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Baywood Hotels, Inc.

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springHill suites – lounge, Jacksonville airport, Fl<br />

<strong>Baywood</strong> <strong>Hotels</strong>, <strong>Inc</strong>. is one of the fastest growing,<br />

privately owned hotel companies in the Mid-Atlantic<br />

region. Established in 1975, with one independent<br />

motel in Laurel, MD, <strong>Baywood</strong> now owns and operates<br />

over $500 million in assets.<br />

We are recognized in the region as an innovative<br />

leader in the hotel industry as a manager, employer,<br />

and developer. We are also recognized as investors,<br />

with product concept and development, but mostly<br />

through the outstanding management of assets.<br />

A focused vision, strong values, and an aggressive<br />

long-range strategy have helped us develop<br />

reputable, well-branded hotels in the Mid-Atlantic,<br />

Florida, and the Texas regions.<br />

Our portfolio includes familiar brands such as<br />

Hampton Inn, Hilton Garden Inn, Doubletree<br />

Hotel, Home2Suites, Courtyard by Marriott,<br />

Fairfield Inn & Suites by Marriott, SpringHill Suites<br />

by Marriott, TownePlace Suites by Marriott, Holiday<br />

Inn, Holiday Inn Express, Staybridge Suites, as well<br />

as several independent hotels. <strong>Baywood</strong> <strong>Hotels</strong>,<br />

and its affiliate companies employ more than 1,000<br />

associates nationwide.


DEVELOPMENT<br />

Our hotel development experience and the<br />

outstanding performance of our existing hotels<br />

provide the foundation for our current development<br />

efforts. Our business plan relies on the ability<br />

to identify and develop properties based on the<br />

following fundamental investment criteria:<br />

n Strong, established markets<br />

n High barriers to entry<br />

n Optimal concept / brand<br />

n Innovative design<br />

n Premium product / value<br />

n Intense development supervision<br />

<strong>Baywood</strong> <strong>Hotels</strong>’ award-winning design and<br />

construction team offers over 25 years of experience<br />

in the construction and redevelopment of hotels of<br />

all sizes—from 40-room independent hotels to full<br />

service hotels, and from new ground-up construction<br />

to back-to-bare-walls total renovation. With a<br />

vision for identifying profitable redevelopment<br />

opportunities in key markets, <strong>Baywood</strong>’s in-house<br />

technical expertise includes pre-construction and<br />

construction services, interior design, purchasing,<br />

and project management.<br />

NEW CONSTRUCTION<br />

Any new development projects at <strong>Baywood</strong> <strong>Hotels</strong><br />

are designed, capitalized, and built for long term<br />

success, not short term profit. Many “fee for service”<br />

developers measure success based upon timely<br />

completion and budget. At <strong>Baywood</strong>, we consider<br />

ourselves hoteliers and measure success over time.<br />

Not only must a project be completed on schedule<br />

and within budget, it also must achieve high standards<br />

of guest satisfaction, meet financial projections, and<br />

maintain its high quality over the investment period.<br />

Short-term development decisions are made based<br />

upon long-term impact to ownership.<br />

innovative<br />

Home2Suites by Hilton, White Marsh, MD<br />

TownePlace Suites,<br />

Lexington Park, MD<br />

“Al Patel and the leaders at <strong>Baywood</strong><br />

<strong>Hotels</strong>, <strong>Inc</strong>. continue to make a significant<br />

impact on the growth of Marriott’s select<br />

service and extended stay lodging brands<br />

across the U.S. Due to their tremendous<br />

commitment to developing with Marriott,<br />

the company was recognized as a<br />

recipient of Marriott’s “2009 Developer<br />

of the Year” award. We look forward<br />

to continuing to partner and grow with<br />

<strong>Baywood</strong> for years to come.”<br />

—Liam Brown, EVP, Lodging Development,<br />

Select Service and Extended Stay Brands,<br />

Marriott International, <strong>Inc</strong>.<br />

SpringHill Suites, San Antonio Airport, TX<br />

Courtyard &<br />

Residence Inn,<br />

Uptown Dallas, TX


RedeVeloPMent<br />

<strong>Baywood</strong> <strong>Hotels</strong> has acquired a high level of expertise<br />

in converting a hotel asset and upgrading it in the<br />

process. This achievement has been recognized<br />

repeatedly over the years by various franchisors,<br />

lenders, and local governments.<br />

Since 1991, when the <strong>Baywood</strong> partners acquired its<br />

first distressed asset in a thriving interchange off of<br />

I-95 north of Richmond, VA., the <strong>Baywood</strong> partners<br />

have had an “affection” for the redevelopment and<br />

repositioning of distressed and neglected hotel<br />

properties. Since then, <strong>Baywood</strong> has completed<br />

numerous additional projects, totaling over $50<br />

Million of investment. Be it a historic redevelopment<br />

or a troubled hotel property, each and every one<br />

of <strong>Baywood</strong>’s projects is unique, the cumulative<br />

result of years of meticulous planning, design, and<br />

execution.<br />

Some recent redevelopment projects:<br />

n Holiday Inn Express – Fairfax, VA<br />

n Home2Suites – Baltimore, MD<br />

n Holiday Inn Express – Annapolis, MD<br />

n Holiday Inn Express North Riverwalk Area<br />

San Antonio, TX (conversion of former<br />

Bexar County Jail Building – restoration of<br />

Historic Building) t<br />

quality<br />

Previous Inn at the stadiums, Baltimore, Md<br />

Previous<br />

Holiday Inn express, Fairfax, Va Hilton Garden Inn,<br />

san antonio airport, tX<br />

Previous<br />

townePlace<br />

suites downtown/<br />

Riverwalk,<br />

(neisner<br />

Building), san<br />

antonio, tX<br />

“We are very pleased and proud of the<br />

strength of the relationship that has<br />

continued to develop between IHG and<br />

<strong>Baywood</strong> <strong>Hotels</strong>. Under the leadership and<br />

guidance of Al Patel, <strong>Baywood</strong> has become<br />

one of our leading developers and operators<br />

with over 10 properties in our system across<br />

multiple brands, segments and geographies.<br />

Perhaps one of the most unique qualities<br />

that Al and his team possess is the expertise<br />

to deliver an outstanding product that<br />

delivers ROI objectives to investors in either<br />

a new construction or conversion scenario.<br />

Their attention to detail and ability to drive<br />

property level dedication and morale are also<br />

noteworthy. We look forward to expanding<br />

this partnership as new opportunities<br />

continue to surface.”<br />

—Roland schick, Regional VP, Franchise Sales & Development,<br />

Intercontinental Hotel Group (IHG)<br />

Renovation award<br />

Holiday Inn express at the stadiums,<br />

Baltimore, Md<br />

Previous


InveStMentS<br />

Cycles challenge every business. Real estate and<br />

hotel development is particularly vulnerable, as it<br />

is fundamentally a long-term investment based on<br />

short-term facts.<br />

It is our corporate belief that successful developers<br />

must be uncompromising in their investment<br />

standards during growth periods, and have the<br />

ability and courage to act on opportunities during<br />

declining periods. They must continuously strive to<br />

make sound long-term decisions, while maintaining<br />

flexibility to diversify and adapt quickly to inevitable<br />

changes that may disrupt even the most well<br />

orchestrated project.<br />

MAnAGeMent SeRvICeS<br />

At <strong>Baywood</strong> <strong>Hotels</strong> we take pride in our fundamental<br />

daily operational philosophy and in our “hands-on<br />

approach” to managing our hotels. We define “hands<br />

on” as property-level empowerment with tireless<br />

support from our corporate office. Both corporate<br />

and hotel team members develop a respect for<br />

and intimate knowledge of each property, the local<br />

community it serves, and the individual expectations<br />

of its clientele and associates. We employ a<br />

proactive customer service approach, recognizing<br />

that superior guest service is the key to profitability<br />

and lasting success.<br />

SALeS AnD MARketInG<br />

The success of any hotel operation depends on an<br />

effective sales & marketing strategy. The philosophy<br />

behind <strong>Baywood</strong> <strong>Hotels</strong>, <strong>Inc</strong>.’s sales and marketing<br />

program is to successfully implement a flexible,<br />

customized and comprehensive sales and marketing<br />

plan that will set an effective standard for marketing<br />

efforts in the coming year. Our marketing plans are<br />

based on realistic goals and all marketing efforts<br />

strive to produce incremental increases in both<br />

revenue and bottom line profitability.<br />

achievement<br />

Hilton Garden Inn, Silver Spring, MD<br />

Courtyard SeaWorld/<br />

Lackland, San Antonio, tX<br />

“Al Patel and <strong>Baywood</strong> <strong>Hotels</strong> are<br />

exemplary franchisee partners. They<br />

have numerous hotels with us and<br />

several more approved. This includes<br />

the approval of five Home2 Suites by<br />

Hilton projects, Hilton’s newly launched<br />

brand. They are truly brand pioneers<br />

and very professional to work with. In<br />

addition, they are consistently strong<br />

operators and builders due to their<br />

extensive experience. All at <strong>Baywood</strong><br />

<strong>Hotels</strong> are a delight to work with.”<br />

—Craig Mance, Senior Vice President,<br />

Franchise Development,<br />

Hilton <strong>Hotels</strong> Worldwide<br />

Hampton Inn and Suites,<br />

Lakeland, FL<br />

Fairfield Inn & Suites – Lobby,<br />

BWI Airport, Linthicum, MD


<strong>Baywood</strong> <strong>Hotels</strong> represents high quality, multibranded,<br />

select-service products. All of our<br />

properties are either new or have been newly<br />

renovated. We take it as a matter of professional<br />

pride that our guests have the friendliest<br />

experience possible.<br />

<strong>Baywood</strong> <strong>Hotels</strong> is honored to have built<br />

successful partnerships with 10 first class,<br />

international companies including:<br />

n Marriott<br />

n Hilton<br />

n Intercontinental Hotel Group (IHG)<br />

n Starwood<br />

n Hyatt<br />

These brand alliances are representative<br />

of the <strong>Baywood</strong> <strong>Hotels</strong> value system that<br />

is based on commitment, teamwork, and<br />

mutual respect.<br />

<strong>Baywood</strong> <strong>Hotels</strong> <strong>Inc</strong>.<br />

7871 Belle Point Drive, Greenbelt, MD 20770<br />

301.345.8700 | 301.345.8701<br />

info@baywoodhotels.com | www.baywoodhotels.com<br />

Fairfield Inn & suites,<br />

Germantown/<br />

Gaithersburg, Md<br />

courtyard, waldorf, Md<br />

staybridge suites,<br />

linthicum/BwI airport, Md


<strong>Baywood</strong> <strong>Hotels</strong> <strong>Inc</strong>.<br />

7871 Belle Point Drive, Greenbelt, MD 20770<br />

301.345.8700 | 301.345.8701<br />

info@baywoodhotels.com | www.baywoodhotels.com


Florida Region<br />

Florida <strong>Hotels</strong><br />

n Fairfield Inn, Miami Airport West/Doral<br />

n SpringHill Suites, Jacksonville Airport<br />

n SpringHill Suites, Miami Airport South<br />

n Fairfield Inn & Suites, Miami Airport South<br />

n Holiday Inn Express Hotel & Suites, Miami Airport/Doral<br />

n Hampton Inn & Suites, Lakeland<br />

n Hampton Inn, Miami Airport West<br />

n Hampton Inn & Suites, Ft. Lauderdale/<br />

Hollywood Airport<br />

Mid-Atlantic Region<br />

Maryland <strong>Hotels</strong><br />

n American Inn, Bethesda<br />

n Courtyard by Marriott, Waldorf<br />

n Fairfield Inn & Suites, Germantown/Gaithersburg<br />

n Hilton Garden Inn, Silver Spring<br />

n Home2Suites by Hilton, Baltimore<br />

n Holiday Inn Express, Baltimore/Stadiums, Baltimore<br />

n Holiday Inn Express Hotel & Suites, Annapolis<br />

n Holiday Inn Express Hotel & Suites, Elkridge/Columbia<br />

n Holiday Inn Express, Landover Hills<br />

n Staybridge Suites, Linthicum/BWI Airport<br />

n TownePlace Suites, Lexington Park<br />

Virginia <strong>Hotels</strong><br />

n Comfort Inn & Suites, Dulles Airport<br />

n Comfort Suites, Chantilly<br />

n Doubletree Hotel, Sterling<br />

n Fairfield Inn & Suites, Manassas<br />

n Holiday Inn at Carradoc Hall, Leesburg<br />

n Holiday Inn Express, Alexandria<br />

n Holiday Inn Express, Fairfax<br />

n Holiday Inn Express, Manasses<br />

n SpringHill Suites, Alexandria<br />

n SpringHill Suites (Potomac Mills), Woodbridge<br />

Pennsylvania<br />

n Country Inn & Suites, Chambersburg<br />

n Holiday Inn Express Hotel & Suites, Chambersburg<br />

n Holiday Inn Express, Harrisburg<br />

Washington, D.C.<br />

n Comfort Inn Downtown/Convention Center<br />

New England Region<br />

Massachusetts Hotel<br />

n Holiday Inn Express Saugus, MA/Logan Airport<br />

Texas Region<br />

Texas <strong>Hotels</strong><br />

n Courtyard by Marriott SeaWorld/Lackland,<br />

San Antonio<br />

n Fairfield Inn & Suites, New Braunfels<br />

n Hampton Inn, Pampa<br />

n Hampton Inn & Suites, San Antonio Airport<br />

n Holiday Inn Express, North Riverwalk Area, San Antonio<br />

n Holiday Inn Express, Downtown Market Area,<br />

San Antonio<br />

n Holiday Inn Express, I-10 NW, San Antonio<br />

n Holiday Inn Express Hotel & Suites SeaWorld,<br />

San Antonio<br />

n Holiday Inn Express Hotel & Suites, Uvalde<br />

n Residence Inn, Lubbock<br />

n Residence Inn SeaWorld/Lackland, San Antonio<br />

n SpringHill Suites, San Antonio Airport<br />

n SpringHill Suites NW/Medical Center, San Antonio<br />

n SpringHill Suites SeaWorld/Lackland, San Antonio<br />

n TownePlace Suites Downtown/Riverwalk, San Antonio


2009 Awards<br />

n Design & Construction Excellence Award<br />

Courtyard, Waldorf, MD<br />

n Marriott CFRST Developer of the Year Award<br />

<strong>Baywood</strong> <strong>Hotels</strong>, <strong>Inc</strong>.<br />

n IHG Renovation Award<br />

Holiday Inn Express Saugus, MA/Logan Airport<br />

2008 Awards<br />

n AAHOA Award for Excellence<br />

Amit “Al” Patel, President, <strong>Baywood</strong> <strong>Hotels</strong><br />

n IHG Newcomer of the Year Award<br />

Staybridge Suites BWI Airport, Linthicum, MD<br />

n IHG Priority Club Choice Hotel of the Year Award<br />

Staybridge Suites BWI Airport, Linthicum, MD<br />

n Gold Circle Award – Fairfield Inn & Suites,<br />

Germantown/Gaithersburg, MD<br />

n Magic General Managers – Barbara Weigand<br />

Fairfield Inn & Suites Germantown/Gaithersburg, MD<br />

n “Share Shift” Award – Fairfield Inn & Suites,<br />

Germantown/Gaithersburg, MD<br />

2007 Awards<br />

n IHG Renovation Award<br />

Holiday Inn Express Fairfax, VA<br />

n Gold Award – Fairfield Inn & Suites,<br />

Germantown/Gaithersburg, MD<br />

n Gold Award – Fairfield Inn & Suites, Manassas, VA<br />

2006 Awards<br />

n Best Conversion Award – Hilton Garden Inn,<br />

San Antonio Airport, TX<br />

n IHG Renovation Award – Holiday Inn Express at<br />

the Stadiums, Baltimore, MD<br />

n Design & Construction Award – Fairfield Inn &<br />

Suites, Germantown/Gaithersburg, MD<br />

n Gold Award – Comfort Suites,<br />

Columbia Gateway, MD<br />

n Chairman’s Award – Days Inn & Suites Annapolis, MD<br />

n Platinum Award – Fairfield Inn & Suites,<br />

Germantown/Gaithersburg, MD<br />

2005 Awards<br />

n Maryland Hotel Professional of the Year Award<br />

Rick Fenstemaker – SVP of Operations<br />

n Torchbearer Award – Holiday Inn Express,<br />

Chambersburg, PA<br />

n Gold Award – Fairfield Inn & Suites,<br />

Germantown/Gaithersburg, MD<br />

n Torchbearer Award – Holiday Inn Express<br />

Hotel & Suites, Chambersburg, PA<br />

2003 Awards<br />

n IHG Newcomer of the Year Award – Holiday Inn<br />

Express Hotel & Suites, Chambersburg, PA<br />

n Best Maintained Award – Country Inn & Suites,<br />

Manassas, VA<br />

n Gold Award – Fairfield Inn & Suites, Manassas, VA<br />

n Best-In-System Award – Days Inn & Suites,<br />

Historic Annapolis, MD<br />

2002 Awards<br />

n Best-In-System Award – Days Inn & Suites,<br />

Historic Annapolis, MD

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