RVers Guide to Florida - Florida RV Trade Association

Official 2011RVers Guide to Florida& Florida RV SuperShow DirectoryOFFICIAL PUBLICATIONS FOR THE FLORIDA RV TRADE ASSOCIATIONYour Best Advertising Buy to Reach aYear-long Audience of RV Owners MEDIA KITand First-Time Buyers ■ Advertising AgreementRVERS_GUIDE_2010:Layout 1 4/28/10 9:56 AM Page 1■Advertising Rates, Specs& Distribution Guidelines■Mechanical Specificationssupershow_2010:SuperShow 09 4/28/10 9:57 AM Page 1In the RVers Guide:✶ FRVTA Member Listing by Region -*Name *Address *Phone * and Fax Numbers * Website and E-mail address✶ State and Regional Maps✶ Informative RV Lifestyle Stories* Photos * Attractions * Show Schedule and Much More✶ A “Keeper” for the RV Enthusiast as well as the First-Time BuyerFor further information or to reserve your advertising space contact Deanna Pearce,at 1-863-318-0193 or email at dlpearce7@aol.com

2011 AdvertisingSpecifications and RatesALL ADSAREFULLCOLORfor RVers Guide and SuperShow DirectoryOFFICIAL PUBLICATIONS FOR THE FLORIDA RV TRADE ASSOCIATIONRV ERS GUIDE TO FLORIDA ONLYAd SizeDOUBLE TRUCK ...............… $2550FULL PAGE ......................…… $1350HALF PAGE .....................…… $ 850VERTICAL OR HORIZONTALQUARTER PAGE ..............…… $ 650VERTICAL OR HORIZONTALFLORIDA RV SUPE RSHOW DIREC TORY ONLYAd SizeDOUBLE TRUCK ...............… $2200FULL PAGE ......................…… $1200HALF PAGE .....................…… $ 750VERTICAL OR HORIZONTALQUARTER PAGE ................… $ 600VERTICAL OR HORIZONTALPICK UP OPTIONSBOTH DIRECTORIES-SAME SIZE ADAd SizeDOUBLE TRUCK ...............…… $4250FULL PAGE ......................…… $2400HALF PAGE .....................…… $1550VERTICAL OR HORIZONTALQUARTER PAGE ..............… $1000VERTICAL OR HORIZONTALFLORIDA RV SUPERSHOW DIRECTORY*Ad SizeDOUBLE TRUCK ...............… $1700FULL PAGE ......................…… $1050HALF PAGE .....................…… $ 700VERTICAL OR HORIZONTALQUARTER PAGE ................… $ 350VERTICAL OR HORIZONTAL*These rates apply ONLY if you purchasean ad in the RVers Guide and the ad isthe same size or larger.SPECIAL POSI TIONSRVERS GUIDE TO FLORIDAPlacementCostBack Cover .................... $500Inside Front Cover .......... $400Inside Back Cover .......... $400Pages 3, 5 or 7 ............... $300FLORIDA RV SUPE RSHOW DIREC TORYPlacementCostBack Cover .......................…… $450Inside Front Cover ..............…… $350Inside Back Cover ..............…… $350Pages 3, 5 or 7 .................…… $250Map Panels (4) per panel ......... $550LOGO IN LISTINGRVers Guide to Florida OnlyAd SizeFULL PAGE .......................…FREEHALF PAGE .......................… $50QUARTER PAGE .................… $70Each Additional Listing ......... $10Double Truck16 x 10.25Full Page7.75 x 10.251/2 page V3.875 x 10.251/2 page H7.75 x 5.1251/4 page V3.875 x 5.1251/4 page H7.75 x 2.562

2011 AdvertisingGuidelines & Distributionfor RVers Guide and Supershow DirectoryOFFICIAL PUBLICATIONS FOR THE FLORIDA RV TRADE ASSOCIATIONADVERTISING GUIDELINES FOR RVers GUIDE TO FLORIDA1) Only FRVTA members in good standing will be allowed to advertise in the RVers Guide to Florida.2) RV Dealers can advertise their Florida locations ONLY! No out-of-state locations will be permitted in dealer ads.3) All FRVTA regions are permitted to advertise and may mention their regional shows in the ad.4) All ads will be reviewed and objectionable copy will be changed at the request of the FRVTA PR Committee.5) Failure to pay for advertising will constitute a debt to the FRVTA and will prohibit the member from participating in anyFRVTA shows, conventions, meetings of any FRVTA function until the debt is paid in full.6) The FRVTA Member logo should be used in all advertising promoting your company.You can obtain a camera-ready logo, either in black & white or process color by visiting the FRVTA website at www.frvta.org. Click on the “About FRVTA” icon and choose the last option from the drop-down menu, “FRVTA Print Logos”.DISTRIBUTIONRegional FRVTA Shows -January 2011 through November 2011............................................... 15,000SuperShow - January 2011................................................................... 8,000Consumer Shows/Fairs........................................................................ 4,000Mail/Website Requests........................................................................ 8,000FRVTA Member Campgrounds/Dealers.................................................. 6,000Chamber of Commerce, Welcome Centers............................................. 4,000TOTAL DISTRIBUTION.............................................................45,000ADVERTISING GUIDELINES FOR FLORIDA RV SUPERSHOW DIRECTORY1) Only FRVTA members in good standing will be allowed to advertise in the SuperShow Directory.2) NO ADVERTISING OF ANY SHOW OF ANY KIND WILL APPEAR IN THE DIRECTORY!3) RV Dealers can advertise their Florida and out-of-state locations if applicable in their ads.4) All FRVTA regions are permitted to advertise but CAN NOT mention their regional shows in the ad.5) All ads will be reviewed and objectionable copy will be changed at the request of the FRVTA PR Committee.6) Failure to pay for advertising will constitute a debt to the FRVTA and will prohibit the member from participating in anyFRVTA shows, conventions, meetings of any FRVTA function until the debt is paid in full.7) Advertisers may promote special events but NOT ON THE SAME DATES AS THE SUPERSHOW!8) Ads MAY NOT mention “Don’t buy until…”, “Wait before you buy…”, or any other copy that suggests waiting untilafter the SuperShow to make a buying decision.9) The FRVTA Member logo should be used in all advertising promoting your company. You can obtain a camera-readylogo, either in black & white or process color by visiting the FRVTA website at www.frvta.org. Click on the “AboutFRVTA” icon and choose the last option from the drop-down menu, “FRVTA Print Logos.”10) Verbiage referencing your location during the show should read as follows… if you are a Dealer or Manufacturer,copy should read: 735 North Midway, 130 Expo Hall; please do not use the word ‘booth’ or ‘space’ when referencingyour location at the show. If you are a Supplier, copy should read: A220 or B140 and you can include ‘See UsDuring the Show at A220’ or ‘Stop by B140 During the Show.’DISTRIBUTION25,000 at the entrance to the SuperShowCompleteRVers Guideis also on-linetheentire year!FRVTA.org

Advertising AgreementOfficial 2011 Florida RV Trade AssociationRVers GUIDE TO FLORIDAOFFICIAL PUBLICATIONS FOR THE FLORIDA RV TRADE ASSOCIATIONContact Name_________________________________________________ Title_________________________________Company _ ___________________________________________________ Phone_______________________________Address ______________________________________________________ Fax_________________________________City _ ___________________________________ State _________________ Zip _______________________________E-mail __________________________________________ Website _________________________________________My signature authorizes this advertising contract and I attest that I have the authority to contract for this advertisement:Signature __________________________________________ Date_________________________________________FRVTA Member Region #____________________________________PLEASE COMPLETE THE FOLLOWING INFORMATION:Ad Size: Please Check One ❏ Double Truck ❏ Full ❏ Half ❏ Quarter❏ Vertical ❏ Horizontal Position Location_____________Ad CostSpecial PositionLogo in ListingTotal$ ____________$ ____________$ ____________$ ____________ADVERTISING DEADLINESpace: November 1, 2010Material: November 12, 2010Advertising rates are net. Recognized agencies add 15% Commission.❏ Check Enclosed Check # _________________ ❏ Invoice MeCredit Card Number ____________________________________ Expiration Date _ _________ CCV# _____❏ Visa ❏ Master Card ❏ American ExpressADVERTISING COPY❏ Camera ready ad is enclosed ❏ Camera ready ad to follow❏ Create my ad from the information enclosed❏ Pick up my ad from 2010 RVers Guide; ❏ No Change ❏ With Changes AttachedMail of Fax this contract to:Deanna Pearce501 Sweet Bay CircleWinter Haven, FL 33884Phone 863-318-0193Fax 863-875-3019Toll Free 800-330-7882Email dlpearce7@aol.comAGENCY INFORMATIONAgency Name: __________________________________________________Contact: ________________________________________________________Address: ________________________________________________________Phone: __________________________ Fax: ___________________________Email: __________________________________________________________This is a private publication solely owned and published for the Florida RV Trade Association for the benefit of its members. The purpose of the magazine is to promote the recreational vehicle industry in theState of Florida in an ethical and straightforward manner. The Florida RV Trade Association reserves the right to accept or reject any or all advertisements that they feel may compromise this objective in any way.

Advertising AgreementOfficial 2011 Florida RV SuperShowProgram and DirectoryOFFICIAL PUBLICATIONS FOR THE FLORIDA RV TRADE ASSOCIATIONContact Name_________________________________________________ Title_________________________________Company _ ___________________________________________________ Phone_______________________________Address ______________________________________________________ Fax_________________________________City _ ___________________________________ State _________________ Zip _______________________________E-mail __________________________________________ Website _________________________________________My signature authorizes this advertising contract and I attest that I have the authority to contract for this advertisement:Signature __________________________________________ Date_________________________________________FRVTA Member Region #____________________________________PLEASE COMPLETE THE FOLLOWING INFORMATION:Ad Size: Please Check One ❏ Double Truck ❏ Full ❏ Half ❏ Quarter❏ Vertical ❏ Horizontal Position Location_____________Ad CostSpecial PositionLogo in ListingTotal$ ____________$ ____________$ ____________$ ____________ADVERTISING DEADLINESpace: December 3, 2010Material: December 10, 2010Advertising rates are net. Recognized agencies add 15% Commission.❏ Check Enclosed Check # _________________ ❏ Invoice MeCredit Card Number ____________________________________ Expiration Date _ _________ CCV# _____❏ Visa ❏ Master Card ❏ American ExpressADVERTISING COPY❏ Camera ready ad is enclosed ❏ Camera ready ad to follow❏ Create my ad from the information enclosed❏ Pick up my ad from 2010 SuperShow Diectory ❏ No Change ❏ With Changes AttachedMail of Fax this contract to:Deanna Pearce501 Sweet Bay CircleWinter Haven, FL 33884Phone 863-318-0193Fax 863-875-3019Toll Free 800-330-7882Email dlpearce7@aol.comAGENCY INFORMATIONAgency Name: __________________________________________________Contact: ________________________________________________________Address: ________________________________________________________Phone: __________________________ Fax: ___________________________Email: __________________________________________________________This is a private publication solely owned and published for the Florida RV Trade Association for the benefit of its members. The purpose of the magazine is to promote the recreational vehicle industry in theState of Florida in an ethical and straightforward manner. The Florida RV Trade Association reserves the right to accept or reject any or all advertisements that they feel may compromise this objective in any way.