Value - TheLadders
Value - TheLadders
Value - TheLadders
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The <strong>Value</strong> of Informa/on: Strategies for Innova/on (Beyond a Tweet, Check-‐in or Status Update) @<strong>TheLadders</strong> @adouzet
Eye-‐Tracking Study: A resume only has 6 seconds to make an impression @<strong>TheLadders</strong> @adouzet
BEFORE – 3.8 seconds AFTER – 6.18 seconds @<strong>TheLadders</strong> @adouzet
50% of /me is spent on reading Candidate Insights @<strong>TheLadders</strong> @adouzet
OkCupid @<strong>TheLadders</strong> @adouzet
The lies people tell in Online Da/ng @<strong>TheLadders</strong> @adouzet
LinkedIn: structured data @<strong>TheLadders</strong> @adouzet
Structured data VS Unstructured Data Revenues Users Rev/Users Data $900mm 160mm $5.63 Structured $4B 900mm $4.44 Structured/ Unstructured $259mm 140mm $1.85 Structured @<strong>TheLadders</strong> @adouzet
De-‐commodi/za/on <strong>Value</strong> Crea/on Commodity RESTAURANT INFO: Name Address Phone Opening Hours Menu MOST RELEVANT JOB INFORMATION: Recruiter’s Name Recruiter’s Picture Recruiter’s Message Membership Applica/on Salary Tags (specialty, industry, company size, loca/on) Repor/ng Structure Number of Applicants Job Ra/ng (like/dislike) Fit or no fit (recruiter feedback) Applicant Score Card(s) Undisclosed Requirement (info omi`ed in the job descrip/on that can be inferred by the recruiter’s behavior) JOB DESCRIPTION Title Responsibili/es Qualifica/on Requirements Company name ATS/Web Applica/on Date @<strong>TheLadders</strong> @adouzet
The <strong>Value</strong> of Informa/on Depths of Profiles & Insights @<strong>TheLadders</strong> Size of Audience @adouzet
The Freemium Model works when... Scale ma`ers •Network effects ma`er •Your users are crea/ng both content and value •The business model of choice is free •The founda/on that creates a paid /er is free •@<strong>TheLadders</strong> @adouzet
Game theory: Prisoners Dilemma People do what they believe to be in their best interest @<strong>TheLadders</strong> @adouzet
Apple makes a wrong turn as users blast map switch @<strong>TheLadders</strong> @adouzet
2006 @<strong>TheLadders</strong> @adouzet
2007 @<strong>TheLadders</strong> @adouzet
2008 – the game changed OLD NEW @<strong>TheLadders</strong> @adouzet
From You pay me to I pay you @<strong>TheLadders</strong> @adouzet
Prisoners Dilemma @<strong>TheLadders</strong> @adouzet
Predict the future @<strong>TheLadders</strong> @adouzet
Last year, technology witnessed something extraordinary @<strong>TheLadders</strong> @adouzet
Smartphone sales overtook PC sales @<strong>TheLadders</strong> @adouzet
...and soon will dwarf them @<strong>TheLadders</strong> @adouzet
Meanwhile, PC sales are stalling @<strong>TheLadders</strong> @adouzet
Mobile has the power to reshape enTre industries and these changes will be swij. Mobility requires fundamentally re-‐envisioning tradi/onal business models through a mobile-‐first lens. Mobile will also leave a wake of casual/es among companies that underesTmate the speed of disrupTon. @<strong>TheLadders</strong> @adouzet
We’re here @<strong>TheLadders</strong> @adouzet
The ecosystem will change @<strong>TheLadders</strong> @adouzet
Apps are the features @<strong>TheLadders</strong> @adouzet
@<strong>TheLadders</strong> @adouzet
@<strong>TheLadders</strong> @adouzet
first step @<strong>TheLadders</strong> @adouzet
UNLIMITED job posts @<strong>TheLadders</strong> @adouzet
TARGETED hiring alerts @<strong>TheLadders</strong> @adouzet
for free @<strong>TheLadders</strong> @adouzet
The best way to predict the future is to invent it. ~Alan Kay American computer scien/st @<strong>TheLadders</strong> @adouzet
thank you @<strong>TheLadders</strong> @adouzet
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