Heathcote Tourism and Development Prospectus ... - Bendigo Tourism

Heathcote Tourism and DevelopmentMembership and Markeng Opportunies 2013/14Working together to grow your businessand tourism in Heathcote

Heathcote Tourism and DevelopmentMembership Opportunies 2013/14McIVOR GOLD - $170 One DL size brochure displayed at Heathcote Visitor Centre One pad (of 100) A3 Heathcote maps (addional pads can be purchased from the Visitor Centre for $10) Access to Bendigo and Heathcote Official Visitor Guide to provide to your guests Access to receive weekly What’s On via email Accommodaon operators listed in Heathcote Visitor Centre Accommodaon Guide Winery operators listed as part of Heathcote Visitor Centre wine display Access to list tourism business on heathcote.org.au website and app (addional cost)* Tourism operator events profiled in What’s On via the heathcote.org.au website Exclusive invitaon to HT&D Inc networking nights and AGM Vong rights Heathcote Visitor Centre support with staff and volunteers acvely promong your business Access to deals and incenves offered to industry Opportunity to upgrade to Bendigo Tourism membershipMcIVOR BRONZE - $50Open to Community Groups / Organisaons, Hospitals, Church Groups, Football Clubs etc.Benefits Access to Bendigo & Heathcote Official Visitor Guide to provide your clients/guests Access to receive weekly What’s On via email Ability to add an event to be profiled in What’s On via the heathcote.org.au website 1 representave invited to HT&D Inc networking nights and AGM No vong rights Eligible only for sub-commiee acviesMcIVOR VOLUNTEER - freeVolunteers who are acve at the Heathcote Visitor Centre are entled to free membership.Benefits Invited to HT&D Inc funcons as appropriate No vong rights Eligible only for sub-commiee acvies as appropriateGROUPSThe range of opportunies for each Group will be negoated according to the specific needs and number ofmembers.

Heathcote Website and AppMarkeng Opportunies 2013/14HEATHCOTE WEBSITEHeathcote Tourism and Development in partnership with the City of Greater Bendigo has an official websitewww.heathcote.org.au, which has been in operaon for just over 18 months.Heathcote Tourism and Development members are being offered the opportunity to promote their business on thiswebsite and gain access to a range of website features which assists members driving business and assists visitorsplanning their trip to Heathcote.Key website features include: Heathcote events secon that has showcase events,next 7 days, this month, and full calendar.Heathcote Interacve Map to assist visitors with planningtheir trip. Operator’s are profiled by sector.A planner funcon that allows visitors to drop operatordetails/event details into an inerary and have theopon to pdf, print or email.Events lisngs/profiles with bookable opons.A search tool on the home page that allows consumers toperuse aracons, events and accommodaon online.Accommodaon and Tours instantly bookable (only availableto businesses who purchase the advanced web and app profile opon)Latest stories/arcles on Heathcote uploaded and archived.For sight impaired: Listen to our website funconality and the ability to make the text on the page larger.Social Networking linkage – (ie. Facebook, Twier, Trip Advisor, Myspace).Text conversion to over 40 languages.HEATHCOTE APPStage 1 of the new phone app available for i-phone (Apple) and android (Google) has beenreleased which profiles Bendigo and Heathcote for locals and visitors to explore the region.Key features include:Over 250+ businesses profiled in the Bendigo and Heathcote regionEvents by day, month and by interest within the regionInteracve Map to tailor the visitors experience‘locate me’ map referenceLatest stories and inerariesBook Accommodaon and Tours instantly (only available to businesses who purchasethe advanced web and app profile opon)Social Media integraon – Twier, Facebook, You Tube, Trip Advisor, Pinterest

Heathcote Website and AppMarkeng Opportunies 2013/14BASIC WEB & APP PROFILEHT&D members have the opportunity to receive a basic web and profile which includes: Profiled in 1 category (ie. Winery or Accom) 1 image Up to 50 words descripon and direcons Link through to operator website Google Map locaon Profiled on Interacve Map & Trip Planner 2 rounds of changes per yearCost - $225 (Inc GST) for 1 basic web and app profile for 12 months starting July 2013Additional profiles can be purchased.See attached form to fill in.ADVANCED WEB AND APP PROFILEHT&D members can receive more exposure on the website by signing up with Bendigo Tourism’s Select orSuperior membership. Operators will receive profiles on www.heathcote.org.au,and www.bendigotourism.com with enhanced website benefits including:Operators can login and manage their profileOne full web profile displayed on both www.heathcote.org.au andwww.bendigotourism.com• Up to 6 images and 500 words• Facilies, Direcons and Google Map locaon• Profiled on Interacve Map and Trip Planner• Link through to operator websiteYour business can be booked on both www.heathcote.org.au andwww.bendigotourism.com through our online booking service via the Bendigo Visitor Centre. Visitors cansearch and book accommodaon and tours 24 hours via the home page on both website’s search tool.When joining as a Bendigo Tourism Select or Superior membership, HT&D members will receiveapp profiles on the Bendigo and Heathcote apps, with enhanced app benefits including:• Up to 6 images and 100 words• Google Map locaon and opening hours• Link through to operator website• Instantly bookable Accommodaon and Tours• Social Media links (for app only) which connect to Facebook, Twier, YouTubeTrip Advisor and PinterestIn addion to web exposure, members receive adversing in the Bendigo & Heathcote RegionVisitor Guide, DL brochure in the Bendigo Visitor Centre, Access to accommodaon/tour bookingservice, Training, and Networking and communicaon opportunies and more...To receive a Bendigo Tourism prospectus, contact Mark Orlandi 5434 6123 oremail m.orlandi@bendigo.vic.gov.au