Ekka 2012 Information Guide

More documents

Recommendations

Info

Fast Facts8 Ekka Media Kit 2012
40,000oysters were eatenat Ekka 201150% increasein Ekka website visitsfrom 455,000 visitsin 2010 to687,000visits in 2011With more than400,000patrons and 400 retailers,the Ekka is Queensland’slargest marketplaceThe Ekkawebsite receivedalmost11million page views (PeakEkka traffic: May 1–August 20, 2011)Approximately4,100m 3of recyclable sawdustand sand, (two Olympicswimming pools worth),is used for animalbedding at theEkka14,700Ekka Learning Trail bookletsdistributed in 2011800Ekka volunteersMore than30,000Ekka-goers visited the iconicCommonwealth Bank Cottonand Wool Parades in 2011More than23,000competition entries1950debut of the iconicStrawberry Sundae10,000animals at Ekka27% increase in onlineEkka ticket sales with52,000attending throughonline sales in 2011Information sourced from ‘Showtime—A History of theBrisbane Exhibition’ written by Joanne Scott and Ross Laurie,2008; Australian Bureau of Statistics; and RNA ArchivesRubyRubberlegs,member of the Leagueof Sideshow Superstars,dislocated her shoulders,hips and legs20times duringEkka 2011370chickens havehatched since200932,134people downloaded thefirst ever Ekka iPhone app,which at its peak was rankedthe third most popularfree entertainment app inAustraliaFor the secondconsecutive year the Ekkaattracted more than400,000People throughthe gatesEkka 2011 gate revenueincreased by almost 4%on 2010’s record breaking gatetakings from $5.9M to$6.2M—the highest ever335showbagvarieties226%increase inEkka Facebook fansfrom 5,974 in 2010 to19,507in 201120,000seats in the MainArenaFirst Ekkaattendance was17,000out of the total Brisbanepopulation of 20,600(approx.)The 2012 totalprize pool in horsecompetitions:$129,254AverageAugusttemperature is23°CCost to hold the Ekka inthe early days:£4,500The Ekka hasgenerated more than$40.5Min free publicity in thepast two years23,770Coon Cheese toastiessold in 2011233lambs bornsince 200910,600Country Women’sAssociation sconessold at Ekka 2011Areaof the RNAShowgrounds:22hectaresFirst Ekkawas held 22–26August1876Ekka Media Kit 2012 9
Page 4 and 5: EssentialsShow DatesAugust 9—18,
Page 6 and 7: 6 Ekka Media Kit 2012
Page 10 and 11: Media ServicesWe sincerely apprecia
Page 12 and 13: EkkaHistory1876 THE FIRST EXHIBITIO
Page 14 and 15: Changesto this year’s showAfter s
Page 20 and 21: TraditionsANIMALSDuring the 10 days
Page 24 and 25: DDairy CattleThe Dairy Cattle Compe
Page 28 and 29: Show CampFor 84 years the Brisbane
Page 30: traditions / showbagsSHOWBAGSYou ca
Page 33 and 34: FRIDAY 10 AUGUSTYoung Farmers Chall
Page 35 and 36: Entertainment / triple m concert se
Page 37 and 38: Entertainment / AROUND THE SHOWGROU
Page 39 and 40: entertainment / around the showgrou
Page 41 and 42: ACCLAIMED CHEFS-The Sunday Mail Roy
Page 43 and 44: FOODCWAOur favourite ladies from th
Page 45 and 46: Check out the exclusive app onlyoff
Page 47 and 48: THURSDAY 9TH AugustCompetitionsStar
Page 49 and 50: THURSDAY 9TH AugustEntertainmentSta
Page 51 and 52: FRIDAY 10Th AugustAnimalsStart Even
Page 53 and 54: FRIDAY 10Th AugustStart Event title
Page 57 and 58: SATURDAY 11th AugustStart Event tit
Page 59 and 60:
SATURDAY 11th AugustStart Event tit
Page 61 and 62:
SUNDAY 12th AugustAnimalsStart Even
Page 63 and 64:
SUNDAY 12th AugustStart Event title
Page 65 and 66:
SUNDAY 12th AugustFashionStart Even
Page 67 and 68:
monday 13th AugustCompetitionsStart
Page 69 and 70:
monday 13th AugustStart Event title
Page 71 and 72:
TUESDAY 14th AugustAnimalsStart Eve
Page 73 and 74:
TUESDAY 14th AugustEducationStart E
Page 75 and 76:
TUESDAY 14th AugustFoodStart Event
Page 77 and 78:
WEDNESDAY 15th AugustB105 Ekka IgNi
Page 79 and 80:
WEDNESDAY 15th AugustStart Event ti
Page 81 and 82:
THURSDAY 16Th AugustAnimalsStart Ev
Page 83 and 84:
THURSDAY 16Th AugustStart Event tit
Page 85 and 86:
THURSDAY 16Th AugustFashionStart Ev
Page 87 and 88:
FRIDAY 17th AugustStart Event title
Page 89 and 90:
FRIDAY 17th AugustStart Event title
Page 91 and 92:
SATURDAY 18Th AugustAnimalsStart Ev
Page 93 and 94:
SATURDAY 18Th AugustEducationStart
Page 95:
Ekka Media Kit 2012 95
Page 99 and 100:
SPONSORSQGCQGC—A BG Group busines
Page 101 and 102:
ekka SPONSORSboutique range or our
Page 103 and 104:
Many thanks to our sponsors.Grand C
show all

Ekka 2012 Information Guide

You also want an ePaper? Increase the reach of your titles

Delete template?

Save as template?