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The role of IT in a fast growing airline - ITP.net

The role of IT in a fast growing airline - ITP.net

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PDF­XCHANGEw w w.docu­track.co mClick to buy NOW!PDF­XCHANGEw w w.docu­track.co mClick to buy NOW!Etihad Airways Strategic FrameworkTo serve the home market <strong>of</strong> the United Arab Emirates.Market Segmentation: Government traffic Military –GHQ M<strong>in</strong>erals –Oil, Gas, precious metals Bank<strong>in</strong>g Pharmaceuticals Manufactur<strong>in</strong>g –Car <strong>in</strong>dustry Leisure –to/from Abu Dhabi VFR –visit<strong>in</strong>g friends and relatives Construction Hub traffic –Strategic assumption maximum 40%Etihad Airways, Klaus Giesemann, November 2005

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