LimoScene - National Limousine Association

THE VOICE OF THE CHAUFFEURED TRANSPORTATION INDUSTRY WORLDWIDE
The
LimoScene
NEWS AND VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
S AND VIEWS OF THE NATIONAL LIMOUS USIN IN INE AS A SOCIA
New FREE Video
Promotion Tool Now
Available to Operators
Designed Expressly for Customer Attraction,
Film Touts NLA Member Professionalism
By Patricia A. Nelson, NLA Executive Director
A
new video, expressly designed by the National Limousine
Association to serve as an online promotion
tool for chauffeured transportation companies, now
is available without charge to NLA operator members
who request it.
The fi lm speaks to prospective customers – both corporate
and retail – and advocates the professional and reliable services
of livery operators affi liated with the NLA. Additionally,
it calls the viewers’ attention to www.NLARide.com, the online
search engine for identifying and booking NLA operator livery
around the world.
The two-and-one-half minute video can be viewed easily
through a link posted on a company’s website. It is recommended
that members display the link along with the NLA logo
and a “Proud to Be a NLA Member” declaration or “Why Our
NLA Membership Works to Our Clients’ Advantage” message.
To request the NLA video and/or the NLA logo in electronic
format, please contact the NLA offi ce at info@limo.org.
1 THE LIMOSCENE
SEPTEMBER / OCTOBER 2 0 0 9
VOLUME 25, NO. 5
2009 NLA PREMIERE SPONSOR
2009 NLA PLATINUM SPONSOR
Operator and
Vendor Candidate
Nominations Sought
for 2010 NLA Board
THE NLA NOMINATING COMMITTEE, co-chaired by industry
veterans Rich Azzolino (Gateway Limousines Worldwide, Burlingame,
Calif.) and Joe Cirruzzo, Sr. (ELS Int’l Network LLC,
Staten Island, N.Y.) is recruiting operator and vendor candidates
for nomination to the 2010 NLA Board of Directors.
Operator Candidate Nominations
Six operator board seats are up for election this year. All
seats are voting positions and have a three-year term of
service – from fi rst quarter 2010 until fi rst quarter 2013.
Specifi cally, the seats are:
• Central Region, U.S.
• Northeast Region, U.S.
• West Region, U.S.
• At Large: All 50 U.S. states
• Canadian: All Canada
• International: All countries except U.S. and Canada
Eligibility criteria and the items required for nomination
submission are listed on the application form posted on
www.limo.org and page 11 of this issue. Completed applications
must be received by the Nominating Committee by
October 12, 2009 to be considered.
Vendor Candidate Nominations
All eligible NLA vendor members, including manufacturers,
coach builders and limousine company suppliers, are invited
to submit their name for nomination to the four open vendor
seats on the 2010 NLA Board of Directors.
The coming year’s vendor directors will be elected to their
positions by the board’s operator members on January 24 in
Las Vegas. Vendor directors, who are non-voting participants
on the NLA board, are chosen each year for a one-year term.
The requirements for nomination for vendor directorship
are: 1) the vendor company has been a NLA member for at
least two years; 2) the vendor member is willing to attend
four in-face board meetings during the year at their own
expense; 3) the vendor member is willing to serve on one or
more working committees during the year; and 4) the vendor
member is able to interact with other vendor members in the
organization.
Applications for nomination may be obtained from the
NLA offi ce. To be considered, submissions are due by December
21.
WWW.LIMO.ORG

THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
www.limo.org
NATIONAL HEADQUARTERS
National Limousine Association
49 S. Maple Ave., Marlton, N.J. 08053
Phone: (856) 596-3344 • Fax: (856) 596-2145
EXECUTIVE DIRECTOR
Patricia A. Nelson
Patricia.nelson@limo.org
ASSOCIATION PROGRAMS MANAGER
Darcie-Jo Benard
Darcie.benard@limo.org
MEMBER SERVICES COORDINATOR
Sara Williamson
Sara.williamson@limo.org
BOARD OF DIRECTORS
OFFICERS
PRESIDENT
Ron Sorci (’05-’08) (’08-’11) Southeast Region
Aventura Worldwide Transportation, FLORIDA
FIRST VICE PRESIDENT
Richard Kane (’07-’10) At Large
International Limousine Service, WASHINGTON, D.C.
SECOND VICE PRESIDENT
Joe Cirruzzo (’08-’11) Northeast Region
A Elegant Int. Limo., NEW YORK
TREASURER
Bob Beutel (’04-’07) (’07-’10) Central Region
All Star Transportation Inc., MICHIGAN
SECRETARY
Barbara Curtis (’05-’08) (’08-’11) West Region
Two Step Limousine, Inc., COLORADO
DIRECTORS
Robert Alexander (’09-’12) Southeast Region
RMA Worldwide Chauffeured Transportation, MARYLAND
Rich Azzolino (’09-’12) West Region
Gateway Limousines Worldwide, CALIFORNIA
Robert Boroday (’09-’12) Southeast Region
Prime Network Ground Transportation, FLORIDA
Dean De Beer (’07-’10) International
Tristar Worldwide Chauffeur Services, ENGLAND
David Eckstein (’09-’12) Northeast Region
Valera Global, NEW YORK
George Jacobs (’09-’12) At Large
Windy City Limousine, ILLINOIS
Sue Jarvis (’08-’11) Central Region
Aristocat Limousine Service, MICHIGAN
Craig McCutcheon (’03)(’04-’07) (’07-’10) Canada
Rosedale Livery Limited, ONTARIO
Mark Munoz (’08-’11) At Large
BostonCoach, MASSACHUSETTS
Deena Papagni (’07-’10) West Region
A Touch of Class Transportation, CALIFORNIA
Stuart Rothstein (’09-’12) Central Region
Smart Cars Worldwide, ILLINOIS
Dawson Rutter (’07-’10) Northeast Region
Commonwealth Worldwide Chauffeured Transportation,
MASSACHUSETTS
Scott Solombrino (’08-’11) At Large
Dav El Chauffeured Transportation Network, MASSACHUSETTS
VENDOR DIRECTORS
Steve Edelmann
Royale Limousine Manufacturers
Ray Gooley
Managing Agency Group
Arthur Messina
Create-A-Card, Inc.
Jeff Nichols
Ford Motor Company Limousine & Livery Vehicles
2 THE LIMOSCENE
Association’s Mission
Statement Updated by
NLA Board of Directors
At its August 12, 2009 telephonic meeting, the NLA Board of Directors
approved a motion to update the association’s mission statement to refl
ect the organization’s international composition and indicate a very
positive dynamic for the changing chauffeured transportation industry.
The statement now reads as follows:
National Limousine Association:
The Voice of the Chauffeured Transportation
Industry Worldwide
The National Limousine Association exists to
promote and protect the international, national
and regional interests of chauffeured
transportation.
It is dedicated to informing, educating and
professionalizing its members – chauffeured
transportation operators, suppliers, manufacturers,
local/state/regional associations – to ensure the
continued growth, development and
prosperity of their own organizations and the
entire chauffeured transportation industry.
2 3
Mark Your Calendar!
National Limousine Association
2009-2010 Special Events and Important Deadlines
7 8 9 10
DATE EVENT LOCATION
October 6 Board of Directors Meeting Uncasville, Conn.
October 7-8 2009 LCT Eastern Conference Uncasville, Conn.
October 12 2010 Board (Operator) Applications Due
November 13 2010 Board (Operator) Ballots to Members Mail
December 21 2010 Board (Operator) Votes from Members Due
December 21 2010 Board (Vendor) Applications Due
December 28 2010 Board (Operator) Election Results Publish
January 24 Board of Directors Meeting Las Vegas
January 24 2010 Offi cer Election Las Vegas
January 24 2010 Vendor Director Election Las Vegas
January 25 NLA Association Presidents’ Forum Las Vegas
January 25 2010 NLA Annual Membership Meeting Las Vegas
January 25-27 2010 International LCT Show Las Vegas
11 12 13 14 1
6 17 16 19
WWW.LIMO.ORG

Dear NLA Members,
Among the many benefi ts the National Limousine Association
affords its members are the educational programs
presented for operators at the annual LCT Eastern Conference
and the yearly International LCT Show.
If you’re not already aware, you should know that the
NLA Show Committee meets virtually every single week of
the year to plan the curriculums and line up guest speakers
and industry experts for the faculties.
My personal thanks goes to this year’s Show Committee
co-chairs, George Jacobs (Windy City Limousine, Franklin
Park, Ill.) and Scott Solombrino (Dav El Chauffeured Transportation
Network, Chelsea, Mass.) and committee members
Dean De Beer (Tristar Worldwide Chauffeur Service,
London, U.K.), Diane Forgy (Overland Limousine Service,
Shawnee Mission, Kans.), Jeff Greene (Greene Classic Limousines,
Atlanta, Ga.), Jeff Rose (Attitude New York, New
York, N.Y.) and Rick Szilagyi (New England Livery Association)
for working together to plan the upcoming events.
In addition, my very special thanks goes to the person
NLA Supports
U.S. Safety
and Security
Program
“First Observer”
The National Limousine Association
is pleased to announce its support
of “First Observer,” the highway
watch program that promotes the
security of the U.S. infrastructure
by training people – most especially
transportation professionals – to
observe, assess and report risks and
security breaches.
Limousine owners, operators
and employees are encouraged to
from the
President
THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
become First Observers. Training is
free and is offered online and, in
some areas, in a classroom setting.
“First Observer” is operated by
Team HMS of Alexandria, Va. under
an agreement with the Department
of Homeland Security (DHS).
The program’s mission is to administer
an anti-terrorism and security
awareness program for highway
professionals in support of the Na-
who keeps all of us on target for this effort, NLA association
programs manager Darcie Benard!
The 2009 LCT Eastern Conference, which will be held on
September October 7 and 8 at the Mohegan Sun Resort
& Casino in Connecticut, is sure to provide the best learning
experience in the event’s fi ve year history. So appropriately
themed for this year, East’s “Get Tough!” agenda
offers a knock-out schedule that features seminars galore
and multiple business networking events.
We anticipate one of the top hits of the show will be the
brand-new FREE Affi liate Speed Meet that will be held on
Wednesday October 7. Modeled after the modern speeddating
phenomenon, the Affi liate Speed Meet will be a
quick-fi re introduction between networks who are looking
for affi liate partners and operators who are looking
for referral business.
Operators who participate will have the opportunity to
meet the principals of 20 different networks – all in one
hour’s time. There will be three sessions held so 120 operators
will be able to take part in all. Registration will be
onsite and managed on a fi rst-come, fi rst-served basis – so
be sure to get there early to secure your reservation.
Another must-attend will be the keynote presentation,
set for Thursday October 8, which will be delivered by service
industry veteran Jon Luther, executive chairman of the
board at Dunkin’ Brands. Since joining the company six
years ago, Luther has led the transformation, revitalization
and global expansion of the company’s two iconic brands
– Dunkin’ Donuts and Baskin-Robbins. Proof of his success:
Since 2003, system-wide sales have increased a whopping
66 percent.
I hope to see everyone at Mohegan Sun!
Sincerely,
RON SORCI
tional Preparedness Guidelines. A
key component of the program is
to recruit volunteers from the livery
and other transportation industries
to act as First Observers in
reporting suspicious activities of either
potential criminal or terrorist
nature to authorities.
Since its inception, “First Observer”
has received endorsements
from numerous transportation
stakeholders including, in addition
to the NLA, truck, motorcoach, and
school bus associations, as well as
emergency preparedness organizations.
For more information about the
program and training opportunities,
visit www.FirstObserver.com
or call (888) 217-5902.
THE LIMOSCENE 3

THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
2009 Berkman Fund Donations
Go to Three Charities
AT ITS JULY 8 AND AUGUST 12 MEETINGS the
Board of Directors of the National Limousine
Association selected three charities
for 2009 Harold Berkman Memorial Fund
donations.
The charities and donation amounts
are: Air Charity Network (formerly Angel
Flight) - $15,000; Alliance for Lupus
Research - $15,000; and Fisher House -
$10,000.
The Harold Berkman Memorial Fund,
the NLA’s philanthropic arm, has supported
Air Charity Network and the Alliance
for Lupus Research for the last fi ve years.
About Air
Charity
Network
Air Charity
Network (ACN)
provides access
for people in need
seeking free air
transportation to
specialized health
care facilities or
distant destinations
due to family, community
or national
crisis. Every 24
minutes a child or
adult in need is being
fl own through
the volunteer and
donor resources of
this charitable aviation
network. Air
Charity Network is
supported entirely
by the generosity of
the volunteer pilots
who donate the
costs of every fl ight,
tax-deductible
donations from
individuals and
corporations, and
grants from foundations.
For more
information, see
www.aircharitynetwork.org.
4 THE LIMOSCENE
About Alliance for
Lupus Research
The mission of the Alliance
for Lupus Research (ALR) is
to fi nd better treatments and
ultimately prevent and cure
systemic lupus erythematosus
(SLE), or lupus, a debilitating
autoimmune disease. The organization
believes the solution
to lupus is a signifi cant increase
in biomedical research focused
on new treatments, prevention,
and a cure and, therefore,
supports the most promising
research projects from scientists
at the most prestigious universities,
medical schools, and
hospitals throughout the world.
Since its founding, ALR has
given more money to lupus
research than any non-governmental
agency in the world;
to date $55 million has been
committed.
Because ALR’s Board of
Directors pays for all administrative
and fundraising costs,
one hundred percent of all
donations from the public, and
the proceeds of ALR’s grassroots
fundraising program, Walk
with Us to Cure Lupus, go directly
to support research programs.
For more information,
see www.lupusresearch.org.
Harold Berkman
This year’s gift to Fisher House, intended
to recognize the untold sacrifi ces of U.S.
Armed Forces service members and their
families, is a fi rst for the NLA.
Monies for the Berkman charitable
contributions primarily are
raised by the National Limousine
Association through its auctions
and raffl e held each year at the
International LCT Show. Private
donations boost the fund’s total.
No NLA membership dues are
given to the Harold Berkman Memorial
Fund.
About Fisher House
The Fisher House program is a private-public
partnership that supports America’s military
in their time of adversity. The program
recognizes the special sacrifi ces of U.S. men
and women in uniform and the hardships
of military service by meeting a humanitarian
need beyond that normally provided by
the Departments of Defense and Veterans
Affairs. Because members of the military
and their families are stationed worldwide
and must often travel great distances for
specialized medical care, Fisher House
Foundation donates “comfort homes,” built
on the grounds of major military and VA
medical centers. These homes enable family
members to be close to a loved one at the
most stressful time, for example, during the
hospitalization for an unexpected illness,
disease, or injury.
There is at least one Fisher House at every
major military medical center to assist
families in need and to ensure that they
are provided with the comforts of home
in a supportive environment. Annually,
the Fisher House program serves about
10,000 families, and has made available
nearly 3 million days of lodging to family
members since the program originated in
1990. By law, there is no charge for any
family to stay at a Fisher House operated
by the Department of Veterans Affairs and
the Fisher House Foundation uses donations
to reimburse the individual Fisher
Houses operated by the Army, Navy, and
Air Force. For more information, see www.
fi sherhouse.org.
About the
Harold
Berkman
Memorial
Fund
In 1996 the National
Limousine Association
created the “NLA
Charity Fund.” Along
with many others in
the industry, Harold
Berkman, owner of
the California-based
limousine company
Music Express and a
NLA past president
and director, contributed
to the initial
start-up. When Berkman
died in 1997, the
NLA Board of Directors
unanimously
voted to re-name the
fund the “Harold
Berkman Memorial
Fund.” To date,
almost $500,000 has
been donated by the
fund to charities,
including Air Charity
Network, the Alliance
for Lupus Research,
Rebuilding Together
New Orleans, and
now, Fisher House.
WWW.LIMO.ORG

THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
Entries for Association Award of Excellence
Welcomed by LCT Magazine
LCT Magazine welcomes entries for the 2010
LCT Association Award of Excellence, which will
be presented at the International LCT Show in
Las Vegas on January 26.
The award recognizes a state or regional association
that has demonstrated an outstanding
ability in the management of its organization
and has made signifi cant contributions to the
betterment of the chauffeured transportation
industry.
To qualify for the award, the association
should be established and operating for at least
three years. It should be recognized by the
industry for its unique abilities as a chauffeured
transportation membership organization.
Only associations that have not won the
award within the past three years are eligible.
Nominations will be accepted through October
1, 2009.
See www.lctmag.com for award criteria and
the nomination form (search “Association of the
Year) and/or contact LCT editor Martin Romjue
at martin@lctmag.com and (310) 533-2489.
Have You Checked Out
Limo.org Lately?
If not, you’re missing
NEED-TO-KNOW information.
News items on Limo.org are
updated several times each week,
so be sure to visit OFTEN!
THE LIMOSCENE 5

THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
DARCIE BENARD
Social media tools have quickly
emerged as an important way for associations
to communicate with their
members and to enable their members
to interact with each other.
The National Limousine Association
now has a presence on Facebook.com.
Check in and show you’re a fan!
The NLA staff posts “what’s on your
from the
Association
Programs
Manager
mind” updates throughout the week
on the latest news and other attention-deserving
information. This is
a great tool to stay in-the-know! Be
sure to advise the NLA staff what
you’d like to see on the NLA Facebook
page. Constructive suggestions
will be very much appreciated.
The NLA Technology Committee,
co-chaired by David Eckstein (Valera
Global, Long Island City, N.Y.) and Sue
Jarvis (Aristocat Limousine Service,
Looking for a Low Cost
Employee Retention
Tool?
Consider This 401(k) Plan for
Businesses 20 Employees and Under
IF YOU ARE LOOKING for ways to
boost worker retention but not
spend a lot of money to do it,
you may want to consider offering
your employees participation
in the NADART Sub20 Plan, a
401(k) retirement program designed expressly for companies
with 20 or fewer employees. The annual employer cost for the
NADART Sub20 is $600.
The plan features 27 different investment options, 24/7 online
account access, comprehensive educational materials for each eligible
participant, streamlined administration, compliance testing
and trustee services.
NADART, which has been in business since 1957, offers a wide
variety of 401(k), pension and profi t-sharing plans. Approximately
2,300 employers and 110,000 participants have a retirement
plan administered by NADART.
For more information, see www.nadart.org or contact NA-
DART at (800) 462-3278, ext. 7254 and nadart401k@nada.org.
Warren, Mich.), has been working
hard to create an online message forum
through Bulletinboards.com for
NLA board members, designated NLA
committees and NLA member association
presidents. These forums will
be fully activated by mid-September
and are intended for the board, committees
and association presidents to
communicate in a secure and userfriendly
environment.
The NLA anticipates opening its
own online networking forum for
all members on Limo.org very soon.
Stay-tuned!
One fi nal note: The NLA’s website
www.limo.org has a new enhancement.
A “search box” has been created
to help users navigate more
easily throughout the site. Please be
sure to visit www.limo.org often as
new information is posted regularly.
Darcie Benard is the Association Programs Manager of the National Limousine Association.
She joined the NLA four years ago as Membership Services Coordinator and was
promoted to her current position in 2007. This is the fourth piece in a continuing series
that will focus on NLA member programs and special projects spearheaded by Benard.
NLA Members Do Business with NLA Members
6 THE LIMOSCENE WWW.LIMO.ORG

TOWN CAR EXTENSION THROUGH 2011
Ford is pleased to announce its commitment to the limousine/livery industry
by extending Town Car production through the 2011 model year.
This means that the industry icon will be produced at least through the
2011 model year including 2009, 2010 and 2011 model years.
This extension gives you the additional time needed to
allow for a complete fleet turnover.
Jeff Nichols
Limousine and Livery Manager
www.fleet.ford.com/limo

get tough!
GET READY TO KICK BUTT!
• Advanced and basic seminars to fi t every operator!
• Two intensive networking days won’t keep you
away from the offi ce for long.
• Education, networking and exhibits —
the total package!
get sales
through referrals!
▼
speak face-to-face with
all the right people!
receive the information and tools
you need to stretch your budget!
▼
REGISTER BY
SEPTEMBER 14
AND SAVE!
▼
NEW!
Visit our newly
re-designed
LCTEAST.com!
Fabulous content,
beautiful design
and more.
The new
LCTEAST.com
has it all!

LCT Eastern Conference
October 7-8, 2009
Mohegan Sun Resort & Casino, Uncasville, CT
WHO GOES TO LCT EAST?
Companies in Attendance Include:
• Sedan Services
• Limousine Operators
• Party Car, Wedding & Prom Operators
• Airport Shuttles
• Tour & Charter Operators
• Virtual Networks
• Industry Associations
• Hotels & Resorts
• Destination Management Companies
The People You NEED TO KNOW:
• Over 54 top operators on the East Coast
• Over 19 top networks on the East Coast
• NLA Board of Directors
• Editors of LCT Magazine
• The MOST infl uential people in the
business
Visit www.LCTEAST.com
or call (800) 576-8788
for more information.
WITH
SEMINARS BY
SCHEDULE at-a-GLANCE
The Full Conference Schedule is now available
at www.LCTEAST.com! Check out our
session descriptions and speaker bios!
WEDNESDAY, OCTOBER 7
7:00am — 8:00pm Registration
7:00am — 9:00am Coffee Break
7:30am — 8:45am First Timers’ Breakfast
9:00am — 10:00am Sessions Set 1: KICK-BUTT SALES TRAINING
10:10am — 11:10am Sessions Set 2: TOOT-YOUR-OWN-HORN-LIKE-
NO-OTHER! ADVERTISING STRATEGIES THAT
BOOST BUSINESS
11:20am — 12:20pm Sessions Set 3: CREATING GREAT BUZZ:
CUSTOMER CARE THAT INCREASES LOYALTY
12:20pm — 1:00pm Lunch
1:00pm — 4:00pm Affi liate Speed Meet
1:00pm — 4:00pm Sessions Set 4: ASK THE EXPERTS!
1:30pm — 5:30pm Chauffeur Training Course (separate fee req’d)
4:15pm — 5:30pm General Session: NLA Legislative/Regulatory
Update: What You Must Know to Protect Your
Business
4:15pm — 5:30pm General Session: What’s Up Canada? The
First Ever Report on the Industry’s Fastest
Growing Global Market
5:30pm — 8:00pm Exhibit Hall Opening & Networking Reception
9:30pm — 12:30am Party!
12:30am — ? After Hours Suite Party
THURSDAY, OCTOBER 8
8:00am — 3:00pm Registration
8:00am — 9:00am Coffee Break
9:00am — 10:00am Sessions Set 5: BUSINESS ENHANCEMENT
SKILLS TRAINING
10:10am — 11:10am General Session: Economics
11:10am — 12:10pm Keynote Presentation:
“The Leadership Position: What It Takes to
Transform, Revitalize and Expand Your
Company” Presented by Jon L. Luther, Executive
Chairman of the Board, Dunkin’ Brands
12:15pm — 1:30pm Lunch
12:15pm — 3:30pm Exhibits
3:30pm — 4:30pm Sessions Set 6: SOMETHING FOR EVERYONE!
PROMOTIONS IN
CONJUNCTION WITH

THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
Run for a NLA Board Seat!
NLA Membership Means
Business! Display Logo in
Print and Online
10 THE LIMOSCENE
By Joseph Cirruzzo, Sr.
As co-chair of the NLA Nominating
Committee, it is my job (along with
co-chair Rich Azzolino of Gateway
Limousines Worldwide in Burlingame,
Calif.) to solicit nominations
for the NLA Board of Directors. If
you have not yet put your name into
the hat, please take a moment to
read on and see why you should.
I have served on the NLA board of
directors for a number of years with
breaks in between my terms. Those
who know me know that I don’t always
agree with everything the NLA
does. Sometimes I am vehemently
against ideas. There are other
times, though, that I see the wisdom
in doing what we do.
In either case, what’s important
to know is that I have had the opportunity
to make my opinion and
my voice heard. As a member of the
board, I have a say in the decisions
that the NLA makes and, accordingly,
I have a direct impact on our
industry.
I believe there are many people in
chauffeured transportation who are
wiser than I am. I currently sit on
the NLA board with a diverse group
of intelligent individuals who represent
both large and small companies
throughout the world. We each
have different reasons for being on
the board. We all have different
opinions. We each get one vote.
I often am in the company of
limousine operators from across the
country, across the globe. I hear
criticism of the NLA and I wonder
why the NLA’s fi ercest critics never
run for the board. I guess it is easier
to speak through criticism then to
act through participation.
I personally come from the old
school. I am not as up-to-date on
computer skills as some of my peers
but that does not mean that I don’t
see the advantages of the tool. We
have many young members of our
industry who utilize technology
in ways that I could only dream
of years ago. You are among the
people who are important for
chauffeured transportation to have
on the NLA board. You will take the
NLA into the future ensuring that
we are always at the cutting edge of
technology.
There are many who have served
on the board in the past but we no
longer see or hear from you. Where
have you been hiding? You are an
important part of our industry too.
Come back and continue to be an
agent of change for the National
Limousine Association.
The NLA needs nominees for the
board who will bring fresh ideas
and perspectives and who are
willing to fi ght our battles. Take a
moment, read the nomination form
(see page 11 of this newsletter and
www.limo.org), fi ll it in and get
involved. We need you!
JOE CIRRUZZO SR. is a limousine industry
veteran. He is the owner of ELS Int’l
Network LLC in Staten Island, N.Y., a NLA
member since 1993, 2nd vice president of
the NLA, and the current co-chair of the
NLA Nominating Committee.
NLA affi liation is a valuable tool for attracting new clients – corporate
or retail.
You’ll confi rm you stand with the very best in the chauffeured
transportation industry whenever and wherever you display the
National Limousine Association seal of membership.
To request the NLA logo in electronic form, contact the NLA
offi ce at info@limo.org and it will be emailed right away for you
to use in your company’s print and online communications.
WWW.LIMO.ORG

THE LIMOSCENE • NEWS & VIEWS OF THE NATIONAL LIMOUSINE ASSOCIATION
2010 International LCT Show Scholarship Program
Now Open for Application
The 2010 International LCT Show Scholarship Program, organized
and funded by the National Limousine Association
and LCT Magazine and designed to enable new operators
to attend the January 25-27 convocation being held at the
Venetian & Palazzo Resort Hotel Casinos in Las Vegas, is
now open.
For the third successive year nominations for scholarships
may be made in two ways: 1) by local/state limousine
associations (that are NLA association members) for their
members and 2) by operators themselves who are located
where no local/state association (NLA association member
or not) exists.
To qualify for a 2010 International LCT Show Scholarship,
the applicant must own a limousine company that has at
least one vehicle and be in business for no more than fi ve
years. Limousine service must be the operator’s primary
business. The operator may not have attended the LCT Las
Vegas Show in any capacity previously.
Each scholarship benefi ciary will receive: one full show
registration, two paid hotel nights, one paid 2010 NLA
membership (for recipients who are not currently members)
and one paid yearlong subscription to LCT Magazine.
Scholarship applications may be obtained from local/
state limousine associations (that are NLA association mem-
“How To” Guide for Launching Local Associations
Now Available from NLA
Operators who are considering launching a local chauffeured transportation membership group are encouraged to
contact the NLA offi ce for a copy of the “how to” guide “Launching a Local/State Limousine Association.”
The guide provides the details for 20 steps for implementation, namely:
1. Articulate the “hot button” for association formation.
2. Consult industry leaders.
3. Select founding offi cers/board of directors.
4. Draft organization mission statement.
5. Draft organization bylaws.
6. Draft organization code of ethics.
7. File articles of incorporation.
8. Establish association as 501 (c) (6) organization.
9. Engage professional assistance.
10. Set dues structure.
11. Identify prospective members; recruit members.
12. Form working committees.
13. Write policy and procedure manual.
14. Plan year #1 event calendar.
15. Select organization administrator.
16. Brand your association; create communication channels.
17. Plan for additional revenue sources (in addition to dues revenue).
18. Create charitable arm and/or policy and practice for charitable giving.
19. Establish political action committee (PAC).
20. Join the National Limousine Association.
bers) or from the NLA offi ce (request to info@limo.org or
[800] 652-7007). All nominations are due to the NLA offi ce
by December 7, 2009. Recipients will be decided by the
NLA Scholarship Committee, co-chaired by Barbara Curtis
(Two Step Limousine, Denver, Colo.) and Sue Jarvis (Aristocat
Limousine Service, Warren, Mich.) and announced by
December 11. Nomination submission does not guarantee
scholarship award.
Voices of
Experience
Welcome!
“Launching a Local/State
Limousine Association”
is a work in progress.
Experienced association
leaders are invited
to weigh in with additional
suggestions for
the guide. Please contact
the NLA offi ce at
info@limo.org for a copy
of the current edition
– and then let us know
what you recommend!
12 THE LIMOSCENE WWW.LIMO.ORG

We Would Like to Thank
the 2009 NLA Sponsors!
PREMIERE
PLATINUM
SILVER
• A Confidential Transportation
• Allied Limousine
• Amsoil Independent Dealers
(Richard & Susan Lundquist)
• Attitude New York
• Aventura Worldwide
Transportation
• Buffalo Limousine
• Commonwealth Worldwide
Chauffeured Transportation
CONTRIBUTING
• Create-A-Card, Inc.
• El Paseo Limousine
• Federal Coach
• Gateway Limousines
• L.A. Limousines &
Transportation Services
(Victoria, B.C.)
• Leros Point to Point
• LimoAnywhere.com
• Lion Tourist Services
SUPPORTING
• Premier Transportation
(Minneapolis)
• Premier Transportation
Services (Dallas)
• Premiere Transportation
Group (Albany)
• Silver West Limousines
• Valera Global
• www.LimousineAmsterdam.
com