</strong> Progress <strong>1991</strong> - 2010<br />

<strong>1991</strong> - First ceramics plant in <strong>RAK</strong> begins production with 5,000 sq.m. per day capacity<br />

1993 - First sanitary ware plant commences production with capacity to 1,000 pieces per day and quickly expanding<br />

to 3,000 pieces per day<br />

- Second ceramics plant in <strong>RAK</strong> with 14,500 sq.m. per day capacity<br />

1995 - Second plant for tiles starts. Production capacity <strong>of</strong> 14, 500 sq.mt. per day<br />

1997 - Third plant for tiles starts. Production capacity <strong>of</strong> 14, 500 sq.mt. per day<br />

- Receives ISO 9001 accreditation from CICS, UK<br />

1998 - Turned into a Public Limited Company<br />

- Fourth ceramics plant in <strong>RAK</strong> with 20,000 sq.m. per day capacity<br />

1999 - Fifth ceramics plant in <strong>RAK</strong> with 20,000 sq.m. per day capacity<br />

2000 - Second sanitary ware plant in <strong>RAK</strong> commences production with capacity to 2,000 pieces per day<br />

- Sixth state-<strong>of</strong>-the-art ceramics plant in <strong>RAK</strong> with 20,000 sq.m. per day capacity and facility to produce large<br />

format slabs in size <strong>of</strong> 120 cm x 180 cm<br />

- First overseas ceramics plant in Bangladesh begins with 10,000 sq.m. per day capacity<br />

2002 - Seventh ceramics plant in <strong>RAK</strong> with 20,000 sq.m. per day capacity<br />

- Eighth ceramics plant in <strong>RAK</strong> with 30,000 sq.m. per day capacity<br />

- Receives ISO 9001 certification from BVQI<br />

2003 - Listed on Abu Dhabi Stock Exchange<br />

- Second overseas plant in China begins with 15,000 sq.m. per day capacity<br />

2004 - New sanitary ware plant facilities in <strong>RAK</strong> adds to the capacity with 2,000 pieces per day<br />

- Third overseas plant in Sudan begins with 10,000 sq.m. per day capacity<br />

- New sanitary ware plant at Bangladesh commences production with a capacity <strong>of</strong> 1000 pieces per day<br />

- Laticrete- <strong>RAK</strong>, a joint venture starts production to make tile adhesives & grouts<br />

- <strong>Ce</strong>ramics plant in Bangladesh doubles its capacity to 20,000 sq.m. per day<br />

2005 - Ninth ceramics plant in <strong>RAK</strong> with 30,000 sq.m. per day capacity<br />

- Receives ISO 9001: 2000 approval from BVQI<br />

- Fourth overseas plant in Iran commences production with a capacity <strong>of</strong> 10,000 sq.mt. per day pieces per day<br />

- <strong>Ce</strong>ramics plant in China doubles its capacity to 34,000 sq.m./day<br />

- <strong>Ce</strong>ramics plant in Sudan doubles it capacity to 20,000 sq.m./day<br />

2006 - Fifth overseas plant in India commences production with a capacity <strong>of</strong> 20,000 sq.mt. per day pieces per day<br />

- Tenth ceramics plant in <strong>RAK</strong> with 45,000 sq.m. per day capacity<br />

- Second overseas sanitary-ware plant in India with 1000 pieces per day capacity<br />

- <strong>RAK</strong> <strong>Porcelain</strong>, a high-end tableware for hospitality is launched<br />

2007 - Kludi-<strong>RAK</strong>, a joint venture for manufacture <strong>of</strong> kitchen and bathroom fittings along with other accessories for<br />

sanitary ware products<br />

2008 - Expansion <strong>of</strong> 8th plant in <strong>RAK</strong> to increase the capacity to 36,000 sq.mt. per day<br />

2009 - Expansion <strong>of</strong> 7th and 10th plant in <strong>RAK</strong> to increase the capacity by 3000 and 15,000 sq.mt. per day respectively<br />

- Expansion <strong>of</strong> sanitary-ware plant in Bangladesh with additional 1000 pieces per day capacity<br />

2010 - World’s No.1 <strong>Ce</strong>ramic Manufacturing Company as the undisputed largest ceramic tiles producer ware with<br />

annual output <strong>of</strong> 115 million sq.m. that has been <strong>of</strong>ficially recognized by World <strong>Ce</strong>ramic Review<br />

- <strong>RAK</strong> <strong>Ce</strong>ramics is $1 billion conglomerate & exports to over 150 countries<br />

- Global production <strong>of</strong> tiles exceeds 360,000 sq.m. per day which includes 227,000 sq.m. <strong>of</strong> tiles per day from<br />

<strong>RAK</strong> plants alone<br />

- Global production <strong>of</strong> 12,000 pieces <strong>of</strong> sanitary ware per day with over 8,500 pieces <strong>of</strong> sanitary ware from its<br />

<strong>RAK</strong> plants alone<br />

6<br />

* - as per latest report published by World <strong>Ce</strong>ramic Review<br />

7<br />

UAE Landmarks Overseas Landmarks


Infrastructure<br />

&<br />

Production<br />

Technology<br />

Situated along the highway to Dubai, is <strong>RAK</strong> <strong>Ce</strong>ramics’ huge complex extending over an area <strong>of</strong> 1,500,000 square meters.<br />

On this vast area <strong>of</strong> land are 10 “state <strong>of</strong> the art” factories, raw material warehouses, CNC workstations, showrooms, <strong>of</strong>fice<br />

buildings, showrooms, research & development laboratories, and silkscreen & photo-printing facility. The plants at Ras Al<br />

Khaimah are equipped with some <strong>of</strong> the longest kilns in the world. The largest press in the ceramic industry - the PH 7200<br />

(tons) is housed at Ras Al Khaimah & produces Gres Porcellanato slabs <strong>of</strong> large format upto 125 x 185 cm - the largest size<br />

in the industry.<br />

The plants are is also equipped with other state <strong>of</strong> the art equipment such as a water jet cutting machines used to create<br />

various designs & patterns, rotomatrix color decoration machines that give tiles natural perfect prints, and diamond cutting<br />

machine used in the production <strong>of</strong> special items like vanity and kitchen tops.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics also has the latest machinery housed in the sanitaryware plants like a high-pressure casting mould bench. A<br />

robot-spraying machine is used to give each piece <strong>of</strong> sanitaryware a perfectly even finish.<br />

An aerial view <strong>of</strong> the plants at Ras Al Khaimah, spread over 2,500,000 sq.mts<br />

Creative & innovative methods in manufacturing deliver the cutting edge in ceramics<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has a distinctive edge on all its rivals due to the wide range <strong>of</strong> technologies used to make a very wide<br />

range <strong>of</strong> products suited for very wide range <strong>of</strong> applications and budgets. The trend now is to move to high value products<br />

catering to the premium markets such as those in Europe. The technology incorporated by the Company has been the very<br />

latest in its field.<br />

The latest state-<strong>of</strong>-the-art machines and equipments were inducted by <strong>RAK</strong> <strong>Ce</strong>ramics over the years and the best tile<br />

designers in the world were used to convert concepts into reality. The Company was flexible to adapt the external market<br />

shifts and this continues to remain as the sustained strategy <strong>of</strong> being focused and aligned with market realities. Flexibility<br />

to external market also meant that the company had to pre-empt the changing taste in various markets and proactively set<br />

new trends as per consumer demands.<br />

8 9


SALT & PEPPER MODELS<br />

SOLUBLE SALT MODELS<br />

DOUBLE-CHARGED WITH SOLUBLE SALT PRINTING MODELS<br />

FULL MASS MODELS<br />

DOUBLE-CHARGED MODELS<br />

DOUBLE-CHARGED WITH DRY GLAZE APPLICATION MODELS<br />

NANOPIX TECHNOLOGY<br />

STONE-ART<br />

DIGITAL PRINT TECHNOLOGY<br />

CHROMA TECHNOLOGY<br />

TWIN PRESS<br />

TECHNOSLATE<br />

RUSTIC “GP” TILES<br />

EASY OXIDE MIXING or DRY OXIDE MIXING<br />

A glimpse <strong>of</strong> the technologies in<br />

operation at <strong>RAK</strong> <strong>Ce</strong>ramics<br />

SALT & PEPPER MODELS (GP Series)<br />

These models are full body tiles produced<br />

with the utilization <strong>of</strong> a dosing system.<br />

Various types <strong>of</strong> colour pigments in liquid<br />

form are mixed with the slip body in<br />

certain proportions by dosing system while<br />

simultaneously being fed into the spray<br />

drier. The dried clay granules (mixture <strong>of</strong><br />

colour pigments and clay body) is fed to<br />

the Hydraulic Press and pressed according<br />

to the required size. The clay tiles are then dried in the Horizontal Drier<br />

and subsequently fired in the Roller Kiln. The mixture <strong>of</strong> colour pigments<br />

creates the salt and pepper effect on the body <strong>of</strong> the tiles. These models<br />

are available in both Unpolished and Polished finishes.<br />

SOLUBLE SALT MODELS (GPS Series)<br />

Soluble Salt Printing Technology is employed<br />

to produce these models. Silk screens are<br />

used as the source <strong>of</strong> the designs to be<br />

printed on the surface <strong>of</strong> the clay tiles.<br />

Using the printing paste made <strong>of</strong> alkali or<br />

colouring salts, the designs are printed on<br />

the proper surface. Soluble salt solution is<br />

applied over the printed surface to aid the<br />

penetration <strong>of</strong> the print into the tile body by 2.8 mm to 3.2 mm deep.<br />

After the drying stage, the tiles are fired and subsequently polished to<br />

obtain the natural marble effect. These products are available in Polished<br />

finish only.<br />

DOUBLE-CHARGED WITH SOLUBLE SALT PRINTING<br />

MODELS (GPDSS Series)<br />

These tiles are a combination <strong>of</strong> both<br />

Double-Charged and Soluble Salt Printing<br />

Technology. Tiles similar to natural stones<br />

and marble can be created using this<br />

technology. These products are available in<br />

Polished finish only.<br />

10<br />

11<br />

Double Charged (GPD)<br />

Soluble Salt (GPS)<br />

Double Charged with soluble salt printing (GPDSS)


Roto diaphragm Mixer (GPM)<br />

Double Charged (GPD)<br />

Double-charged with Dry glaze Application Models (GPDRG)<br />

FULL MASS PRODUCTS (GPM Series)<br />

These models are characterized by the natural design <strong>of</strong> marble<br />

veins and shades. To achieve this aesthetic design, a sophisticated<br />

technology called MDR (Rotary Diaphragm Mixer) was adapted.<br />

The tiles are manufactured with the use <strong>of</strong> various multi-coloured<br />

powders differing in their morphology.<br />

The basic powder and the coloured ones<br />

flow through the various pipes while<br />

coming from the hoppers on the service<br />

platform over the press. The rotary<br />

diaphragm mixer (MDR) simultaneously<br />

mixes the different powders and feeds<br />

the feeding hoppers with a series <strong>of</strong><br />

coloured spots inside the basic powder.<br />

After pressing, the tiles are fired and after subsequent polishing,<br />

the finished product resembles natural stones and marbles,<br />

having naturally created veins or shaded effect. These models are<br />

available in both Unpolished and Polished finishes.<br />

DOUBLE-CHARGED MODELS (GPD Series)<br />

These tiles are produced by a sophisticated technology known as<br />

“DOUBLE CHARGED”. Multi-coloured powders are used to obtain<br />

the typical appearance <strong>of</strong> a natural marble or granite. The doublecharging<br />

process is rendered by super<br />

imposing a layer <strong>of</strong> micronised powders,<br />

which after pressing, firing and eventual<br />

polishing, an aesthetic effect <strong>of</strong> a<br />

natural marble or granite is evolved to a<br />

layer <strong>of</strong> the basic tile body. These models<br />

are available in both Unpolished and<br />

Polished finishes.<br />

DOUBLE-CHARGED WITH DRY GLAZE APPLICATION<br />

MODELS (GPDRG Series)<br />

These tiles are produced through the<br />

combination <strong>of</strong> both Double-Charged<br />

and Dry Glaze Application. Dry glaze<br />

application transpires at the pressing<br />

stage itself. It is applied on top <strong>of</strong> the<br />

body powder, then pressed and fired.<br />

The finished product has a resemblance<br />

<strong>of</strong> natural stones with unrefined<br />

surface. These products are available in<br />

unpolished finish only.<br />

NANOPIX TECHNOLOGY<br />

This Technology is<br />

distinct with other<br />

prevalent printing<br />

techniques in the market,<br />

it can present high<br />

definition and multilayer<br />

decorative effect<br />

on ceramic surfaces<br />

through tridimensional<br />

printing <strong>of</strong> nanometer<br />

material with unique<br />

combination <strong>of</strong> glazes,<br />

and brings a delightful<br />

feeling to people, it is the most advanced printing technique at<br />

present.<br />

High definition : adopt high-tech three-dimension a design<br />

technology to make pictorial surface as fine as nanometer-grade,<br />

gradation is more abundant, and printing quality is extremely clear.<br />

Good simulation quality: fresh colour, vivid effect, optimal<br />

tridimensional sensation, achieves incomparable revolutionary<br />

technological breakthrough.<br />

Strong artistic feeling : Draw inspiration from high-end stone<br />

materials and top-class buildings, with high artistic taste, it is a rare<br />

art treasure.<br />

Durable and wearable : Brand-new nanometer material printing<br />

technology, with strong appearance durability, more serviceable.<br />

The Stone-art models uses<br />

the latest in digital printing<br />

technology in the ceramic tile<br />

industry. Unique stone look<br />

textures & designs are possible<br />

with the latest printing tiles ,<br />

possible using only high tech<br />

machinery and punches for<br />

effects. The tiles are produced<br />

on line, and the tile series aims<br />

at conquering spaces in the<br />

exterior & interior segments. Some <strong>of</strong> the new models launched in<br />

the series are Alta, Mosaic, Deep Stone Rustic, Travertino, & Vista in<br />

33 cm x 50 cm size. More sizes are in the <strong>of</strong>fering in the near future.<br />

12 13<br />

STONE-ART<br />

RUSTIC “GP” TILES<br />

Rustic models are usually made from<br />

the basic body granules, pressed with<br />

structured punches and enriched<br />

with a suitable quantity <strong>of</strong> glaze and<br />

other application materials. To get the<br />

natural and elegant look <strong>of</strong> genuine<br />

stone, various types <strong>of</strong> printing and<br />

surface applications are employed, then<br />

intermittently sprayed and brushed on<br />

the surface thus enriching the natural<br />

effect. Intentional shade or colour<br />

variation, which is an integral element <strong>of</strong> the design is likely to<br />

be observed. Beside the familiar glazed surface and unpolished<br />

finish, these products are also available in Lapatto and Marbo<br />

finish.<br />

series Bianco Vena with Nanopix Technology<br />

Alta seires with Kerajet - digital print technology<br />

Sparta seires - Rustic GP tiles


Jade Stone series with DIGITAL Print Technology<br />

Sixth Sense series with Chroma Technology<br />

DIGITAL PRINT TECHNOLOGY<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has acquired from one <strong>of</strong><br />

the leading equipment manufacturer in<br />

Italy, the Digital Print Technology , for the<br />

production <strong>of</strong> porcelain tiles with high<br />

aesthetic value. It combines aesthetic quality<br />

with a high production speed, meeting the<br />

ceramic manufacturer ‘s twin requirements<br />

<strong>of</strong> quality & productivity.<br />

Digital technology is one <strong>of</strong> the most<br />

advanced hi-definition printing Technology <strong>of</strong> porcelain tiles. It is also highly<br />

a flexible technology meeting the needs <strong>of</strong> both through bodied and glazed<br />

porcelain tile production.<br />

Beautiful series <strong>of</strong> tiles in Digital print technology had been manufactured<br />

in name <strong>of</strong> series such as - TROPICAL STONE, JADE STONE & BAVARIA<br />

(STOHOFEN STONE ).<br />

CHROMA TECHNOLOGY<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has acquired from one <strong>of</strong><br />

the leading equipment manufacturer in<br />

Italy, the CHROMA Universal Press Feeding<br />

System, for the production <strong>of</strong> porcelain tiles<br />

with high aesthetic value. The technology<br />

can be applied to any type <strong>of</strong> press. It<br />

combines aesthetic quality with a high<br />

production speed, meeting the ceramic<br />

manufacturer‘s twin requirements <strong>of</strong><br />

quality & productivity.<br />

Chroma technology allows for a wide ranging aesthetic affect, and at<br />

the same time is efficient & more productive than conventional single &<br />

double layer press feeding systems.The possibility <strong>of</strong> feeding the press<br />

mould with spray dried bodies and glazes as well as micronised powders<br />

make it possible to produce tiles with ”travertine”, “veined”, and varied<br />

colour effects. The tiles can be produced in smooth, lapped, textured and<br />

polished verison without the need to alter tehir design in any way. The<br />

polishing processs that is after needed to make the design visible on the<br />

surface is no longer required for tiles using CHROMA. The aesthetic effect<br />

is visible immediately after the pressing phase, with no need for additional<br />

processes.<br />

CHROMA technology is one <strong>of</strong> the most advanced press feeding system for<br />

production <strong>of</strong> porcelain tiles. It is also highly a flexible technology meeting<br />

the needs <strong>of</strong> both through bodied and glazed porcelain tile production.<br />

Beautiful series <strong>of</strong> tiles in Chroma technology had been manufactured in<br />

TWIN PRESS (Double Pressing Technology)<br />

This technique involves first pressing step that forms the semi-compact body, in which layers <strong>of</strong> powder decoration are<br />

applied, followed by the actual or final pressing. The importance <strong>of</strong> double pressing certainly lies in the limitless possibility<br />

<strong>of</strong> creating new “Gres Porcellanato” tile products, whether glazed or unglazed, in the pressing stage and <strong>of</strong> developing<br />

products with effects that aesthetically give no reason to envy rustic or polished natural stone. This also helps to reproduce<br />

semi-precious stone such as Quartz. These models are available in both Unpolished and Polished finishes.<br />

TECHNOSLATE<br />

The name “TECNOSLATE” identifies a new technological process, which is a major innovation in the field <strong>of</strong> <strong>Porcelain</strong> tile; a<br />

system capable <strong>of</strong> producing through-bodied vein effects on textured rustic tiles. With this new technology, the tile comes<br />

out <strong>of</strong> the press with the veins already visible, making it possible to create all kinds <strong>of</strong> products, from smooth surfaces<br />

(which may undergo final polishing) to textured surfaces. These products are available in Unpolished finish only.<br />

EASY OXIDE MIXING or DRY OXIDE MIXING<br />

This is the latest technology for the production <strong>of</strong> “Gres Porcellanato” tiles with high aesthetic levels and to obtain multiple<br />

colour combination. This process involves the production <strong>of</strong> coloured powders by means <strong>of</strong> mixing dry colouring oxides to<br />

the base body granules to get uniform coloured granules.<br />

The above chart shows how <strong>RAK</strong> <strong>Ce</strong>ramics invested regularly in high technology in the porcelain tiles field to meet<br />

14 name <strong>of</strong> series such as - THE SIX SENSE SERIES & DELTA.<br />

global competition in the most competitive European markets.<br />

14<br />

15


The Products<br />

P<br />

p FIRST To Introduce Largest Format <strong>of</strong> Slabs 125 x 185<br />

P<br />

p FIRST To Introduce Anti-slip Tiles<br />

P<br />

p FIRST To Introduce Anti-mircobial Specialty Tiles<br />

P<br />

p FIRST To Introduce Silver and Golden Glazed Tiles<br />

P<br />

p FIRST To Introduce Luminous Tiles<br />

P<br />

p And Amongst FIRST to Introduce High-Pressure<br />

Casting and Robot-Glazing Machine<br />

The product range <strong>of</strong> the Company is huge,<br />

but can be summarised as under<br />

CERAMIC TILES<br />

PORCELAIN TILES<br />

SPECIALITY TILES<br />

BATHWARE<br />

TILE ADHESIVES<br />

PAINTS<br />

FAUCETS<br />

TABLEWARE<br />

16<br />

17


<strong>Ce</strong>ramic Tiles<br />

Wall Tiles Floor Tiles Accessories<br />

Decor Tiles Listellos<br />

Pencils<br />

Capping<br />

6x24 cm<br />

10x10 cm<br />

10x30 cm<br />

15x15 cm<br />

20x20 cm<br />

20x30 cm<br />

20x50 cm<br />

25x33 cm<br />

25x40 cm<br />

25x50 cm<br />

25x70 cm<br />

30x60 cm<br />

33x50 cm<br />

30x100 cm<br />

20x20 cm<br />

25x25 cm<br />

33x33 cm<br />

41.6x41.6 cm<br />

45x45 cm<br />

50x50 cm<br />

Borders Corners<br />

33x8 cm<br />

33x16.5 cm<br />

The wide range <strong>of</strong>fered by <strong>RAK</strong> <strong>Ce</strong>ramics in<br />

Corner Internal<br />

Corner External<br />

15.5x15.5 cm<br />

16.5x16.5 cm<br />

10x10 cm<br />

15x15 cm<br />

20x20 cm<br />

20x30 cm<br />

25x33 cm<br />

25x40 cm<br />

25x50 cm<br />

25x70cm<br />

30x60 cm<br />

33x50 cm<br />

30x100 cm<br />

Skirtings Coved Tiles Swimming<br />

Pool Tiles<br />

33x8 cm<br />

41.6x8 cm<br />

45x8 cm<br />

50x9 cm<br />

20x10 cm<br />

30x10 cm<br />

11.6x24.5 cm<br />

Angle Bead Internal<br />

Angle Bead External<br />

Elephant Foot<br />

Bull Nose<br />

Step Tiles<br />

33x33 cm<br />

<strong>Ce</strong>ramic Tiles<br />

In the <strong>Ce</strong>ramic range, the company<br />

produces ceramic wall tiles, ceramic<br />

floor tiles, matching decor tiles,<br />

listellos, and pencils & cappings and<br />

a few other related items.<br />

18 19


Gres Porcellanato<br />

Salt & Pepper Unglazed Glazed<br />

Advanced<br />

Polished Unpolished<br />

30x30 cm<br />

40x40 cm<br />

10x20 cm<br />

20x20 cm<br />

30x30 cm<br />

40x40 cm<br />

General size range indicated<br />

The wide range <strong>of</strong>fered by <strong>RAK</strong> <strong>Ce</strong>ramics in<br />

Polished<br />

40x40 cm<br />

50x50 cm<br />

30x60 cm<br />

60x60 cm<br />

45x90 cm<br />

100x100 cm<br />

60x120 cm<br />

120x180 cm<br />

Rustic<br />

Stone<br />

Travertino<br />

Metallic<br />

Wood<br />

Special Tiles such as:<br />

Top Class - Leaf<br />

Orion Collection<br />

Oak Wood<br />

Inline<br />

Paradox<br />

Gnais Stone<br />

<strong>RAK</strong> Stone<br />

Earth Stone<br />

Six Sense<br />

Technologies<br />

Chroma<br />

Hi-definition Digital Print<br />

MDR<br />

Double Charge<br />

Roll feed<br />

Dry Glaze<br />

Technoslate<br />

Twin Press<br />

Unicolor<br />

Glazed Polished<br />

Slim<br />

Large Format Slabs<br />

(PH 7200 press)<br />

125x185 cm<br />

Other Sizes<br />

(PH 4600 press)<br />

100 x 100 cm<br />

50 x 100 cm<br />

60 x 120 cm<br />

60 x 90 cm<br />

45 x 90 cm<br />

General Range <strong>of</strong> Sizes:<br />

10x20 cm, 20x20 cm, 30x30 cm, 30.5x30.5 cm, 31x31 cm, 40x40 cm, 40.5x40.5 cm, 30x60<br />

cm, 30.5x60.5 cm, 45 x45 cm, 45.5 x45.5 cm, 60x60 cm.<br />

General Range <strong>of</strong> Surface Finish or effects:<br />

<strong>Porcelain</strong> Tiles In Gres Porcellanato (porcelain / fully<br />

vitrified tiles), the company produces<br />

thousands <strong>of</strong> models in glazed &<br />

unglazed porcelain, covering finishes<br />

such as polished, Semi polished,<br />

unpolished, rustic, stone, mosaic,<br />

travertino, etc. Some unique patterns<br />

and finishes are acquired through<br />

new technologies such as Roto<br />

Printing, Double Charge, Granitech,<br />

MDR, Technoslate, Twin press, & dry<br />

glaze, to name a few <strong>of</strong> them. Some<br />

unique “antique style” finishes and<br />

many specialised finishes in tiles have<br />

been possible due to such advanced<br />

gres porcellanto technology. The<br />

tiles are manufactured in very wide<br />

range <strong>of</strong> sizes.<br />

Polished / Unpolished / Lapato / Semipolished / Satin / Rustic / Wood<br />

20 21


Speciality Tiles<br />

SPECIALITY PRODUCTS - LARGE FORMAT SLABS<br />

IN GRES PORCELLANATO<br />

<strong>RAK</strong> CERAMICS <strong>of</strong>fers Gres Porcellanato slabs upto 185cm<br />

x 125cm x 2cm thick. The slabs <strong>of</strong> these dimensions with their<br />

excellent finish and various designs and colors are already in<br />

popular in several wall & floor applications in airports, hotels,<br />

shopping malls, high pr<strong>of</strong>ile residences and may other locations<br />

around the globe.<br />

The inherent strengths <strong>of</strong> the Gres Porellanato material in slabs<br />

such as high abrasion resistance, high strength and absolutely low<br />

water absorption compare extremely positively against natural<br />

marble and granite.<br />

FEATURES:<br />

l High breaking strength & high modulus <strong>of</strong> rupture<br />

l Very low water absorption - less than 0.05%<br />

l Frost resistant<br />

l Resistant to continued light exposure<br />

l Resistant to acid and alkali chemicals<br />

l Resistant to thermal shock<br />

l Highly resistant to abrasion.<br />

l Controlled & speedy factory production schedules<br />

l Much better uniformity in shade compared to<br />

natural stone<br />

l Decorative borders and corners complement the slabs<br />

l Almost no maintenance cost<br />

l Exquisite Vanity tops, Table Tops & Stairs can be<br />

manufactured from the slabs .<br />

A lot <strong>of</strong> traditional granite and marble slab dealers have complemented their range with these slabs, and many<br />

architects have specified these slabs over traditional stone.<br />

SPECIALITY PRODUCTS - <strong>RAK</strong> SLIM<br />

4.5mm Thickness<br />

A unique “green building” concept<br />

The greatest beneficiary is the environment.<br />

In the process <strong>of</strong> manufacturing <strong>RAK</strong> SLIM,<br />

thousands <strong>of</strong> tonnes <strong>of</strong> raw materials starting<br />

from clays – natural & otherwise will be<br />

saved. Energy costs in firing the tile are also<br />

considerably lower, and last but not the<br />

least, the emissions from plants that is a result<br />

<strong>of</strong> manufacturing <strong>of</strong> the tiles is far lower<br />

as lesser energy is consumed, and lesser raw<br />

materials & chemicals used in the process.<br />

22 23


SPECIALITY PRODUCTS - TECHNO CHROMA<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has started producing TECHNO-CHROMA –<br />

AN UNIQUE OFFERING in Gres Porcellanato.<br />

The primary <strong>of</strong>fering will be the size 59.5cm x 119.5cm, 13mm<br />

thickness. Several other sizes, all in 13mm thickness are also <strong>of</strong>fered<br />

in 21 exclusive colours.<br />

The special features <strong>of</strong> this top-<strong>of</strong> the range Gres Porcellanato<br />

<strong>of</strong>fering is :<br />

l 21 unique colors , a mix <strong>of</strong> vibrant , elegant & subdued<br />

pastel shades<br />

l Modular concept<br />

l Polished & Satin finish<br />

l All the technical finesse <strong>of</strong> <strong>RAK</strong>’s polished porcelain<br />

standard with water absorption <strong>of</strong> less than 0.05%<br />

l Micro Chamfered edges<br />

l A thickness <strong>of</strong> 13 mm in all sizes<br />

An architect’s delight in terms <strong>of</strong> plain colours, giving him the scope<br />

to create special ambiences with play <strong>of</strong> special colours & modular<br />

sizes.<br />

Sizes available (cm x cm)<br />

59.5 x 119.5 29.5 x 119.5<br />

29.5 x 29.5<br />

59.5 x 44.5<br />

59.5 x 29.5<br />

44.5 x 44.5<br />

SPECIALITY PRODUCTS - EXQUISITE DESIGNS IN CUSTOM CERAMICS- Water Jet Designs<br />

<strong>RAK</strong> CERAMICS’ <strong>of</strong>fers exquisite design solutions for floors and walls<br />

in Gres Procellanato material. An example <strong>of</strong> CNC production in<br />

designs for interiors, these designs can be custom made, and are also<br />

available in a wide choice <strong>of</strong> existing patterns.<br />

These designs are a combination <strong>of</strong> uniquely carved out pieces<br />

resulting in tile formations when individually processed pieces are<br />

assembled together. Each design contains between 5 to 20 pieces,<br />

and multiple colour combinations may be possible. The designs are<br />

carved out in Gres Porcellanato, and customers can also specify the<br />

size <strong>of</strong> the designs. Layouts <strong>of</strong> about 5 feet in diameter are quite<br />

popular in most <strong>of</strong> the flooring designs. Complementary wall designs<br />

can also be realized.<br />

Designs and patterns are made using the latest water-jet cutting<br />

technology. A water-jet with abrasive components, with a speed<br />

twice that <strong>of</strong> sound, cuts unique designs and patterns created<br />

through computerized imaging. A highly sophisticated computer<br />

controlled workstation targets the water jet to produce designs,<br />

mosaic incrustations, logos and many other items in various colours<br />

and sizes.<br />

The CNC automation leads a water jet under very high pressure to<br />

carve out designs on ‘fully vitrified’ porcelain tiles manufactured<br />

using raw materials such as china clay, feldspars, silica sand and other<br />

suitable raw materials. The water absorption <strong>of</strong> porcelain material is<br />

less than 0.05% and its very low wear and stain resistance makes it<br />

suitable for use in high traffic areas. A very high mechanical strength<br />

greater than 45 M/mm2 in compliance with EN 100 standard, as well<br />

as a deep abrasion resistance makes these designer tiles a long lasting<br />

marvel.<br />

These designs look very different from those obtained by assembling<br />

patterns from stones such as marble and granite. The intricate<br />

patterns <strong>of</strong> these designs – <strong>of</strong> small and very small pieces fitting with<br />

and within larger pieces – can be achieved only through water-jet<br />

cutting.<br />

59.5 x 59.5 19.5 x 19.5<br />

29.5 x 44.5<br />

24 25


SPECIALITY PRODUCTS - ANTI MICROBIAL TILES<br />

<strong>RAK</strong> <strong>Ce</strong>ramics, has developed “<strong>RAK</strong> Antimicrobial” tiles,<br />

a super speciality product in the ceramic tile industry. These<br />

tiles come with the proprietary “<strong>RAK</strong> Anti Microbial glaze”<br />

incorporated at the time <strong>of</strong> firing the tiles.<br />

Specially developed for <strong>RAK</strong> <strong>Ce</strong>ramics after intensive research<br />

in Spain, the <strong>RAK</strong> Anti-Microbial Glaze inhibits the growth<br />

<strong>of</strong> microbes and reduces micro bacterial contamination. It<br />

contributes in creating a much healthier living and working<br />

environment.<br />

In several countries around the world where hygienic standards<br />

are very high, usage <strong>of</strong> tiles with specialised glazes or coatings<br />

are made mandatory in places such as hospitals, clinics,<br />

laboratories and pharmaceutical industries. <strong>RAK</strong> <strong>Ce</strong>ramics will<br />

supply these tiles to such demanding requirements. Besides<br />

these locations, tiles and sanitaryware with <strong>RAK</strong> Anti-Microbial<br />

glaze can be used in schools, hotels, catering institutions,<br />

creches, pharmaceutical industries and even in homes.<br />

“<strong>RAK</strong> <strong>Ce</strong>ramics can <strong>of</strong>fer glazed tiles in a wide range <strong>of</strong><br />

sizes and finishes with the Anti-Microbial Glaze. Initially, plain<br />

white body ceramic tiles will be <strong>of</strong>fered with this glaze, before<br />

moving to specialised designs for which tests at an advanced<br />

stages are already in progress in its laboratories.<br />

...we care for your safety<br />

SPECIALITY PRODUCTS - <strong>RAK</strong> LUMINOS<br />

“Glow in the Dark”<br />

Photo Luminous Technology or “Glow in the Dark” technology is the process <strong>of</strong> absorbing and releasing light energy.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has mastered the process <strong>of</strong> incorporating this technology into its tile products. As one <strong>of</strong> the top most<br />

manufacturer <strong>of</strong> ceramic & porcelain tiles and sanitaryware, its continuos research in manufacturing with leading<br />

laboratories in Europe has enabled it to come out with reliable products in Photo Luminous Technology.<br />

The essence <strong>of</strong> quality <strong>of</strong> luminescent products lies in the process<br />

<strong>of</strong> manufacturing, besides the raw materials such as special<br />

glazes & pigments . With over a decade’s experience in making<br />

unique tiles in the ceramic & porcelain field, <strong>RAK</strong> <strong>Ce</strong>ramics is in<br />

the best position to <strong>of</strong>fer you extreme consistency and quality in<br />

the luminescent ceramic products category as well<br />

High quality research into selection <strong>of</strong> the glazes which work<br />

by absorbing and releasing light energy in a continuous cycle<br />

ensure that the tiles are able to effectively emit the energy they<br />

have absorbed earlier. The manufacturing process superiority<br />

ensures that when you specify <strong>RAK</strong> Luminos , you have specified<br />

the best.<br />

<strong>RAK</strong> Luminos when charged by light will glow several hours<br />

depending on the quantum <strong>of</strong> previous exposure to sunlight<br />

or artificial light.. These tiles are suitable for use in exteriors <strong>of</strong><br />

high value buildings and also interiors such as theatres, bars,<br />

restaurants, night clubs, discos, fancy interiors etc. An initial<br />

high luminescent glow later translates into a gentle glow later,<br />

creating a visual delight. Special signs can be created with these<br />

tiles for emergency exits , directions etc which glow in the dark<br />

indicating The escape routes.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics’ ensures that <strong>RAK</strong> Luminos tiles has a<br />

phosphorescent glaze that consists <strong>of</strong> chemically inert and<br />

stable silicates and aluminosilicates <strong>of</strong> calcium, magnesium,<br />

potassium and zinc. The glaze is neither toxic in any manner<br />

nor radioactive at all, and extremely safe.<br />

<strong>RAK</strong> Luminos products are designed to last and only time<br />

will tell its superiority . <strong>RAK</strong> <strong>Ce</strong>ramics can <strong>of</strong>fer these tiles in<br />

large quantities , on a commercial & pr<strong>of</strong>essional manner that<br />

enhances the reputation <strong>of</strong> specifiers and realtors.<br />

26 27<br />

Special signs


Bathware<br />

STATE-OF-THE-ART plants at Ras Al Khaimah produces over 2.5 million pieces per annum.<br />

The salient features <strong>of</strong> the plants are :<br />

- LATEST ITALIAN TECHNOLOGY for production<br />

including computerised kilns.<br />

- 12 MEDIUM PRESSURE CASTING PLANTS<br />

for production <strong>of</strong> wash basins, pedestals,<br />

cisterns, lids and accessories.<br />

- 4 HIGH PRESSURE PLANT to produce water closets<br />

- HIGHEST QUALITY RAW MATERIALS<br />

Ball clay and kaolin from U.K., glazes from Spain,<br />

and stains from Germany.<br />

- IN HOUSE QUALITY CONTROL AND TESTING<br />

a laboratory <strong>of</strong> the highest standards<br />

- Products conform to American, British, French &<br />

Australian Standards, as well as the testing<br />

standards <strong>of</strong> many other countries.<br />

- ITALIAN & BRITISH DESIGN CONSULTANTS for the latest designs<br />

<strong>RAK</strong> <strong>Ce</strong>ramics’ Bathware<br />

encompasses an elegant range<br />

in Wash Basins (Mounted &<br />

Pedestal types), Bathroom Sets<br />

- comprising <strong>of</strong> wash basins,<br />

water closets and bidets (Floor<br />

Standing Close Coupled, Backto-Wall<br />

& Wall Hung types),<br />

Special Need Tolilets, Bath Tubs,<br />

Shower Trays, Kitchen Sinks and<br />

Exquisite Designer Faucets from<br />

Kludi <strong>RAK</strong> along with other<br />

accessories compliment the<br />

exclusive range <strong>of</strong> Bathware.<br />

28 29


<strong>RAK</strong> <strong>Ce</strong>ramics joined hands with<br />

Laticrete International Inc <strong>of</strong><br />

USA to form LATICRETE <strong>RAK</strong>,<br />

a joint-venture to <strong>of</strong>fer highly<br />

effective, strong and durable<br />

tile adhesives, grouts and epoxy<br />

based products having tiling<br />

applications<br />

<strong>RAK</strong> Paints, a new dynamic<br />

enterprise from the <strong>RAK</strong><br />

<strong>Ce</strong>ramics Group, manufactures<br />

high quality solvent-based<br />

and water-based paints at it<br />

manufacturing facility based<br />

in Ras Al Khaimah. <strong>RAK</strong> Paints<br />

is set to be a world class paint<br />

manufacturer and lead the paint<br />

industry with its eco-friendly<br />

manufacturing practices, topnotch<br />

product quality and<br />

innovative product <strong>of</strong>ferings to<br />

keep the customers satisfied.<br />

Tile Adhesive<br />

Faucets<br />

Paints Tableware<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has joined hands<br />

with Kludi <strong>of</strong> Germany to form<br />

KLUDI <strong>RAK</strong>, a joint-venture to<br />

<strong>of</strong>fer world-class bathroom and<br />

kitchen fittings that contribute<br />

significantly to ecological<br />

balance with its water-saving<br />

systems.<br />

The manufacturing base <strong>of</strong><br />

this joint venture is at Ras Al<br />

Khaimah.<br />

High quality porcelain table ware<br />

for pr<strong>of</strong>essional application in<br />

hospitality industry and enduser/<br />

consumer usage<br />

30<br />

31


Markets<br />

Supply to Landmarks in<br />

over 150 Countries<br />

Presently, the company exports to more than 150 countries worldwide, which is a testimony to its excellent reputation<br />

in the ceramic industry. <strong>RAK</strong> <strong>Ce</strong>ramics sells actively in the most competitive European countries.<br />

Distributors in over 100 countries actively promote our products. In many countries, independent agents also assist<br />

the Company’s marketing efforts. In the recent years, the Company has set up its own subsidiaries in Italy. Germany,<br />

France, United Kingdom, Switzerland, Belgium & a few other countries and to effectively market its products, and<br />

maintain stocks for easy supply & distribution.<br />

Corporate Headquarters<br />

United Arab Emirates: P.O. Box 4714, Ras Al Khaimah, U.A.E. Tel: +971 7 2445046, Fax: +971 7 2445270,<br />

Email: <strong>of</strong>ficemail@rakceram.com Website : www.rakceramics.com<br />

Overseas Marketing Offices<br />

Europe: <strong>RAK</strong> <strong>Ce</strong>ramics Distribution Europe s.r.l., via Ghiarola Nuova,118, 41042 Fiorano Modenese, Modena - Italy<br />

Tel: +39 0536 911589, Fax : +39 0536 913955 Website : www.rakeurope.it Email : rakeurope@rakeurope.it<br />

Italy: <strong>RAK</strong> <strong>Ce</strong>ramics Italia s.r.l, via Ghiarola Nuova, 118, 41042 Fiorano Modenese, Modena - Italy<br />

Tel: +39 0536 830507, Fax : +39 0536 913920 Web: www.rakitalia.it Email : rakitalia@rakitalia.it<br />

Germany: <strong>RAK</strong> <strong>Ce</strong>ramics GmBH, Otto Hahn Str. 7, 64579 Gernsheim<br />

Tel: 49 6258 94184 0, Fax : 49 6258 94184 39, Email : markus.brixius@rakceramics.de<br />

United Kingdom: <strong>RAK</strong> <strong>Ce</strong>ramics U.K. LTD. HQ, Paris House, Frenchmans Road, Petersfield, Hampshire, GU 32 JB, UK<br />

Tel: +44 1730 815507, Fax : +44 1730 815007, Email : info@rakceramics.co.uk<br />

USA : <strong>RAK</strong> <strong>Ce</strong>ramics Corporation USA, 4000 Porett Drive, Gurnee IL 60031, USA.<br />

Tel : +1 847 244 1298, Fax: +1 847 244 1259, Email : LRaffel@<strong>RAK</strong>-America.com<br />

Belgium: <strong>RAK</strong> <strong>Ce</strong>ramics Benelux Ltd Co., Leuvenseteenweg 46a, 1932 St-Stevens-Woluwe, Belgium<br />

Tel: +3 22 725 7888, Fax: +3 22 725 8190, Email : marina.schoonjans@rak.be<br />

Australia: Prestige Tiles Pty. Ltd., 16 Raglan Road, Auburn, Nsw 2144, Australia<br />

Tel: +61 2 8717 9044, Fax : +61 2 8717 9088, Email : imports@prestigetiles.com<br />

Saudi Arabia: <strong>RAK</strong> <strong>Ce</strong>ramics Saudi LLC., Al-Munajjim Bldg., Al-takhassussi Road, P.O. Box : 64647 Riyadh 11537, K.S.A.<br />

Tel: +9661 488 9977, Fax : +9661 4884003 Email : raksaudi@hotmail.com<br />

Tile Adhesives & Grouts<br />

UAE: Laticrete <strong>RAK</strong> Co. LLC, P.o. Box 4714, Ras Al Khaimah, U.A.E. Tel: +971 7 2446396, Fax: + 971 7 2445915,<br />

32<br />

Email: laticreterak@rakceram.com<br />

33


Financial and<br />

corporate strengths<br />

In addition to strong technology, innovation and marketing strengths, we have extremely strong financial performance<br />

track record in the global ceramics industry and financial markets.<br />

We have consistently shown growth in revenues and pr<strong>of</strong>its, particularly in the last few years by strategically addressing<br />

the globally growing ceramic tiles, sanitary-ware and construction materials markets in addition to taking strategic<br />

positions in the materials and logistics value chain. The company revenues grew at a Compounded Average Growth Rate<br />

(CAGR) <strong>of</strong> 19 percent over 2001-10 as compared to about 6% per annum global industry growth rate. The company’s<br />

pr<strong>of</strong>it margins remain best in class in the global industry benchmarks.<br />

Financial Performance :<br />

Key Financial Indicators :<br />

Financial Performance<br />

2001 2004 2007 2008 2009 2010<br />

Revenues (AED Million) 678 1,162 2,278 3,233 3,770 3336<br />

EBITDA Margin 29.6% 21.2% 21.4% 16.9% 17.9% 22.7%<br />

Net Income (AED Million) 107 131 170 218 262 270<br />

EPS (AED) 0.51 0.49 0.35 0.39 0.43 0.40<br />

Dividends (cash/stock)# 10% 20% 20% 20% 10% 10%<br />

BVPS (AED) 3.51 3.56 3.03 2.97 3.05 3.09<br />

Source : Audited financial statements*<br />

# Distributed out <strong>of</strong> previous year pr<strong>of</strong>it.<br />

Our key financial and operational indicators reflect the achievements and reiterate the continued commitment to growth<br />

and sustainability. We have systematically increased production and marketing capacities <strong>of</strong> tiles & sanitary-wares<br />

segment at a compounded annual growth rate (CAGR) <strong>of</strong> 13.7 per cent since inception in <strong>1991</strong> and have established<br />

ourselves among the top ceramic tiles and sanitary ware manufacturers <strong>of</strong> the world. We have strong global market<br />

presence in over 150 countries, across 5 continents. We have a well diversified revenue base with 80 percent <strong>of</strong> revenues<br />

from exports outside the home country (<strong>of</strong> which 50 percent in GCC & other Asian region and 15 percent revenues<br />

generated in Europe) as part <strong>of</strong> Company’s strategy to diversify market risks. We source quality raw materials from across<br />

the world leveraging our location in Ras Al Khaimah, the most competitive manufacturing destination to service regional<br />

and European markets.<br />

34<br />

35


We are listed in Abu Dhabi Stock Market since 2003 (security code: <strong>RAK</strong>CEC). We launched our first syndicated<br />

loan <strong>of</strong>fer for USD 100 million through the mandated lead arrangers based in London in 2004 which was<br />

oversubscribed. Our second syndicated loan was launched in 2006 and was again oversubscribed. The third London<br />

market mezzanine syndication for US $ 75 million was also successful during 2007. These facilities have already<br />

been entirely settled. The fourth facility <strong>of</strong> USD 225 million ‘club deal’ was effected in 2010. Our international<br />

investment projects in China, Bangladesh, Iran and India were funded by International finance Corporation (IFC),<br />

a member <strong>of</strong> World Bank group.<br />

Our reference banking relationships include over 25 major multinational & local banks in UAE with all types <strong>of</strong><br />

corporate banking facilities (including term/ trade finance facilities, working capital facilities, derivatives & treasury<br />

products, online banking etc.). Our strong track record <strong>of</strong> growth coupled with policies to maximize shareholder<br />

value has resulted in strong financial position.<br />

Financial Position :<br />

Key Financial Indicators :<br />

Financial Position<br />

2001 2004 2007 2008 2009<br />

(Figures in Million AED)<br />

2010<br />

Assets 1,105 1,797 4,267 5,022 5,209 5,673<br />

Share holder funds 718 961 1,414 1,661 1,879 2,093<br />

Current Assets 709 1,165 2,921 3,116 3,134 3,520<br />

Current Liabilities 266 562 1,609 2,192 2,214 2,364<br />

Long Term Liabilities 119 256 954** 810** 716** 1,027<br />

Source : Audited financial statements*<br />

** Mezzanine subordinated Debt is not considered in long term liabilities.<br />

As part <strong>of</strong> expansion and diversification, we have engendered several strategic businesses to address our value<br />

chain opportunities and costs by partnering with established players in niche markets. Our corporate governance<br />

and investment policies include building and capitalizing on opportunities leveraging on the capabilities <strong>of</strong> the<br />

companies in technology, market and supply value chains for ceramic, refractory and construction material<br />

businesses. Our investment policies also require adequacy <strong>of</strong> financial returns in context <strong>of</strong> cost <strong>of</strong> capital and<br />

premium thereon during the business and financial due diligence process.<br />

Joint Ventures :<br />

Joint Venure Activity<br />

<strong>RAK</strong> Laticrete Tile adhesives, grouts and epoxy based material for tiling applications<br />

<strong>RAK</strong> <strong>Porcelain</strong> High quality premium <strong>Porcelain</strong> Tableware for pr<strong>of</strong>essional and<br />

consumer application<br />

<strong>RAK</strong> Metal & Minerals <strong>Ce</strong>ramic and refractory mineral sourcing, mining, mineral processing,<br />

Investment blending and trading<br />

<strong>RAK</strong> Chimica <strong>Ce</strong>ramic industrial chemicals<br />

<strong>RAK</strong> Kludi Taps, faucets and other accessories for sanitary ware products<br />

Prime Builders Construction Industrial & residential construction; block plant; ready mix plant<br />

Contracting & road ashalting contracts<br />

Agora Trading & Investment<br />

FZC<br />

<strong>Ce</strong>ramic & construction material trading & warehousing in East Africa<br />

Electro <strong>RAK</strong> Electrical installation & maintenance contracting<br />

<strong>RAK</strong> Al Ain Abu Dhabi <strong>Ce</strong>ramic & sanitary ware distribution in Emirate <strong>of</strong> Abu Dhabi<br />

Acacia Hotel LLC Hospitality<br />

Al Hamra Construction<br />

Contracting<br />

Construction & contracting <strong>of</strong> residential & industrial structures<br />

Prestige Land Real Estate Project<br />

<strong>RAK</strong> Warehouse Leasing Warehousing Services<br />

Prime Builder Asphalt<br />

Industries<br />

Road Contracting & Asphalt Industries<br />

Prime Builders Construction<br />

Materials Industries<br />

Manufacture <strong>of</strong> ready-mix & blocks<br />

<strong>RAK</strong> Holdings Pvt. Ltd. Investment company<br />

<strong>RAK</strong> <strong>Ce</strong>ramics Holding ## Investment company<br />

36 37<br />

##check page no. 39


Experts consider the following reasons as to why <strong>RAK</strong> <strong>Ce</strong>ramics made such<br />

great strides in a very short time in the industrial world :<br />

o An extremely determined effort to create a world class company, with<br />

a great investment in technology, with its CEO as Dr. Khater Massaad a<br />

techno-manager at its helm since the Company’ s formation<br />

o A determined effort to think beyond the lucrative UAE / GCC market as<br />

its only market<br />

o A very aggressive approach in entering and capturing regional and<br />

overseas markets with a focus on some <strong>of</strong> the largest markets <strong>of</strong> the<br />

world, though the most toughest<br />

o Not restricting its vision to manufacturing in the region, but to go far<br />

into foreign lands to set up manufacturing locations<br />

o Reinvesting a large portion <strong>of</strong> pr<strong>of</strong>its back into technical up-gradation<br />

on a regular basis<br />

o <strong>RAK</strong> <strong>Ce</strong>ramics developed a massive capacity for manufacturing to supply<br />

huge quantities for major projects and major big box retailers<br />

The strength <strong>of</strong> <strong>RAK</strong> <strong>Ce</strong>ramics has been the speed with which it innovated<br />

itself to meet market expectations with new designs & products catered to<br />

the various world markets. <strong>RAK</strong> <strong>Ce</strong>ramics has created the largest and most<br />

exclusive range <strong>of</strong> models in the ceramic world with new models <strong>of</strong>fered<br />

every month, appealing to all market segments such as interior designers &<br />

architects; engineers, major retail chains, corporates, do-it-yourself retailers<br />

& home owners; all keeping in mind <strong>of</strong> course, the end user across the world.<br />

## <strong>RAK</strong> <strong>Ce</strong>ramics Holding Company has invested in following companies<br />

Company Activity<br />

<strong>RAK</strong> Piling LLC Business <strong>of</strong> piling & Foundation for construction<br />

<strong>RAK</strong> Fabrication LLC Business <strong>of</strong> Steel hangers & shade manufacturing, reinforcement steel bar<br />

fabrication , steel fabrication % welding workshop.<br />

<strong>RAK</strong> Watertech Company LLC Provides high quality engineering & water treatment technology.<br />

Al Hamra Aluminum & Processing <strong>of</strong> reflective enameled & ensulant glass, Aluminum extrusion &<br />

Glass Industries rolling, Curtain walls & window manufacturing.<br />

Alltek Emirates Ltd *** Production & Marketing , applying glue , mixes for fixing wall paints<br />

<strong>RAK</strong> Paints LLC Manufacturing paints & dyes for construction , décor, auto as well as for metals.<br />

<strong>RAK</strong> Gypsum & Decorations Manufacturing, Trading & application <strong>of</strong> Gypsum products & decorative, ceiling,<br />

maquettes etc.<br />

Emirates Heavy Engineering Land draining works , building contracting,steel construction contracting ,<br />

sewage & drainage contracting.<br />

AAA Contractors Construction contracts<br />

<strong>RAK</strong> Universal Plastic Ind. LLC Plastic pipes & fitting manufacturing , production <strong>of</strong> plastic bottels & containers<br />

Al Hamra for Travels Travel & Maritime<br />

Sherewin Holdings Ltd Investment Company<br />

<strong>RAK</strong> Logistics Logistics & Transport<br />

***99% holding by <strong>RAK</strong> Paints LLC<br />

Corporate Governance:<br />

We have fostered a culture <strong>of</strong> strong corporate governance rooted in accountability and adoption <strong>of</strong> ethical practices<br />

and transparency in dealings with the stakeholders. We have successfully implemented the Corporate Governance<br />

Code issued by Emirates Securities and Commodities Authority (ESCA). We were recognized among top 20 companies<br />

by ESCA for having best corporate governance practices & transparency.<br />

Our audit relationships include firms representing Horwath International’s Gulf Accountancy & Audit <strong>Ce</strong>ntre,<br />

PricewaterhouseCoopers and Ernest & Young.<br />

We enjoy very strong support from local community and the government <strong>of</strong> the emirate <strong>of</strong> Ras Al Khaimah and we<br />

regularly participate in community development programs in areas <strong>of</strong> education, healthcare, public utilities, training<br />

and development.<br />

38<br />

*Audited financials statements are available on websites www.sca.ae,<br />

39<br />

Home page www.rakceram.com


“The quality management systems that <strong>RAK</strong> <strong>Ce</strong>ramics operate on comply with the<br />

highest standard requirements across leading institutions throughout the world. The<br />

company has several leading certifications that not only stand testimony to meet and<br />

comply with stringent standards, but also as a universal endorsement <strong>of</strong> the quality <strong>of</strong><br />

products manufactured”.<br />

The certificates include<br />

– ISO 9001 : 2008 issued by the BUREAU VERITAS CERTIFICATION<br />

– ISO 14001 : 2004 issued by the BUREAU VERITAS CERTIFICATION<br />

– NATA (National Association <strong>of</strong> Testing Authorities) accreditation from Australia<br />

– “<strong>Quality</strong> Mark Tiles” - SASO, Saudi Arabia<br />

– “<strong>Ce</strong>ramic White TIles” - Intertek<br />

– “NF-UPEC Mark” - CSTB - AFNOR, France<br />

– “<strong>Ce</strong>rtificate for China Compulsary Products <strong>Ce</strong>rtification” - China Building Material Test &<br />

<strong>Ce</strong>rtification <strong>Ce</strong>nter<br />

– “<strong>Ce</strong>rtificate <strong>of</strong> Conformity” - Emirates Authority for Standardization and Metrology (ESMA)<br />

The company’s products have thus been globally accepted and used by many leadingSpecifiers,<br />

Architects and public institutions, each testifying the hallmark <strong>of</strong> <strong>Quality</strong>.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics supports the promotion and development <strong>of</strong> Sustainable Building in UAE, and is a<br />

foundation member <strong>of</strong> the Emirates Green Building Council.<br />

“The certificates shown pertain only to specify products covered by the certification agreement. Complete list <strong>of</strong> certified products will be provided upon request.”<br />

40<br />

41


Awards<br />

The Mohammed Bin Rashid Al Maktoum Business Award (MRM Business Award) for INDUSTRY<br />

Visionary CEO and Best Brand Award<br />

The Arabian Business” Company <strong>of</strong> the Year<br />

The Superbrand<br />

The NATA Accreditation<br />

The Kingfisher Supplier’s Award<br />

MRM Business<br />

<strong>RAK</strong> <strong>Ce</strong>ramics was awarded the Mohammed Bin Rashid Al Maktoum Business<br />

Award (MRM Business Award) for INDUSTRY for the year 2005. At a glittering<br />

ceremony held at the Al Multaqua Ballroom at the Dubai World Trade <strong>Ce</strong>nter on<br />

Dec 13th 2005, Dr. Khater Massaad, CEO <strong>of</strong> <strong>RAK</strong> <strong>Ce</strong>ramics received the award<br />

at the hands <strong>of</strong> UAE Vice President and Prime Minister and Ruler <strong>of</strong> Dubai<br />

His Highness Sheikh Mohammed bin Rashid Al Maktoum.<br />

The prestigious Mohammed Bin Rashid Al Maktoum Business Award (MRM<br />

Business Award) has been introduced to recognize and celebrate the success <strong>of</strong> firms that have contributed and to<br />

the economic development <strong>of</strong> the United Arab Emirates. The criteria for assessing applications for the Award focussed<br />

specifically on the factors that lead to outstanding business performance. Under the Patronage <strong>of</strong> UAE Vice President<br />

and Prime Minister and Ruler <strong>of</strong> Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum, the Dubai Chamber<br />

<strong>of</strong> Commerce and Industry instituted the awards.<br />

Dr. Khater Massaad, CEO <strong>of</strong> <strong>RAK</strong> <strong>Ce</strong>ramics received the award at the hands <strong>of</strong> UAE Vice President and Prime Minister<br />

42<br />

and Ruler <strong>of</strong> Dubai His Highness Sheikh Mohammed bin Rashid Al Maktoum.<br />

43


Visionary CEO and Best Brand Award<br />

Dr. Khater Massaad was presented with the Visionary CEO Award <strong>of</strong> the year during the Middle East Business<br />

Leaders Summit and Awards amidst top industry leaders held on 29th April, 2010 at the Intercontinental Hotel,<br />

Dubai Festival City.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics was also honored with the Best Brand Award at the event, which recognizes decades <strong>of</strong> business<br />

excellence and outstanding leadership.<br />

SCA Award for Good Governance<br />

Arabian Business<br />

<strong>RAK</strong> <strong>Ce</strong>ramics, was awarded the “Arabian Business” Company<br />

<strong>of</strong> the Year for 2004. Dr. Khater Massaad, Chief Executive<br />

Officer <strong>of</strong> R.A.K. <strong>Ce</strong>ramics received the award in the presence<br />

<strong>of</strong> UAE Vice President and Prime Minister and Ruler <strong>of</strong> Dubai His<br />

Highness Sheikh Mohammed bin Rashid Al Maktoum.<br />

The prestigious award ceremony was held at the Joharah<br />

Ballroom, at the Madinat Jumeirah on October 4, 2004. The<br />

Awards are organized by “Arabian Business” magazine; and are<br />

renowned as the most valued recognition <strong>of</strong> success in business<br />

innovation across the Middle East.<br />

Dr. Khater Massaad, CEO <strong>of</strong> <strong>RAK</strong> <strong>Ce</strong>ramics received the Visionary CEO & Best Brand award<br />

The Emirates Securities and Commodities Authority (SCA) has recently honoured <strong>RAK</strong> <strong>Ce</strong>ramics for complying with<br />

good governance and transparency according to best international practices which focuses on providing transparent<br />

market and financial transactions that help investors in making sound financial decisions. The award reflects on <strong>RAK</strong><br />

<strong>Ce</strong>ramics Management’s commitment to its stakeholders.<br />

SuperBrands<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has been conferred with UAE’s Super Brands title in 2010, a distinction it has earned for the second<br />

consecutive year. The award ceremony was held on 20th <strong>of</strong> July in Dubai. <strong>RAK</strong> <strong>Ce</strong>ramics was presented the UAE<br />

Superbrand award by the Superbrand Council, the world’s largest independent brand arbiter, during the Superbrand<br />

Tribute event.<br />

NATA Accreditation<br />

During the month <strong>of</strong> October 2010, <strong>RAK</strong> <strong>Ce</strong>ramics<br />

was awarded an accreditation in the field <strong>of</strong><br />

mechanical testing to the ‘<strong>RAK</strong> <strong>Ce</strong>ramics Sanitaryware<br />

Testing Laboratory’ by National Association <strong>of</strong> Testing<br />

Authorities - Australia (NATA). The accreditation is<br />

granted for the laboratory’s compliance with the NATA<br />

accreditation requirements that include ISO/IEC 17025<br />

and further demonstrates the technical competences<br />

<strong>of</strong> ‘<strong>RAK</strong> <strong>Ce</strong>ramics Sanitaryware Testing Laboratory’ to<br />

perform specific tests and operate in accordance with<br />

ISO/IEC 17025.<br />

Kingfisher Supplier’s Award<br />

<strong>RAK</strong> <strong>Ce</strong>ramics won the ‘Innovation Award’ for<br />

<strong>RAK</strong>SLIM, for its new brand <strong>of</strong> 4.5-mm thick tile at the<br />

annual Supplier’s Award handed out by Kingfisher, the<br />

international chain <strong>of</strong> retail stores in Honk Kong.<br />

Mr. Abdallah Massaad, Deputy CEO <strong>RAK</strong> <strong>Ce</strong>ramics receives the Super Brand Trophy<br />

Dr. Khater Massaad, CEO <strong>RAK</strong> <strong>Ce</strong>ramics receives the NATA Accreditation certificates<br />

44 45<br />

Mr. Michel Habib, Senior Sales Manger, <strong>RAK</strong> <strong>Ce</strong>ramics receives the Kingfisher supplier’s award


Human Resources<br />

<strong>RAK</strong> <strong>Ce</strong>ramics takes pride in the expertise <strong>of</strong> its top management and corporate <strong>of</strong>ficers. Staffed with more than<br />

5000 employees, <strong>RAK</strong> <strong>Ce</strong>ramics’ has regular training & motivational programmes, and incentive schemes for its<br />

employees. The management and staff have both contributed extensively towards the Company’s position as a<br />

global leader in the ceramic field.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics now has personnel from Switzerland, France, Italy, Lebanon, India, Pakistan, Bangladesh, Philippines,<br />

China, Sudan, Egypt, and many other countries on its rolls at the headquarters in Ras Al Khaimah, besides local<br />

employees in many locations where it has its <strong>of</strong>fices in Europe & Asia.<br />

Employees<br />

Being an equal opportunity employer, we have harmoniously<br />

managed a multi cultural work force. We believe in promoting a<br />

culture <strong>of</strong> performance, integrity and responsibility among all our<br />

employees.<br />

All employees have unrestricted access to the management and<br />

a number <strong>of</strong> communication channels are in place to address<br />

employee feedback, development and training issues. These<br />

include regular interaction through briefing meetings, worker<br />

boards, notice boards and newsletters.<br />

We also have an incentive program to motivate all employees<br />

to achieve functional as well as financial targets set by the<br />

management.<br />

Employee Health And Safety:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics maintains its own modern clinic staffed with the<br />

efficient doctors and nurses within the factory premises and also<br />

accessible free <strong>of</strong> charge to its employees staying in the company<br />

premises and also outside the company premises.<br />

Fully Equipped Workshops:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics has provided its employees with fully equipped<br />

workshops with fire alarm and fire-fighting equipments such as<br />

sprinkler system and hose reels to overcome any unforeseen events.<br />

Recently a new carpentry workshop was inaugurated within <strong>RAK</strong><br />

<strong>Ce</strong>ramics facilities as part <strong>of</strong> the Health and Safety measures<br />

that required the old carpentry workshop to be relocated from<br />

a hazardous-prone area within sanitary ware factory to a safer<br />

and spacious location. This is part <strong>of</strong> continued safety measures<br />

adopted by <strong>RAK</strong> <strong>Ce</strong>ramics management to always ensure a safe<br />

and better working environment for its employees. <strong>RAK</strong> <strong>Ce</strong>ramics<br />

ensures that every job is assessed for the risk involved and is carried<br />

out as per authorized procedures/checklist/necessary work permit<br />

and using necessary work permit and using necessary personal<br />

protective equipment. Employees are provided periodic training<br />

programs on Health & Safety measures.<br />

Medical and Life Insurance Coverage:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics provides all employees with medical and life<br />

insurance so as to overcome unforeseen health circumstances.<br />

Employees can access the medical clinic within the company<br />

premises during any medical emergency. Diabetes Check up<br />

Campaign: Recently a Diabetes check up campaign was organized<br />

in <strong>RAK</strong> <strong>Ce</strong>ramics for the employees where there was free check<br />

up and lecture on healthy living, identifying chronic diseases and<br />

overcoming them.<br />

Safe & Healthy Accommodation Facilities:<br />

All the <strong>RAK</strong> <strong>Ce</strong>ramics workers are provided with safe & healthy<br />

accommodation facilities within its manufacturing vicinity.<br />

Employees are also provided healthy and hygienic food and other<br />

necessary amenities.<br />

Employee Welfare Fund:<br />

Financial assistance is given to the immediate family members<br />

for some medical surgeries, illness <strong>of</strong> the employees from the<br />

Employee’s Welfare Fund maintained by the company.<br />

46 47


Corporate Social Responsibility<br />

Activities & Sponsorships<br />

We are engaged in several initiatives to contribute to the social, cultural and educational development in its various<br />

locations including support to schools, sponsorship support to cultural and social activities, training, encouraging<br />

talent development and development projects and events. We have also contributed to the economic development<br />

initiatives <strong>of</strong> the Government and to the entrepreneurship development programs. Some <strong>of</strong> the major CSR related<br />

activities undertaken by <strong>RAK</strong> <strong>Ce</strong>ramics in 2010 are illustrated below :-<br />

Earth Day<br />

The company celebrated Earth Day by committing to plant over<br />

5000 trees around its manufacturing plant vicinity in 2010. <strong>RAK</strong><br />

<strong>Ce</strong>ramics employees joined in the activity by planting 500 trees<br />

on Earth Day while additional 4500 trees were planted during<br />

the course <strong>of</strong> the year and this was a strong message <strong>of</strong> <strong>RAK</strong><br />

<strong>Ce</strong>ramics commitment to protect the environment.<br />

Flood Relief Fund<br />

<strong>RAK</strong> <strong>Ce</strong>ramics raised fund for Pakistan Floods Relief, where all<br />

the employees contributed in helping the displaced people to<br />

overcome the natural calamity within our region <strong>of</strong> operation.<br />

The total amount for the relief was given to ARY TV, who in turn<br />

utilized in providing food for 400 displaced Pakistani families<br />

for suffering due the floods. In addition, clothes, blankets, nonperishable<br />

and fresh relief items were sent across to Pakistan.<br />

Blood Donor Day<br />

As part <strong>of</strong> the ongoing commitment to CSR initiatives, <strong>RAK</strong><br />

<strong>Ce</strong>ramics participated in World Blood Donor Day campaign<br />

on 14 June 2010 by conducting blood donation drive<br />

with Saqr Hospital at <strong>RAK</strong> <strong>Ce</strong>ramics Medical <strong>Ce</strong>ntre within<br />

<strong>RAK</strong> <strong>Ce</strong>ramics premises. The campaign was conducted in<br />

coordination with Saqr Hospital from Ras Al Khaimah and was<br />

kick-started with senior management executives donating<br />

their blood for the noble cause and the campaign met with an<br />

overwhelming response from <strong>RAK</strong> <strong>Ce</strong>ramics.<br />

2nd PAN IIM Alumni Gulf Summit<br />

<strong>RAK</strong> <strong>Ce</strong>ramics participated as Gold Sponsor <strong>of</strong> the 2nd Pan IIM<br />

Alumni Gulf Summit, a Dubai based event that gathered over<br />

250 prominent corporate leaders and entrepreneurs from India<br />

and the Middle East. It was organized under the theme “New<br />

Global Economic Paradigm – Spotlight on India.<br />

UAE Clean-up Campaign<br />

<strong>RAK</strong> <strong>Ce</strong>ramics participated in the ninth edition <strong>of</strong> the Clean<br />

up UAE campaign, a clean-up drive organised by the Emirates<br />

Environmental Group (EEG) that was simultaneously conducted<br />

across different locations in UAE. Around 50 <strong>RAK</strong> <strong>Ce</strong>ramics<br />

employees and senior managers volunteered to clean up<br />

a section <strong>of</strong> the Ras Al Khaimah beach during the activity,<br />

which was organised as part <strong>of</strong> a global campaign against<br />

environmental degradation and climate change.<br />

UAE Logos - World Record Breating Event<br />

<strong>RAK</strong> <strong>Ce</strong>ramics logo is part <strong>of</strong> Guinness World Records by sponsoring<br />

UAE Logos event that involved the billboard with the world’s<br />

maximum logos <strong>of</strong> 1233 corporate logos and <strong>RAK</strong> <strong>Ce</strong>ramics logo<br />

was featured twice on the billboard. Besides Guinness World<br />

Records, the record has also been earlier acknowledged by<br />

Universal Record Database (URDB) World Records.<br />

Dubai Autism <strong>Ce</strong>nter & Dubai Rehabilitation <strong>Ce</strong>nter<br />

Sponsorship<br />

<strong>RAK</strong> <strong>Ce</strong>ramics served as one <strong>of</strong> the main sponsors <strong>of</strong> UAE Logos<br />

2010 and as part <strong>of</strong> its sponsorship went to Dubai Autism <strong>Ce</strong>nter<br />

and Dubai Rehabilitation <strong>Ce</strong>nter to coincide with UAE National<br />

Day <strong>Ce</strong>lebration.<br />

NEBOSH International <strong>Ce</strong>rtificate<br />

NEBOSH International <strong>Ce</strong>rtificate (National Examination Board in<br />

Occupational Safety and Health) UK based was awarded to <strong>RAK</strong><br />

<strong>Ce</strong>ramics’ HSE Department under <strong>RAK</strong> <strong>Ce</strong>ramics sponsorship.<br />

The NEBOSH <strong>Ce</strong>rtificate in Occupational Health and Safety is<br />

a globally recognised qualification that is held by more than<br />

100,000 people in the UK and worldwide.<br />

Environmental Performance <strong>Ce</strong>rtificate<br />

<strong>RAK</strong> <strong>Ce</strong>ramics is been recently awarded with the Environmental<br />

Performance <strong>Ce</strong>rtificate (EPC) by the UAE Ministry <strong>of</strong><br />

Environment and Water (MOEW), in recognition <strong>of</strong> its successful<br />

efforts to comply with environmental protection standards and<br />

regulations.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics logo part <strong>of</strong> Guinness World Records<br />

48 49


<strong>RAK</strong> <strong>Ce</strong>ramics supports green<br />

building constructions<br />

<strong>RAK</strong> <strong>Ce</strong>ramics is founding member <strong>of</strong> the Emirates Green Building Council that supports and promotes<br />

sustainable building in UAE. As part <strong>of</strong> its commitment to “Green Building” products, <strong>RAK</strong> <strong>Ce</strong>ramics has<br />

launched products that contribute to the environment possible with latest innovative range <strong>of</strong> products.<br />

Eco Friendly Products:<br />

<strong>RAK</strong> Slim<br />

<strong>RAK</strong> Slim a unique “Green Building” product is a revolutionary 4.5 mm thick eco-friendly tile that has<br />

tremendous energy-saving features and utilizes less space reaffirming <strong>RAK</strong> <strong>Ce</strong>ramics’ penchant for<br />

responsible innovations.<br />

Xilo Series<br />

Xilo Series under Elegance <strong>Ce</strong>ramics range <strong>of</strong> products provide a wood finish similar to wooden flooring<br />

without cutting trees and encourages end users to be part <strong>of</strong> a growing eco-friendly society.<br />

<strong>RAK</strong> Antimicrobial<br />

<strong>RAK</strong> Antimicrobial, world’s first ceramic tile that reduces microbial contamination and contributes to<br />

healthy environment.<br />

Kludi <strong>RAK</strong><br />

Kludi Rak new water saving system allows users to save up to 50% on water consumption.<br />

Laticrete <strong>RAK</strong><br />

Laticrete Inc., USA & its joint venture with <strong>RAK</strong> <strong>Ce</strong>ramics, is a Global leader in Green building products<br />

have joint focus on promoting innovative technologies for tile and stone fixing.<br />

<strong>RAK</strong> <strong>Porcelain</strong><br />

Rak <strong>Porcelain</strong> is a 100 percent eco-friendly and environmentally safe product because <strong>of</strong> complete recycling<br />

<strong>of</strong> Green and Fired breakages and by not letting out the wastages to pollute the surrounding<br />

atmosphere.<br />

High-Efficiency Burners:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics uses high efficiency burners in all fired heaters to reduce energy consumption. The<br />

efficiency <strong>of</strong> fuel burning equipment such as generators, kilns, spray driers, horizontal and vertical driers,<br />

etc. by having them tuned by highly experienced and competent personnel.<br />

Waste heat from the kilns are recovered and fed into the spray driers, horizontal and vertical driers.<br />

Regulated Water Consumption:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics regularly measured and control water consumption, along with we also analyze trends<br />

to quickly detect major leaks, and repair damages as soon as possible. <strong>RAK</strong> <strong>Ce</strong>ramics ensures that<br />

through regular preventive maintenance, equipments and devices that use water are running smoothly<br />

and ensure that they do not use excessive water.<br />

Recycle and Reuse <strong>of</strong> in-Process and Domestic Wastewater:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics operates several units <strong>of</strong> Effluent Treatment Plants (ETP) to recycle and re-use the<br />

wastewater generated from the factories and domestic sources.<br />

Water Conservation Awareness:<br />

The <strong>RAK</strong> <strong>Ce</strong>ramics’ employees are given training on water conservation awareness to reduce unnecessary<br />

wastage <strong>of</strong> water.<br />

Solid Waste Management:<br />

<strong>RAK</strong> <strong>Ce</strong>ramics implemented programs to minimize the disposal <strong>of</strong> waste materials into the environment<br />

by adopting continuous improvement in waste segregation scheme and recycling programs which<br />

includes:<br />

l Segregating hazardous and non-hazardous waste.<br />

l Controlling litters and odors.<br />

l Conducting routine inspections <strong>of</strong> waste storage areas.<br />

Green Building and Sustainable Design:<br />

Green building is a method <strong>of</strong> designing and constructing<br />

a building that minimizes adverse impact on our natural<br />

resources and environment. Sustainable design brings a<br />

practical view to design and construction <strong>of</strong> “building with<br />

an ecologically sustainable focus”. This not only considers<br />

the building’s performance, but also the materials used.<br />

In addition to increasing energy and water efficiency;<br />

sustainable buildings reduce pollution, alleviate strain on<br />

utility infrastructure, conserve fuel systems and elevate<br />

occupants comfort, productivity and health. In essence, this<br />

includes designing and constructing a building with energy<br />

and water efficiency in mind, as well as minimizing any<br />

adverse impact <strong>of</strong> the building on its inhabitants as well as<br />

the environment.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics’s Response in Support to Green Building<br />

Construction:<br />

As a responsible global leader in the ceramic industry,<br />

protection and preservation <strong>of</strong> the environment<br />

is a top priority for <strong>RAK</strong> <strong>Ce</strong>ramics. We believe the<br />

long-term success <strong>of</strong> the company depends on the<br />

satisfaction <strong>of</strong> its customers and the stakeholder’s<br />

commitment in environmental friendly and sustainable<br />

operations.<br />

Protection <strong>of</strong> the environment, reducing climate change and<br />

emissions and minimizing ecological impact are the main<br />

reasons <strong>of</strong> <strong>RAK</strong> <strong>Ce</strong>ramics in supporting and getting involved<br />

in the Green Building Construction. As testimony, the<br />

company invested on mechanisms that reduce the adverse<br />

impact <strong>of</strong> the company’s operations and products, to the<br />

natural resources and environment.<br />

Two <strong>of</strong> the noble reasons for promoting the use ceramic<br />

and gres porcellanato tiles for floor and wall finishing are<br />

“achieving lower operating lifecycle costs” for building<br />

and “creating a healthy indoor environment” for humans.<br />

The cost involved for the maintenance <strong>of</strong> ceramic and gres<br />

porcellanato tiles is less and the life cycle is longer than<br />

other floor and wall fit-outs. As well, international research<br />

has clearly shown that green building fit-outs are not just<br />

better for the environment but more importantly, they are<br />

better for the health and productivity <strong>of</strong> those who live or<br />

work in them. Poor indoor air quality and toxic fumes from a<br />

range <strong>of</strong> building materials including paints, wood products<br />

and carpets contribute to poor health and productivity<br />

in <strong>of</strong>fice workers. <strong>RAK</strong> <strong>Ce</strong>ramics promotes building<br />

fit-outs that will provide healthier indoor environment and<br />

more productive workplaces which also have less negative<br />

impact on the environment.<br />

50 51


Exhibitions <strong>RAK</strong> <strong>Ce</strong>ramics successfully<br />

participated in <strong>Ce</strong>visama <strong>2011</strong><br />

exhibition in Valencia, Spain.<br />

<strong>Ce</strong>visama exemplifies quality and<br />

excellence in the global ceramic<br />

tile industry. Moreover, the<br />

exhibition attracts the biggest<br />

buyers, exhibitors and trade<br />

visitors from around the world,<br />

providing a truly global exposure.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics at <strong>Ce</strong>visama<br />

<strong>2011</strong> as this set the pace for our<br />

marketing initiatives for the rest<br />

<strong>of</strong> <strong>2011</strong> with launch <strong>of</strong> its latest<br />

exquisite tile collection such as<br />

Jewel Collection, Zebra Series,<br />

Fossilwood Series, Afro Fabric,<br />

etc.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics participated at the<br />

Big 5 International Building<br />

& Construction Show, Dubai<br />

2010 with an impressive display<br />

<strong>of</strong> cutting-edge products such as<br />

its Nanopix Slim seires, Stoneart<br />

collection using latest digital<br />

printing technology.<br />

The latest collection <strong>of</strong> new tile<br />

designs that includes Top Class,<br />

Dolomite, Interlocking, Nanopix<br />

Slim and Rajasthan along with<br />

latest bathware designs such as<br />

Credenza and Opulance were<br />

showcased over a spacious 400<br />

sq. m. stand at <strong>Ce</strong>rsaie Fair 2010<br />

in Italy which is easily the most<br />

important exhibition for ceramic<br />

industry worldwide.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics have carved a<br />

niche for itself in Germany by<br />

participating in major trade fairs<br />

& exhibitions in regular basis such<br />

as BAU Fair, Munich and ISH,<br />

Frankfurt where <strong>RAK</strong> <strong>Ce</strong>ramics<br />

products have consistently<br />

impressed the clients.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics stand at ISH Gulf<br />

2005 exhibition was adjudged<br />

as the Best Stand for design<br />

& presentation amongst 330<br />

participants.<br />

52 <strong>Ce</strong>rsaie, Italy<br />

53<br />

<strong>Ce</strong>visama, Spain<br />

Bau, Germany


Projects<br />

Contribution to International projects<br />

<strong>RAK</strong> <strong>Ce</strong>ramics supplies to several hundreds <strong>of</strong> top companies in the world. These companies span from large distribution chains<br />

& retailers, top most construction companies and well known real estate developers.<br />

<strong>RAK</strong> <strong>Ce</strong>ramics’ figures as an <strong>of</strong>ficial supplier <strong>of</strong> floor tiles for the construction / renovation <strong>of</strong> the showrooms <strong>of</strong> Mercedez-<br />

Benz, worldwide. Our products have been used in showrooms <strong>of</strong> BMW as well.<br />

Our products have been specified and used for many buildings being constructed for the 2004 Olympic Games in Greece. Some<br />

<strong>of</strong> the largest “Big Box” retailers <strong>of</strong> building materials market our products. Some <strong>of</strong> the famous names amongst that are Home<br />

Depot in the USA, Bauhaus & Raab Karcher in Germany; the Saint-Gobain Group in France and many other renowned names.<br />

Siam Paragon Shopping - Bangkok<br />

Cham City <strong>Ce</strong>nter Syria<br />

54 Heathrow Airport - London<br />

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A partial list <strong>of</strong> some <strong>of</strong> the projects<br />

Project: HEATHROW AIRPORT - London<br />

Project: WEMBLEY STADIUM - London<br />

Project: DAIMLERCHRYSLER - Europe<br />

MERCEDES SHOWROOMS<br />

Project: MERCEDES BENZ CAR SHOWROOM - Kuwait<br />

Project: VW AUDI & LAMBORGJINI - Kuwait<br />

CAR SHOWROOM<br />

Project: ROCHER FERREO - Toronto, Canada<br />

Project: OLYMPIC VILLAGE 2004 - Athens, Greece<br />

OLYMPICS<br />

Project: DEFENSE OUEST - Paris, France<br />

Project: RIVER QUEST - Paris, France<br />

Project: GRAND HYATT - Washington DC<br />

Project: GRAND HYATT - Eldersburg , MD, USA<br />

Project: GRAND HYATT - Ashkabat, Turkmenistan<br />

Project: GRAND HYATT HOTEL - Dubai<br />

Project: SHERATON PLAZA HOTEL - Dubai<br />

Project: HOLIDAY INN - Sharjah<br />

Project: HOTEL INTERCONTINENTAL - Paris<br />

Project: CROWN CASINO HOTEL - Melbourne, Australia<br />

Project: SARABIA HOTEL MANOR - Phillipines<br />

Project: ABBOTSFORD COVE - Sydney<br />

Project: TONGLEN BEACH RESORT - Phillipines<br />

Project: CHAM CITY CENTER - syria<br />

Project: ROYAL PALACE - King Hussein, Jordan<br />

Project: PRESIDENTIAL PALACE - Ashkabat, Turkmenistan<br />

Project: H.H. SHEIKH ZAYED - Al Bahr Palace, Al Jarf Palace<br />

AL NAHYAN<br />

Project: THE MEADOWS PROJECT - Jebel Ali Properties<br />

Project: GARDEN HILL PROJECT - Union Properties<br />

Project: AHMED AL ATTAR TOWER - Dubai<br />

Project: METRO M2 LAUSANNE - Lausanne, Switzerland<br />

Project: RAILWAY STATION FERROVIE NORD - Milan<br />

Project: COLOGNE/BONN AIRPORT- Germany<br />

Project: INTERNATIONAL AIRPORT - Nanjing<br />

Project: ISLAMABAD AIRPORT - Pakistan<br />

Project: SIALKOT AIRPORT - Sialkot, Pakistan<br />

Project: FAISALABAD AIRPORT - Faisalabad, Pakistan<br />

Project: QUETTA AIRPORT - Quetta, Pakistan<br />

Project: HYDERABAD AIRPORT - Hyderabad, Pakistan<br />

Project: AMERICAN UNIVERSITY - Sharjah<br />

Project: AMERICAN UNIVERSITY - Jebel Ali<br />

Project: EUROPIAN UNIVERSITY - Lahore, Pakistan


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Project: KNOWLEGDE VILLAGE - Dubai<br />

Project: SULTAN QABOOS UNIVERSITY - Muscat, Oman<br />

Project: AL JAZIRA ACADEMY - Doha Qatar<br />

Project: Mc DONALDS - Australia<br />

Project: SIAM PARAGON MALL - Bangkok, Thailand<br />

Project: THE CENTRE - Hong Kong<br />

Project: MARINA MALL - Abu Dhabi<br />

Project: CARREFOUR HYPERMARKET - Kuwait<br />

Project: UPIM DEPARTMENTAL STORES - Italy<br />

Project: COIN OVIESSE DEPARTMENTAL STORES - Italy<br />

Project: ARMANI CENTRAL SHOP - Italy<br />

Project: VIRGIN MEGA STORE - Kuwait<br />

Project: CENTRO COMERCIAL UNIVENTAS - Medellin, Colombia<br />

Project: ASKABAT MOSQUE - Dome Project, Turlmenistan<br />

Project: CRUST PIZZA CHAIN - Sydney, NSW - Australia<br />

Project: GLADESVILLA RSL - Sydney, NSW - Australia<br />

Project: GLOIRA JEANS STORES - NSW - Australia<br />

Project: GRODON RUGBY CLUB - Mandarin, NSW - Australia<br />

Project: NESTLE HEAD OFFICE - Lahore, Pakistan<br />

Project: DAEWOO - Pakistan<br />

Project: HOLIDAY INN MULTAN - Lahore, Pakistan<br />

Project: KFC, PIZZA HURT, MCDONALD - Pakistan<br />

Project: PRIME MINISTER SECRATRIATE - Islamabad, Pakistan<br />

Project: KUWAIT UNIVERSITY - Kuwait<br />

Project: NHA SAAD ABADALLAH CITY - Kuwait<br />

Project: MUBA<strong>RAK</strong> AL KABIR HOSPITAL - Kuwait<br />

Project: SUZUKI CAR SHOWROOM - Kuwait<br />

Project: AMERICAN EMBASSY - Baghdad, Iraq<br />

Project: THE WAVES - Oman<br />

Project: PALM RESIDENCY - Libya<br />

And several more…………..<br />

Contribution to UAE projects<br />

<strong>RAK</strong> <strong>Ce</strong>ramics’ has contributed to various landmarks in the U.A.E. belonging to Government and the Private<br />

sector. Within the UAE, only some <strong>of</strong> the recent major projects that the Company supplied to are Burj Khalifa,<br />

Emirates Palace, Mirdiff City <strong>Ce</strong>nter, Dubai International City, Dubai Festival City, Jumeirah Beach<br />

Residence, Discovery gardens, Dubai Silicon Oasis, Burj Dubai & Arabian Ranches.<br />

A partial list <strong>of</strong> some <strong>of</strong> the projects<br />

Cologne / Bonn Airport - Germany<br />

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Project: JEBEL ALI INTERNATIONAL AIRPORT<br />

Project: INTERNATIONAL CITY<br />

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u Project: DUBAI MARINA MALL<br />

u Project: MARINA PINNACLE TOWER<br />

u Project: BAY CENTRAL, Dubai<br />

u Project: MINA AL ARAB, <strong>RAK</strong><br />

u Project: IBN-BATUTA MALL, Dubai<br />

u Project: JUMEIRAH GOLF ESTATE, Dubai<br />

Grand Hyatt Hotel, Dubai<br />

u Project: BIO-TECHNOLOGY PARK, Dubai<br />

u Project: AL GHURAIR CITY EXP., Dubai<br />

u Project: MUSSAFFA CARREFOUR, Abu Dhabi<br />

u Project: CARREFOUR MIRDIF, Dubai<br />

u Project: SKY COURT RESIDENCE, Al Ain - Dubai<br />

u Project: SORNONNE UNIVERSITY, Al Reem Island<br />

Wembley Stadium - London<br />

u Project: AL AIN UNIVERSITY, Al Ain<br />

u Project: ATLANTIS HOTEL UTILITY BLDG, Dubai<br />

u Project: DUBAI WATER FRONT, Dubai<br />

u Project: JUMEIRAH CLUSTER-X, Dubai<br />

u Project: THE COVE <strong>RAK</strong> TOURISM, <strong>RAK</strong><br />

u Project: YASMIN VILLAGE, <strong>RAK</strong><br />

u Project: BURJ KHALIFA, Dubai<br />

u Project: MARINA PINNACCLE TOWER, Dubai<br />

u Project: JEBEL ALI INTERNATIONAL AIRPORT, Jebel Ali<br />

Ibn Batuta Mall, Dubai<br />

u Project: MINA AL ARAB, <strong>RAK</strong><br />

u Project: GULF TOWER II – EMAAR PROPERTIES<br />

u Project: 1ST GULF BANK 7 BUILDING PROJECT<br />

u Project: AL BARARI 11 TOWER PROJECT IN BUSINESS BAY<br />

u Project: LAMCY MALL, AL KHAWNEEJ<br />

u Project: FAIRMONT HOTEL & RESORT, Dubai<br />

Defense Ouest - Paris, France<br />

u Project: REFURBISHMENT OF AL GHURAIR, Dubai<br />

CENTRE CITY<br />

u Project: GRAND HYATT HOTEL<br />

u Project: AL BUSTAN ROTANNA HOTEL<br />

u Project: BURJ AL ARAB<br />

u Project: AHMED AL ATTAR TOWER, Dubai<br />

u Project: AL MAHA RESORT – Sharjah<br />

u Project: REEM PLAZA – AL BUHAIRAH, Sharjah<br />

u Project: ALI MOOSA TOWER , Sharjah<br />

u Project: AL ITTIHAD TOWER, Sharjah<br />

u Project: AL MANARA TOWER- Sharjah<br />

u Project: AMERICAN UNIVERSITY, Sharjah<br />

u Project: AMERICAN UNIVERSITY – Jebel Ali<br />

u Project: AL HAWAI TOWER – SHK. ZAYED ROAD, Dubai<br />

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Project: CAREFOUR – Dubai<br />

Project: CAREFOUR – AL AIN<br />

Project: DIAMOND PARK - Dubai<br />

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Dubai Marina Mall, Dubai


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Project: HYUNDAI SHOWROOM - Dubai<br />

Project: CAPRICORN TOWERS - Dubai<br />

Project: EMMAR PROJECT (GROUP OF VILLAS) – Dubai<br />

Project: GARDEN HILL (UNION PROPERTIES)<br />

Project: EMIRATES PETROLEUM H.Q.<br />

Project: ETISALAT BLDGS. ALL U.A.E.<br />

Project: EMIRATES HOTEL & RESORT - Korfakan<br />

Project: AL ATTAR CENTRE- KARAMA, Dubai<br />

Project: KARAMA CENTRE- KARAMA, Dubai<br />

Project: KARAMA GOLD CENTRE, Dubai<br />

Project: CUSTOMS BLDG, Dubai<br />

Project: DUBAI FREEZONE, Dubai<br />

Project: DUBAI AIRSHOW 2000<br />

Project: DUBAI PARK PLAZA HOTEL<br />

Project: SHERATON PLAZA HOTEL – Dubai<br />

Project: PALACE HOTEL – Sharjah<br />

Project: MANAR MALL – Ras Al Khaimah<br />

Project: MARINA MALL – Abu Dhabi<br />

Project: DUBAI INTERNATIONAL AIRPORT (DFZ)<br />

Project: AL NAHDA TOWERS, Sharjah<br />

Project: CARS SHOWROOM OF JUMA AL MAJID, AL QUOZ-Dubai<br />

Project: CHICAGO BEACH RESORT,- Dubai<br />

Project: JUMA AL MAJID HOTEL – SATWA, Dubai<br />

Project: AL RAFA – (Dubai) 3-BLDGS+G+7 (SLABS)<br />

Project: ARABESQUE (SLABS)<br />

Project: AL BUHAIRA INSURANCE TOWER – Sharjah<br />

Project: MARIYUM TOWER – Sharjah<br />

Project: HILLI TOWER – Sharjah<br />

Project: AL ZAMALEK TOWER – Sharjah<br />

Project: AL MAWARID TOWER – Sharjah<br />

Project: CORAL BEACH HOTEL -<br />

Project: SHARJAH AIRPORT HOTEL<br />

Project: HOLIDAY INN HOTEL – Sharjah<br />

Project: SHARJAH UNIVERSITY - Sharjah<br />

Project: AJMAN UNIVERSITY<br />

Project: JUMA AL MAJID TOWERS- (4NOS). Sharjah<br />

Project: SHARJAH CITY CENTRE - Sharjah<br />

Project: AJMAN CITY CENTRE – Ajman<br />

Project: KORFAKAN POLICE STATION<br />

Project: GOVT OF DUBAI HOSPITALS<br />

Project: SAQR HOSPITAL – Ras Al Khaimah<br />

Project: RAS AL KHAIMAH INTERNATIONAL AIRPORT – Ras Al Khaimah<br />

Project: AL HAMRA FORT HOTEL AND BEACH RESORT – Ras Al Khaimah<br />

Project: AL HAMRA MALL - Ras Al Khaimah<br />

Project: METROPOLITAN HOTEL & BEACH RESORT – Dubai<br />

Project: KENTAB HOUSE TOWER<br />

Project: UNION PROPERTIES TOWERS<br />

Project: PALM ISLAND<br />

Project: KNOWLEDGE VILLAGE ,Dubai<br />

Project: IBIS HOTEL, Diera - Dubai<br />

Project: HOTEL FOR KHAMAS GROUP, Bur Dubai - Dubai<br />

Project: MAYFAI TOWER & RESIDENCY - Business Bay - Dubai<br />

Project: OXFORD TOWER - Business Bay - Dubai<br />

Project: CONCORD TOWER, jebel Ali - Dubai<br />

Project: IBIS HOTEL, Al Barsha -Dubai<br />

Project: TAJ GRANT HOTEL, Palm Jumeirah - Dubai<br />

Project: ROYAL CASTLE SUITE HOTEL, Palm Jumeirah - Dubai<br />

And several more...<br />

Semens Building-Internet City - Dubai<br />

Al Shola Complex, Dubai<br />

Knowledge Village - Dubai<br />

Gold & Diamond Park-Al Quoz<br />

Mirdiff City <strong>Ce</strong>ntre - Dubai<br />

Manar Mall - Ras Al Khaimah<br />

Al Hamra Fort Hotel and Beach Resort -<br />

Ras Al Khaimah<br />

Al Hamra Village - Ras Al Khaimah<br />

Project : HYUNDAI SHOWROOM - Dubai Union Properties & capricon Tower<br />

Al Hamra Mall - Ras Al Khaimah Burj Khalifa- Dubai<br />

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