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FRONT OFFICETIM CONNOLLYVICE PRESIDENT OF SALES AND MARKETINGVETERANS ADMINISTRATION COMMUNITYLAMBEAU RECORDS &DRAFT &MISC. FIELD HISTORY 2009 REVIEW FREE AGENTSTim Connolly, possessor ofsignificant experience in salesand marketing, including acombined 16 years with threeNFL teams, is in his first year as the Packers’ vice presidentof sales and marketing.Connolly, who began his duties May 10, 2010, willprovide strategic leadership for the organization’s overallmarketing efforts and spearhead the Packers’ revenuegeneratingoperations that include marketing and sponsorships,retail operations, restaurants, concessions, andpremium sales and guest services.“We’re very excited to welcome Tim to the Packers family,”said Packers President/CEO Mark Murphy in announcingConnolly’s hiring. “He brings a wealth of knowledgeof the NFL with his vast experience and understanding ofthe league’s marketing operations, and is highly respectedwithin the league.“Tim has a great understanding of the rich history ofthe organization and what the Packers’ unique brand representsto our fans and to our partners. We look forward tohis immediate contributions to the Packers’ continued successand enhancing our fans’ experiences with the team.”Connolly comes to the Packers from the JacksonvilleJaguars, where he spent seven years (2003-10), servingthe past six years as senior vice president for business development,a position that saw him direct the club’s marketingoperations, including ticket sales, customer service,and special events, in addition to developing and sustainingnew branding and business opportunities. He initiallyjoined the club as vice president of development in 2003and was responsible for the Jaguars’ Super Bowl XXXIXproject, an effort to help fund the capital improvements toJacksonville Municipal Stadium for the 2005 Super Bowl.Prior to his work in Jacksonville, Connolly’s other NFLexperience includes two years with the Minnesota Vikings(1998-99, executive vice president and general manager)and seven years with the Kansas City Chiefs (1989-95,the green bay packers brandCreated in 2007, the Turnkey Team Brand Index serves as the first-ever brand report card of allprofessional sports teams throughout the four major sports.It aims to better understand team brands, including their strengths and weaknesses as well asthe attributes most closely associated with the team. Results are based upon fan polls in a team’shome market.After finishing 10th in 2007, the Green Bay Packers took the top overall spot in the 2008 standings,finishing ahead of the Boston Red Sox (second) and Pittsburgh Steelers (third). The Packersfinished second in the out-of-market rankings behind the New York Yankees, indicating the strengthof the Packers brand across the country.Tim Connolly at a glance…►►Joined Packers organization as vice president of sales andmarketing May 10, 2010.►►Has a combined 16 years of NFL experience with three teams— Jacksonville (2003-10), Minnesota (1998-99) and KansasCity (1989-95).►►Sales and marketing background includes significant experienceand positions with IBM and Bell Atlantic (now Verizon).►►Native of San Diego and a graduate of George WashingtonUniversity.executive vice president and chief operating officer). Witheach team, Connolly’s work greatly enhanced stadiumrevenues and delivered significant gains in the number ofseason-ticket holders.Connolly began his business career with the IBM Corporationand frequently was recognized as a top sales performerand manager. In January 1986 he was named presidentand CEO of Bell Atlantic’s Cellular Phone Company,and in 1987, Bell Atlantic (now Verizon) became the firstmajor cellular company in the world to achieve profitability.The George Washington University graduate has beenvery active in the community through work on severalboards, including the Ronald McDonald House (Jacksonvilleand Washington, D.C.) and the Governors Small BusinessAdvisory Board (New Jersey).Connolly, a San Diego native, has three grown children.He and his wife, Nyunok, live in Green Bay.22
BETSY MITCHELLVICE PRESIDENT OF ORGANIZATIONAL / STAFF DEVELOPMENTFRONT OFFICEBetsy Mitchell, an 18-yearmember of the Green BayPackers, in 2010 begins herthird year as the organization’svice president of organizational/staff development.Named to the then-newly created position by PackersPresident/CEO Mark Murphy July 23, 2008, Mitchell is responsiblefor all employee relations, professional development,strategic planning and deployment, leadership andmanagement development, as well as the human resourcedepartment. The bulk of her previous experience with thePackers was as the staff/player development consultant.“Betsy has served the Packers very well through theyears and I have been impressed with her work since Ijoined the organization,” Murphy said. “She continues tobe a great resource and leader for everyone in the organization.I look forward to her ongoing contributions.”Mitchell has a master’s degree from the University ofWisconsin-Madison and is a state-licensed mental healthprofessional with more than 25 years of experience in privatepractice.In her first role with the team as the staff/player developmentconsultant which began in 1993, Mitchell utilizedher counseling and leadership-development skills to betterthe organization by providing players, coaches, otherPackers staff and their families with consultation serviceson issues of performance, life circumstances and leadership.She worked to develop optimal relationships betweenmembers of the team and the organization.Through her career with the Packers and prior experiencein private practice, she has had the opportunity topresent for and consult with the NFL on all areas of playerdevelopment, conduct policies and leadership initiatives.In addition to her work with the NFL, Mitchell’s seminarand presentation experience includes the American MedicalAssociation, American Psychological Association, WisconsinClerk of Circuit Court Judges Association, WisconsinBureau of Training and Standards, American NursesAssociation, Wisconsin Nurses Association and WisconsinCounty Police Association.She previously owned Mitchell Management Consulting,which specialized in performance and organizationaldevelopment, program design and performance enhancementfor small businesses. She also designed and developedbehavioral medicine programs and previously ownedand managed a private behavioral care practice.Betsy Mitchell at a glance...►►Originally began serving the Packers in 1993 as staff/playerdevelopment consultant.►►Named vice president of organizational/staff development onJuly 23, 2008.►►Has a master’s degree from the University of Wisconsin-Madison and is a state-licensed mental health professionalwith more than 25 years of experience in private practice.►►Is an experienced regional and national presenter with over500 seminars and presentations to groups including theNFL, American Medical Association, American PsychologicalAssociation, and Wisconsin Clerk of Circuit Court JudgesAssociation.►►A singer for most of her adult life, she’s performed withmany local choruses, including Dudley Birder’s “CollegiateChorale” and the WPS Community Chorus.In the community, Mitchell is a member of the FirstUnited Methodist Church, a board member for the GreaterGreen Bay Community Foundation, a board member forCerebral Palsy Inc., an advisory board member for theWisconsin Sports Development Corporation, and a boardmember for Woodlawn Cemetery. In February 2010, shewas recognized by Green Bay’s Bay Business Journal asone of its “People You Should Know” for her significantimpact in her field, as well as her exemplary representationof the greater Green Bay community. She also was a finalistfor the American Foundation of Counseling ServicesEthics in Business Award for 2009.Born Oct. 13, 1951, in Tomahawk, Wis., Mitchell grewup in nearby Minocqua, Wis. She was married for 20 yearsto Pete Mitchell, a lieutenant with the Brown County Sheriff’sDepartment, until his death in 2003 from colon cancer.Mitchell has two children: a son, Aaron, 27, who graduatedfrom UW-Madison law school and practices intellectualproperties law in Chicago, and a daughter, Emily,25, who also graduated from UW-Madison with degreesin history and economics and currently is attending MarquetteUniversity Law School. In her spare time, Mitchellenjoys traveling, hiking, fishing, reading (“everything andanything”), word games, music (mostly vocal) and spendingtime with family and friends.DRAFT &COMMUNITY ADMINISTRATION VETERANS FREE AGENTS2009 REVIEW HISTORYRECORDS &LAMBEAUFIELDPackers Spring Mini-Camp HistoryDan Devine coached collegiately for 16 years before Green Bay hired him in 1971. Shortly after his arrival, he implemented a collegetradition: spring practice. That April, Devine took his new players to the University of Texas at Arlington and the Packers’ first minicamp,where he got his first look at No. 1 draft choice John Brockington. In 1977, the Packers’ revolutionary indoor facility allowedspring practice in Green Bay. However, the team migrated to Arizona in ’94, so the Don Hutson Center could be finished.1971 ..............University of Texas at Arlington1972-76. ........... Saguaro High School, Phoenix1977-93. ........ Indoor Practice Facility, Green Bay1994 .........Scottsdale (Ariz.) Community College1995-present ........ Don Hutson Center, Green BayMISC.23
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mark murphy - NFL.com

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