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IPHA 2011-2012 Annual Report - Illinois Public Health Association

IPHA 2011-2012 Annual Report - Illinois Public Health Association

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Programs & Partnerships<strong>Health</strong> Education /Promotion SectionThe <strong>IPHA</strong> <strong>Health</strong> Education/Promotion Sectionsponsored its first stand-alone workforce trainingin January <strong>2012</strong> entitled “Boost Your Message:Social Media in a <strong>Public</strong> <strong>Health</strong> World.” The event,co-sponsored by SIU School of Medicine and the<strong>Illinois</strong> Society of <strong>Public</strong> <strong>Health</strong> Educators, washeld at Memorial Medical Center in Springfield.The purpose of the training was to provide participantswith an overview of social media channelsand tools (including Facebook, Twitter, mobile,and more) and applications to public healthcommunications and marketing. The training alsoprovided participants with the skills needed tobegin developing a basic social media strategy forhealth promotion and prevention messaging. Fourpanel presentations were given, which includedthe following:The Effect of a Social Media Intervention on RiskySexual Behavior and Chlamydia and IncidenceKrista Jones, clinical instructor of health systemssciences, University of Chicago School of NursingThe Confluence of <strong>Public</strong> <strong>Health</strong> and SocialMediaMichael Shmarak, Vice President, DKC <strong>Public</strong>Relations, Marketing & Government AffairsSocial Media and Sexual <strong>Health</strong>Jeffery Erdman, HIV Programs Manager, <strong>Illinois</strong><strong>Public</strong> <strong>Health</strong> <strong>Association</strong>STD Text Messaging CampaignRandy McClellan, <strong>Health</strong> Protection ServicesCoordinator, Peoria City/County <strong>Health</strong> Department.In response to thepositive feedback fromthe January <strong>2012</strong>training, the <strong>Health</strong>Education/PromotionSection planned anothersocial media training inNovember <strong>2012</strong> in thenorthern region. Thissubsequent training hada broader public healthfocus, with an emphasison the Patient Protectionand Affordable Care Actand social media’s rolein educating the publicabout the benefits andprovisions.<strong>Public</strong> <strong>Health</strong> NursingSectionOn March 5, <strong>2012</strong>, three new Nursing Sectionleaders met for the first time. They includeStephanie Standish, Section Chair; Julie Babyar,Section Secretary, and Tracey Smith, SectionRepresentative. A plan to revitalize the <strong>Public</strong> <strong>Health</strong>Nursing Section was developed at this meeting.This revitalization started with the co-hostingof a HPV Section Summit at the <strong>IPHA</strong> 71st<strong>Annual</strong> Meeting and Legislative Action Day heldon April 17, <strong>2012</strong>, with the Maternal and Child<strong>Health</strong> Section. The new leaders also hosted an<strong>IPHA</strong> Nursing Section breakfast roundtable atthe <strong>Annual</strong> Meeting on April 18th. Five nursesattended this meeting and further plans torevitalize the <strong>Public</strong> <strong>Health</strong> Nursing Section weredeveloped.The Nursing Section is currently holding monthlyconference calls to plan an <strong>IPHA</strong> <strong>Public</strong> <strong>Health</strong>Nursing Conference to be held early 2013. Watchfor the quarterly newsletter that the <strong>Public</strong> <strong>Health</strong>Nursing Section will soon be releasing to keep youup to date on this section.8www.ipha.com

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