Stereoscopy and 3D cinema
Stereoscopy and 3D cinema
Stereoscopy and 3D cinema
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Economics of <strong>3D</strong>• A certain amount of <strong>3D</strong> projectors are needed to break even on presenting<strong>3D</strong> movies• Film companies still require 2D simultaneous releaseto be economically viable• Aside from projector limitations, <strong>3D</strong> is in itself economically viable– The polar express <strong>3D</strong> (2003)• Released in 2D• Released in 70 IMAX <strong>cinema</strong>s• Revenue (per copy <strong>3D</strong>:2D) - 14:1