FALL 2008 - ASID MN

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y Teresa Anderberg, ASID Industry Partner Representative for Quartz SurfacesAs a new Committee Chairwoman, I am excited to reach out toother ASID industry partners. Our society is committed tosupporting individual business growth through networking withinterior designers and suppliers, so that everyone involved issuccessful. The Industry Partner Relations Committee kicked off inApril 2008 with a variety of successful industry partner companies,ranging from the smallest business owners to representatives oflarger firms. Having been successful in other business networks, wework to achieve the same goal within the ASID Minnesota Chapter.Our goal is to ensure that the ASID Minnesota Chapter touches allindustry partners to help them learn, grow, and be successful withinthe organization. To achieve this mission, we are looking to improveindustry partner communications. Additionally, we encouragepartner suppliers to share and improve their business practices forthe design community, increase industry partner awareness throughsponsorships, track the success and failure of industry partnerinvestments at ASID sponsored events, and establish a yearlyplanner of events and sponsorships for industry partners which willincrease participation and assist ASID funding.The Maid Squad partnered with ASID as an IndustryPartner because of the shared commonality in focus,“uniting the professional designer with manufacturers ofdesign related services”, which is a good fit for us. It hasbeen our experience that the design community is aspassionate about the services that are provided to thehomeowner as we are.Carla K. Hanson, ASID Industry PartnerOwner, The Maid Squad & PersonalHome ServicesTeresa AnderbergASID Industry Partner Representative for Quartz SurfacesChairwoman Industry Partner Relations612-232-7060Teresa.anderberg@quartzsurfaces.comCurrently, the focus is on gathering information about industrypartner involvement, existing sponsorship opportunities, interiordesigner needs from industry partner members, industry partnerexpectations, and membership retention. We are sending surveysout to both the industry partners and interior designers to help usbetter understand what is successful for our chapter and where wecan focus our efforts for improvement.We come together as a team to achieve our personal andprofessional goals, help each other to learn, grow, and be successfulwithin the ASID organization. As an active member, it is exciting tobe a part of the continued growth within the society.Quotes from other committee members:I see the quality and professionalism that ASID interiordesigners deliver as a great match for the custom finishesand works that Painted Ambiance can provide. My goalin joining ASID as an Industry Partner was to more fullydevelop my company's opportunities with theprofessional designers of the organization and to realizethe synergy that can occur when working in conjunctionwith other quality companies.Stephany Eaton, ASID Industry PartnerOwner, Painted Ambiance LLCby Bonnie Birnbaum, ASID, CID andCharlene Ackley, Allied Member ASIDThe Nominating Committee is selected by the sitting board ofdirectors. It consists of the Immediate Past President, threemembers who have served on the board in the last ten years, andone at-large member. The nominating committee assembles a listof potential new board members which must be submitted to ASIDNational Chapter in Washington, D.C. for approval. Once approvalis received, a slate of candidates is put forth by the committee forelection on an annual basis. The slate of candidates is posted in thechapter office for thirty days before the ballots are sent to themembers. The chapter administrator and the committee mustabide by a strict set of guidelines for the placement into nominationand the election procedures that follow the posting of candidates.8Design Directions • Minnesota Chapter

Design Directions • Minnesota Chapter9

y LuAnne Silvia, ASIDThe Community Service Committee has just completed their mostrecent project, Archdale Apartments in Minneapolis. It is anaffordable housing complex for homeless youth. The Committeeworked on another homeless housing project in 2004, St. BarnabasApartments, that was so successful, the non-profit developer Aeon(formerly Central Community Housing Trust) invited the AmericanSociety of Interior Designers to work with them again. Thecommittee of interior designers donated design time in developingspace plans, selecting finishes, furnishings, and decorative lightingfixtures for the public spaces and private offices.Archdale was the first apartment complex designed specificallyfor homeless youth by Aeon. The need for more housing unitsprompted them to look for another building and St. Barnabaswas created out of the old hospital near the Twins Stadium.Once completed Aeon realized that the worn spaces ofArchdale needed updating. They worked with LHB Architects toreconfigure the public spaces on the first and lower levels as wellas some of the individual apartment units.The committee members met with Aeon staff at thebeginning of the project to tour the current spaces andassess what condition they were in and determine whatdirection to take. Next, they met as a group to discussconcept, establish color and material direction and toexamine space plan options. They wanted the interiors to feelwelcome and cozy and be much lighter in feel than the darkoppressive feeling of their current environment. Multicoloredcarpeting, new furnishings with bright bold fabricsand warmer lighter wall colors were chosen to brighten theinterior.Committee Members:LuAnne Silvia, ASIDMary Dworsky, ASIDMargaret Thompson, ASIDGigi Olive ASIDJaneen Musselman, Allied Member ASIDVISUAL COMFORT& CO. EST. 1987by Bonnie Birnbaum, ASID, CID andCharlene Ackley, Allied Member ASIDSAYRESTRAND INC.275 Market Street, Suite 222Minneapolis, MN 55405612.375.0838sayrestrand@aol.comThe Ethics Committee is responsible for dealing with ethicviolations. The “Code of Ethics and Professional Conduct”guidelines are described in the Minnesota ASID membershipdirectory on pages twenty two and twenty three. Any member ofASID or the public who has a question or concern about thebehavior of a member of ASID can bring a complaint to the EthicsCommittee. The committee will consider the complaint and try toresolve it. If the complaint is serious enough, it is referred to thenational board for resolution. Serious infractions may result intermination of membership. Our most senior member, G.F. “FritzWeber, FASID has chaired this committee for many years with theassistance of the board.10Design Directions • Minnesota Chapter

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y Catherine Harrington, ASID, CIDby Catherine Harrington, ASID, CIDThe Mission:The ASID Foundation supports endeavorsthat capture and disseminate knowledge,encourage innovation and benefit the health,safety and welfare of the public through interiordesign research, scholarships and education.The foundation raises funds anduses these funds to support its mission.Some of the projects that the Foundation hassupported to date:- Academic Standards Revision Project-partnering with CIDA toexaminestandards used to evaluate academicprograms- Partnering with the US GreenCouncil on the REGREEN programto developbest practice guidelines and targetresources for sustainable residentialdesign.The ASID Foundation also sponsored TheGreen House: New Directions in SustainableArchitecture and Design, an exhibitionoriginally displayed in Washington. D.C.showcasing products and design featuringsustainable designAnother way the foundation works is by providingscholarships for graduateMarketingand undergraduatestudents in a number of categories,Committeeamong which are: sustainable design, historicrestoration, and design research.These educational opportunities are for students,designers and the public.The Mission:The ASID Foundation supports endeavors that capture anddisseminate knowledge, encourage innovation and benefit thehealth, safety and welfare of the public through interior designresearch, scholarships and education. The foundation raises fundsand uses these funds to support its mission.The ASID Foundation is the charitable organizationwing of our national chapter.There are many ways of giving to the foundation:direct donations, contributing andparticipating in fundraisers, legacy giving,honor gifts, online donations, etc. We hopeyou will consider it as your beneficiary if youhave an interest.Some of the projects that the Foundation has supported to date:• Academic Standards Revision Project- partnering with CIDA toexamine standards used to evaluate academic programs.• Partnering with the US Green Council on the REGREEN programto develop best practice guidelines and target resources forsustainable residential design.1The ASID Foundation also sponsored The Green House: NewDirections in Sustainable Architecture and Design, an exhibitionoriginally displayed in Washington. D.C. showcasing products anddesign featuring sustainable design.Another way the foundation works is by providing scholarships forgraduate and undergraduate students in a number of categories,among which are: sustainable design, historic restoration, anddesign research. These educational opportunities are for students,designers and the public.The ASID Foundation is the charitable organization wing of ournational chapter. There are many ways of giving to the foundation:direct donations, contributing and participating in fundraisers,legacy giving, honor gifts, online donations, etc. We hope you willconsider it as your beneficiary if you have an interest.by Melissa Pfannenstiel, contributing writer, Trebuchet Communicationsby Catherine Harrington, ASID, CIDThe Mission:The ASID Foundation supports endeavorsthat capture and disseminate knowledge,encourage innovation and benefit the health,safety and welfare of the public through interiordesign research, scholarships and education.The foundation raises funds anduses these funds to support its mission.Some of the projects that the Foundation hassupported to date:- Academic Standards Revision Project-partnering with CIDA toexaminestandards used to evaluate academicprograms- Partnering with the US GreenCouncil on the REGREEN programto developbest practice guidelines and targetresources for sustainable residentialdesign.1The ASID Foundation also sponsored TheGreen House: New Directions in SustainableArchitecture and Design, an exhibitionoriginally displayed in Washington. D.C.showcasing products and design featuringsustainable designthese print ads this fall.Another way the foundation works is by providingscholarships for graduate and undergraduateDesign students Directions in a • number Minnesota of categories, Chapteramong which are: sustainable design, his-12toric restoration, and design research.These educational opportunities are for students,designers and the public.The Marketing Committee has been working on some excitingprojects with regard to the American Society of InteriorDesigners Minnesota Chapter’s recent re-branding efforts. Alarge effort was put into the new and improved website.Updating the look and functionality was certainly a worthwhileendeavor. The new site is more user-friendly and incorporatesthe latest branding elements in an effort to give the ASIDchapter an identity.The ASID Foundation is the charitable organizationwing of our national chapter.There are many ways of giving to the foundation:direct donations, contributing andparticipating in fundraisers, legacy giving,honor gifts, online donations, etc. We hopeyou will consider it as your beneficiary if youhave an interest.The next big project is the ASID booth at the 2008 “MidwestHome” Fall Home & Garden Show. This year is the first for ASIDMinnesota Chapter to be involved, and we are thrilled to showoff the new branding to local consumers. This event will be awonderful opportunity for ASID and its members.The committee is looking forward to bringing elements of thenational marketing campaign to local publications in an effort toincrease awareness with both consumers and those in the designindustry who are not yet ASID members. Keep an eye out forThe marketing team meets on an as-needed basis when projectsdevelop.Committee Chairman:Brant McManigle, ASID Industry Partner Representative forFilament Lighting, ASID Minnesota Chapter Director ofCommunications & MarketingCommittee Members:Peter Wayne, ASID Industry Partner Representative for S. Harris &Company and FabricutDaina Sivanich, ASID Industry Partner Representative for “MidwestHome” magazineMegan Hamman, ASID Industry Partner Representative for InnovativeSurfaces, Inc.Beret Evenstad, Allied Member ASIDAndrea Kottas, ASID Industry Partner Representative for Rubble TileHolly Lesmeister, volunteer of Trebuchet CommunicationsLisa Trnka, ASID Industry Partner Representative for Genz-Ryan

BeSpoke

y Jennifer Noden, Allied Member ASIDIt seems that you cannot open a design magazine without somemention of “green”. To the untrained eye, there appears to be anunfathomable amount of information on what “green” is and howto get there in your design. The truth is, “green” is a journey, not adestination. It is not a daunting hill that must be climbed to callyourself a “green designer”, rather it is a way of approaching yourwork that makes every decision one that incorporates a knowledgeof your choices for environmental and personal health. Thisknowledge is what the ASID Green Committee is all about.The ASID Green Committee’s mission is to educate the ASIDMinnesota membership on green design for both commercial andresidential markets. We will also expand our reach to the consumerGrandOpening!audience. We do this through a number of venues. Articles inDesign Directions and quarterly Lunch and Learn programs aredesigned to target the ASID membership with information on howto recognize green attributes for products, what questions to ask,and how to implement the design concepts. The committee hasinformation for the interior designer and consumer base ofdesign through the ASID website. Information on “Go Green” issupplied by the Green Committee for the Home and Consumerportion of the site. This site is designed to offer the consumerbase supporting information for green purchases, lifestylechanges, and design decisions.In addition, we are organizing two monthly events this year. Thefirst session will be held September 16 with Paul Murray fromHerman Miller speaking on “The Power of One”. The secondprogram will have speakers from the major Green Designprograms (LEED Commercial, LEED for Homes, B3 Guidelines,Re- Green Guidelines, Minnesota GreenStar, Minnesota GreenCommunities) presenting information on their programs,including applicability, costs, goals, and approaches. The goal of the Green Committee is to implement changethrough knowledge and education. Although we have limitedseats available on the committee, we invite any ASID memberto join who has a passion for Green Design and can committime to the programs we are involved in as they develop. TheGreen Committee is dedicated to furthering green design onedecision at a time.7433 France Avenue • Edina, Minnesota(952) 844-0696 • www.grandorientalrugs.comemail: kurosh@grandorientalrugs.comFor further information, please contact co-chairwomen:Cindy Ojczyk, LEED AP,cindy@simplygreendesign.com, orSheree Vincent, Allied Member ASID,sheree@fusiondesigned.com14Design Directions • Minnesota Chapter

Art Resources GalleryDesign Directions • Minnesota Chapter15

y Jeni Ruuska, Allied Member ASIDby Jeni Ruuska, Allied Member ASIDthey usually begin at 5:30 p.m. and their locationsvary.The Programs Committee has been working hardLunchfor& Learnourevents are alwaysheld on the second and fourth Thurs-The Programs Committee has been workingmembershiphard for our membershipto filltoourfill ourchapter calendardaywithof everyeventsmonththatfrom 11:30area.m. – 1:00calendar with events that are educational,p.m. in the lower concourse of Internationaleducational,informative and perfectinformative networkingandwithperfect forMarketnetworkingSquare inwithConferenceotherRoom B andother members. With the CEU (Continuingare limited to twenty-five attendees.members.Education Units)WithrequesttheinCEUhigh demand,(ContinuingweEducation Units) request instrive to obtain as many presentations thatPlease remember to RSVP to all the eventshighprovidedemand,(HSW) health,wesafetystriveandtowelfareobtain as manyyou planpresentationsto attend thatinfo@asidmn.org.credits for our membership.Please include your name, appellation, companynameprovide (HSW) health, safety and welfare creditsand contactforphoneournumber. ThisThe Programs Committee meets on the firstinformation allows the presenter to be adequatelyprepared; and it provides an accu-membership.Tuesday of every month from noon to twop.m. in the lower concourse of Internationalrate tracking record for local and nationalMarket Square in Conference Room A. Werecords. Check the chapter’s website atwould love to have additional members, inwww.asidmn.org for the most accurate information.Please notify us of a cancellationgood standing, join our committee and becomefurther involved in ASID. If you areif you have a conflict and find yourself unableThe Programs Committee meets on the first Tuesday of everyinterested in joining or attending one of ourto attend. Thank you.month from noon to two p.m. in the lower concourse ofmonthly meetings, you may contact eitherco-chairwoman (listed below) or one of ourInternational Market Square in Conference Room We look A. forward We to would seeing everyone love at our nextdedicated committee members:event.K imberly Herrick, ASID,to have additional members, in good standing, join our committeeKimberly@HerrickDesignGroup.comCarla Bast, Allied Member ASID,and become further involved in ASID. If you Sincerely are interested yours, in joiningcbdesigns@frontiernet.netDiane Lumpkin, Student Member ASID,or attending one of our monthly meetings, you may contact eitherdlumpkin@rccinteriors.comCo-Chairwomenco-chairwomanCurrently our calendar(listedfor 2008below)is filled,or one of ourLunchdedicated& Learn: JenicommitteeRuuska, Allied Memberwhich is an exceptional accomplishment.ASID, JRuuska@comcast.netmembers:We are thrilled to see so many of our chapterPrograms: Autumn Muldowney, ASID,members get involved! As always, we wouldAutumn.Muldowney@gmail.comlove to hear from more members at anymembership level that have a unique idea fora program or Lunch & Learn event. We alsoencourage all industry partner members toget involved and book an event with us during2009.As a reminder, monthly programs are alwaysheld on the third Tuesday of every month,1Kimberly Herrick, ASID,Kimberly@HerrickDesignGroup.comCarla Bast, Allied Member ASID,cbdesigns@frontiernet.netDiane Lumpkin, Student Member ASID,dlumpkin@rccinteriors.comCurrently our calendar for 2008 is filled, which is an exceptionalaccomplishment. We are thrilled to see so many of our chaptermembers get involved! As always, we would love to hear frommore members at any membership level that have a unique ideafor a program or Lunch & Learn event. We also encourage allindustry partner members to get involved and book an event withus during 2009.As a reminder, monthly programs are always held on the thirdTuesday of every month, they usually begin at 5:30 p.m. and theirlocations vary. Lunch & Learn events are always held on the secondand fourth Thursday of every month from 11:30 a.m. – 1:00 p.m. inthe lower concourse of International Market Square in ConferenceRoom B and are limited to twenty-five attendees.Please remember to RSVP to all the events you plan to attend atinfo@asidmn.org. Please include your name, appellation, companyname and contact phone number. This information allows thepresenter to be adequately prepared; and it provides an accuratetracking record for local and national records. Check the chapter’swebsite at www.asidmn.org for the most accurate information.Please notify us of a cancellation if you have a conflict and findyourself unable to attend. Thank you.We look forward to seeing everyone at our next event.Co-ChairwomenLunch & Learn: Jeni Ruuska, Allied Member ASIDASID, JRuuska@comcast.netPrograms: Autumn Muldowney, ASID,Autumn.Muldowney@gmail.com16Design Directions • Minnesota Chapter

American Hardwood FlooringDesign Directions • Minnesota Chapter17

y Angela Parker, Allied Member ASIDIt is with great respect that I am writing in regards to our ArchivesCommittee. G.F. (Fritz) Weber, FASID and Ann Erickson, FIDECare the co-chairs and committee members. The mission of theArchives Committee is to put into usable order the paper history ofthe Minnesota ASID Chapter.The documentation of Minnesota ASID pictures, publicity andawards are preserved for future reference. In 1931, Minnesotabecame one of the first chapters to be recognized in Grand Rapids,Michigan along with New York and Illinois. The charter granted on23 December 1931 to the Minnesota Chapter of the AmericanInstitute of Interior Decorators (A.I.I.D.) hangs proudly in our currentchapter board room to this day.The committee is archiving such items as interior designer projects,chapter history, brochures, awards, and interior design tours. Fritzand Ann are looking for an apprentice who is interested in thehistory of American Society of Interior Designers.Two pieces the committee is documenting at this time include ourchapter history from 1939 and 1942. Washington, D.C. Chapter hasrequested that these historical records be copied at their expenseand forwarded on to them for the national archive. One is the E-blast 1939 style: a typed document that lists reports from everychapter in the United States. At that time the Minnesota Chapterwas reporting on an important dinner meeting held at theprestigious Curtis Hotel with a premium dinner cost of $1.25.The second document is actually an album. Of local interest are theadvertisements of two well-regarded firms: Baker FurnitureCompany and another company, Knapp & Tubbs. Much of thealbum is directed on how to re-purpose and reuse, due to theshortages of the war. There is even an article by General Charles DeGalle. My how things have changed since 1942!Fritz’s tip of the day,“Save it and date it.”by Rita Larson, Allied Member ASIDThe ASID Minnesota Chapter Scholarship Fund was established inNovember 1985, by representatives of Minnesota ASID Chapter to helpfinance the post-secondary education of students intending to pursue acareer in interior design. The Minnesota Community Foundationadministers this fund and makes annual awards upon the advice of anindependent selection committee created for this purpose. This awardis in recognition of the promise a student shows based on their portfolioand/or complete projects sent in to be evaluated by the committee.Submissions happen in the late spring of each year, the judging takesplace in June, and a scholarship in the amount of $2,000.00 is sent tothe winning student’s school upon selection.Public recognition of this award is given at the ASID Awards Banqueteach November, where the winner receives their certificate, is given aplatform to show their actual project and/or work as well as networkwith other designers.Three members of our Minnesota ASID Chapter have unselfishly madethemselves available year after year for the judging of this award. Weare indebted to them for helping us find the worthy student of the year.This year the judges are Lyn A. Berglund, ASID; Rachelle SchoesslerLynn, ASID and Ronald R. Scolman, ASID.As we all know, schooling is demanding, not inexpensive, and therecognition of winning this award will only help each student’s chancesonce they leave their college or university. It is yet another example ofhow our volunteerism gives back to our community.18Design Directions • Minnesota Chapter

y Charlene Ackley, Allied Member ASIDSTEP (Self-Testing Exercises for Pre-Professionals) is a workshopthat is offered twice a year to assist designers preparing to take theNCIDQ examination (National Council for Interior DesignQualification). They are offered approximately two months beforethe examination dates and are usually held at the University ofMinnesota in one of their design classrooms. They are most oftenoffered over a weekend beginning on a Friday afternoon andproceeding through Sunday completing twenty hours ofinstruction. ASID recommends that a participant take the STEPclasses four to twelve months prior to taking the exam so there isadequate time for preparation. For more information about NCIDQand STEP, visit the website www.asid.org/bcdevelopment/step.The STEP Committee plans the classes, coordinates the instructor,rooms, schedules, etc. They are responsible for making theprogram run smoothly on the designated weekend. One or twonew members are needed to fill this committee. It is a committeethat requires a smaller time commitment from a volunteer becausethe workshop is offered only twice a year. The volunteer needs tohave strong organizational skills. STEP is one of the few committeesthat require coordination between the local and national ASIDorganizations. If you are interested in being part of this committee,contact Chapter Board Director Lisa La Nasa.Lisa La Nasa, ASIDProfessional Development DirectorASID Minnesota Chapter612-870-1300lisa@lisalanasadesign.comCome see this andother beautiful productsfrom Stone Forest,At Pipeline Supply’sShowroom and experiencewhat no one else has tooffer.Call us at: (952) 988-5550Or Visit us on the web at:www.pipeline-showroom.comDesign Directions • Minnesota Chapter19

y Colleen Slack, Allied Member ASIDby Colleen Slack, Allied Member ASIDNew and enthusiastic committee membersThe AmericanSociety ofSocietyInterior Designersof InteriorwithDesignersa desire to makeStudenta differenceAffairsfor ourStudent Affairs committee is responsible forchapter’s student members are always welcome.providing interaction and events of value committee all ASID student members. is responsible They are liaisons for providing interaction and events offor ASID student members and the localCommittee Members:value ASID professional for all organization. ASID student The com-membersmittee ensures that ASID student memberslied Member ASIDCurrent They Chairwoman: are liaisons Marlene for Hernick, ASID Al-feel connected and included in the ASID organization.Incoming Chairwoman: Annie Ballantine,student members and the local ASIDAlliedprofessionalMember ASIDorganization. TheASID Student Representative to the Boardcommittee The is ensures responsible that for ASID student student (SRB): members Cindy Lehner-Smith, feel connected Student MemberASIDandevents such as Student Officer’s training inOctober, involvement in the Internationalincluded the ASID organization.Tracy Hains, ASID Industry Partner Representativefor Sure-Lock-Homes Security &Market Square Student Expo, Real WorldDesign Week, and other student programs.Communications, Inc.Currently, they are working on the ASID StudentOfficer’s Training set for Friday, OctoberJennifer L. Maybery, Allied Member ASIDSarah Peterson, ASID Industry Partner of ArtThe 3, 2008. committee Donations are welcomed is responsible from IMS for student Holdings events such as Studentshowrooms and vendors for small goodybags that will be given to students. Pencils,Officer’s note pads, tape training measures, etc. in are October, an exampleof some of the items that have beeninvolvement in the InternationalMarket donated in the Square past. Student Expo, Real World Design Week, and otherNew programs are always being consideredstudent programs. Currently, they are working on the ASID Studentfor students such as a mentoring programthat pairs students with professional interiorOfficer’s designers. This Training program will set give for students Friday, October 3, 2008. Donations arean opportunity to gain first-hand experiencewelcomedof the industry. Studentfrom IMSfeedbackshowroomsis vital toand vendors for small goody bagsdetermine whether this program can be successful.that will be given to students. Pencils, note pads, tape measures,Students are encouraged to become membersof are ASID an because example it provides of some many of the items that have been donatedetc.benefits including access to ASID publicationsand great networking opportunities,inwhichthearepast.valuable as they begin their jobsearch. ASID offers a substantial discountfor the first two years of allied membership toadvancing student members.New programs are always being considered 1 for students such as amentoring program that pairs students with professional interiordesigners. This program will give students an opportunity to gainfirst-hand experience of the industry. Student feedback is vital todetermine whether this program can be successful.Top 10 Reasons to beInvolved in ASIDby Charlene Ackley, Allied Member ASID1. Value for your money.2. Connections for industry partners andinterior designers.3. Opportunity to collaborate with interiordesign students.4. An opportunity to have your workpublished.5. Re-sell your surplus products at theSample Sale.Students are encouraged to become members of ASID because itprovides many benefits including access to ASID publications andgreat networking opportunities, which are valuable as they begintheir job search. ASID offers a substantial discount for the first twoyears of allied membership to advancing student members. Newand enthusiastic committee members with a desire to make adifference for our chapter’s student members are always welcome.Committee Members:Current Chairwoman: Marlene Hernick, Allied Member ASIDIncoming Chairwoman: Annie Ballantine, Allied Member ASIDASID Student Representative to the Board (SRB):Cindy Lehner-Smith, Student Member ASIDTracy Hains, ASID Industry Partner Representative for Sure-Lock-Homes Security & Communications, Inc.Jennifer L. Maybery, Allied Member ASIDSarah Peterson, ASID Industry Partner of Art Holdings6. Participate in community serviceprojects.7. The opportunity to submit projects forchapter awards and publication.8. Free and low-cost CEUs (ContinuingEducation Units). See Spring 2008“Design Directions” issue featuringlegislation.9. Attend great parties.10. Networking, networking, networking.Design Directions • Minnesota Chapter20

y Angela Parker, Allied Member ASIDby Angela Parker, Allied Member ASIDChairwoman:The “Design Directions” Committee is a greatopportunity for people who enjoy expandingAngela Parker, Allied Member ASID, 952-451-their The writing “Design skills and Directions” connecting with others Committee is 1960, a alparker_ips@yahoo.comgreat opportunity forwithin people the ASID who organization. enjoy expanding We are a dynamic their writing skills and connectinggroup of volunteers who meet bi-monthly tobrainstorm with others ideas for within the quarterly the publication ASID of organization.CommitteeWemembers:are a dynamic“Design Directions”. Our committee is dedicatedto producing a first-rate newsletter which Bonnie Birnbaum, ASIDCharlene Ackley, Allied Member ASIDgroup of volunteers who meet bi-monthly to brainstorm ideasnotforonlytheinformsquarterlyour members ofpublicationactivitiesof “Design Directions”. OurColleen Slack, Allied Member ASIDwithin committee our region, but is also dedicated educates and informs to producing Janet a Stone, first-rate Allied Member newsletter ASIDour interior designers and industry partners ofwhich not only informs our membersLindaofWaddell,activitiesAllied MemberwithinASIDournew products, changes in technology, and newCarter Averbeck, Trompe Decorative Finishes,rules region, and regulations but also regarding educates the interior and designindustry. We also enjoy celebrating the suc-partners of new products, changes Andrea Kottas, in technology, ASID Industry Partner andRepresen-cesses of our ASID members by publishing their tative for Rubble Tileinforms ASID our interior Industry Partner designers andawards new and rules accolades. and We regulations are always looking regarding for the Daniel interior Loveland, design ASID Minnesota industry. Chapter Administrationof our ASID membersexamplesWe alsoof greatenjoyinteriorcelebratingprojects with antheinterestingsuccessesstory.by publishing their awards and accolades. We are always lookingfor examples of great interior projects with an interesting story.All of our volunteers have specific assignments.Some examples are gathering information, writingthe story, editing the story, editing the storyagain, proofreading, and creating dynamic titlesand graphics. We welcome new volunteers whoare committed to ASID and would be dedicatedto meeting deadlines. We also embrace ideas forfuture publications and interior design news.All of our volunteers have specific assignments. Some examplesare gathering information, writing the story, editing the story,editing the story again, proofreading, and creating dynamictitles and graphics. We welcome new volunteers who arecommitted to ASID and would be dedicated to meetingdeadlines. We also embrace ideas for future publications andinterior design news.Chairwoman:Angela Parker, Allied Member ASID,952-451-1960, alparker_ips@yahoo.comCommittee members:Charlene Ackley, Allied Member ASIDBonnie Birnbaum, ASIDColleen Slack, Allied Member ASIDJanet Stone, Allied Member ASIDLinda Waddell, Allied Member ASIDCarter Averbeck, Trompe Decorative Finishes, ASID IndustryPartnerAndrea Kottas, ASID Industry Partner Representative forRubble TileDAVID HEIDE DESIGN1SUSAN GILMORE Photographytel 763 545 4608www.susangilmorephoto.comDesign Directions • Minnesota Chapter21

New this year is the VIP preview for ASID interior designers andpreferred customers on Thursday evening from 5 until 8 p.m.D’Amico will be open during this “invitation only” event with acash bar and hors d’oeuvres. Friday, November 7, and Saturday,November 8, will be open to the public.The sale is heavily advertised through Mpls./St. Paul Magazine,The Star Tribune, and local newspapers. A direct mailing is doneand there is advertising through public relations.by Charlene Ackley, Allied Member ASIDThe ASID Sample Sale is a once a year opportunity at IMS(International Market Square) for interior designers and thepublic to purchase luxury furnishings at 50% - 80% off the retailprice. Some of the designer products offered are sofas, chairs,mirrors, lamps, accessories, and Tibetan rugs. Many items areone of a kind designer quality pieces. It is a sale that includesany of the showrooms at IMS that desire to be involved. ASIDinterior designers can also be involved in the sale in Room 185if they have product they would like to sell.Several local artisans are invited to participate in the ArtisansMarket, giving them the opportunity to showcase theirproducts. Some of their artistic creations include silk scarves,handmade jewelry, photography, hand-blown glass vases,stationery, holiday decorations, holiday gift baskets, flowerarrangements, and many more.The 2008 Sample Sale is on Thursday, November 6, Friday the7th and Saturday the 8th.This is a great opportunity for interior designers and interiordesign students to get involved in their local ASID chapter. Helpis needed for days of the sale for greeters, cashiers, and set upin room 185. If you are interested in getting involved andexperiencing the Sample Sale as a volunteer, please contactLetitia Little or Sheree Vincent.Co-chairs:Letitia Little, Allied Member ASID, 952-226-6420,letitialittle@letitialittle.comSheree Vincent, Allied Member ASID, 651-462-2132,sheree@fusiondesigned.comCommittee members:Charlene Ackley, Allied Member ASIDTom Collins, ASID Industry Partner, Design ProfessionalsNicole Goodman, IMS Building CoordinatorTerry Gustafson, Student Member ASIDDarren Iverson, IMS Building CoordinatorKathryn Johnson, Allied Member ASIDMolly Neary, ASID Industry Partner, RBC Tile & StoneLaura Paulson, Allied Member ASIDMIDLACby Catherine Harrington, ASIDMIDLAC (Minnesota Interior Designers Legislative ActionCommittee) is a political action committee supported by theAmerican Society of Interior Designers (ASID), the InternationalInterior Design Association (IIDA) and unaffiliated interiordesigners working toward passing the Interior Design PracticeAct to license interior designers in the state of Minnesota.The intent of this legislation is to protect the health, safety andwelfare of the public by insuring that qualified interior designersare making decisions and specifications for the interior spaces ofpublic buildings. Interior designers working on residentialprojects will not be required to be licensed. Only the interiordesigners working on commercial projects will require licenses.Interior designers will be eligible for licensing by fulfillingeducation, experience and examination requirements.MIDLAC hires a lobbyist to work with state legislators tocontinue the effort to make this very crucial legislation becomelaw. For more information regarding MIDLAC, please contactthe MIDLAC Steering Committee or the MIDLAC lobbyist.Co-chairwomen for MIDLAC Steering Committee:Denise A Guerin, ASID at dguerin@umn.eduSharon Gibbons at sharong@g2group-mn.comMIDLAC Lobbyist: Marnie Moore-Lindman atmlindman@larkinhoffman.comFor more information regarding the legislative efforts in thestate of Minnesota please reference the Spring 2008 issue of“Design Directions” magazine.22Design Directions • Minnesota Chapter

BusinessPeer Groupby Charlene Ackley, Allied Member, ASID andMolly Gilbertson, Allied Member ASIDThe Business Peer Group provides an information and businessexchange opportunity for independent interior designers to meetand discuss business strategies with their interior designer peers.The meetings are conducive to interior designers who own andoperate their own business, or are thinking of starting a business.Unlike the Lunch & Learn programs which provide an educationalopportunity for interior designers to meet industry partners andlearn about new products, the Business Peer Group is focused onstrategies for being successful at being a business owner.Topics focus on discussions regarding ongoing changes in accountingmethods, internet and website management, managing clientele,successful marketing techniques and legal issues. Discussion guestswho are experts on these topics are scheduled each month to leadthe discussion. More experienced interior designers are also invitedto attend to share their knowledge about the subject of the day. Thediscussion guest is requested to not prepare a presentation orspeech, so the flow of the discussion can remain informal. Everyonepresent is welcome to ask questions and contribute.The meetings are held the first Thursday of each month from11:30 a.m. to 1:00 p.m. in the lower concourse of InternationalMarket Square (I.M.S.) in conference room B. However, the groupdoes not meet during July and August. Following the peer groupdiscussion is a thirty minute scheduled tour of an IMS showroomwhere interior designers can learn more about the showroom, thestaff, and become familiar with their products. Attendees areasked to provide their own lunch and drinks. Reservations are notnecessary.The committee encourages anyone with an idea for a meaningfultopic to contact one of them.The committee members are:Molly Gilbertson, Allied Member ASID, Committee Chairwoman,mgg@mgilbertsondesign.comMolly Kerr, Allied Member ASID, molly@molaiadesign.comNow Proudly representingTraversby zimmer + RohdeVIEW THE ENTIRE LINE IN THE SHOWROOM OR CALLDIANNA SETHER AT 612.669.9947 FOR A PRIVATE SHOWINGThe premier resource for the world’s finestfurniture, textiles and window treatments.275 Market Street, Suite 321Minneapolis, MN 55405612.332.0402For a complete listing of lines carried by KDR visitwww.kdrshowrooms.comDesign Directions • Minnesota Chapter23

Awards Committeeby Colleen Slack, Allied Member ASIDThe American Society of Interior Designers Awards Committeeis responsible for administering the Annual ASID AwardsCompetition & Banquet. In order to manage these two distincttasks, the committee has divided into two separate task forces.The Awards Process Committee determines the entry categoriesfor the awards and develops the judging criteria and judgingformat. They begin work on the awards early in the year toaccept entries and to coordinate the judging. The awards willbe judged by a panel of experts with ASID credentials. Thisyear’s Awards Banquet will be held on November 12, 2008.The Awards Banquet Committee works from March throughNovember to plan the many details necessary for a successfulbanquet evening. They oversee the invitations, decorations,event schedule, catering and menu selections, flowers andsponsorship of the event. One of their major efforts this yearhas been to establish a format and process for planning theevent in order to facilitate the planning of subsequent banquets.The banquet is an important event as we pause to honor thechapter interior designers and industry partners and celebratetheir hard work and dedication through the awards ceremony.The major sponsors, International Market Square (I.M.S.), ASID,and “Mpls.St. Paul Magazine”, help make this evening possiblethrough their generous donations. Everyone on the committeeenjoys working as a team to plan the event, and they are proudthat there is a balanced distribution of responsibilities. Anyoneinterested in being part of the planning and coordinationprocess for the Awards Banquet is invited to contact one of thecommittee members.Committee Members:David Heide, Allied Member ASID, Chairman Awards ProcessCommittee info@DHDstudio.comMaureen Haggerty, Allied Member ASID, Co-chairman AwardsBanquet Committee, Maureen@mint-design.bizTim Mohnkern, ASID Industry Partner Representative for Baker,Knapp & Tubbs, Co-chairman Awards Banquet Committee,timothy.mohnkern@kohler.comAwards Process Committee Members:Krista Schwartz, Allied Member ASIDKeri Olson, Allied Member ASIDAwards Banquet Committee Members:Lisa Ball, Allied Member ASIDRobert Edman, Allied Member ASIDKim Kangas, Allied Member ASIDJennifer Zelinski, volunteer Design by LisaSAVE THE DATEFOR THE2008 ASIDMINNESOTAASIDAVETHEATE2MCHAPTERAWARDSBANQUETSAVE THE DATENovember 12th, 2008!To be held at the Atrium at International Market Square275 Market Street, Minneapolis, Minnesota 55405Cocktails 5:30 pm cash barDinner 6:30 pmAwards Presentation 7:45pmInformation regarding tickets will be forthcomingEntries due August 1st, 2008 by noon. For additionalinformation contact David Heide.24Design Directions • Minnesota Chapter

y Shirley Bolduc, ASID andRita Larson, Allied Member ASIDThis is the fourth year of the Kitchen TourSpectacular, and the committee is thrilledthat it is becoming more successful eachyear! The tour takes place over one weekend inAugust and showcases interior designer kitchenprojects. It is an exciting and relevant eventbecause most people purchasing tickets areplanning to remodel their own kitchens. They areserious about finding interior designers andproducts for their home. The tour is a two dayevent. The interior designer’s clients are asked toopen their homes to the public during that time.A visiting chef has been incorporated atApplications from interior designers are submitted most of in the March kitchens. and They are Co-chairs: at theneed only include snap shots and a completed form kitchens that for is provided an hour each day offeringfinger foods of their choice. The chefsin the e-blast sent out by the ASID office. The committeeare eithervisitsrepresentingeverya restaurant orkitchen in April and the decision about which kitchens catering will firm. be These on thechefs are extremelytour is made by the end of May.popular with the many people touring asit highlights the focus of entertaining inWhat works so beautifully with this tour is that the potential kitchen. clientscome to see a project, and the interior designer is present to walkIt is the goal of the committee to selectand talk them through the process. Most kitchens the sixteen have seventy most innovative to and unique150 people a day come through, and they truly kitchens exemplify to be a featured viable on the tour, whilemarket to tap into for future projects. offering the consumer a variety of styles,sizes and budgets. This year, the committeehad to turn down many lovely projects,yet their hope is to raise the bar forA visiting chef has been incorporated at most of the kitchens. Theyare at the kitchens for an hour each day offering future finger applications foods and of kitchen submissions.a restaurant The goal is to orprovide the tickettheir choice. The chefs are either representingcatering firm. These chefs are extremely popular holder with the innovative many ideas, new prod-people touring as it highlights the focus of entertaining ucts, and a range in the ofstyles so that they willkitchen.find value in this event.It is the goal of the committee to select the sixteen most innovativeAnyone interested inand unique kitchens to be featured on the tour, being while on offering the committee theconsumer a variety of styles, sizes and budgets. is welcome. This year, The currentyet committee their hope is com-isthecommittee had to turn down many lovely projects,to raise the bar for future applications and kitchen prised submissions. of representativesfromThegoal is to provide the ticket holder with innovative ideas,ASID,new“Mpls.St. Paul Magazine”,products, and a range of styles so that they will findandvalueourinindustrythisevent.partner Roth DistributingCompany. PleaseAnyone interested in being on the committee contact is welcome. Shirley or The Rita ifcurrent committee is comprised of representatives you would from like to ASID, helpus with this exciting“Mpls.St. Paul Magazine”, and our industrytour. ConsiderpartnerenteringRothDistributing Company. Please contact Shirley or your Rita kitchen if you projects wouldlike to help us with this exciting tour. Consider entering next year. your kitchenprojects next year.Co-chairs:Shirley Bolduc, ASID,Shirley Bolduc, ASID, sbolducdesign@mac.comsbolducdesign@mac.com Rita Larson, Allied Member ASID,Rita Larson, Allied Membercontact@larsondesignbuild.comASID,contact@larsondesignbuild.comCommittee members:Committee members: Jessica Chronister, ASID Industry PartnerIndustry Representative, Partner Representative,“Mpls.St. PaulJessica Chronister, ASIDMagazine”“Mpls.St. Paul Magazine”Natasha Friemark, ASID Industry PartnerNatasha Friemark, ASID Representative, Industry Partner “Mpls.St. Representative, Paul Magazine”“Mpls.St. Paul Magazine”Kirsten Johnson, ASID Industry Kirsten Johnson, Partner Representative,ASID Industry Partner“Mpls.St. Paul Magazine” Representative, “Mpls.St. Paul Magazine”Elaine Mahin, ASID Industry Partner Representative,Elaine Mahin, ASID Industry Partner RepresentativeRoth Distributing Roth Distributing CompanyCompanySouthview KitchenRita Larson,Allied MemberASIDPhotographer: JohnDanicicDesign Directions • Minnesota Chapter25

y Bonnie Birnbaum, ASIDShowcase House is one of the primary fund raisers for theMinnesota Chapter. This project has many working parts that haveto move in sync to make it happen; the steering committee, thehouse, its owner, the contractor, the interior designers, themagazine, the sponsors, and the charities that staff the house andbenefit from the proceeds.The HouseEach year begins with the search for the perfect property.Sometimes the homeowner calls ASID, sometimes a third party willsuggest a property to ASID or a homeowner, and sometimes ASIDcalls them. Three to six homes are usually visited before a decisionis made. The committee looks for a great location with ampleparking or at least a way to get visitors to the site. The next criteriaare a home that is architecturally significant with a kitchen andseveral baths that require renovation. This project is the most visiblefor the chapter to demonstrate to the public what an ASID interiordesigner can do for a client.This year for the first time, the chapter was able to do acontemporary home. Everyone who worked on it was thrilled tofinally show a more modern look. The coverage the home receivedin the media was outstanding. The interior designers wereconcerned about the public perception with the departure fromprevious more traditional projects, but people seemed to love thehouse. Many of the comments heard were: “best ever,” “breathe offresh air,” and “warm, comfortable and livable.”The Steering CommitteeThe steering committee has six to seven interior designers who siton the committee. They consist of both allied and professionalinterior designers as well as industry partners. The chair of thecommittee must be a professional member of ASID. Joining thecommittee requires a minimum three-year commitment. Manyhours are dedicated to this venture. As one year is wrapping up, thecommittee is on the search for the next house. The group meetsevery Wednesday for about eleven months of the year. Besides theinterior designers, the other members of the committee are themagazine, and when we are in construction, the contractor. In thelast two years we had the project’s architect. The committee dutiesinclude finding the next house, homeowner negotiation, staffingduring the designer viewings, assigning the spaces, setting thecriteria, hearing the presentations, acting as liaisons between theinterior designers, homeowner and contractor, and lastly,negotiating our exit from the house.The Interior Designers“How are the interior designers selected for the Showcase House?”After the contract is signed with the owners, the home is opened toall of the interior designers to visit. Members tour the home andrequest the three spaces where they would like to work. Designersare asked to complete a bid form and list the number ofaccumulated points they have received from participating in variouschapter activities. Every interior designer is assigned a total ofpoints based on their participation in chapter activities such as,serving as a board director, chairing a committee, working on acommittee, or past participation in a showcase house. All thesepoints add to their score.Sometimes interior designers work with others, or the committeewill do some matchmaking to enable newer interior designers to beincluded. Each firm or group of interior designers picks the interiordesigner with the most points to represent that group. Points arenever added together because this would favor large firms.A spreadsheet is created listing all the spaces in the home, andlisting the requests of the interior designers. The interior designerwith the most points is awarded their space of their choice. Interiordesigners that don’t get their first choice are offered other spaces.The committee always tries to be fair and give everyone a room oftheir choice, but it isn’t always possible. The best way to get a roomis to get involved and earn points by chapter participation. Thepoint span for this year’s home was from three to over 200 points.26Design Directions • Minnesota Chapter

The HomeownersIt takes a special person to be willing to vacate their home whileseveral dozen interior designers have at it. Homeowners come in allshapes and sizes. There are those that become friends and othersthat are relieved when the project is completed. This last year’shomeowner was a very articulate, artistic homeowner with a vision,Mr. Pat Fallon.Kevin Dunn of “Mpls.St. Paul Magazine” made a great analogyabout the relationship with the homeowners. He said, “It is like amarriage, first the courtship (contract signed and houseremodeled), the wedding (the gala), the honeymoon (the tourperiod) followed by the divorce (ASID moves out).” Like allrelationships, it has its challenges.The ContractorOnce the home has been selected, the homeowner has to pick acontractor. While suggestions and guidance is offered, the finaldecision is up to the homeowner because they will be paying thebills. For the last three years, Stephenson Construction hasremodeled the showcase homes and they are a wonderful group ofcontractors. Unlike most remodeling projects, this project has ahard deadline and the contractors must adhere to the schedule.“Mpls.St. Paul Magazine” and the Sponsors Since 1996, the ASIDMinnesota Chapter has partnered with “Mpls.St. Paul Magazine” toproduce the showcase home. They are the fiscal agent and guaranteethat the project will make money. This project is essential for the ASIDMinnesota Chapter budget. The magazine carries the responsibilityto secure sponsors to underwrite the project. Natasha Freimark of“Mpls.St. Paul Magazine” does an amazing job bringing in sponsors.The magazine also provides advertising, coordinates public relations,produces the collateral and tickets, secures the charities, manages thevolunteers, runs the events at the house such as the culinary and “Aps& Wine” events, publishes the Peoples Choice winners, and sits onthe steering committee for ten-plus months a year. Kirsten Johnsonof “Mpls.St. Paul Magazine” is there everyday to open and close thehouse and manage the volunteers and the events.The SponsorsThe project could not happen without all of the wonderful sponsors,especially some of whom have stepped up to the plate year afteryear. A sponsor is a business who contributes money to helpunderwrite the expenses of the project. Our ASID Industry PartnerCambria has been the Presenting Sponsor for the last five years.Kathy Ordahl Industry Partner Representative for Cambria has alsoparticipated on the steering committee for six years and is a housefinder extraordinaire. Rubble Tile, International Market Square(I.M.S.), The Galleria and Wealth Enhancement Group have alsosupported the project for several years. This year we also hadsupport from Apres, Cities 97, Domain Architecture, Heat & Glo,I.D.C., Infiniti, James Hardie, Marvin Windows, Montaggio,Outdoor Environments, Inc., Poliform, Warners’ Stellian, Sure- Lock-Homes Security & Communications, Inc. and Fireside Hearth &Home.The CharitiesThe Junior League of Saint Paul has been a beneficiary for a numberof years. They are great volunteers and ASID is happy to supportthem in their work. For the last three years, ASID is proud to havesupported the Jeremiah Project, Cornerstone and Second HarvestHeartland.Why Do a Showcase House?The home is a very public way to demonstrate the skills of aprofessional interior designer. What better way to show the publicthe distinctive and cost-effective way to remodel a home? Over theyears several of the showcase houses have been filmed by the PBStelevision series Hometime and are seen nationally. MeredithPublications the parent company of a family of home relatedpublications always scouts the show house and often publishes it intheir magazines (e.g., “Better Homes & Gardens,” “The LadiesHome Journal,” “Family Circle,” “Country Home,” “TraditionalHome,” and “Midwest Living” to name a few.) ASID gets calls fromall over the country requesting information about the project. Ofcourse, the local coverage in newspapers, radio, TV and in “Mpls.St.Paul Magazine” also promotes ASID as well as the individual interiordesigners. The marketing is the obvious benefit, but it also creates afeeling of community among the participating interior designers. Itis a great opportunity to work as part of a team. Finally, this projectallows ASID to give back to the community and support the effortsof the charities. This year’s home included many sustainable ideas.Green tours were given, and the ASID Minnesota Chapter wasfeatured on the national ASID website of “Design Daily.” This kindof coverage shows the community that ASID interior designers dealwith issues that affect the health, safety, and welfare of the public.Our chapter wants these concepts associated with the ASID brand.ArtitaliaByArtitalia GroupDESIGN PROFESSIONALS, INC.International Market Square, Suite 267612.339.6898 • Fax 612.339. 6993www.dprof.comDesign Directions • Minnesota Chapter27

y ASID’s Green Committee members Carol Boyles, Allied Member ASIDand Roger Friedell, Friedell Architects & Builders, ASID Industry PartnerWe are fortunate to live in the upper Midwest withrelatively few problems related to water supplies whencompared to the southern areas of the United States. Butwe can’t live with this viewpoint forever. Waterconservation is the key link between balancing our currentand future needs. In our homes, water needs to beconserved both indoors and outdoors. As designers, ourawareness of these needs will influence our designdecisions and have a positive impact on the environment.Saving water indoors• Maybe a bit too obvious, but stopping leaks is a greatstart. Repair all leaky plumbing.• 19% of North American water usage is from showers.Specify single head showers with low flow heads andrestrictors.• Specify and install dual or low volume flush toilets. 1.3gallons per flush or less.• Minimize the use of garbage disposals. Collectvegetable-based waste and compost it in an appropriatebin outside.• Run only full loads in the washing machine anddishwasher.• Specify and install a recirculating pump on your hotwater supply or capture tap water used when waiting for hotwater. This can be used for watering plants or in your garden.Saving water outdoors• Water only when your lawn or garden needs it. Using native plantsthat require little or no additional irrigation will help the effort toreduce the amount of water we use outside.• Water your lawn and garden in the cool part of the day, especiallythe morning hours when plants will have a chance to drypreventing the spread of fungus. There is also less wind andimmediate evaporation. Use drip watering systems that directlywater the soil, and be sure to not broadcast water on windy days.• Raise the blades on your lawn higher and mow the lawn higher:longer grass means less evaporation and less water needed.• Use a broom more than a garden hose when cleaning drivewaysand sidewalks.• Have proper controls on irrigation systems and check to makesure they are functioning correctly.• Regulate irrigation systems to conserve water. Rain sensingshutoffs can be retrofitted on old systems.• Collect rain from down spouts in large barrels or a cistern forgardening use.• Grade your property to prevent rapid runoff. Be conscious ofimpervious surface runoff from driveways and roof tops. Design tominimize runoff.• Design a rain garden (bioretention system) to filter the stormwater on site and keep it out of the sewer system. Loose, deepsoils absorb water and filter pollutants. Some systems haveunderground drains to carry water away.• Use native plants in your landscape as they require less frequentwatering and withstand the extremes of our climate better.In the Midwest, the use of grey water is just beginning. This can bea huge savings and is practiced in other areas of the country. Thebest advice of conservation is quite simple: EVERY DROP COUNTS!As interior designers, it is our responsibility to help make waterconservation a reality.References: www.regreenprogram.org, www.monolake.org(Water Conservation Tips)28Design Directions • Minnesota Chapter

y Krista M Schwartz, Allied Member ASIDI recently returned from the ASID Chapter Leadership Conference heldin Calgary this year; which is the training for my upcoming MembershipBoard position starting this fall. The timing turned out to be perfectbecause upon my return I was asked to write about the duties of ourlocal chapter’s Membership Committee. “Easy enough” I thought untilI started listing all that we do; welcoming our newest members,connecting with students, reaching out to volunteers, recruiting ofprofessionals, helping members network with one another, and so thelist goes.Where to begin? Armed with all this great information from our nationalsociety I thought why not start with what they have to say “A Society’smost precious and valuable resource is its members. Members are thelifeblood of any Society. They help the Society carry out its mission andmove forward to accomplish the goals of the organization.” Our role asmembership volunteers for our local chapter is to carry out thesecharges. We do this by being knowledgeable about membershipqualification and eligibility process, developing successfulmembership campaigns, and conveying the Society’s value topotential and existing members. Our committee meets the firstTuesday of each month, but the real work happens outside ofthese meetings.give or are available for a larger commitment. Contact Mary to learnmore about the opportunities and find a good fit for your talents.No amount of time is too small. Mary is also a great resource forthose committees needing additional member support; let herknow what your needs are and she can connect you with a greatmember volunteer.Many of our members tell us that they join ASID for networking withother professionals and industry partners. And the membershipcommittee helps to play a role in this, but we could also use ourmembers help. At the next event or meeting you attend pleaseextend a welcoming hand and share your experiences to those whoare new to our chapter. Together we can make our chapter vital. Tolearn more about all membership has to offer contact Krista atinfo@asidmn.org.Last year we rolled out our New Member Welcome Event as a wayto inform our newest members about all our local chapter has tooffer in the way of programs, events, volunteer opportunities, andnetworking. We’ve found that even existing members like to attendto reconnect with the chapter and become more involved. RecentlyASID national launched an online community called ASID Connexas a way for members across the country to connect and discusstopics relating to the interior design profession.At the beginning of each school year we travel to the universitiesand colleges to meet with the students to discuss benefits,resources, and connections ASID and its members can providewhile they are in school. We also get involved with the seniors priorto graduating to promote student membership advancement andall allied membership has to offer as they are starting their career indesign. We really encourage students to be involved with theSociety at any stage of their education; it’s a great way to learnabout the real world of design and meet future employers.Recently we added the volunteer connection with Mary Carl ofFrancis King as our current volunteer coordinator. We inviteeveryone to participate in the chapter whether you have an hour toDesign Directions • Minnesota Chapter29

Awards & AccoladesWilliam Beson, ASID, Beson Kading InteriorDesign Group, for his work on a remodeland update of a Georgian style homefeatured in “Classical Balance,” MidwestHome, June/July 2008.Orfield Design & Construction, Inc., ASID Industry Partner, fortheir remodel of a 1952 rambler which won a Chrysalis Awardfor Remodeling Excellence in the Kitchen Remodel $40,000-$75,000 category. [Pictures of the 2008 award-winning projectscan be seen on the internet at www.chrysalisawards.com]Jeanne Blenkush, Allied Member ASID, RCCInteriors, for her work on the home of BobUlrich, recently retired CEO of Target Corporation, featured in“Comfort Through Craftsmanship” Architectural Digest, July2008.Andréa Dixon, Allied Member ASID, and Jen Ziemer, AlliedMember ASID, Fiddlehead Design Group, featured in the“Ones to Watch” column, Twin Cities Luxury + FashionMagazine, June 2008.Mary Jane Pappas, ASID, Pappas Inc., for her design of aWarehouse District penthouse featured in “In With The New,”Twin Cities Luxury + Fashion Magazine, July 2008.Talla Skogmo, ASID, Engler-Skogmo Interior Design, for herwork on a Wisconsin lodge retreat for “The Family That PlaysTogether,” featured in Twin Cities Luxury + Fashion Magazine,June 2008.Tom Gunkelman, ASID, Gunkelman Flesher Interior Design, forhis work on a Madeline Island cabin retreat highlighted in“Sweet Spot,” Midwest Home, June/July 2008.Ashley Hunziger, Student Member ASID, received the first everDorothy Collins Scholarship award from Grace McNamara Inc.Awarded on merit, goals, and accomplishments, the awardcelebrates the courage, determination, and love of windowfashions, representative of Grace McNamara’s own mentor,design legend Dorothy Collins.Lynn Monson, ASID, and Sandra Monson, ASID, DreamMakerBath & Kitchen, ASID Industry Partner, won the first placeRemodeler of Merit Award, given by the Remodeler’s Councilof the Twin Cities in the Kitchens over 300 sq. ft. category.Lynn Monson, ASID, and Sandra Monson, ASID, DreamMakerBath & Kitchen, ASID Industry Partner, received a platinumaward (first place) 2008 Elite Design Award sponsored by DécorCabinets in the Traditional Master Bath category.Marcia Morine, ASID, Morine Design Associates, Inc., for herwork on a riverfront penthouse home for avid art collectorsprofiled in “The Art of Living Well,” Twin Cities Luxury +Fashion Magazine, June 2008.Marcia Morine, ASID, Morine Design Associates, Inc., highlightstrends in outdoor fabrics in “And for the Patio? Bold, Bright,Beautiful,” Twin Cities Luxury + Fashion Magazine, July 2008.James Noble, Allied Member ASID, Noble Interiors, Inc., profiledin the “One to Watch” column, Twin Cities Luxury + FashionMagazine, July 2008.Odegard, Inc., ASID Industry Partner, profiled in “Weaving HighStyle with Hope,” Twin Cities Luxury + Fashion Magazine, June2008.WINNERS OF THEPEOPLE’S CHOICE AWARDfor SHOWCASE HOUSEVisitors to this year’s Minnesota Chapter ASID Showcase Houselocated at 4900 Fremont Avenue South, Minneapolis wereasked to cast ballots for their favorite spaces in the house. Theresults are as follows.Favorite Overall Room: Great Room designed by DesignStudio of GabbertsDesigners: Sarah Goodrich, ASID; Karen Soojian, ASID;Connie Wersal-LaVelle, Allied Member ASIDFavorite Gathering Space: Great Room designed by DesignStudio of GabbertsDesigners: Sarah Goodrich, ASID; Karen Soojian, ASID;Connie Wersal-LaVelle, Allied Member ASIDFavorite Specialty Space: Screen Porch designed by LetitiaLittle Interior Design, Inc.Designer: Letitia Little, Allied Member ASID, CIDFavorite Bedroom: Owner’s Suite designed by BonnieBirnbaum Interiors & Herrick Design GroupDesigners: Bonnie Birnbaum, ASID, CID, & Kimberly Herrick, ASIDFavorite Bathroom: Owner’s Suite designed by BonnieBirnbaum Interiors & Herrick Design GroupDesigners: Bonnie Birnbaum, ASID, CID, & Kimberly Herrick, ASIDAt the Gallery of Stars event, ASID interior designers votedfor their favorite rooms. The peer results were identical to thepublic vote.Design Directions • Minnesota Chapter30

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