November 2012 Rate Card - eTV

RATE CARD 

NOVEMBER 2012

eNEWS COUNTDOWN CLOCKS 

MONDAY - FRIDAY SATURDAY - SUNDAY 

18h00 R25 080 

19h00 R49 500 

22h00 R26 400 

in action 

It's November and the year is coming to a close but our 

schedule is still as fast-paced and fired-up as ever. The 

four blockbuster movies on Sunday nights are among 

some of the award-winning sitcoms, reality shows and 

films showing this month. Kicking off the blockbuster lineup 

is Transformers on Sunday the 4th at 20h00. This 

Spielberg produced sci-fi action movie sees two robot 

clans battling each other, but one human holds the 

ultimate power. Catch the gorgeous lead actor, Shia 

LeBeouf, take on the monstrous machines. Staying in this 

genre, Sunday the 11th, brings a favourite to your living 

room: Iron Man. Robert Downey Jnr. and Gwyneth 

Paltrow make a killer team in this super-hero blockbuster. 

Moving away from the machines to everybody's favourite 

couple Brad Pitt and Angelina Jolie who star in Mr. & Mrs. 

Smith. The bored married couple is hired by different 

agencies to kill each other and that's where the fun 

begins. The surprising outcome, gun fire and romance 

will have you on the edge of your seat at 20h00 on 

Sunday the 18th. The last blockbuster film of the month is 

2012. The film has a stellar cast featuring John Cusack, 

Amanda Peet and Thandi Newton who take on the 

elements as the world comes to an end. Praised for its 

expertly designed special effects this movie is a must-see 

on the 25th of November at 20h00. 

With a line-up like this it will be a great end to your 

weekend. But don't worry; there is also plenty to look 

forward to during the week. The return of Breaking The 

Magicians Code on Saturday the 17th at 18h05, is not to 

be missed as secrets are revealed about exactly how 

disappearing acts, card tricks and optical illusions are 

designed. Follow that with a three hour WWE special - 

'Hell in a Cell' on Sunday the 18th at 13h00. The new 

season of Mad About You starts on Monday the 22nd at 

20h00. Season five is more exciting than ever as we 

watch Jamie (Helen Hunt) negotiate her new pregnancy, 

her unemployed husband and her job at a PR firm. 

18h00 R33 000 

19h00 R42 240 

Scan using 

your barcode 

scanner 

on your 

smartphone. 

NOVEMBER 

2012

What’s Your Favourite 

day of the week? 

MONDAYS 

Get up close and personal as repeat episodes of 

“The Close Up” replaces “Fantasia For Real” on 

Mondays from the 5th 20h30. 

TUESDAYS 

The thrilling new arrival “Beyblade: Metal Fusion” 

replaces Spider-Man from the 6th at 15h30. 

WEDNESDAYS 

“The Ellen Show" continues in November at 20h00 

while the repeat show wil replace Madam & Eve III 

from the 8th at 10h00 

THURSDAYS 

An all new season 5 of “Mad About You” starts on 

the 22nd at 20h00, while the repeat is aired on 

Fridays at 10h00 from the 23rd of November. 

FRIDAYS 

Get the party weekend started with two of Mzansi's 

most vivacious and hottest presenters - Dineo 

Ranaka and Mo Flava on Club 808 19h30 

SATURDAYS 

Nicky Greenwall rounds up the year with “The Ten” 

which commences on Saturday the 10th at 19h30. 

Episodes are repeated on Thursdays at 11h30 from 

the 15th November. 

SUNDAYS 

A 3hr WWE Special: Hell In A Cell is scheduled on the 

18th November 13h00

PROMOTIONS AND CAMPAIGNS 

Branded Guest Gift Bags 

NOVEMBER 

2012 

Product Placement 

Gadgets on the Craz-e set 

Branded Content 

Weekly SMS Competition - sponsored prizes 

2 to 8 minute crafted content within a dedicated 

Sistahood, Frenzy or Shiz Niz segment 

Classic 30 Second Branded Filler 

2 Minute Branded Filler 

Little e, e.tv’s all-kids platform, is packaged to speak 

directly to little kids and their parents 

Little e is the destination where kids and their parents 

turn for information and entertainment 

Little e offers a variety of excitement and interaction for 

both kids and Moms

10.30PM FRIDAY MOVIES 

ALREADY DEAD 

ACTION THRILLER 

FRIDAY 2ND 

Thomas Archer had everything. A beautiful wife, a 

job as a senior associate at a powerful architecture 

firm, and a beautiful son. Until one fateful night, 

when his son was taken from him and his wife 

brutalized, sending Archer down a path of revenge. 

Starring RON ELDARD, CHRISTOPHER PLUMMER, 

TIL SWEIGER and GEOFFREY PIERSON. 

THE DEAL 


FRIDAY 9TH 

In this thrilling tale of mystery and intrigue, Laura 

Martin's (PENELOPE ANN MILLER) seemingly 

perfect world collapses when a fire rips through her 

husband Oscar's (ANDONI GRACIA) Barcelona 

winery, killing him and the couple's 7-year-old 

daughter. But when a U.S. Embassy official (Henry 

Thomas) informs her that the blaze was the work of 

an arsonist--and that the primary suspect is her 

husband--Laura is revived by the hope that her 

family may still be alive and in hiding. Her despair 

quickly turns to determination as she delves into 

Oscar's past to untangle the twisted lies about the 

man she married and makes a deal with the Mob to 

find of her child. 

OPERATION GOLDEN PHOENIX 

ACTION 

FRIDAY 16TH 

A kickboxer is hired to protect half of a valuable 

medallion, but an evil warlord and another 

kickboxer are determined to have it, no matter what 

it takes. Starring Jalal Merhi, Loren Avedon 

EFC 

ACTION SPORT 

FRIDAY 23RD 

THE DEATH AND LIFE OF BOBBY Z 


FRIDAY 30TH 

Tim Kearney is a loser. He's already in prison for the 

fourth time because of a criminal offence. There he's 

offered a deal with the DEA, which would involve his 

impersonating a legendary drug dealer, Bobby Z. 

Tim is told that the real Bobby Z has recently died of 

a heart attack in an embassy in Thailand, shortly 

after getting out of prison there. The plan that had 

been in operation at the time of Bobby's death was 

for him to be exchanged for a DEA agent that was 

being held by a Mexican drug cartel. The Feds 

explain to Tim that if he agrees to go along with this 

"transfer," he will be free to escape south of the 

border once the DEA agent is safely back on the 

American side. Starring PAUL WALKER and 

LAURENCE FISHBURNE. 

WEEK 

43 

05:00-05:30 Halleluya Africa 

05:30-06:00 eNews Sunrise 

06:00-06:30 Sunrise 

06:30-07:00 

07:00-07:30 

07:30-08:00 


08:30-09:00 Infomercial 

09:00-09:30 Rhythm City (R) 

09:30-10:00 Scandal! (R) 

Thursday Friday Saturday Sunday 

1 NOVEMBER Rate 2 NOVEMBER Rate 3 NOVEMBER Rate 4 NOVEMBER Rate 

10:00-10:30 Madame & Eve (R) 

10:30-11:00 The Young & 

11:00-11:30 The Restless (R) 

11:30-12:00 Screen Time 

12:00-12:30 Road To Xnau 

12:30-13:00 Backstage 

13:00-13:30 News Day 

13:30-14:00 WWE 

14:00-14:30 Raw (R) 

14:30-15:00 Cool Catz 

15:00-15:30 Mona The Vampire 

15:30-16:00 Jackie Chan 

16:00-16:30 Craz-e World Live 

16:30-17:00 The Young & 

17:00-17:30 The Restless 

17:30-18:00 Medical Detectives 

18:00-18:05 eNews (Zulu/Sotho) 

18:05-18:30 

18:30-19:00 Rhythm City 

19:00-19:30 eNews 

19:30-20:00 Scandal 

20:00-20:30 Mad About You 

20:30-21:00 Hairspray 

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22:15-22:30 

22:30-23:00 Montana 

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00:15-00:30 Dark Descent 

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01:00-01:30 

01:30-02:00 

02:00-02:30 Montana 

02:30-05:00 

Life By design 

eNews Sunrise 

ENTERTAINMENT NEWS MOVIES INFOMERCIAL MAGAZINE 

KIDS DOCUMENTARY SITCOM RELIGION 

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Infomercial 

Rhythm City (R) 

Scandal! (R) 

Mad About You 

The Young & 

The Restless (R) 

3rd Degree (R) 

Club 808 (R) 

Backstage 

News Day 

WWE 

Smackdown 

Craz-e Movie: 

Silver Wolf 

Craz-e Frenzy 

The Young & 

The Restless 

Medical Detectives 

eNews (Zulu/Sotho) 

Rhythm City 

eNews 

Club 808 

Malcolm & Eddie 

Invasion USA 

Already Dead 

The Groomsmen 

Already Dead 

1500 Medical Detectives (R) 1500 Medical Detectives (R) 1500 

3000 Elliot Ndlovu 

8000 Higher Life 

Cool Catz 

Lazy Town 

8000 Thomas & Friends 

Bananas In Pyjamas 

18000 Craz-e Sistahood 

18000 Rhythm City 

13000 Omnibus 

13000 

13000 WWE 

13000 Bottomline 

16000 eShibobo 

17000 Jack Up My Shack 

20000 Malcolm & Eddie 

26000 

Bratz 

14000 WWE Vintage 

28000 

WWE 

36000 NXT 

38000 eNews 

Fear Factor 

78000 International 

75000 eNews 

60000 Screentime 

42000 The Heartbreak Kid 

70000 

26000 Jackass II 

2000 Sexual Predator 

2000 Premonition 

1500 Time For Change 

12000 New Day 

Higher Life 

14000 Family Time 

14000 Spirit Of Praise 

14000 Hillsong 

14000 Cool Catz 

30000 Everything Is Rosie 

The Doodlebops 

Craz-e Shiz Niz 

24000 Dangerous 

24000 Bratz 

It Or Not 

45000 WWE 

Crowned And 

Raw 

50000 eNews 

50000 Bornfrees 

64000 eNews 

Ripley's Believe 

Rolling With Kelly 

50000 How I Met Your Mother 72000 

73000 Transformers 

32000 These Old Broads 


It Or Not 

2000 WWE Bottomline 

SPORTS 

NOVEMBER 


12000 

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14000 Creflo Dollar Ministries 12000 

22000 

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2000 

2000

ANOTHER GREAT YEAR OF ENTERTAINMENT 

8PM SUNDAY BLOCKBUSTER MOVIES 

TRANSFORMERS 

SCI-FI ACTION 

SUNDAY 4TH 

An ancient struggle reerupts on Earth between two 

extraterrestrial clans, the heroic Autobots and the 

evil Decepticons, with a clue to the ultimate power 

held by a young teenager. Starring SHIA LABEOUF, 

MEGAN FOX and JOSH DUHAMEL 

IRON MAN 

SCI-FI ACTION 

SUNDAY 11TH 

When wealthy industrialist Tony Stark is forced to 

build an armored suit after a life-threatening 

incident, he ultimately decides to use its technology 

to fight against evil. Starring ROBERT DOWNY JR, 

GWYNETH PALTROW & TERRENCE HOWARD 

MR. & MRS. SMITH 

ACTION ADVENTURE COMEDY 

SUNDAY 18TH 

A bored married couple is surprised to learn that 

they are both assassins hired by competing 

agencies to kill each other. Starring BRAD PITT, 

ANGELINA JOLIE and ADAM BRODY. 


ACTION DISASTER 

SUNDAY 25TH 

NOVEMBER 


An epic adventure about a global cataclysm that 

brings an end to the world and tells of the heroic 

struggle of the survivors. Starring JOHN CUSACK, 

DANNY GLOVER & THANDIE NEWTON 

8PM SATURDAY FAMILY MOVIES 

THE HEARTBREAK KID 

COMEDY ROMANCE 

SATURDAY 3RD 

A newlywed man who believes he's just gotten hitched to the 

perfect woman encounters another lady on his honeymoon. 

Starring BEN STILLER, MICHELLE MONAGHAN and MALIN 

AKERMAN 

DRILLBIT TAYLOR 

COMEDY 

SATURDAY 10TH 

Three kids hire a low-budget bodyguard to protect them from the 

playground bully. Starring OWEN WILSON, JOSH PECK and ALEX 

FROST 

NORBIT 

COMEDY ROMANCE 

SATURDAY 17TH 

A mild-mannered guy who is engaged to a monstrous woman 

meets the woman of his dreams, and schemes to find a way to be 

with her.Starring EDDIE MURPHY TERRY CREWS and THANDIE 

NEWTON 

GODZILLA 

ACTION HORROR 

SATURDAY 24TH 

A huge radiation-created monster is on a terrifying trek to the 

densely populated island of Manhattan, leaving a trail of ruin and 

panic in its awful wake and creating a ripple effect of jaw-dropping 

destruction. Despite their often conflicting agendas and motives, a 

scientist (MATTHEW BRODERICK), a TV reporter (MARIA PITILLO), 

a cameraman (HANK AZARIA) and an enigmatic French insurance 

investigator (JEAN RENO), as well as the U.S. military, must join 

forces to unravel the mystery behind this creature and prevent it 

from reducing the world’s greatest metropolis to a pile of rubble 

before it is too late. 

www.etv.co.za

WEEK 

44 


06:00-06:30 Sunrise 

06:30-07:00 

07:00-07:30 

07:30-08:00 



09:00-09:30 Rhythm City (R) 

09:30-10:00 eShibobo (R) 

10:00-10:30 3rd Degree (R) 

10:30-11:00 The Young & 


11:30-12:00 Great Expectations 

12:00-12:30 


13:00-13:30 News Day 

13:30-14:00 WWE 

14:00-14:30 NXT (R) 

14:30-15:00 Cool Catz 

15:30-16:00 Transformers 

16:00-16:30 Craz-e Sistahood 

16:30-17:00 The Young & 




18:05-18:30 


19:00-19:30 eNews 

19:30-20:00 Scandal! 

20:30-21:00 The Close Up 

21:00-21:30 eKasi 

21:30-21:35 

21:35-22:00 

22:00-22:15 eNews 

22:15-22:30 

22:30-23:00 WWE 

23:00-23:15 Afterburn 

23:15-23:30 

23:30-00:00 TJ Hooker 

00:00-00:15 

00:15-00:30 

00:30-01:00 My Boys 

01:00-01:30 Skin Deep 


02:00-02:30 Street Court 

02:30-05:00 eShibobo 

Monday 

5 NOVEMBER Rate 

05:00-05:30 Creflo . Dollar Ministries 1500 Halleluya Africa 

3000 eNews Sunrise 

8000 Sunrise 


18000 Rhythm City (R) 

13000 Scandal! (R) 

13000 Steve Harvey Show (R) 13000 3rd Degree (R) 

13000 The Young & 

9000 Great Expectations 

16000 Backstage 

17000 News Day 

20000 WWE 


15:00-15:30 Thomas And Friends 14000 Lazy Town 

14000 Beyblade Metal Fusion 14000 Gormiti 

14000 Craz-e Frenzy 


36000 Medical Detectives 

38000 eNews (Zulu/Sotho) 


75000 eNews 

75000 Scandal! 

20:00-20:30 The Steve Harvey Show 36000 Planet’s Funniest Animals 36000 The Ellen Show 

58000 

40000 eNews 

15000 By The People 

2000 

2000 


2000 Skin Deep 

2000 3rd Degree 

Tuesday Wednesday Thursday Friday Saturday Sunday 

6 NOVEMBER Rate 7 NOVEMBER Rate 8 NOVEMBER Rate 9 NOVEMBER Rate 10 NOVEMBER Rate 11 NOVEMBER Rate 

Infomercial 


Afterburn (R) 

The Restless 

2000 By The People 

1500 Halleluya Africa 


8000 Sunrise 


Infomercial 





9000 Super Nanny 



20000 WWE 

Vintage (R) 



14000 Craz-e Shiz Niz 


The Restless 




75000 eNews 


46000 America’s Got Talent 42000 WWE 

3rd Degree 

Smackdown 

46000 Late Nite News 

40000 eNews 

24000 Hart To Hart VIII 

Steve Harvey Show 



2000 Hart To Hart VIII 

2000 



8000 Sunrise 


Infomercial 



13000 The Ellen Show (R) 



9000 Screen Time 

Shimatsatsa 



20000 WWE 

Raw (R) 


14000 Mona The Vampire 

14000 Jackie Chan 

14000 Craz-e World Live 


The Restless 




75000 eNews 

75000 Scandal 

36000 Mad About You 

60000 In The Mix 

38000 

40000 

24000 Mother May I Sleep 

2000 

2000 

2000 

With Danger 

Shoot ‘Em Up 

2000 Mother May I Sleep 

With Danger 


eNews Sunrise 

ENTERTAINMENT NEWS 

MOVIES INFOMERCIAL MAGAZINE 


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eNews 

eNews Sunrise 

Infomercial 


Scandal! (R) 

Mad About You 

The Young & 



Club 808 (R) 

Backstage 

News Day 

WWE 

Smackdown 

Craz-e Movie: 

Paulie 

Craz-e Frenzy 

The Young & 

The Restless 



Rhythm City 

eNews 

Club 808 


Missing In Action 

The Deal 

The Butterfly 

Effect 2 

The Deal 


1500 Shimatsatsa 


Cool Catz 

Lazy Town 





13000 Omnibus 

13000 

13000 WWE 





26000 

Double Platinum 


28000 

WWE 

36000 NXT 

38000 eNews 

Fear Factor 

78000 International 

75000 eNews 

60000 The Ten 

42000 Drillbit Taylor 

70000 

26000 Death Sentence 

2000 

2000 

A Good Year 

Shoot ‘Em Up 


12000 New Day 

Higher Life 








It Or Not 

45000 WWE 

Raw 

50000 eNews 


64000 eNews 

Double Platinum 

24000 Prelude To A Kiss 




73000 Iron Man 

32000 Madame Sousatzka 


It Or Not 

Mad About You 

2000 

Madame Sousatzka 

SPORTS 

NOVEMBER 


12000 

12000 


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NOVEMBER 


ANOTHER GREAT YEAR OF ENTERTAINMENT 

8.30PM FRIDAY ACTION MOVIES 

INVASION U.S.A 


FRIDAY 2ND 

A one-man army comes to the rescue of the United 

States when a spy attempts an invasion. Starring 

CHUCK NORRIS, RICHARD LYNCH and MELISSA 

PROPHET 

MISSING IN ACTION 

ACTION ADVENTURE DRAMA 

FRIDAY 9TH 

Colonel James Braddock is an American officer who 

spent seven years in a North Vietnamese POW 

camp, then escaped 10 years ago. After the 

bloodiest war, Braddock accompanies a government 

investigation team that goes to Ho Chi Minh City to 

check out reports of Americans still held prisoner. 

Braddock gets the evidence then travels to Thailand, 

where he meets Tuck, an old Army buddy turned 

black market kingpin. Together, they launch a 

mission deep into the jungle to free the American 

POWs from General Trau. Starring CHUCK NORRIS 

M. EMMET WALSH and DAVID TRESS 

MISSING IN ACTION II: THE BEGINNING 

ACTION DRAMA THRILLER 

FRIDAY 16TH 

Prequel to the first Missing In Action, set in the early 

1980s it shows the capture of Colonel Braddock 

during the Vietnam war in the 1970s, and his 

captivity with other American POWs in a brutal 

prison camp, and his plans to escape. Starring 

CHUCK NORRIS STEVEN WILLIAMS and SOON- 

TEK OH 

BRADDOCK: MISSING IN ACTION III 

ACTION ADVENTURE DRAMA 

FRIDAY 23RD 

When Colonel James Braddock is told that his Asian 

wife and 12-year-old son are still alive in Communist 

Vietnam, he mounts a one-man assault to free them. 

Armed with the latest high-tech firepower, Braddock 

fights his way into the heart of the country and ends 

up battling his way out with several dozen abused 

Amerasian children in tow! Struggling to keep them 

alive while outmaneuvering a sadistic Vietnamese 

officer, Braddock ignites the jungle in a blazing 

cross-country race for freedom. Starring CHUCK 

NORRIS, AKI ALEONG and ROLAND HARRAH III 

LOGAN'S WAR: BOUND BY HONOR 

ACTION DRAMA THRILLER 

FRIDAY 30TH 

An Army Ranger infiltrates a mob family by posing 

as a hit man. In conjunction with his uncle, they are 

plotting revenge against the killers who murdered 

his entire family when he was young.Starring 

CHUCK NORRIS, JOE SPANO and EDDIE CIBRIAN 

8.30PM THURSDAY MOVIES 

HAIRSPRAY 

ROMANTIC MUSICAL COMEDY 

THURSDAY 1ST 

Set in Baltimore during the 1960's dance TV craze, a high school 

hair hopper, Tracy Turnbald, graduates from outsider to celebrity 

trendsetter and along the way stars on 'The Corny Collins Show,' 

wins the heart of resident hunk Link Larkin and kicks down the 

barriers of black and white integration on local television. Starring 

JOHN TRAVOLTA, MICHELLE PFEIFFER, QUEEN LATIFAH and 

AMANDA BYNES. 

IN THE MIX 

ROMANTIC MUSICAL COMEDY 

THURSDAY 8TH 

A successful DJ named Darrel (USHER RAYMOND), managed to 

rescue a powerful mobster one night. In order to repay Darrell, the 

mobster, Frank Pacelli, gives him the task of protecting his 

daughter, Dolly. Also starring CHAZZ PALMINTERI. 

HELD UP 

CRIME COMEDY 

THURSDAY 15TH 

JAMIE FOXX plays Michael Dawson, a successful Chicago 

businessman on a trip to the Grand Canyon with his beautiful 

fiancée Rae (NIA LONG). When Rae finds out that he's spent 

$15,000 bucks on a classic roadster with the money that was 

meant to be for their new home, she dumps him on the spot and 

hitches a ride to the airport. So Mike is stuck in the middle of the 

Grand Canyon at a Sip and Zip gas station which is about to get 

"Held Up". 

MAID IN MANHATTAN 

ROMANTIC COMEDY 

THURSDAY 22ND 

Maid in Manhattan is the story of Marisa Ventura (JENNIFER 

LOPEZ), an independent, street-savvy single mother, born and 

bred in New York City, who works as a maid in a first-class 

Manhattan hotel. Marisa has made a good life for herself and her 

10-year-old son, Ty (TYLER GARCIA POSEY), even if they don’t 

have a lot of money. By a twist of fate and mistaken identity, 

Marisa meets Christopher Marshall (RALPH FIENNES), a 

handsome, debonair heir to a political dynasty, who believes she is 

a guest at the hotel; the unlikely pair are thrown together for a 

magical night of romance. But when Marisa’s identity is revealed, 

the two find they are worlds apart, even though the distance 

separating them is just a subway ride between Manhattan and the 

Bronx. 

ENOUGH 

THRILLER DRAMA 

THURSDAY 29TH 

This harrowing, stylish thriller directed by Michael Apted stars 

JENNIFER LOPEZ as Slim, a hard-working woman who thinks 

she’s met the perfect man in Mitch (BILLY CAMPBELL), a 

charming, wealthy contractor. They start an idyllic life together in 

the suburbs, but after the birth of their daughter, Slim discovers 

that Mitch has another side—a controlling and dark alter ego who 

turns trust, love and domestic tranquility into terror and menace. 

Terrified for her daughter, Slim tries to escape the marriage, but 

Mitch relentlessly pursues her. She changes her name, her 

appearance, her very identity, and goes into hiding, only to be 

hunted again. No one can help her, not her friends and not even 

the police. But Slim has had enough of fear and running. 

www.etv.co.za

WEEK 

45 


06:00-06:30 Sunrise 

06:30-07:00 

07:00-07:30 

07:30-08:00 



09:00-09:30 Rhythm City (R) 

09:30-10:00 eShibobo (R) 

10:00-10:30 3rd Degree (R) 

10:30-11:00 The Young & 



12:00-12:30 


13:00-13:30 News Day 

13:30-14:00 WWE 

14:00-14:30 NXT (R) 

14:30-15:00 Cool Catz 



16:30-17:00 The Young & 




18:05-18:30 


19:00-19:30 eNews 

19:30-20:00 Scandal! 


21:00-21:30 eKasi 

21:30-21:35 

21:35-22:00 

22:00-22:15 eNews 

22:15-22:30 

22:30-23:00 WWE 


23:15-23:30 

23:30-00:00 TJ Hooker 

00:00-00:15 

00:15-00:30 

00:30-01:00 My Boys 

01:00-01:30 Skin Deep 



02:30-05:00 eShibobo 

Monday 




8000 Sunrise 









20000 WWE 









75000 eNews 



58000 

40000 eNews 

15000 First Daughter 

2000 




2000 First Daughter 

2000 



Infomercial 


Afterburn (R) 

The Restless 



8000 Sunrise 


Infomercial 








20000 WWE 

Vintage (R) 





The Restless 




75000 eNews 



3rd Degree 

Smackdown 


40000 eNews 

24000 Harlequin’s Recipe 

For Revenge 

2000 Steve Harvey Show 


2000 Great Expectation 

2000 

Skin Deep 



8000 Sunrise 


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9000 The Ten (R) 

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20000 WWE 

Raw (R) 






The Restless 




75000 eNews 

75000 Scandal 


60000 Held Up 

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24000 Missing Gun 

2000 

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Missing Gun 


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Infomercial 


Scandal! (R) 

Mad About You 

The Young & 



Club 808 (R) 

Backstage 

News Day 

WWE 

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Craz-e Movie: 

Over The Hedge 

Craz-e Frenzy 

The Young & 

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Rhythm City 

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Club 808 


Missing In Action II 

Operation Golden 

Phoenix 

The Hills Have Eyes II 

The Namesake 


3000 Zulu Nation 


Cool Catz 

Lazy Town 





13000 Omnibus 

13000 

13000 WWE 





26000 

Over The Hedge 


29000 

WWE 

36000 NXT 

38000 eNews 

Breaking The 

78000 Magician’s Code 

75000 eNews 

60000 The Ten 

42000 Norbit 

70000 

26000 

2000 

After The Rain 

Vital Signs 

2000 After The Rain 


12000 New Day 

Higher Life 






45000 WWE 



Deceit 

24000 WWE Special 

Raw 

50000 eNews 


64000 eNews 



73000 Mr & Mrs Smith 

See No Evil Hear 

No Evil 

Mad About You 

WWE Bottomline 

2000 

Great Expectations 

SPORTS 

NOVEMBER 


12000 

12000 


24000 

22000 

24000 

34000 

12000 

12000 

12000 

12000 

14000 

14000 

14000 

14000 

24000 

34000 


32000 

2000 

64000 

50000 

45000 

45000 

64000 

82000 

26000 

2000 

2000 

2000

WEEK 

46 


06:00-06:30 Sunrise 

06:30-07:00 

07:00-07:30 

07:30-08:00 



09:00-09:30 Rhythm City (R) 

09:30-10:00 eShibobo (R) 

10:00-10:30 3rd Degree (R) 

10:30-11:00 The Young & 



12:00-12:30 


13:00-13:30 News Day 

13:30-14:00 WWE 

14:00-14:30 NXT (R) 

14:30-15:00 Cool Catz 



16:30-17:00 The Young & 




18:05-18:30 


19:00-19:30 eNews 

19:30-20:00 Scandal! 


21:00-21:30 eKasi 

21:30-21:35 

21:35-22:00 

22:00-22:15 eNews 

22:15-22:30 

22:30-23:00 WWE 


23:15-23:30 

23:30-00:00 TJ Hooker 

00:00-00:15 

00:15-00:30 

00:30-01:00 My Boys 

01:00-01:30 Skin Deep 



02:30-05:00 eShibobo 

Monday 




NOVEMBER 



8000 Sunrise 









20000 WWE 









75000 eNews 



58000 

40000 eNews 

15000 First Target 

2000 




2000 First Target 

2000 



Infomercial 


Afterburn (R) 

The Restless 



8000 Sunrise 


Infomercial 








20000 WWE 

Vintage (R) 





The Restless 




75000 eNews 



3rd Degree 

Smackdown 


40000 eNews 

24000 Harlequin’s This 

Matter Of Marriage 



2000 Great Expectation 

2000 

Skin Deep 



8000 Sunrise 


Infomercial 









20000 WWE 

Raw (R) 






The Restless 




75000 eNews 

75000 Scandal 


60000 Maid In Manhattan 

38000 

40000 

24000 Idiocracy 

Ever After: A 

2000 Cinderella Story 

2000 

2000 

2000 Street Court 


eNews Sunrise 


1500 

3000 

8000 

8000 

18000 

18000 

13000 

13000 

13000 

Free State Cave Dwellers 

13000 

16000 

17000 

20000 

14000 

14000 

14000 

14000 

29000 

36000 

38000 

78000 

75000 

75000 

42000 

69000 

24000 

2000 

2000 

eNews 

eNews Sunrise 

Infomercial 


Scandal! (R) 

Mad About You 

The Young & 



Club 808 (R) 

Backstage 

News Day 

WWE 

Smackdown 

Craz-e Movie: 

Pokemon 

Craz-e Frenzy 

The Young & 

The Restless 



Rhythm City 

eNews 

Club 808 


Braddock 

EFC Africa 

Fracture 

Ever After 


3000 Road To Xnau 


Cool Catz 

Lazy Town 





13000 Omnibus 

13000 

13000 WWE 





26000 

Borrowed Hearts 


29000 

WWE 

36000 NXT 

38000 eNews 

Breaking The 

78000 Magician’s Code 

75000 eNews 

60000 The Ten 

42000 Godzilla 

70000 

26000 

2000 

2000 

After The Rain 

The Last King Of 

Scotland 


12000 New Day 

Higher Life 






45000 WWE 



Godzilla 

34000 Ripley’s Believe It 

Or Not 

Raw 

50000 eNews 


64000 eNews 

73000 2012 



Hamlet 


SPORTS 

12000 

12000 


24000 

22000 

24000 

24000 

12000 

12000 

12000 

12000 

14000 

14000 

14000 

14000 

24000 

36000 


32000 

2000 

64000 

50000 

45000 

45000 

64000 

82000 

26000 

2000

WEEK 

47 


06:00-06:30 Sunrise 

06:30-07:00 

07:00-07:30 

07:30-08:00 



09:00-09:30 Rhythm City (R) 

09:30-10:00 eShibobo (R) 

10:00-10:30 3rd Degree (R) 

10:30-11:00 The Young & 



12:00-12:30 


13:00-13:30 News Day 

13:30-14:00 WWE 

14:00-14:30 NXT (R) 

14:30-15:00 Cool Catz 



16:30-17:00 The Young & 




18:05-18:30 


19:00-19:30 eNews 

19:30-20:00 Scandal! 


21:00-21:30 eKasi 

21:30-21:35 

21:35-22:00 

22:00-22:15 eNews 

22:15-22:30 

22:30-23:00 WWE 


23:15-23:30 

23:30-00:00 TJ Hooker 

00:00-00:15 

00:15-00:30 

00:30-01:00 My Boys 

01:00-01:30 Skin Deep 



02:30-05:00 eShibobo 

Monday 




8000 Sunrise 









20000 WWE 









75000 eNews 



58000 

40000 eNews 

15000 First Shot 

2000 




2000 First Shot 

2000 

Tuesday Wednesday Thursday Friday 

27 NOVEMBER Rate 28 NOVEMBER Rate 29 NOVEMBER Rate 30 NOVEMBER Rate 

Infomercial 


Afterburn (R) 

The Restless 



8000 Sunrise 


Infomercial 








20000 WWE 

Vintage (R) 





The Restless 




75000 eNews 



3rd Degree 

Smackdown 


40000 eNews 

24000 Closure 




2000 

Closure 



8000 Sunrise 


Infomercial 







Tjhobediso 



20000 WWE 

Raw (R) 






The Restless 




75000 eNews 

75000 Scandal 


60000 Enough 

38000 

40000 

24000 

2000 

2000 

Six Degrees Of 

Separations 

2000 Street Court 



eNews Sunrise 



1500 

3000 

8000 

8000 

18000 

18000 

13000 

13000 

13000 

13000 

16000 

17000 

20000 

14000 

14000 

14000 

14000 

29000 

36000 

38000 

78000 

75000 

75000 

42000 

69000 

24000 

2000 

2000 

eNews 

eNews Sunrise 

Infomercial 


Scandal! (R) 

Mad About You 

The Young & 



Club 808 (R) 

Backstage 

News Day 

WWE 

Smackdown 

Craz-e Movie: 

Mousehunt 

Craz-e Frenzy 

The Young & 

The Restless 



Rhythm City 

eNews 

Club 808 


Logan’s War 

The Death And Life 

Of Bobby Z 

Hitman 

Six Degrees Of 

Separation 

1500 

3000 

8000 

8000 

18000 

18000 

13000 

13000 

13000 

13000 

16000 

17000 

20000 

26000 

14000 

29000 

36000 

38000 

78000 

75000 

60000 

42000 

70000 

26000 

2000 

2000 

SPORTS 

NOVEMBER 

2012

STANDARD TERMS & CONDITIONS 

Commercial Time Sales 

1. Rates quoted are for commercials of 30“ duration. Durations less than 30” 

are calculated as follows: 

DURATION 25“ 20” 15” 10” 5” 

% of 30“ rate 90% 80% 70% 60% 50% 

Long duration commercials are calculated pro rata to the 30“ rate. 

2. Surcharge for specific positions in ad break: 10% on net airtime costs. 

3. Surcharge for solus break (subject to availability): 20% on net airtime costs. 

4. The cancellation surcharge is as follows: 

Commercials cancelled between 0 - 15 working days before broadcast: 100% 

surcharge. 

Commercials cancelled between 16-21 working days before broadcast: 50% 

surcharge. 

5. Rates quoted include Agency commission on net cost unless otherwise stated. 

6. All rates quoted exclude VAT. 

7. Product exclusivity is not guaranteed within commercial breaks. 

8. Prime Time is considered as: Weekdays (Mon.-Fri.) - 17h00-22h30. 

Weekends (Sat.-Sun.) - 17h00-22h00. Shoulder Time is considered as: 

Weekdays (Mon.-Fri.) - 22h31-16h59. Weekends (Sat.-Sun.) - 22h01-16h59 

9. In the event of e.tv failing, for any reason whatsoever, to broadcast a commercial 

in terms of any agreement between the Advertiser and e.tv, any claim against 

e.tv by the advertiser shall be limited to a rebate that shall not exceed the 

original net cost of the commercial booked and not flighted. 

10. Annual negotiated deals must be committed in writing and signed by both 

parties before negotiated terms come into effect. 

11. Rates and ‘e’ rates quoted in the rate card relate to the rate grid. The ‘e’ rate 

takes preference over the Rand amount should a discrepancy occur on the rate 

card. 

12. The Advertising Agency that enters into this contract on behalf of the Advertiser 

warrants that it has the necessary authority from their Advertiser to do so, such 

Agency shall be liable to pay e.tv any amounts owed by the Advertiser in terms of 

this agreement. 

13. The Advertiser agrees that the broadcaster of the Advertisement is subject to 

the provisions of the Advertising Standards Authority Code and that e.tv is 

entitled to withdraw any advertisement which, in e.tv’s sole discretion, may be 

deemed to be contrary to the code or which may otherwise expose e.tv to any 

criminal or civil proceedings. 

14. If the Advertiser refuses or fails to pay any amount due to e.tv in terms of this 

agreement, e.tv shall be entitled to cancel this agreement forthwith, to cease 

further broadcasts of the Advertiser’s advertisement and to recover any 

outstanding amounts to e.tv which shall become immediately Payable on such 

refusal or failure to pay. 

15. The Advertiser shall not be entitled to cede any of its rights in terms of this 

agreement to third parties. 

16. The Advertiser hereby indemnifies and holds e.tv and its employees harmless 

against any claim for damages to property or personal injuries, infringement of 

copyright, defamation, losses, legal costs or claims otherwise howsoever 

arising out of, in respect of or as a result of the Broadcasting of advertisements 

covered by this agreement of the Advertiser of facilities provided by e.tv. Should 

any such claim be made against e.tv, it shall be entitled in e.tv’s discretion as to 

whether it admits or denies any such claim and e.tv reserves the right to defend 

and such claims brought against it and to proceed to the final end 

determination thereof and to lodge any appeals to any court of courts, to which 

it has the right to do so, and in addition shall have the right to compromise, 

abandon or settle any claim made against it and to nominate legal 

representatives and to brief council in connection therewith, and the 

Advertiser shall be liable for and shall pay all costs, charges and expenses 

necessary and reasonably incurred by e.tv in connection therewith or otherwise 

in addition to all sums of money whether for damages, costs, charges, expenses 

or otherwise which e.tv may be ordered to pay the said Plaintiff in the said 

actions on the advice of its legal representative and Council. 

17. The Company reserves the right to change scheduled programming or rates. 

Such change is deemed by the company to be significant with respect to, for 

example, either the rating or audience profile thereof. The advertiser shall have 

no claim against the Company in respect of programme or rate changes. 

18. Material deadline: 10 working days prior to first flighting. 

19. All adverts have to comply with the Code of the Advertising Standards 

Authority (ASA). Should you have any reason to believe that your advert might 

be in contravention of the ASA Code, please inform e.tv accordingly. 

20. Added value to be taken in Shoulder Time. All added value is pre-emptable. 

C O M M E R C I A L T I M E S S A L E S 

JOHANNESBURG DURBAN CAPE TOWN 

Tel. (011) 537 9300 

Fax (011) 537 9301 

NOVEMBER 


Tel. (031) 312 0017 

Fax (031) 303 4629 

Tel. (021) 481 4500 

Fax (021) 481 4780 

RATES 

30 25 20 15 10 5 

E1 500 450 400 350 300 250 

E2 1000 900 800 700 600 500 

E3 1500 1350 1200 1050 900 750 

E4 2000 1800 1600 1400 1200 1000 

E5 2500 2250 2000 1750 1500 1250 

E6 3000 2700 2400 2100 1800 1500 

E7 3500 3150 2800 2450 2100 1750 

E8 4000 3600 3200 2800 2400 2000 

E9 4500 4050 3600 3150 2700 2250 

E10 5000 4500 4000 3500 3000 2500 

E11 5500 4950 4400 3850 3300 2750 

E12 6000 5400 4800 4200 3600 3000 

E13 6500 5850 5200 4550 3900 3250 

E14 7000 6300 5600 4900 4200 3500 

E15 7500 6750 6000 5250 4500 3750 

E16 8000 7200 6400 5600 4800 4000 

E17 8500 7650 6800 5950 5100 4250 

E18 9000 8100 7200 6300 5400 4500 

E19 9500 8550 7600 6650 5700 4750 

E20 10000 9000 8000 7000 6000 5000 

E21 10500 9450 8400 7350 6300 5250 

E22 11000 9900 8800 7700 6600 5500 

E23 11500 10350 9200 8050 6900 5750 

E24 12000 10800 9600 8400 7200 6000 

E25 12500 11250 10000 8750 7500 6250 

E26 13000 11700 10400 9100 7800 6500 

E27 13500 12150 10800 9450 8100 6750 

E28 14000 12600 11200 9800 8400 7000 

E29 14500 13050 11600 10150 8700 7250 

E30 15000 13500 12000 10500 9000 7500 

E31 15500 13950 12400 10850 9300 7750 

E32 16000 14400 12800 11200 9600 8000 

E33 16500 14850 13200 11550 9900 8250 

E34 17000 15300 13600 11900 10200 8500 

E35 17500 15750 14000 12550 10500 8750 

E36 18000 16200 14400 12600 10800 9000 

E37 18500 16650 14800 12950 11100 9250 

E38 19000 17100 15200 13300 11400 9500 

E39 19500 17550 15600 13650 11700 9750 

E40 20000 18000 16000 14000 12000 10000 

E41 21000 18900 16800 14700 12600 10500 

E42 22000 19800 17600 15400 13200 11000 

E43 23000 20700 18400 16100 13800 11500 

E44 24000 21600 19200 16800 14400 12000 

E45 25000 22500 20000 17500 15000 12500 

E46 26000 23400 20800 18200 15600 13000 

E47 27000 24300 21600 18900 16200 13500 

E48 28000 25200 22400 19600 16800 14000 

E49 29000 26100 23200 20300 17400 14500 

E50 30000 27000 24000 21000 18000 15000 

E51 31000 27900 24800 21700 18600 15500 

E52 32000 28800 25600 22400 19200 16000 

E53 33000 29700 26400 23100 19800 16500 

E54 34000 30600 27200 23800 20400 17000 

E55 35000 31500 28000 24500 21000 17000 

E56 36000 32400 28800 25200 21600 18000 

E57 37000 33300 29600 25900 22200 18500 

E58 38000 34200 30400 26600 22800 19000 

E59 39000 35100 31200 27300 23400 19500 

E60 40000 36000 32000 28000 24000 20000 

E61 42000 37800 33600 29400 25200 21000 

E62 44000 39600 35200 30800 26400 22000 

E63 46000 41400 36800 32200 27600 23000 

E64 48000 43200 38400 33600 28800 24000 

E65 50000 45000 40000 35000 30000 25000 

E66 52000 46800 41600 36400 31200 26000 

E67 54000 48600 43200 37800 32400 27000 

E68 56000 50400 44800 39200 33600 28000 

E69 58000 52200 46400 40600 34800 29000 

E70 60000 54000 48000 42000 36000 30000 

E71 27500 24750 22000 19250 16500 13750 

E72 45000 40500 36000 31500 27000 22500 

E73 53000 47700 42400 37100 31800 26500 

E74 55000 49500 44000 38500 33000 27500 

E75 51000 45900 40800 35700 30600 25500 

E76 41000 36900 32800 28700 24600 20500 

E77 47000 42300 37600 32900 28200 23500 

E78 43000 38700 34400 30100 25800 21500 

E79 49000 44100 39200 34300 29400 24500 

E80 62000 55800 49600 43400 37200 31000 

E81 63000 56700 50400 44100 37800 31500 

E82 65000 58500 52000 45500 39000 32500 

E83 57000 51300 45600 39900 34200 28500 

E84 59000 53100 47200 41300 35400 29500 

E85 61000 54900 48800 42700 36600 30500 

E86 64000 57600 51200 44800 38400 32000 

E87 66000 59400 52800 46200 39600 33000 

E88 67000 60300 53600 46900 40200 33500 

E89 68000 61200 54400 47600 40800 34000 

E90 69000 62100 55200 48300 41400 34500 

E91 70000 63000 56000 49000 42000 35000 

E92 71000 63900 56800 49700 42600 35500 

E93 72000 64800 57600 50400 43200 36000 

E94 73000 65700 58400 51100 43800 36500 

E95 74000 66600 59200 51800 44400 37000 

E96 75000 67500 60000 52500 45000 37500 

www.etv.co.za

November 2012 Rate Card - eTV

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