Max-Schmeling Hall in Berlin - 22nd IAKS Congress, 26 – 28 Oct ...

Getting things into a more successfull direction.
Working together with operation experienced consultants
» Max-Schmeling-Halle was not misplanned. It just
had a different approach and background (Olympia
2000). Today it is a successfull multifunctional
sports arena - successfull in both: professional
marketing and open to the public in sports
» Even the experienced „operations“ consultant
can not predict the future. But meeting the state of
the art requirements (laws, regulations, norms,
rules, standards, ...) is crucial and will be the least,
owner, investors, architects and planners should ask
for from a professional and experienced venue
management consultant.
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