The Coffee Club Franchising group - solutions franchising group

Minor inTErnaTionaL
in January 2008, Minor international (MinT), through
Delicious Food holding (australia) pty. Ltd. which is
100% owned by Minor Food group (MFg) invested
50% in coffee club holding (australia) pty. Ltd. in
order to expand food and beverage business abroad.
Minor international pLc is one of the largest hospitality
and leisure companies in the asia pacific region with
over 1,000 restaurants and 27 hotel and resorts. From
its founding in 1978 with a single beachfront resort
in pattaya, the company has expanded to include
hotel and resorts under the anantara, Four seasons,
Marriott, Elewana and other Brands
in asia, Middle East and africa. in
addition to our award winning hotel
and resort properties, the company
is the leading premium destination
spa operator with over 30 anantara
and Mandara that have consistently
been named as the best in asia and
among the best in the world.
complementing their resort and
hotel operations, MFg own more
than1,000 restaurants system
wide restaurants under The pizza
company, swensen’s, sizzler, Dairy Queen, Burger
King, Thai Express and of course, The Coffee Club.
MFg are the market leader in Thailand with nearly
all of their concepts being leaders in their respective
segments. in addition to their large presence in the
retail market, they are also the largest players in the
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minor have built
their Brands in
the market leaders
through initiative,
focus and above
all, passion
airport and remote site catering segments together,
owning their own large ice-cream and cheese
factories to support both their own restaurants and
third parties.
all of MinT businesses focus on the delivery, through
leading Brands, of valued added services and
products to their customers. MinT have always
measured themselves against the best in the world
because everyday their nearly 20,000 employees
must compete against them to offer the best value
proposition within their competitive set.
a central theme in MinT’s culture is that ‘Brands do
not build people, people build Brands’. The success
that they have enjoyed is a reflection of the great
people in their group who have built
their Brands in the market leaders
through initiative, focus and above
all, passion. it is these qualities that
set their people apart from their
competitors.
going forward, MinT’s plans are
to continue developing their already
substantial equity operations in all
business segments in Thailand and
selected markets abroad such as
Middle East and china for food
services and the Maldives and
indian ocean countries for resorts and spas. MinT
are complementing this with a growing stream of
Franchise and management revenues derived from
leveraging their own Brands in markets from africa,
the Middle East to south and East asia. it is this new
balance of revenue growth and asset utilisation that
should provide the company with attractive growth
prospects in the future. | www.minorinternational.
cEo | Minor FooD group
pauL KEnnY
focusing on ensuring minor food
group businesses provide the very
best dining experience
paul Kenny has been chief Executive officer of Minor Food group pLc since 1995. Mr.
Kenny served as chief Executive officer of Minor corp. public co. Ltd. he has been a
Director of Minor international pLc (formerly royal garden resort public company Limited)
since 1997. he also has been a Director of Minor Food group pLc since 1995. he has
served as a Director of Minor corp. public co. Ltd. since 1995, and has completed a
general Management program from ashridge Management, college in England.
paul has been described as someone who “never overlooks the small things”, focusing on
ensuring MFg businesses provide the very best dining experience. above all, this includes
ensuring the best in terms of services and products.
With paul Kenny’s strong leadership character, the Minor Food group has become one of
the largest food organisations in Thailand, with successful Brands like The pizza company,
swensen’s, sizzler, Dairy Queen, Burger King, Thai Express and of course, The Coffee Club.