Sources is the

sources.com

Sources is the

The People who use Sources . . .And what they’re saying about itLike many journalists, I turn to Sources on aregular basis. It’s a great way to findexperts quickly without a lot of hassle. I can’ttell you how many times I’ve gone to thetrouble of tracking down an amazing expertvia the Internet or through word of mouth,only to find that they are unwilling to speakto the media. Sources saves me times byproviding me with leads on experts who arenot only willing to be interviewed; in mostcases, they’re downright eager!— Ann Douglas, AuthorShortly after the Summer Issue [of Sources]came out, I received a call from a freelancewriter. She writes for the Globe and Mail.Weekly, there is a personal financial profileof an individual and an expert is asked tocomment. Well, I was the expert (she foundme in Sources) and the article was publishedon September 14. This article led to mereceiving two calls from prospective clientswho have substantial amounts of money toinvest. Am I convinced about the merits of listingin Sources? That goes without saying.— Dick M.A. Haas, B.A.,Haas Financial ServicesI created Reginald, the broadcast producersoftware, because I believed our industryneeded a tool imagined by and engineeredfor actual working broadcasters. There isn'ta feature in this software that wasn't askedfor by a working producer. That’s why Iincorporated the entire Sources directorydatabase directly into Reginald.— Andy Barrie, Radio host and‘Reginald’ software creatorI can honestly attest: a listing in Sourcesworks! My listing recently brought me threeinquiries in one week. These led to me:(1) being quoted nationally by TheCanadian Press news service, including areference on the Canoe.com Web site; thesubject was computer generated ads duringthe Super Bowl; (2) being heard locally onMajic 100 in Ottawa on the future of Artsfunding; (3) helping an entrepreneur decideher future in the hot beverage industry inVancouver. My specially tailored listing forIndividuals has proven that an “expert”doesn’t always need a huge companybehind them to be helpful and credible tomedia. I can strongly recommend, with noreservations whatsoever, a listing for anyindividual who possesses expertise andwants to share it in a way that will generatefavourable and priceless publicity.Thank you Sources!— John Corcelli, B.A.A.We’ve recently launched a Web-basedassignment management system acrossCP and one element in the service isaccess to the Sources directory. Bybuilding a direct connection to theSources database of PR contacts in ourassignment system reporters can quicklyand easily locate contacts for their stories.It’s a very productive fit.— Dwayne Desaulniers, Canadian PressWhen I’m researching anything ... I visitthe office of the head honchos and seewhat they’re thinking, reading, saying anddoing. I’ve visited hundreds of offices inmy personal and business life and the onefamiliar fixture has been Sources. At firstI didn’t know what Sources was. I justknew it was in everyone’s office.— Paul C. Nazareth, Scarboro MissionsThrough my listing in Sources I’ve been featuredin a full-length article in CanadianLiving Magazine, been interviewed byCanada A.M., and an Ottawa radio station– not to mention acquiring long-term clients.It’s been a wonderful investment for me personallyand my bureau, Speakers Gold.— Cathleen Fillmore, Speakers GoldWhenever I’m dealing with the unfamiliar –and that seems to be happening more asnew specialties emerge – Sources invariablyputs me in touch with the people Ineed to speak with. A service worth manytimes the cost of subscription.— William Shields, Editor,Masthead magazine

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