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Manufacturing into the future - Adelaide Thinkers in Residence - SA ...

Manufacturing into the future - Adelaide Thinkers in Residence - SA ...

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“A healthy manufactur<strong>in</strong>g sector is a must for anyadvanced economy with ambitions to ma<strong>in</strong>ta<strong>in</strong>economic and social wellbe<strong>in</strong>g.”Professor Göran Roos, 20111.3 <strong>Manufactur<strong>in</strong>g</strong> is chang<strong>in</strong>g• Technology enabled developments are chang<strong>in</strong>g <strong>the</strong> nature of manufactur<strong>in</strong>g to anextent where exist<strong>in</strong>g statistics are becom<strong>in</strong>g unreliable – primarily relat<strong>in</strong>g to <strong>the</strong>grow<strong>in</strong>g provision of services and solutions from manufactur<strong>in</strong>g firms. Correct<strong>in</strong>g for<strong>the</strong>se statistical omissions leads us to conclude that <strong>the</strong> bus<strong>in</strong>ess of mak<strong>in</strong>g th<strong>in</strong>gs -<strong>in</strong>clud<strong>in</strong>g services and solutions provided by manufactur<strong>in</strong>g firms - probably represents,as a share of GDP, more than 30% of an advanced (or <strong>in</strong>novation) economy. A goodillustration is Ericsson – <strong>the</strong> world’s lead<strong>in</strong>g provider of telecommunication <strong>in</strong>frastructureproducts, services and solutions – of <strong>the</strong>ir 98,000 employees around 22,000 work<strong>in</strong> research and development, 50,000 <strong>in</strong> services and solutions and <strong>the</strong> rema<strong>in</strong>der <strong>in</strong>production and adm<strong>in</strong>istration.• The emergence of digital and additive manufactur<strong>in</strong>g, biotechnology enabledmanufactur<strong>in</strong>g and nanotechnology enabled manufactur<strong>in</strong>g is chang<strong>in</strong>g <strong>the</strong> form ofmanufactur<strong>in</strong>g <strong>in</strong> ways that can most easily be described as a new <strong>in</strong>dustrial revolutionthat will impact virtually all manufactur<strong>in</strong>g related activities.• Design based <strong>in</strong>novation [<strong>the</strong> ability to change customer and consumer behaviour]drives rapid shifts <strong>in</strong> <strong>in</strong>dustry profit pool shares.• Bus<strong>in</strong>ess model based <strong>in</strong>novation enables <strong>the</strong> appropriation of a higher share of <strong>the</strong>value created and hence <strong>in</strong>creases profitability dramatically.The two latter po<strong>in</strong>ts are exemplified by Apple’s iPhone.1.4 South Australia is a small economy• A small economy does not have <strong>the</strong> opportunity of a large economy to spontaneouslygenerate optimal responses to change. Left to its own devices, compared to a largeeconomy, <strong>the</strong> small economy as a whole has a higher risk of decl<strong>in</strong>e unless <strong>the</strong>re isoutside <strong>in</strong>tervention. To express it <strong>in</strong> neo-classical economic term<strong>in</strong>ology: The smaller<strong>the</strong> economy <strong>the</strong> more pervasive market failure is, as an attribute of <strong>the</strong> economy as awhole.• S<strong>in</strong>ce access to both new knowledge and lead customers is both more probable andmore cost effective <strong>in</strong> a large economy, it is likely that a firm will, over time, movefrom a smaller economy to a larger one. This relocation decision is also impacted by<strong>the</strong> ownership structure of <strong>the</strong> firm. If <strong>the</strong> decision mak<strong>in</strong>g power rests with a groupof diverse economic actors with no location preference, it is more likely that <strong>the</strong>y willrelocate <strong>the</strong> company to a larger economy. Whereas, if a firm is owned by an <strong>in</strong>dividualor family, strongly connected to <strong>the</strong>ir community, <strong>the</strong>ir decision about <strong>the</strong> location of<strong>the</strong> firm may not be made purely on economic criteria. This means that <strong>the</strong> need forproactive government <strong>in</strong>tervention <strong>in</strong> <strong>the</strong> form of <strong>in</strong>dustry, <strong>in</strong>novation and researchpolicy is very high, <strong>in</strong> order to ensure a strong, diversified and locally embeddedmanufactur<strong>in</strong>g sector <strong>in</strong> <strong>SA</strong>.6GÖRAN ROOS : MANUFACTURING INTO THE FUTURE

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