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Exhibitor Prospectus - Southwest Dental Conference

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SouthweSt <strong>Dental</strong> ConferenCe<br />

<strong>Exhibitor</strong> <strong>Prospectus</strong><br />

� January 17-19, 2013 � Dallas Convention Center � Dallas, Texas �


General Exhibit Information<br />

SouthweSt <strong>Dental</strong> ConferenCe<br />

Sponsored by Dallas County <strong>Dental</strong> Society<br />

January 17-19, 2013<br />

Dallas Convention Center<br />

650 S. Griffin Street<br />

Dallas, Texas 75202<br />

Exhibit Halls C & D<br />

Meeting Rooms C & D<br />

Exhibit Hours:<br />

Thursday, January 17: 10:00 a.m. - 6:00 p.m.<br />

Friday, January 18: 10:00 a.m. - 6:00 p.m.<br />

Saturday, January 19: 10:00 a.m. - 1:30 p.m.<br />

Contact:<br />

Exhibits Director <strong>Conference</strong> Director<br />

972-386-5741 ext. 228 972-386-5741 ext. 226<br />

exhibits@dcds.org jane@dcds.org<br />

What is the SWDC?<br />

Celebrating its 86th annual meeting in 2013, the <strong>Southwest</strong><br />

<strong>Dental</strong> <strong>Conference</strong> is one of the largest regional dental<br />

conferences in the country and features a three-day exhibit<br />

showcase of more than 350 booths. Centered around our firstclass<br />

scientific and clinical continuing education programs, the<br />

SWDC attracts approximately 10,000 dental professionals from<br />

across the country to Dallas each year.<br />

The <strong>Conference</strong> markets to more than 38,000 dentists and hygienists<br />

in a nine-state area including Oklahoma, New Mexico, Louisiana,<br />

Arkansas, Missouri, Kansas, Colorado, Arizona and Texas. If your<br />

company markets to this vast regional audience, this <strong>Conference</strong> is<br />

the perfect venue to showcase your products and services!<br />

<strong>Conference</strong> Highlights<br />

• NEW IN 2013! Dallas Convention Center Omni Hotel is a convenient<br />

on-site headquarters hotel providing a centralized location for<br />

lodging, special events and dining!<br />

• Three days of continuing education opportunities<br />

• <strong>Dental</strong> exhibition with 350+ booths<br />

• CE scanning and bag center located in the Exhibit Hall<br />

• Live-patient demonstrations on stage and screens at the Center for<br />

Knowledge during the <strong>Conference</strong> in the Exhibit Hall<br />

• Staggered seminar times and longer lunch breaks give attendees<br />

more time to browse exhibit booths<br />

• Restaurant and café on the exhibit floor entice attendees to stay for<br />

lunch and visit exhibitors<br />

• Easy access to Dallas and the Convention Center from two major<br />

airports and several major highways


new thIS Year!<br />

Why Exhibit at SWDC?<br />

Past attendance<br />

Year Total Dentists Hygienists<br />

2001 9,027 1,999 1,669<br />

Introducing the Dallas 2002 9,007 2,033 1,768<br />

Convention Center Omni<br />

Hotel, our new SWDC<br />

Headquarters Hotel!<br />

Connected to the Dallas<br />

2003<br />

2004<br />

2005<br />

9,750<br />

8,913<br />

9,334<br />

2,207<br />

1,999<br />

2,082<br />

1,838<br />

1,778<br />

1,970<br />

Convention Center via a 2006 9,872 2,145 2,144<br />

skywalk, this beautiful<br />

new location allows for<br />

lodging, dining, special<br />

2007<br />

2008<br />

10,014<br />

10,718<br />

2,103<br />

2,026<br />

2,108<br />

2,190<br />

events and more, all at 2009 10,871 2,025 2,226<br />

a centralized location for 2010 10,919 2,263 2,249<br />

our attendees!<br />

2011 10,654 2,182 2,284<br />

?<br />

2012 9,635 2,034 2,100<br />

>>Dallas Arts District<br />

The Dallas Arts District is the largest urban arts district in the United States. It includes the Dallas Museum of Art, Nasher Sculpture Center, Crow<br />

Why<br />

Collection of Asian Art, Morton H. Meyerson Symphony Center and the Dallas Center for the Performing Arts.<br />

>>Local Attractions<br />

Dallas<br />

A great nighttime destination, the West Village is full of lively hot spots, the West End Historic District is home to great souvenir shopping and<br />

budget-friendly dining options. Victory Park offers a great selection of retail, dining and entertainment as home to the Dallas Stars and Dallas<br />

Mavericks. Don’t forget to head to Dallas’ Southside neighborhood for Gilley’s Dallas, a true Texas honky-tonk.<br />

>>Restaurants<br />

With more than 7,000 restaurants in the city, there’s no shortage of great food at our award-winning steakhouses, four-star dining and many local<br />

favorites. In 2009, three of Dallas’ celebrity chefs opened new restaurants: Kent Rathbun, Rathbun’s Blue Plate Kitchen; Wofgang Puck, Five-Sixty<br />

TEXAS<br />

by Wolfgang Puck; and Stephan Pyles, Samar.<br />

>>Travel<br />

Hop on the DART rail system, the Trinity Railway Express or enjoy the McKinney Avenue Trolley to get you where you’re going.<br />

>>Shopping<br />

Home to (the original) Neiman Marcus, hundreds of shopping centers, western wear shops, and the world’s largest market for wholesale<br />

merchandise, there are unlimited shopping opportunities in the heart of the city.


Booth Information<br />

Renting a booth at the SWDC<br />

1. Visit our website (www.swdentalconf.org)<br />

to view the current floor plan and the<br />

show’s rules and regulations.<br />

2. Submit a booth application, either online,<br />

by email or fax. Please choose 3 potential<br />

booth spaces to ensure timely placement.<br />

3. a confirmation email with booth<br />

assignment will be sent to you within 48<br />

hours of application receipt.<br />

4. fill out/submit all neccessary forms,<br />

including a certificate of liability<br />

insurance. See the website for more<br />

details.<br />

5. Visit the online show service kit to order<br />

decor/equipment for your booth.<br />

2013 Booth fees<br />

In-line booths: $1050<br />

Corner booths: $1200<br />

10% discount on 4 or more booths<br />

SWDC Exhibit hall<br />

SwDC Booths Include:<br />

• Pre- and post-show attendee mailing lists, upon request<br />

• Listing in the on-site program alphabetical and product directories<br />

• Inclusion in the list of on-site show specials, indicating special deals/discounts available exclusively by<br />

your company at the SWDC<br />

• One 6’ long by 30” tall undraped table (must be ordered in the Online Service Kit)<br />

• One 2-line identification sign with company name<br />

• Optional lead retrieval system to track attendees who visit your booth available through the SWDC<br />

registration company (additional charge)<br />

• Six complimentary exhibitor badges per 10’ x 10’ booth (additional badges are $15.00 each)


Transportation<br />

Ride the DART Light Rail System<br />

DART drops off riders just a short, covered walk near the Dallas<br />

Convention Center. Trains run at 20-minute intervals, 5:30 a.m. - 12:30<br />

a.m., seven days a week. Stations are located in the north, south, east<br />

and west areas of Dallas. For additional information, contact DART at<br />

214-979-1111 or www.dart.org.<br />

Parking<br />

Parking garages/lots surround the Dallas Convention Center and are<br />

typically $12 per day. More parking info will be available on our<br />

website this Fall.<br />

Housing<br />

Our <strong>Conference</strong> dates are determined by the number of guests that<br />

stay in the <strong>Conference</strong> sleeping room block available through the<br />

official housing bureau. Rooms booked outside the official room block<br />

are not counted toward <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> housing. Please<br />

help us get the best, most consistent dates possible by staying in our<br />

hotel room block. Housing information will be included in the <strong>Exhibitor</strong><br />

Service Kit and online at www.swdentalconf.org.<br />

Important Dates<br />

Booth Information<br />

Pre-selection contracts deadline April 15, 2012<br />

Payment in full due August 1, 2012<br />

No refunds after this date August 1, 2012<br />

Online <strong>Exhibitor</strong> Service Kit available October 1, 2012<br />

Product & Service listings deadline November 1, 2012<br />

<strong>Exhibitor</strong> badge names deadline December 1, 2012<br />

Show Specials deadline December 1, 2012<br />

Unofficial show contractor information due December 1, 2012<br />

Certificate of Insurance deadline January 1, 2013<br />

<strong>Exhibitor</strong> Set-up<br />

Tuesday, January 15 8:00 a.m. - 6:00 p.m.<br />

Wednesday, January 16 8:00 a.m. - 8:00 p.m.<br />

Exhibit Hours<br />

Thursday, January 17 10:00 a.m. - 6:00 p.m.<br />

Friday, January 18 10:00 a.m. - 6:00 p.m.<br />

Saturday, January 19 10:00 a.m. - 1:30 p.m.<br />

Dismantle<br />

Saturday, January 19 1:30 - 8:00 p.m.<br />

Sunday, January 20 8:00 - 11:00 a.m.


Booth Resources<br />

Show Decor, Equipment & Setup<br />

Table covers, drapes, furniture and accessories may be ordered from the<br />

official show decorator, and any additional work or equipment that might be<br />

required (carpet, audio-visual, freight, floral, portable booth rental, computer<br />

rental, etc.) will be available at special show rates. All requests for additional<br />

services should be addressed to the official show decorator listed in the<br />

<strong>Exhibitor</strong> Service Kit.<br />

All booths are 10’ deep by 10’ wide and include drape for back and side<br />

walls; one two-line identification sign with company name; and one undraped<br />

6’ long by 30” high table, but it must be ordered via the special order<br />

form in the <strong>Exhibitor</strong> Service Kit. The SWDC will provide carpet for aisles<br />

and other public areas. <strong>Exhibitor</strong>s are required to provide carpet for their<br />

booth(s), ordered via the <strong>Exhibitor</strong> Service Kit.<br />

Visit the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> website (www.swdentalconf.org) for<br />

more information on booth descriptions, options, setup and regulations.<br />

Helpful Websites<br />

Dallas County <strong>Dental</strong> Society www.dcds.org<br />

<strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> www.swdentalconf.org<br />

Dallas Convention & Visitors Bureau www.visitdallas.com<br />

Freeman Companies (official show contractor) www.totalshow.com<br />

Dallas/Fort Worth International Airport www.dfwairport.com<br />

Omni Dallas Hotel http://www.omnihotels.com/<br />

Sponsorship & Advertising Information<br />

The <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> offers several opportunities for exhibiting<br />

companies to increase their visibility through advertising and sponsorships.<br />

Whether it’s the always-popular attendee tote bags, program ads, social<br />

media integration, event sponsorships or a simple postcard, marketing at<br />

the SWDC provides an effective way to reach a captive target audience.<br />

If you are interested in sponsoring or advertising at the 2013 SWDC, visit the<br />

website or contact us for prices and more information.


3M ESPE<br />

A.C. Grace Company<br />

AB <strong>Dental</strong> USA<br />

Accupal.com<br />

ACTEON North America (Satelec &<br />

Sopro Companies)<br />

Action Shred of Texas<br />

A-Dec<br />

ADS Watson, Brown & Associates<br />

AFTCO<br />

Airway Labs<br />

All Smiles <strong>Dental</strong> & Orthodontics<br />

AMD Lasers a Dentsply International<br />

Company<br />

American Academy of Craniofacial<br />

Pain<br />

American Express OPEN<br />

American Orthodontic Society<br />

Arbonne<br />

Archer <strong>Dental</strong> Sales<br />

Aseptico, Inc.<br />

Astra Tech, Inc.<br />

ATI Enterprises<br />

Bacio Fashion Accessories<br />

Bank of America Practice Solutions<br />

Baum & Associates<br />

BBVA Compass<br />

Beaird Harris & Co., P.C.<br />

Beijo Bags<br />

Belmont Equipment<br />

Benco <strong>Dental</strong><br />

Best Card, LLC<br />

Best Instruments USA, Inc.<br />

Biomet 3i, LLC<br />

Bisco <strong>Dental</strong> Products<br />

Bland, Garvey, Eads, Medlock &<br />

Deppe, P.C.<br />

Brasseler USA<br />

Burke & Co.<br />

Burkhart <strong>Dental</strong> Supply<br />

C J’s Treasures<br />

CapitalSource<br />

CareCredit<br />

Carestream <strong>Dental</strong>, LLC<br />

Carl Zeiss Meditec, Inc.<br />

Central Recycling Co<br />

Centrix, Inc.<br />

Certol International<br />

ChaseHealthAdvance<br />

ClearCorrect, Inc.<br />

Clinician’s Choice <strong>Dental</strong> Products,<br />

Inc.<br />

Colgate<br />

Coltene/Whaledent, Inc.<br />

Cosmedent, Inc.<br />

Crest Oral-B<br />

Crown <strong>Dental</strong> Supply<br />

Custom Earpiece, Inc.<br />

Dansereau Health Products<br />

Delta <strong>Dental</strong> Insurance Company<br />

Demandforce, Inc.<br />

Denovo <strong>Dental</strong><br />

<strong>Dental</strong> Auxiliary Service/<strong>Dental</strong><br />

Directions<br />

<strong>Dental</strong> Development Solutions<br />

<strong>Dental</strong> Electronics<br />

<strong>Dental</strong> Professionals of Texas<br />

<strong>Dental</strong> Systems, Inc.<br />

<strong>Dental</strong> USA<br />

<strong>Dental</strong>EZ Group<br />

<strong>Dental</strong>Spots.com<br />

<strong>Dental</strong>Subs.com<br />

DentaQuest<br />

Dentegra Insurance Company<br />

Dentek Systems, Inc.<br />

DenTemps Inc.<br />

DentistryPostcards.com<br />

DentLight, Inc.<br />

DENTSPLY International<br />

Designs For Vision, Inc.<br />

Destiny <strong>Dental</strong> Laboratory<br />

Diatech USA<br />

Digital Doc, LLC<br />

DMG America<br />

Doral Refining Corp.<br />

DoWell <strong>Dental</strong> Products<br />

Easy <strong>Dental</strong><br />

Element 34 Technology<br />

Ellie Lance Creations<br />

Elsevier: W.B. Saunders/Mosby<br />

EngATech, Inc.<br />

Ergonomic Products<br />

ESA Construction<br />

Essential <strong>Dental</strong> Systems<br />

EXACTA <strong>Dental</strong> Direct<br />

Finite Consulting<br />

FLOSS <strong>Dental</strong><br />

Fortress Insurance Company<br />

Fuji <strong>Dental</strong> Laboratory<br />

Gannett Local<br />

Garfield Refining Company<br />

Garrison <strong>Dental</strong> Solutions<br />

GC America, Inc.<br />

Gendex Imaging<br />

General Improvement Co.<br />

GlaxoSmithKline<br />

Goodonya<br />

Griffin <strong>Dental</strong> Lab<br />

Group Financial Services<br />

Happy Feet<br />

Healthcare Professional Funding<br />

Corporation<br />

HealthFirst Corporation<br />

Heartland <strong>Dental</strong> Care<br />

Helm <strong>Dental</strong> Laboratory, LLC<br />

Henry Schein <strong>Dental</strong><br />

Hill Country Rocks<br />

Hindley Group, LLC<br />

HiTech Solutions Integrators<br />

Huffman Builders<br />

Hu-Friedy Mfg Co, LLC<br />

iCare Credit Solutions<br />

Infinite Therapeutics<br />

InsidersCircle.com<br />

Instrumentarium/Soredex<br />

Isolite Systems<br />

Ivoclar Vivadent, Inc.<br />

J. Houser Constructions, Inc.<br />

Jameson Management, Inc.<br />

JKJ Pathology<br />

Joseph McGregor & Assoc.<br />

Juice Plus+ Dallas<br />

Karl Schumacher <strong>Dental</strong> Instrument<br />

Co., Inc.<br />

Kerr Corporation<br />

Kettenbach LP<br />

Kimberly-Clark<br />

Komet USA<br />

Legacy Texas Bank<br />

Lewis Health Profession Services, Inc.<br />

Lippincott Williams & Wilkins<br />

Lone Star <strong>Dental</strong> Corp.<br />

Lone Star Handpiece Service<br />

Loyall Insurance Group, LLC<br />

Lutheran Medical Center<br />

MacPractice, Inc.<br />

MAD International<br />

Martinez <strong>Dental</strong>craft & Equip., Inc.<br />

Massco <strong>Dental</strong><br />

Mavrick Software<br />

McLerran & Associates<br />

MedCore Realty Group, LLC<br />

Medical Protective<br />

Medidenta.com<br />

Med-Tech Construction, Inc.<br />

Meisinger USA, LLC<br />

Mershawn Architecture &<br />

Construction<br />

Midco <strong>Dental</strong>, Inc.<br />

Midmark Corporation<br />

Midwest <strong>Dental</strong> Equipment & Supply<br />

MIS Implants Technologies, Inc.<br />

Moss, Luse & Womble, LLP<br />

Musty Putters of Texas<br />

My Dentist Complete Care Dentistry<br />

Navajo Area Indian Health Service<br />

New England Financial/Metlife<br />

Nobel Biocare<br />

Noble Mobile Anesthesia<br />

North Texas Dentistry<br />

OCO Biomedical, Inc.<br />

Office Network, Inc.<br />

On-Hold Media Group<br />

OraPharma<br />

Orascoptic<br />

OrthoDent 3D Imaging<br />

Oxyfresh<br />

Pacific Continental Bank<br />

Pacific <strong>Dental</strong> Services, Inc.<br />

PACT-ONE Solutions, Inc.<br />

Palisades <strong>Dental</strong>, LLC<br />

Park <strong>Dental</strong> Research Corporation<br />

Passionately Rivalicious<br />

Patterson <strong>Dental</strong> Supply, Inc.<br />

Pelton & Crane / Kavo<br />

PeriOptix, Inc.<br />

Phase Two Associates, LLC<br />

Phelps Commercial Realty<br />

Philips Discus <strong>Dental</strong><br />

Philips Sonicare<br />

PhotoMed International<br />

Plains State Bank<br />

Plak Smacker<br />

Planmeca, Inc.<br />

Porter Royal Sales<br />

Practice App, Inc.<br />

2012 SWDC <strong>Exhibitor</strong>s<br />

Practice Booster, LLC<br />

Preferred Practice Solutions<br />

Premier <strong>Dental</strong> Products Company<br />

Professional Sales Associates, Inc.<br />

Professional Solutions Insurance<br />

Company<br />

Prolight Optics<br />

Prophy Perfect, Inc.<br />

Prosites, Inc.<br />

PureChart, LLC<br />

Q-Optics & Quality Aspirators<br />

R.T. Edwards & Associates, PC<br />

Reliable <strong>Dental</strong> Laboratory<br />

Reliance Orthodontic Products, Inc.<br />

Repairmakers<br />

RGP <strong>Dental</strong>, Inc.<br />

Ron Patterson Insurance Agency, Inc.<br />

Rose Micro Solutions<br />

Rosinski Sales Group, Inc.<br />

Savon <strong>Dental</strong> Plan<br />

Scentsy<br />

SciCan, Inc.<br />

Sculpt CAD<br />

SDI (North America), Inc.<br />

Second Story Promotions<br />

Sedation Resource<br />

Septodont, Inc.<br />

Sesame Communications<br />

Shader Productions<br />

Sheervision, Inc.<br />

Sherri L. Henderson & Associates<br />

Silpada Designs Jewelry<br />

Simply Sassy Apparel<br />

Sirona <strong>Dental</strong> Systems<br />

Smile Brands Inc./Monarch <strong>Dental</strong><br />

SNAP Imaging Systems, Inc.<br />

Snap On Optics<br />

SockIt! Gel<br />

Solutionreach<br />

Soule Mobile<br />

<strong>Southwest</strong> Medical & <strong>Dental</strong>, Inc.<br />

SPDDS Employers Benefit Trust<br />

Staff Care, Inc.<br />

Stern Reed & Associates <strong>Dental</strong> Lab<br />

Straight Wire Seminars<br />

Straumann USA, LLC<br />

Structures and Interiors, Inc.<br />

Sunstar Americas, Inc.<br />

SureSmile<br />

SurgiTel/General Scientific Corp.<br />

Sybron Endo<br />

Symmetry <strong>Dental</strong> Direct<br />

Tab Construction<br />

Taylor Drug Plus<br />

TDA Financial Services Insurance<br />

Program<br />

TDA Perks Program<br />

TDA Smiles Foundation<br />

Technology 4 Medicine<br />

Technology Media Group<br />

Teethsaver International<br />

Televox Software, Inc.<br />

Tenant Real Estate Advisors<br />

Texas Size Bling<br />

The Gift Solution<br />

The Glove Group<br />

The Mullen Group<br />

The Real Tooth Fairies<br />

The Reynolds Company<br />

TheBestTopicalEver.Com<br />

TK Design Group<br />

TNT <strong>Dental</strong><br />

Toland Sales, Inc.<br />

TopDentist.com<br />

Total EHR<br />

Triodent Corporation<br />

U.S. Army Health Care<br />

Ultimate Creations, Inc.<br />

Ultradent Products, Inc.<br />

Ultralight Optics Inc.<br />

United Community Bank<br />

United <strong>Dental</strong> Alliance<br />

US Navy Recruiting Command<br />

Vatech America, Inc.<br />

Veatch Consulting & ABS, Inc.<br />

Velopex International, Inc.<br />

VELscope LED <strong>Dental</strong>, Inc.<br />

Vivio Sites, Inc.<br />

VOCO America, Inc.<br />

Water Pik, Inc.<br />

Wells Fargo Practice Finance<br />

White Towel Services, Inc.<br />

WhiteCap Institute<br />

Whiter Image <strong>Dental</strong><br />

Wm Stukey & Associates, LLC<br />

Xlear, Inc. / Spry<br />

Yodle <strong>Dental</strong><br />

Zila, a division of Tolmar


SouthweSt <strong>Dental</strong> ConferenCe<br />

January 17-19, 2013<br />

Dallas Convention Center � Dallas, texas<br />

Sponsored by Dallas County <strong>Dental</strong> Society<br />

C o n taC t informat i o n<br />

<strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong><br />

c/o Dallas County <strong>Dental</strong> Society<br />

13633 Omega Road<br />

Dallas, TX 75244<br />

Phone: 972-386-5741<br />

Fax: 972-233-8636<br />

Web: www.swdentalconf.org<br />

Exhibits Director: Carrie Goss<br />

Phone: 972-386-5741 ext. 228<br />

Email: exhibits@dcds.org<br />

<strong>Conference</strong> Director: Jane Evans<br />

Phone: 972-386-5741 ext. 226<br />

Email: jane@dcds.org


1. Management<br />

The exhibition of the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> is<br />

conducted under the direction of the Dallas County <strong>Dental</strong><br />

Society (the “Association”) and its agents or employees acting<br />

on its behalf.<br />

2. Character of Exhibits<br />

The Association reserves the right to decline or prohibit any<br />

exhibit that, in its judgment, is not suitable to or in keeping<br />

with the character of the exhibition. This reservation is<br />

all-inclusive and concerns persons, things, conduct, printed<br />

matter and souvenirs.<br />

3. Rules Governing <strong>Exhibitor</strong>s<br />

The Association shall have the right, which is hereby expressly<br />

reserved, to interpret or amend the rules and regulations, and<br />

its decision is final. <strong>Exhibitor</strong>s, by applying for and accepting<br />

exhibit space, agree to abide by any rules or regulations that<br />

may hereafter be adopted, which shall be as much a part of the<br />

rules and regulations as though originally included. <strong>Exhibitor</strong>s<br />

also agree to abide by the rules and guidelines of the Dallas<br />

Convention Center and any other vendors contracted to<br />

provide services for the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong>. All<br />

issues not specifically addressed are subject to the decision<br />

of the Association. All exhibitor requests for permission to<br />

vary from any of these rules and regulations must be sent to<br />

the Association before November 15, 2012. The Association<br />

reserves the right to cancel this contract in case exhibitor<br />

displays or promotes any product which is not authorized<br />

by the Association; or if the premises should be damaged so<br />

as to render the premises untenable or unfit for use. In such<br />

event, all payments previously made on this contract shall be<br />

prorated, and the prorated portion thereof shall be returned<br />

to the exhibitor by the Association and the Association shall<br />

be released from any and all claims for damages, loss, costs<br />

or expenses sustained or incurred by the exhibitor by reason<br />

of such cancellation. The exhibitor, its employees, agents or<br />

representatives shall observe and comply with all federal, state<br />

and municipal laws, rules and regulations in the use of such<br />

exhibit space. On all matters not herein covered, or on any<br />

possible differences, final decision is subject to the judgment of<br />

the Dallas County <strong>Dental</strong> Society.<br />

4. Enforcement of Rules and Regulations<br />

Breach of any rule or regulation by any exhibitor will subject<br />

exhibitor to restriction, termination or sanctions, including<br />

loss of priority assignment status and/or future exhibition<br />

privileges. The rules and regulations presented in this<br />

prospectus are intended to bring order and fairness to the<br />

exhibition.<br />

5. Application for Exhibit Space<br />

The Association reserves the right to refuse space to any<br />

exhibitor, exhibit or any part thereof, which in its judgment<br />

is not acceptable. The Association reserves the right to refuse<br />

the application of any exhibitor whose business operations<br />

conflict in any manner with any of the policies of the Dallas<br />

County <strong>Dental</strong> Society. The decision of the Association shall<br />

be final and the exhibitor agrees to abide by, and not contest<br />

in any manner, that decision.<br />

6. Payment/Refund Information<br />

All fees for exhibit space must be paid by August 1, 2012<br />

or the space will be cancelled immediately and resold<br />

without notification. A 50% deposit for each booth must<br />

accompany the application. Contracts received after August<br />

1, 2012 must be accompanied by payment in full. Fees are<br />

payable to <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> in U.S. funds by<br />

check, money order, MasterCard, Visa or American Express.<br />

Refunds requested prior to August 15, 2012 will be subject<br />

to a 25% administrative fee. Requests for refunds must be<br />

received in writing. No refunds will be made after August<br />

15, 2012.<br />

7. Booth Assignment<br />

Assignment of exhibit space shall be made solely at the<br />

discretion of the Association, with consideration given<br />

2013 SouthweSt <strong>Dental</strong> ConferenCe<br />

exhibitor ruleS & regulationS<br />

to requested booth space(s). The Exhibit Hall floor plan<br />

can be viewed online at www.swdentalconf.org. The floor<br />

plan is subject to change and should not be considered<br />

contractual. Applications receive priority assignment status<br />

based on when the contract is received, the number of<br />

years exhibited and number of booth spaces contracted at<br />

the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong>. The Association cannot<br />

guarantee the separation of competitors, but will make every<br />

effort to do so. The Association reserves the right to relocate<br />

exhibitors if it becomes necessary because of circumstances<br />

beyond its control, or if it is in the best judgment of the<br />

Association. Applicants are advised that final confirmation<br />

of exhibit space may be slightly delayed due to the volume of<br />

applications received at the time of submission, and deposit<br />

of the applicant’s check or processing of credit card payment<br />

should not be construed as final confirmation of acceptance.<br />

Until the applicant receives final written acceptance or denial<br />

of exhibit space, any funds expended for the development<br />

or construction of an exhibit booth are done so at the<br />

applicant’s own risk.<br />

8. Exhibit Space<br />

Booths are 10-foot deep by 10-foot wide and include drape<br />

for back and side walls; one two-line identification sign<br />

with company name, city, state and booth number; and one<br />

undraped 6-foot long by 30-inch high table, provided it is<br />

ordered via the special order form in the <strong>Exhibitor</strong> Service<br />

Kit. See specifications for booths and hanging signs herein.<br />

Nothing may be attached directly to the draping. The<br />

Association will provide carpet for aisles and other public areas.<br />

<strong>Exhibitor</strong>s are required to provide carpet for their booth(s),<br />

ordered via the <strong>Exhibitor</strong> Service Kit.<br />

Drapes must be certified as flame retardant by the fire marshal.<br />

Electrical outlet(s) may be ordered via the order form in the<br />

<strong>Exhibitor</strong> Service Kit. All displays must be confined within<br />

booth space. All aisles must be kept free and clear, and are<br />

subject to the control of the Association. All displays must be<br />

approved by the Association. Nailing or attaching to any part<br />

of the building is prohibited. No combustible materials will be<br />

permitted in the Exhibit Hall. Helium balloons are prohibited.<br />

Equipment in operation must provide adequate protection<br />

against dripping of any liquid on the floor. All empty crates<br />

and packing materials must be removed from the booth for<br />

proper storage, and there will be no storing of cartons, packing<br />

materials, etc. within the booth. The aisles are the property of<br />

the entire exhibition, and each exhibitor has the responsibility<br />

to assure proper flow of traffic through the entire show.<br />

Aisles must not be obstructed at any time. When large crowds<br />

gather for sampling, to watch a demonstration or for a contest<br />

and interfere with the flow of traffic or create excessive crowds<br />

in neighboring booths, it is an infringement on the rights of<br />

other exhibitors.<br />

9. Forfeiture of Space<br />

<strong>Exhibitor</strong>s who 1) resell or sublet exhibit space under any<br />

circumstances (two or more firms cannot occupy the same<br />

booth space) without express approval of the Association; 2)<br />

render their badges to unauthorized persons; 3) do not set up<br />

their booth(s) in the Exhibit Hall by opening time of the first<br />

day or 4) begin tearing down their booth before the show<br />

officially ends will forfeit their exhibit space and/or future<br />

priority assignment status and/or future exhibition privileges.<br />

10. Show Decorator<br />

All requests for additional services should be addressed to the<br />

official show decorator listed in the <strong>Exhibitor</strong> Service Kit. The<br />

<strong>Exhibitor</strong> Service Kit will be online approximately two months<br />

prior to the <strong>Conference</strong> with the necessary order forms. Table<br />

covers, drapes, furniture and accessories may be ordered from<br />

the official show decorator, along with any additional work<br />

or equipment that might be required. Carpet, audio-visual<br />

services, freight, floral, portable booth rental, computer rental,<br />

etc. will be available at special show rates.<br />

11. Shipping Instructions<br />

Forward all materials to the official show decorator with<br />

<strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> and booth number(s)<br />

indicated on the address label. Include full instructions for<br />

delivery to the Dallas Convention Center; bill of lading;<br />

number of crates or cartons; firm name and address; and<br />

representative in charge. All shipments must conform to<br />

normal shipping instructions and must be sent prepaid.<br />

Shipments received within 30 days of show set-up date will<br />

be stored by the official show decorator without charge.<br />

Shipments are delivered to the Dallas Convention Center<br />

per your instructions, empty crates removed, stored and<br />

re-delivered. The Dallas Convention Center does not have<br />

facilities to receive or store freight prior to set-up day. Your<br />

transfer company will prepare the bill of lading per your<br />

shipping instructions and ship.<br />

12. <strong>Exhibitor</strong> Appointed Contractor<br />

If utilizing a contractor other than the official show<br />

decorator, written notice must be submitted to the<br />

Association 45 days prior to the <strong>Conference</strong>. Such<br />

contractor must provide certificate of liability insurance<br />

to the Association 30 days in advance of the <strong>Conference</strong>.<br />

Your contractor will not be allowed in the Exhibit Hall if a<br />

certificate of insurance is not received.<br />

13. <strong>Exhibitor</strong>’s Official Representatives<br />

Each exhibitor should submit, via the exhibitor badge<br />

request form available online, names of all official<br />

representatives attending the meeting. <strong>Exhibitor</strong>s are allowed<br />

six (6) free badges per contracted booth space for the entire<br />

show. Should the number of badges exceed this number,<br />

a $15.00 charge per person will be assessed and billed to<br />

the exhibiting company. <strong>Exhibitor</strong>s registering onsite must<br />

provide credentials (i.e., business card or authorization on<br />

company letterhead). <strong>Exhibitor</strong> representatives are required to<br />

staff their exhibit booth during all official exhibition hours.<br />

14. Show Hours<br />

<strong>Exhibitor</strong>s must set up during the approved time frame<br />

designated by the Association. Early set-up times will be<br />

handled on a case-by-case basis. Early tear-down is not<br />

permitted. Set-up for exhibitors will be Tuesday, January<br />

15, 8:00 a.m. – 6:00 p.m. and Wednesday, January 16, 8:00<br />

a.m. – 8:00 p.m. Show dates and times are Thursday, January<br />

17 and Friday, January 18, from 10:00 a.m. – 6:00 p.m. and<br />

Saturday, January 19 from 10:00 a.m. – 1:30 p.m. Move out<br />

begins at 1:30 p.m. on Saturday, January 19 and continues on<br />

Sunday, January 20, 8:00 -11:00 a.m.<br />

15. Security<br />

Perimeter guards will be provided from set-up through<br />

tear-down, but the Association is not responsible for any<br />

loss or damage to exhibitors’ goods or property. Additional<br />

or individual security personnel must be approved by the<br />

Association.<br />

16. Selling in Aisles<br />

All business activities of the exhibitor must be confined<br />

to the booth space rented. No business activities are to be<br />

conducted in any aisles, lobbies, other booths, or other areas<br />

of the Exhibit Hall or Convention Center. <strong>Exhibitor</strong>s may<br />

not stop attendees in the aisle. Violators will be subject to<br />

forfeiture of booth space.<br />

17. Solicitation by Non-<strong>Exhibitor</strong>s<br />

Firms and representatives not assigned exhibit space by the<br />

Association are prohibited from soliciting business in any<br />

form in the Exhibit Hall. Violators will be required to leave<br />

the Exhibit Hall.<br />

18. Sales on Show Floor<br />

Direct exhibit floor sales are allowed during regular Exhibit<br />

Hall hours. However, purchased products cannot be<br />

delivered to the Dallas Convention Center. <strong>Exhibitor</strong>s are<br />

responsible for any and all tax permits required by Texas law<br />

or local ordinance.


19. Food and Beverage<br />

<strong>Exhibitor</strong>s must comply with the Dallas Convention Center<br />

regulations regarding food and beverage dispensing. This<br />

includes, but is not limited to, purchasing food items<br />

from the official food vendor of the Convention Center<br />

and obtaining necessary permits as required by the City<br />

of Dallas. A temporary health permit is required for food<br />

sampling (such as drinks mixed and distributed from a<br />

booth). Handing out candy, cookies or popcorn does not<br />

qualify as food sampling provided those items are purchased<br />

from the official food vendor of the Dallas Convention<br />

Center. Contact the exhibits director for more information.<br />

20. Theater Presentations<br />

<strong>Exhibitor</strong>s whose booth(s) involves a theater or ongoing<br />

presentation must submit a complete lineup of the<br />

presentations and scheduled speakers by November 15,<br />

2012.<br />

21. Laser Exhibiting<br />

<strong>Exhibitor</strong>s showing lasers must comply with recommended<br />

safety precautions for the demonstration of lasers; therefore,<br />

the following procedures apply:<br />

1.) Lasers must be operated only within a suitable enclosed<br />

space with eye protection for those viewing and operating<br />

the laser.<br />

2.) All demonstrations of CO2 lasers must be conducted in<br />

clear plastic boxes with top and sides enclosed.<br />

3.) Appropriately colored plastic cubicles must also be<br />

available for other types of lasers being demonstrated,<br />

especially dye and argon lasers.<br />

4.) No laser equipment may be left unattended in operable<br />

condition.<br />

5.) There shall be no promotion, demonstration or<br />

In-line Booths: Booths consist of 8-foot-high back<br />

drape and 4-foot-high side drape mounted on aluminum<br />

tubular frames. There is a 12-foot height limitation on<br />

in-line booths. Back of booth extending above the drape<br />

must be finished with no copy of any kind on it. Solid<br />

construction in excess of 4 feet in height must be a<br />

minimum of 5 feet back from the aisle to allow sight lines<br />

to adjacent booths.<br />

End Cap Booths: When assigned a 10-foot by 20-foot<br />

end cap space (two corner booths at the end of an aisle),<br />

please remember that<br />

the exhibit back wall<br />

must conform to exhibit<br />

rules. The centered<br />

back wall measures 10<br />

feet across and is 8 feet<br />

high. The remainder of<br />

the back wall will not<br />

exceed 4 feet in height.<br />

Booth may extend to<br />

12 feet in height along<br />

the 10-foot wide section<br />

of back wall. Back of<br />

booth extending above<br />

the drape must be finished with no copy of any kind on it.<br />

Five feet on each side must be maintained at the 4-foot<br />

height level to allow sight lines to adjacent booths.<br />

suggestion with respect to dental auxiliary use of these<br />

instruments.<br />

6.) A description of each piece of laser equipment and their<br />

safety features must be submitted to the Association by<br />

November 1, 2012. Failure to submit this description can<br />

result in the denial of the lasers to be shown/demonstrated<br />

or the denial of exhibit space.<br />

22. <strong>Exhibitor</strong> Sponsored Contests<br />

<strong>Exhibitor</strong>s must obtain written permission from the<br />

Association to sponsor any type of contest, raffle or drawing<br />

for prizes. The following rules must be adhered to:<br />

1.) The exhibitor must comply with all local, state and<br />

federal laws that apply to such raffles, contests or drawings.<br />

2.) Contest, raffle or drawing rules must be posted at the<br />

booth. The rules must include: eligibility, date and time of<br />

drawing (contest, raffle); the words “no purchase necessary<br />

to enter;” odds of winning; how winners will be notified;<br />

and how participants can find out who won, etc.<br />

3.) The Association must be notified of the name(s) of the<br />

winner(s) when the prize(s) have been awarded.<br />

23. Sound/Music<br />

Speakers and other sound devices should be positioned so<br />

as to direct sound into the booth and not toward the aisle<br />

or neighboring booths. To prevent disturbance to other<br />

exhibitors, sound levels should not exceed 85 decibels.<br />

Music played in booths may be subject to copyright laws.<br />

ASCAP, BMI and SESAC are authorized organizations that<br />

collect copyright fees. Exhibiting companies are responsible<br />

for paying copyright fees for music played in their booths.<br />

24. Photography/Video Recording<br />

<strong>Exhibitor</strong>s are not allowed to photograph or videotape<br />

Booth Descriptions<br />

Peninsula Booths: A peninsula exhibit is a grouping of<br />

10-foot by 10-foot booths with aisles on three sides. The<br />

back wall of a peninsula booth must be on the non-aisle<br />

side and not exceed 16 feet in height. The centered<br />

back wall measures 10 feet across and is 8 feet high.<br />

The remainder of the back wall will not exceed 4 feet in<br />

height. All portions of this back wall must be finished<br />

with no copy of any kind. Peninsula exhibits must be<br />

designed to be accessible from all three aisles.<br />

Island Booths: An<br />

island exhibit is an<br />

open area of exhibit<br />

space with aisles<br />

on all four sides.<br />

Free form exhibits<br />

may extend to all<br />

outer edges of the<br />

booth space, but<br />

the design of the<br />

booth must allow for<br />

see-through visibility<br />

and accessibility from<br />

all four sides. An<br />

exhibitor who wants to create an island booth smaller<br />

than those shown on the floor plan must purchase, in<br />

addition to the number of booths desired in the island,<br />

the two booths that connect the proposed island to<br />

the remainder of the booths in the block to create an<br />

aisle on the fourth side of the block of booths. Approval<br />

any booth other than that of the company they represent.<br />

Photography and videotaping of a company’s own booth is<br />

permitted only with the prior approval of the Association<br />

before or after Exhibit Hall hours. Security escorts for such<br />

activities must be arranged through the Association and the<br />

cost of same may be charged to the exhibitor.<br />

25. Liability and Indemnification<br />

Each exhibitor signing an application expressly releases and<br />

discharges the Dallas County <strong>Dental</strong> Society, the <strong>Southwest</strong><br />

<strong>Dental</strong> <strong>Conference</strong>, the Dallas Convention Center and<br />

their respective employees, agents, representatives, assigns,<br />

contractors and subcontractors from any and all liability,<br />

workers compensation claims and liability, damages,<br />

actions, losses, claims and expenses (including attorney’s<br />

fees and court costs) of every kind and character arising<br />

in any manner out of this contract or its performance.<br />

Each exhibitor further expressly agrees to indemnify and<br />

hold harmless the Dallas County <strong>Dental</strong> Society and the<br />

<strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong>, its employees, agents,<br />

representatives, assigns, contractors and subcontractors from<br />

any liability, claim and damages of every kind and character<br />

arising out of the actions or omissions of the exhibitor or<br />

the exhibitor’s employees, agents or representatives.<br />

26. Insurance<br />

<strong>Exhibitor</strong> must provide a certificate of liability insurance<br />

showing the policy in effect through January 20, 2013 and<br />

evidence of insurance coverage with minimum limits of<br />

$1,000,000 combined single limit bodily injury and broad<br />

form property damage coverage, including broad form<br />

contract liability. In addition to the exhibitor, the certificate<br />

of insurance must name the Dallas County <strong>Dental</strong> Society<br />

and the Dallas Convention Center as additional insureds.<br />

by the Association is required if any exhibitor with an<br />

island space wants to go above 16 feet; plans to have<br />

a solid wall higher than 4 feet the length or width of the<br />

space; or plans booth construction with an unusual or<br />

nonstandard configuration. Important: when installing<br />

a display with a ceiling or second level you must check<br />

with the local fire department to ensure that the display<br />

meets the necessary fire and safety regulations involving<br />

smoke alarms, fire extinguishers, sprinkler systems, etc.<br />

Hanging Signs: There are limited points in the exhibit<br />

hall from which to hang signs, banners, etc. Exhibit<br />

booth signs, banners, booth ceilings, canopies, lighting<br />

grids or other exhibit-related equipment should be<br />

free-standing and floor supported where possible.<br />

Attachment to exhibit hall ceiling beams or trusses<br />

is permitted only through the official show decorator.<br />

Requests for approval of hanging signs and banners<br />

must be submitted to the Association by December<br />

1, 2012. The request must include a description or<br />

drawing of the sign or banner, proposed method of<br />

installation, location of hanging points, and total weight.<br />

Hanging signs or banners may not exceed the perimeter<br />

of the space assigned to the exhibiting company or<br />

a height of 18 feet unless approved in writing by the<br />

Association. Banners must be certified as flame<br />

retardant by the fire marshal or conform to fire marshal<br />

standards prior to being displayed. Complete details will<br />

be included n the <strong>Exhibitor</strong> Service kit.


EXHIBIT SPACE CONTRACT<br />

2013 SOUTHWEST DENTAL CONFERENCE<br />

January 17-19, 2013<br />

Dallas Convention Center, Dallas, TX<br />

Sponsored by Dallas County <strong>Dental</strong> Society<br />

The undersigned <strong>Exhibitor</strong> has applied to the Dallas County <strong>Dental</strong> Society and the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong>, hereinafter called the Association, for<br />

exhibit space at the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong> at the Dallas Convention Center, Dallas, Texas, on January 17-19, 2013. All provisions of the “Official<br />

Rules and Regulations for Exhibit Booths” as published in the Exhibit <strong>Prospectus</strong> shall be a part of this contract.<br />

THIS CONTRACT MUST BE ACCOMPANIED BY A DEPOSIT OF 50% OF THE TOTAL COST OF THE BOOTH SPACE SELECTED. FULL<br />

PAYMENT DUE ON OR BEFORE AUGUST 1, 2012. NO REFUNDS AFTER AUGUST 15, 2012. APPLICATIONS MADE AFTER AUGUST 1, 2012<br />

MUST BE ACCOMPANIED BY PAYMENT IN FULL. IF BALANCE IS DELINQUENT AFTER AUGUST 1, 2012, BOOTH SPACE IS SUBJECT TO<br />

CANCELLATION AND RESALE WITHOUT NOTIFICATION.<br />

NUMBER OF 10x10 BOOTHS TO BE RESERVED<br />

PREFERRED BOOTH NUMBER(s): 1 st choice 2 nd choice 3 rd choice 4 th choice<br />

*All assignments are based on points earned. Points are determined by the number of years exhibiting, number of booths purchased and sponsorship.<br />

COMPANY<br />

Complete legal name of company to be listed in on-site program and on booth signage.<br />

CONTACT NAME PHONE<br />

ADDRESS SUITE #<br />

CITY STATE ZIP<br />

1-800 # FAX<br />

E-MAIL WEBSITE<br />

$ representing full payment is enclosed $ representing a 50% deposit payment is enclosed<br />

Paid by Check MasterCard Visa AMEX<br />

Account # - - - Exp. Date<br />

Your signature below indicates your approval for charges to your credit card account.<br />

By executing this application, <strong>Exhibitor</strong> agrees to all terms, conditions, and provisions of the “Official Rules and Regulations for Exhibit<br />

Booths” and agrees to hold the Dallas County <strong>Dental</strong> Society and the <strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong>, its officers, agents and employees free and<br />

harmless of any cause of action, claim or demand which may result from the use of occupancy of the assigned space or any matter arising out<br />

of this application/contract.<br />

PRINT NAME SIGNATURE<br />

COMPANIES YOU PREFER TO BE LOCATED NEXT TO<br />

COMPANIES YOU PREFER NOT TO BE LOCATED NEXT TO<br />

PRODUCTS TO BE EXHIBITED (MUST BE COMPLETE)<br />

FEES:<br />

In-Line Booth: $1,050<br />

Corner Booth: $1,200<br />

10% discount for 4 or more booths<br />

�MAKE A COPY FOR YOUR RECORDS�<br />

RETURN CONTRACT TO:<br />

<strong>Southwest</strong> <strong>Dental</strong> <strong>Conference</strong><br />

SWDC OFFICE USE ONLY<br />

Attn: Carrie Goss, Exhibits Director<br />

13633 Omega Road<br />

BOOTH ASSIGNMENT<br />

Dallas, TX 75244<br />

DATE<br />

exhibits@dcds.org<br />

(f) 972-233-8636<br />

NOTES

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