Is <strong>the</strong> only event of its kind in Africa and is rapidly developing into acontinental clearing house where fresh and processed <strong>food</strong>s aredisplayed for export, specialty <strong>food</strong>s and <strong>beverage</strong>s are marketed toAfrica’s importers, wholesalers and retailers and manufacturing,processing and packaging technologies are traded internationallyAFRICA – A MARKET OF >750 MILLION CONSUMERS!Increasingly <strong>the</strong> world is beginning to see Africa’s immense businesspotential and <strong>the</strong>re is growing recognition that <strong>the</strong> continent offersphenomenal opportunities in both <strong>the</strong> sourcing and selling ofproducts. There can be little argument that Africa’s economicprospects are <strong>the</strong> best <strong>the</strong>y have ever been. This all adds up toenormous business opportunities for suppliers of raw materials,processing, packaging and labelling equipment, a fact not lost onlast year’s international exhibitors came from 39 countriesaround <strong>the</strong> globe. “The simple fact is that Africa wants to dobusiness” said Teigue Payne, publisher of <strong>leading</strong> industryjournal Food & Beverage Reporter. “Africa’s Big Seven playsa hugely successful role in bridging <strong>the</strong> gap between buyersand sellers; people who in many instances would have noo<strong>the</strong>r way of knowing of each o<strong>the</strong>rs existence”.Fresh produce • Productdevelopment • Ingredients •Additives • Flavourings • Processing• Quality control • Value added <strong>food</strong>productsThis 10 th annual ‘Crop-to-Shop’ Exposhowcases <strong>the</strong> products, ingredientsand processes involved in moving agriindustryproduction from farm tomarket. From <strong>the</strong> growing and harvestingof produce and feedstock, to <strong>the</strong>processing and packaging of shelf-readyproducts, Agri-Food showcases <strong>the</strong>many companies involved and <strong>the</strong>diverse range of goods <strong>the</strong>y manufactureand distribute to <strong>the</strong> consumermarket.Agri-Food is one of seven industrydedicatedshows that comprise Africa’sBig Seven (AB7) trade expo, <strong>the</strong> onlyFood & Beverage trade show of its kindon <strong>the</strong> African continent. The Agri-FoodExpo is <strong>the</strong> most effective networkingand marketing platform on <strong>the</strong> Africancontinent, connecting producers andmanufacturers <strong>with</strong> regional andinternational buyers.With Africa’s growing middle classenhancing its lifestyle away from maizestaples towards bread and o<strong>the</strong>r baked<strong>food</strong> products, <strong>the</strong> continent’s bakingindustry is experiencing unprecedentedgrowth and market expansion.On-site bakery facilities are becomingmore prevalent at in-store sites such assupermarkets, convenience stores andforecourts, increasing demand for newequipment, pre-mix, ready-mix ando<strong>the</strong>r baking ingredients. Large bakeryplants are seeing a surge in demand formany bakery products.Inter-Bake Africa is one of sevenindustry-dedicated shows thatcomprise Africa’s Big Seven (AB7) tradeexpo, <strong>the</strong> only Food & Beverage tradeshow of its kind on <strong>the</strong> Africancontinent. Inter-Bake Africa is <strong>the</strong>official showcase for members of <strong>the</strong>Sou<strong>the</strong>rn African Chamber of baking;Inter-Bake is where you will find Africa’sbakers.Ingredients, additives & flavourings• Manufacturing technologies •Production, processing andpackaging equipmentThe tastes and demands of consumersare changing <strong>with</strong> today’s buyerslooking for a combination of value formoney, health and nutrition,convenience and affordability. Lifestylesin Africa are also changing. A moveaway from traditional to western <strong>food</strong>s,more working couples, and emphasison “quality time” have led to anexplosive demand for convenience<strong>food</strong>s and home meal replacements.Currently more than 47% of SouthAfrica’s <strong>food</strong> expenditure is accountedfor by packaged products and US$ 2.1billion of <strong>the</strong> country’s US$3.7 billionpackaging bill is spent on <strong>food</strong> and<strong>beverage</strong> packaging. FoodTech Africa isdesigned to provide <strong>food</strong> and <strong>beverage</strong>manufacturers <strong>with</strong> <strong>the</strong> necessaryinputs to meet <strong>the</strong> changing demandsimposed by consumers.
Exhibition Space ApplicationPLEASE TICK WHICHEVER APPLICABLE (✓)Please return this form latest by25 June 2010Please return this form to:MALAYSIA–AFRICA PALM OILTRADE FAIR & SEMINAR 2010(MA-POTS 2010)1 APPLICANTCompany NameContact PersonCompany AddressTel. No.Fax. No.Cell. No.E-mailWebsiteThe SecretariatM. Uthaya KumarMalaysian Palm Oil Council (<strong>MPOC</strong>)Regional Office5 Nollsworth Crescent, Nollsworth ParkLa Lucia Ridge Office Estate, La Lucia4051, Kwa Zulu Natal, South AfricaP.O. Box 1591, M.E.C.C., 4301, SATel: 00 2731 5666 171Fax: 00 2731 5666 170Email: kumar@mpoc.org.zaWebsite: www.mpoc.org.zaThe SecretariatIskaharMalaysian Palm Oil Council (<strong>MPOC</strong>)Headquarters2nd Floor, Wisma SawitLot 6, SS6, Jalan Perbandaran47301 Kelana JayaSelangor, MalaysiaTel: 603 7806 4097Fax: 603 7806 2272Email: iskahar@mpoc.org.myWebsite: www.mpoc.org.my2 <strong>MPOC</strong> SUBSIDISED STAND PRICES FOR EXHIBITORS FROM MALAYSIAFull stand package (Booth)This consists of shell scheme, carpets, 2 spotlights, 1 plug point, 1 fascia board <strong>with</strong> company name,2 chairs, 1 table.RM5,000 per 9m² unit x __________ unit(s)Total Amount (US$) _____________________Application is subject to an official contract between <strong>the</strong> applicant and <strong>the</strong> Malaysian Palm Oil Council. Uponreceipt and acceptance of official contract <strong>the</strong> applicants will be sent an operating services manual which outlinesall procedures, subcontractors and services available.
Change language