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springHill suites – lounge, Jacksonville airport, Fl<br />
<strong>Baywood</strong> <strong>Hotels</strong>, <strong>Inc</strong>. is one of the fastest growing,<br />
privately owned hotel companies in the Mid-Atlantic<br />
region. Established in 1975, with one independent<br />
motel in Laurel, MD, <strong>Baywood</strong> now owns and operates<br />
over $500 million in assets.<br />
We are recognized in the region as an innovative<br />
leader in the hotel industry as a manager, employer,<br />
and developer. We are also recognized as investors,<br />
with product concept and development, but mostly<br />
through the outstanding management of assets.<br />
A focused vision, strong values, and an aggressive<br />
long-range strategy have helped us develop<br />
reputable, well-branded hotels in the Mid-Atlantic,<br />
Florida, and the Texas regions.<br />
Our portfolio includes familiar brands such as<br />
Hampton Inn, Hilton Garden Inn, Doubletree<br />
Hotel, Home2Suites, Courtyard by Marriott,<br />
Fairfield Inn & Suites by Marriott, SpringHill Suites<br />
by Marriott, TownePlace Suites by Marriott, Holiday<br />
Inn, Holiday Inn Express, Staybridge Suites, as well<br />
as several independent hotels. <strong>Baywood</strong> <strong>Hotels</strong>,<br />
and its affiliate companies employ more than 1,000<br />
associates nationwide.
DEVELOPMENT<br />
Our hotel development experience and the<br />
outstanding performance of our existing hotels<br />
provide the foundation for our current development<br />
efforts. Our business plan relies on the ability<br />
to identify and develop properties based on the<br />
following fundamental investment criteria:<br />
n Strong, established markets<br />
n High barriers to entry<br />
n Optimal concept / brand<br />
n Innovative design<br />
n Premium product / value<br />
n Intense development supervision<br />
<strong>Baywood</strong> <strong>Hotels</strong>’ award-winning design and<br />
construction team offers over 25 years of experience<br />
in the construction and redevelopment of hotels of<br />
all sizes—from 40-room independent hotels to full<br />
service hotels, and from new ground-up construction<br />
to back-to-bare-walls total renovation. With a<br />
vision for identifying profitable redevelopment<br />
opportunities in key markets, <strong>Baywood</strong>’s in-house<br />
technical expertise includes pre-construction and<br />
construction services, interior design, purchasing,<br />
and project management.<br />
NEW CONSTRUCTION<br />
Any new development projects at <strong>Baywood</strong> <strong>Hotels</strong><br />
are designed, capitalized, and built for long term<br />
success, not short term profit. Many “fee for service”<br />
developers measure success based upon timely<br />
completion and budget. At <strong>Baywood</strong>, we consider<br />
ourselves hoteliers and measure success over time.<br />
Not only must a project be completed on schedule<br />
and within budget, it also must achieve high standards<br />
of guest satisfaction, meet financial projections, and<br />
maintain its high quality over the investment period.<br />
Short-term development decisions are made based<br />
upon long-term impact to ownership.<br />
innovative<br />
Home2Suites by Hilton, White Marsh, MD<br />
TownePlace Suites,<br />
Lexington Park, MD<br />
“Al Patel and the leaders at <strong>Baywood</strong><br />
<strong>Hotels</strong>, <strong>Inc</strong>. continue to make a significant<br />
impact on the growth of Marriott’s select<br />
service and extended stay lodging brands<br />
across the U.S. Due to their tremendous<br />
commitment to developing with Marriott,<br />
the company was recognized as a<br />
recipient of Marriott’s “2009 Developer<br />
of the Year” award. We look forward<br />
to continuing to partner and grow with<br />
<strong>Baywood</strong> for years to come.”<br />
—Liam Brown, EVP, Lodging Development,<br />
Select Service and Extended Stay Brands,<br />
Marriott International, <strong>Inc</strong>.<br />
SpringHill Suites, San Antonio Airport, TX<br />
Courtyard &<br />
Residence Inn,<br />
Uptown Dallas, TX
RedeVeloPMent<br />
<strong>Baywood</strong> <strong>Hotels</strong> has acquired a high level of expertise<br />
in converting a hotel asset and upgrading it in the<br />
process. This achievement has been recognized<br />
repeatedly over the years by various franchisors,<br />
lenders, and local governments.<br />
Since 1991, when the <strong>Baywood</strong> partners acquired its<br />
first distressed asset in a thriving interchange off of<br />
I-95 north of Richmond, VA., the <strong>Baywood</strong> partners<br />
have had an “affection” for the redevelopment and<br />
repositioning of distressed and neglected hotel<br />
properties. Since then, <strong>Baywood</strong> has completed<br />
numerous additional projects, totaling over $50<br />
Million of investment. Be it a historic redevelopment<br />
or a troubled hotel property, each and every one<br />
of <strong>Baywood</strong>’s projects is unique, the cumulative<br />
result of years of meticulous planning, design, and<br />
execution.<br />
Some recent redevelopment projects:<br />
n Holiday Inn Express – Fairfax, VA<br />
n Home2Suites – Baltimore, MD<br />
n Holiday Inn Express – Annapolis, MD<br />
n Holiday Inn Express North Riverwalk Area<br />
San Antonio, TX (conversion of former<br />
Bexar County Jail Building – restoration of<br />
Historic Building) t<br />
quality<br />
Previous Inn at the stadiums, Baltimore, Md<br />
Previous<br />
Holiday Inn express, Fairfax, Va Hilton Garden Inn,<br />
san antonio airport, tX<br />
Previous<br />
townePlace<br />
suites downtown/<br />
Riverwalk,<br />
(neisner<br />
Building), san<br />
antonio, tX<br />
“We are very pleased and proud of the<br />
strength of the relationship that has<br />
continued to develop between IHG and<br />
<strong>Baywood</strong> <strong>Hotels</strong>. Under the leadership and<br />
guidance of Al Patel, <strong>Baywood</strong> has become<br />
one of our leading developers and operators<br />
with over 10 properties in our system across<br />
multiple brands, segments and geographies.<br />
Perhaps one of the most unique qualities<br />
that Al and his team possess is the expertise<br />
to deliver an outstanding product that<br />
delivers ROI objectives to investors in either<br />
a new construction or conversion scenario.<br />
Their attention to detail and ability to drive<br />
property level dedication and morale are also<br />
noteworthy. We look forward to expanding<br />
this partnership as new opportunities<br />
continue to surface.”<br />
—Roland schick, Regional VP, Franchise Sales & Development,<br />
Intercontinental Hotel Group (IHG)<br />
Renovation award<br />
Holiday Inn express at the stadiums,<br />
Baltimore, Md<br />
Previous
InveStMentS<br />
Cycles challenge every business. Real estate and<br />
hotel development is particularly vulnerable, as it<br />
is fundamentally a long-term investment based on<br />
short-term facts.<br />
It is our corporate belief that successful developers<br />
must be uncompromising in their investment<br />
standards during growth periods, and have the<br />
ability and courage to act on opportunities during<br />
declining periods. They must continuously strive to<br />
make sound long-term decisions, while maintaining<br />
flexibility to diversify and adapt quickly to inevitable<br />
changes that may disrupt even the most well<br />
orchestrated project.<br />
MAnAGeMent SeRvICeS<br />
At <strong>Baywood</strong> <strong>Hotels</strong> we take pride in our fundamental<br />
daily operational philosophy and in our “hands-on<br />
approach” to managing our hotels. We define “hands<br />
on” as property-level empowerment with tireless<br />
support from our corporate office. Both corporate<br />
and hotel team members develop a respect for<br />
and intimate knowledge of each property, the local<br />
community it serves, and the individual expectations<br />
of its clientele and associates. We employ a<br />
proactive customer service approach, recognizing<br />
that superior guest service is the key to profitability<br />
and lasting success.<br />
SALeS AnD MARketInG<br />
The success of any hotel operation depends on an<br />
effective sales & marketing strategy. The philosophy<br />
behind <strong>Baywood</strong> <strong>Hotels</strong>, <strong>Inc</strong>.’s sales and marketing<br />
program is to successfully implement a flexible,<br />
customized and comprehensive sales and marketing<br />
plan that will set an effective standard for marketing<br />
efforts in the coming year. Our marketing plans are<br />
based on realistic goals and all marketing efforts<br />
strive to produce incremental increases in both<br />
revenue and bottom line profitability.<br />
achievement<br />
Hilton Garden Inn, Silver Spring, MD<br />
Courtyard SeaWorld/<br />
Lackland, San Antonio, tX<br />
“Al Patel and <strong>Baywood</strong> <strong>Hotels</strong> are<br />
exemplary franchisee partners. They<br />
have numerous hotels with us and<br />
several more approved. This includes<br />
the approval of five Home2 Suites by<br />
Hilton projects, Hilton’s newly launched<br />
brand. They are truly brand pioneers<br />
and very professional to work with. In<br />
addition, they are consistently strong<br />
operators and builders due to their<br />
extensive experience. All at <strong>Baywood</strong><br />
<strong>Hotels</strong> are a delight to work with.”<br />
—Craig Mance, Senior Vice President,<br />
Franchise Development,<br />
Hilton <strong>Hotels</strong> Worldwide<br />
Hampton Inn and Suites,<br />
Lakeland, FL<br />
Fairfield Inn & Suites – Lobby,<br />
BWI Airport, Linthicum, MD
<strong>Baywood</strong> <strong>Hotels</strong> represents high quality, multibranded,<br />
select-service products. All of our<br />
properties are either new or have been newly<br />
renovated. We take it as a matter of professional<br />
pride that our guests have the friendliest<br />
experience possible.<br />
<strong>Baywood</strong> <strong>Hotels</strong> is honored to have built<br />
successful partnerships with 10 first class,<br />
international companies including:<br />
n Marriott<br />
n Hilton<br />
n Intercontinental Hotel Group (IHG)<br />
n Starwood<br />
n Hyatt<br />
These brand alliances are representative<br />
of the <strong>Baywood</strong> <strong>Hotels</strong> value system that<br />
is based on commitment, teamwork, and<br />
mutual respect.<br />
<strong>Baywood</strong> <strong>Hotels</strong> <strong>Inc</strong>.<br />
7871 Belle Point Drive, Greenbelt, MD 20770<br />
301.345.8700 | 301.345.8701<br />
info@baywoodhotels.com | www.baywoodhotels.com<br />
Fairfield Inn & suites,<br />
Germantown/<br />
Gaithersburg, Md<br />
courtyard, waldorf, Md<br />
staybridge suites,<br />
linthicum/BwI airport, Md
<strong>Baywood</strong> <strong>Hotels</strong> <strong>Inc</strong>.<br />
7871 Belle Point Drive, Greenbelt, MD 20770<br />
301.345.8700 | 301.345.8701<br />
info@baywoodhotels.com | www.baywoodhotels.com
Florida Region<br />
Florida <strong>Hotels</strong><br />
n Fairfield Inn, Miami Airport West/Doral<br />
n SpringHill Suites, Jacksonville Airport<br />
n SpringHill Suites, Miami Airport South<br />
n Fairfield Inn & Suites, Miami Airport South<br />
n Holiday Inn Express Hotel & Suites, Miami Airport/Doral<br />
n Hampton Inn & Suites, Lakeland<br />
n Hampton Inn, Miami Airport West<br />
n Hampton Inn & Suites, Ft. Lauderdale/<br />
Hollywood Airport<br />
Mid-Atlantic Region<br />
Maryland <strong>Hotels</strong><br />
n American Inn, Bethesda<br />
n Courtyard by Marriott, Waldorf<br />
n Fairfield Inn & Suites, Germantown/Gaithersburg<br />
n Hilton Garden Inn, Silver Spring<br />
n Home2Suites by Hilton, Baltimore<br />
n Holiday Inn Express, Baltimore/Stadiums, Baltimore<br />
n Holiday Inn Express Hotel & Suites, Annapolis<br />
n Holiday Inn Express Hotel & Suites, Elkridge/Columbia<br />
n Holiday Inn Express, Landover Hills<br />
n Staybridge Suites, Linthicum/BWI Airport<br />
n TownePlace Suites, Lexington Park<br />
Virginia <strong>Hotels</strong><br />
n Comfort Inn & Suites, Dulles Airport<br />
n Comfort Suites, Chantilly<br />
n Doubletree Hotel, Sterling<br />
n Fairfield Inn & Suites, Manassas<br />
n Holiday Inn at Carradoc Hall, Leesburg<br />
n Holiday Inn Express, Alexandria<br />
n Holiday Inn Express, Fairfax<br />
n Holiday Inn Express, Manasses<br />
n SpringHill Suites, Alexandria<br />
n SpringHill Suites (Potomac Mills), Woodbridge<br />
Pennsylvania<br />
n Country Inn & Suites, Chambersburg<br />
n Holiday Inn Express Hotel & Suites, Chambersburg<br />
n Holiday Inn Express, Harrisburg<br />
Washington, D.C.<br />
n Comfort Inn Downtown/Convention Center<br />
New England Region<br />
Massachusetts Hotel<br />
n Holiday Inn Express Saugus, MA/Logan Airport<br />
Texas Region<br />
Texas <strong>Hotels</strong><br />
n Courtyard by Marriott SeaWorld/Lackland,<br />
San Antonio<br />
n Fairfield Inn & Suites, New Braunfels<br />
n Hampton Inn, Pampa<br />
n Hampton Inn & Suites, San Antonio Airport<br />
n Holiday Inn Express, North Riverwalk Area, San Antonio<br />
n Holiday Inn Express, Downtown Market Area,<br />
San Antonio<br />
n Holiday Inn Express, I-10 NW, San Antonio<br />
n Holiday Inn Express Hotel & Suites SeaWorld,<br />
San Antonio<br />
n Holiday Inn Express Hotel & Suites, Uvalde<br />
n Residence Inn, Lubbock<br />
n Residence Inn SeaWorld/Lackland, San Antonio<br />
n SpringHill Suites, San Antonio Airport<br />
n SpringHill Suites NW/Medical Center, San Antonio<br />
n SpringHill Suites SeaWorld/Lackland, San Antonio<br />
n TownePlace Suites Downtown/Riverwalk, San Antonio
2009 Awards<br />
n Design & Construction Excellence Award<br />
Courtyard, Waldorf, MD<br />
n Marriott CFRST Developer of the Year Award<br />
<strong>Baywood</strong> <strong>Hotels</strong>, <strong>Inc</strong>.<br />
n IHG Renovation Award<br />
Holiday Inn Express Saugus, MA/Logan Airport<br />
2008 Awards<br />
n AAHOA Award for Excellence<br />
Amit “Al” Patel, President, <strong>Baywood</strong> <strong>Hotels</strong><br />
n IHG Newcomer of the Year Award<br />
Staybridge Suites BWI Airport, Linthicum, MD<br />
n IHG Priority Club Choice Hotel of the Year Award<br />
Staybridge Suites BWI Airport, Linthicum, MD<br />
n Gold Circle Award – Fairfield Inn & Suites,<br />
Germantown/Gaithersburg, MD<br />
n Magic General Managers – Barbara Weigand<br />
Fairfield Inn & Suites Germantown/Gaithersburg, MD<br />
n “Share Shift” Award – Fairfield Inn & Suites,<br />
Germantown/Gaithersburg, MD<br />
2007 Awards<br />
n IHG Renovation Award<br />
Holiday Inn Express Fairfax, VA<br />
n Gold Award – Fairfield Inn & Suites,<br />
Germantown/Gaithersburg, MD<br />
n Gold Award – Fairfield Inn & Suites, Manassas, VA<br />
2006 Awards<br />
n Best Conversion Award – Hilton Garden Inn,<br />
San Antonio Airport, TX<br />
n IHG Renovation Award – Holiday Inn Express at<br />
the Stadiums, Baltimore, MD<br />
n Design & Construction Award – Fairfield Inn &<br />
Suites, Germantown/Gaithersburg, MD<br />
n Gold Award – Comfort Suites,<br />
Columbia Gateway, MD<br />
n Chairman’s Award – Days Inn & Suites Annapolis, MD<br />
n Platinum Award – Fairfield Inn & Suites,<br />
Germantown/Gaithersburg, MD<br />
2005 Awards<br />
n Maryland Hotel Professional of the Year Award<br />
Rick Fenstemaker – SVP of Operations<br />
n Torchbearer Award – Holiday Inn Express,<br />
Chambersburg, PA<br />
n Gold Award – Fairfield Inn & Suites,<br />
Germantown/Gaithersburg, MD<br />
n Torchbearer Award – Holiday Inn Express<br />
Hotel & Suites, Chambersburg, PA<br />
2003 Awards<br />
n IHG Newcomer of the Year Award – Holiday Inn<br />
Express Hotel & Suites, Chambersburg, PA<br />
n Best Maintained Award – Country Inn & Suites,<br />
Manassas, VA<br />
n Gold Award – Fairfield Inn & Suites, Manassas, VA<br />
n Best-In-System Award – Days Inn & Suites,<br />
Historic Annapolis, MD<br />
2002 Awards<br />
n Best-In-System Award – Days Inn & Suites,<br />
Historic Annapolis, MD