global alliances in tourism and hospitality management 0789008181

ABOUT THE EDITORS
John C. Crotts is Associate Professor and Director of the Hospitality
and Touristn Management Program of the School of Business and Economics,
at the College of Charleston. He has also been a visiting researcher
at the Bornholm Research Centre in Denmark, a lecturer ofthe
Tourism Centre at Otago University, Dunedin, New Zealand and Director
ofthe Center for Tourism Research and Development at the University
of Florida. His research encompasses the areas of economic
psychology, tourism marketing strategy, and management of cooperative
alliances. In addition to serving as the editor of International Journal
of Hospitality & Tourism Administration, he also serves on the editorial
board of the Journal of Travel & Tourism Marketing and the Pacific
Area Tourism Review.
Dimitrios Buhalis is Senior Lecturer in Tourism at the University of
Westminster and visiting faculty in several European Universities. He is
also Chair of the Association of Tourism Teachers and Trainers and
Committee Member of the International Federation of Information
Technology and Tourism. He has chaired the ENTER 1998, 1999 and
2000 conferences and is a consultant to the World Tourism Organisation.
Roger March is Lecturer in Tourism Marketing, University of New
South Wales, Sydney, Australia and Executive Director, Inbound
Tourism Studies Centre. He has done extensive consulting work on the
Asian and Japanese tourism markets. Clients have included Qantas Airways,
Australian Tourist Commission, Tourism New South Wales, and
the Inbound Tour Organisation of Australia (ITOA).