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Duty to Involve: Making it work - Community Development Foundation

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The <strong>Duty</strong><strong>to</strong> <strong>Involve</strong>:<strong>Making</strong> It WorkBy Michael P<strong>it</strong>chford,Tom Archerw<strong>it</strong>h Sally Ramsden


The <strong>Duty</strong><strong>to</strong> <strong>Involve</strong>:<strong>Making</strong> It WorkBy Michael P<strong>it</strong>chford,Tom Archerw<strong>it</strong>h Sally Ramsden


How <strong>to</strong> c<strong>it</strong>e this publication:P<strong>it</strong>chford, M., Archer, T. w<strong>it</strong>h Ramsden, S. (2009) The <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> Work,London: Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Published in Great Br<strong>it</strong>ain in 2009 by theCommun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Un<strong>it</strong> 5, Angel Gate320–326 C<strong>it</strong>y RoadLondon EC1V 2PTRegistered Char<strong>it</strong>y number 306130www.cdf.org.ukCopyright © Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> 2009Br<strong>it</strong>ish Library Cataloguing in Publication DataA CIP record for this book is available from the Br<strong>it</strong>ish LibraryISBN 978-1-901974-94-2Cover design and typesetting Third Column, TwickenhamCover pho<strong>to</strong>s from third avenue www.third-avenue.co.ukPrinted in Great Br<strong>it</strong>ain by Crowes of Norwich on paper sourced fromsustainable managed forests


ContentsPage no.List of Figures...............................................................................................................................................................List of Case Studies Sally Ramsden.............................................................................................................Foreword Alison Seabrooke................................................................................................................................Acknowledgements .................................................................................................................................................Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>....................................................................................................ivvviviiviii1 An introduction <strong>to</strong> the guide ..................................................................................................... 12 An introduction <strong>to</strong> the duty <strong>to</strong> involve........................................................................... 33 The case for involvement ............................................................................................................... 84 Fac<strong>to</strong>rs for success ................................................................................................................................. 11<strong>Making</strong> sure involvement leads <strong>to</strong> change................................................................................. 13<strong>Making</strong> sure involvement is co-ordinated.................................................................................. 20<strong>Making</strong> sure you are set up for involvement .......................................................................... 25<strong>Making</strong> sure information is tailored and targeted............................................................... 30<strong>Making</strong> sure involvement is broad and inclusive .................................................................. 35<strong>Making</strong> sure councillors lead involvement ................................................................................ 40<strong>Making</strong> sure involvement harnesses the third sec<strong>to</strong>r...................................................... 46<strong>Making</strong> sure involvement is moni<strong>to</strong>red and evaluated.................................................... 515 Commun<strong>it</strong>y development: A route <strong>to</strong> maximising opportun<strong>it</strong>ies......... 56Appendix 1 Links between duty <strong>to</strong> involve and other duties ..................... 58Appendix 2 Roles and responsibil<strong>it</strong>ies.................................................................................... 61References ................................................................................................................................................................... 63Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● iii


FiguresPage no.Figure 1 Opportun<strong>it</strong>ies for involvement............................................................................................ 5Figure 2 The ladder of empowerment................................................................................................ 32iv ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Case studiesBy Sally RamsdenPage no.East Riding of Yorkshire Council.................................................................................................................. 15The Mental Health Act Commission ....................................................................................................... 17Plymouth 2020 and C<strong>it</strong>y Council................................................................................................................. 22Northumbria Police, South Tyneside Command............................................................................. 24Great Yarmouth ......................................................................................................................................................... 26Westminster C<strong>it</strong>y Council................................................................................................................................. 28Leeds C<strong>it</strong>y Council .................................................................................................................................................. 31Merseyside Transport Author<strong>it</strong>y ................................................................................................................. 37London Borough of Newham......................................................................................................................... 42Brigh<strong>to</strong>n and Hove C<strong>it</strong>y Council.................................................................................................................. 48S<strong>to</strong>ckport Metropol<strong>it</strong>an Borough Council ........................................................................................... 53Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● v


ForewordThese are exc<strong>it</strong>ing times. Local people are being given many more opportun<strong>it</strong>ies <strong>to</strong>influence the decisions and services that affect their lives. The Statu<strong>to</strong>ry GuidanceCreating Strong, Safe and Prosperous Commun<strong>it</strong>ies is a significant marker in the Government’samb<strong>it</strong>ion <strong>to</strong> embed commun<strong>it</strong>y involvement and commun<strong>it</strong>y empowerment w<strong>it</strong>hin theday-<strong>to</strong>-day <strong>work</strong> of author<strong>it</strong>ies.Some author<strong>it</strong>ies are already excelling in this <strong>work</strong>. For others, the duty <strong>to</strong> involveprovides an opportun<strong>it</strong>y <strong>to</strong> markedly improve their <strong>work</strong> in this area. For allauthor<strong>it</strong>ies, the duty <strong>to</strong> involve represents a chance <strong>to</strong> assess and improve the ways inwhich local people can inform and influence decision-making. The duty <strong>to</strong> involvegives further incentive for author<strong>it</strong>ies <strong>to</strong> draw upon the knowledge, skills andexperiences of local people in how they design and deliver services so as <strong>to</strong> beresponsive <strong>to</strong> local need.To assist author<strong>it</strong>ies in meeting this challenge, CDF has produced this in-depth guide.It provides author<strong>it</strong>ies w<strong>it</strong>h practical suggestions and advice on how <strong>to</strong> meet theirstatu<strong>to</strong>ry responsibil<strong>it</strong>ies under the duty <strong>to</strong> involve. The guide helpfully takes whatexists w<strong>it</strong>hin the statu<strong>to</strong>ry guidance and goes further in terms of bringing this <strong>to</strong> lifew<strong>it</strong>hin the context of an author<strong>it</strong>y. It draws out the v<strong>it</strong>al role of elected members andthe third sec<strong>to</strong>r whilst also providing much needed advice on the practical<strong>it</strong>ies ofstructure, co-ordination and evaluation of involvement. What is also evident <strong>to</strong> me isthe crucial role that commun<strong>it</strong>y development has <strong>to</strong> play w<strong>it</strong>hin many of the ‘successfac<strong>to</strong>rs’ identified w<strong>it</strong>hin the guide. The duty <strong>to</strong> involve is in many ways the breadand butter of commun<strong>it</strong>y development.I can’t close w<strong>it</strong>hout acknowledging the illuminating case studies that are interspersedthroughout the guide. These are inspiring examples of how author<strong>it</strong>ies and agenciesare driving ahead on this agenda and provide genuine learning for us all.I hope you find the guide as instructive and informative as I have and hope that CDF,<strong>to</strong>gether w<strong>it</strong>h our partners, can assist you in helping you take full advantage of thisnew and exc<strong>it</strong>ing opportun<strong>it</strong>y.Alison SeabrookeChief Executive, Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>vi ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


AcknowledgementsCDF is very grateful <strong>to</strong> the organisations and individuals who formed part of theSteering Group for this project as well as other individuals who kindly offeredfeedback and advice on drafts of the guide:Steering GroupToby Blume, Urban ForumJonathon Cartwright, Commun<strong>it</strong>ies and Local GovernmentJo Crease, Office for the Third Sec<strong>to</strong>rJane Dobie, Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Sheila Fletcher, Commun<strong>it</strong>ies and Local GovernmentLiz Hardy, Government Office Yorkshire & HumberDavy Jones, Davy Jones ConsultancyBeth Longstaff, Commun<strong>it</strong>y <strong>Development</strong> ExchangeCatriona May, Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Phillip Vincent, Action w<strong>it</strong>h Commun<strong>it</strong>ies in Rural England (ACRE)Louise Waring, Commun<strong>it</strong>ies and Local GovernmentRichard Watkins, Commun<strong>it</strong>ies and Local GovernmentAlice Wilcock, Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Jeanette York, Aud<strong>it</strong> CommissionOther individuals who have provided valuable advice and support throughout theprocess of producing the guide:Ruth Baddoo, Newcastle C<strong>it</strong>y CouncilSylvia Brown, Action w<strong>it</strong>h Commun<strong>it</strong>ies in Rural England (ACRE)Gabriel Chanan, Independent consultantPam Dixon, Birmingham C<strong>it</strong>y CouncilJane Foot, Independent Policy ConsultantPatrick Hanfling, Manchester C<strong>it</strong>y CouncilJagwant Johal, Birmingham C<strong>it</strong>y CouncilMarek Lubelski, Lu<strong>to</strong>n C<strong>it</strong>y CouncilHelen Shankster, Coventry C<strong>it</strong>y CouncilAndy WiggansThank you <strong>to</strong> Stephen Miller at the Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> who providedvaluable information for the case for involvement.We wish <strong>to</strong> also thank those organisations who kindly gave of their time <strong>to</strong> help usproduce case studies highlighting their involvement <strong>work</strong>.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● vii


Commun<strong>it</strong>y <strong>Development</strong><strong>Foundation</strong>CDF is a non-departmental public body sponsored by Commun<strong>it</strong>ies and LocalGovernment (CLG) and a char<strong>it</strong>y registered in England and Wales and recognised inScotland. CDF’s mission is <strong>to</strong> lead commun<strong>it</strong>y development analysis and strategy inorder <strong>to</strong> empower people <strong>to</strong> influence decisions that affect their lives.CDF is the leading source of intelligence, guidance and delivery on commun<strong>it</strong>y development,engagement, empowerment and capac<strong>it</strong>y building in England and across the UK.Our <strong>work</strong> cuts across government departments, regional and local public agencies andthe commun<strong>it</strong>y and voluntary sec<strong>to</strong>rs. We also operate at European and international level.CDF’s key aim is <strong>to</strong> build engaged, cohesive and stronger commun<strong>it</strong>ies and commun<strong>it</strong>ysec<strong>to</strong>r by:●●●advising government and other bodies on commun<strong>it</strong>y involvement, civilrenewal and commun<strong>it</strong>y cohesion, and measures <strong>to</strong> build strong, activecommun<strong>it</strong>ies and promote commun<strong>it</strong>y developmentsupporting commun<strong>it</strong>y <strong>work</strong> of all kinds through net<strong>work</strong>s, links w<strong>it</strong>hpract<strong>it</strong>ioners, collaborative <strong>work</strong> w<strong>it</strong>h partner organisations, funding andmanagement of local projectscarrying out research, evaluation and policy analysis <strong>to</strong> identify goodpractice in all aspects of commun<strong>it</strong>y development and involvement, anddisseminating lessons through training, conferences, publications and consultancy.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Un<strong>it</strong> 5, Angel Gate320–326 C<strong>it</strong>y RoadLondon EC1V 2PTTel: 020 7833 1772Fax: 020 7837 6584Email: admin@cdf.org.ukWebs<strong>it</strong>e: www.cdf.org.ukRegistered Char<strong>it</strong>y Number 306130viii ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


1An introduction<strong>to</strong> the guideIntroductionFrom April 2009 best value author<strong>it</strong>ies have a ‘duty <strong>to</strong> inform, consult and involve’(henceforth referred <strong>to</strong> as the duty <strong>to</strong> involve). This means providing greater opportun<strong>it</strong>iesfor local people <strong>to</strong> get involved and influence the decisions that affect them. 1The duty <strong>to</strong> involve represents an opportun<strong>it</strong>y for author<strong>it</strong>ies <strong>to</strong> reinvigorate localdemocracy and improve the qual<strong>it</strong>y of both decision making and thus the service thatlocal people receive. In meeting this statu<strong>to</strong>ry responsibil<strong>it</strong>y, author<strong>it</strong>ies are required<strong>to</strong> embed involvement in everyday practices, harness the power of commun<strong>it</strong>ies andreap the rewards, which include greater efficiency and improved service performance.What is the purpose of this guide?StructureThe guide is the Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>’s perspective on how author<strong>it</strong>iescan prepare and act in order <strong>to</strong> meet their statu<strong>to</strong>ry responsibil<strong>it</strong>ies regarding the duty<strong>to</strong> involve. These are outlined in Creating Strong, Safe and Prosperous Commun<strong>it</strong>ies: Statu<strong>to</strong>ryguidance (CLG, 2008a) referred <strong>to</strong> throughout the guide as ‘guidance’ or ‘statu<strong>to</strong>ryguidance’. This guide focuses on the processes and structures for involvement, providesadvice on some of the more ‘nuts and bolts’ issues and challenges and includessuggestions for action, supported by good practice evidence. It draws on our experiencein commun<strong>it</strong>y development (CD) and emphasises the role CD can play in helpingmeet the duty.●●●●Chapter 2 introduces the duty, <strong>it</strong>s legislative basis and the statu<strong>to</strong>ry requirements.Chapter 3 outlines the case for commun<strong>it</strong>y involvement.Chapter 4 presents fac<strong>to</strong>rs for success and good practice examples.Chapter 5 pulls <strong>to</strong>gether the fac<strong>to</strong>rs for success and emphasises how CD canhelp author<strong>it</strong>ies meet the duty.1 Local author<strong>it</strong>ies, national park author<strong>it</strong>ies, the Broads Author<strong>it</strong>y, fire and rescue author<strong>it</strong>ies, wastedisposal author<strong>it</strong>ies, joint waste author<strong>it</strong>ies, passenger transport author<strong>it</strong>ies, Transport for London,Greater London Author<strong>it</strong>y in so far as <strong>it</strong> exercises <strong>it</strong>s functions through the mayor, and the London<strong>Development</strong> Agency. The duty does not extend <strong>to</strong> police author<strong>it</strong>ies or Welsh author<strong>it</strong>ies.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 1


Chapter One: An introduction <strong>to</strong> the guide●●Appendix 1 describes the links between the duty <strong>to</strong> involve and other duties.Appendix 2 gives further details about the roles and responsibil<strong>it</strong>ies the dutyimposes on organisations, groups and individuals.Who is this guide for?This guide is primarily wr<strong>it</strong>ten for those who want <strong>to</strong> know how <strong>to</strong> meet the duty intheir respective best value author<strong>it</strong>y. It will be of worth <strong>to</strong> employees from ChiefExecutives <strong>to</strong> frontline staff and will also be of value <strong>to</strong> local councillors. In add<strong>it</strong>ion,<strong>it</strong> is hoped that representatives from local strategic partnerships (LSPs), third sec<strong>to</strong>rorganisations and local government partners will also find value in the guide.The Empowerment Wh<strong>it</strong>e Paper Commun<strong>it</strong>ies in Control: Real people, real power (CLG,2008b) comm<strong>it</strong>s <strong>to</strong> extending the duty <strong>to</strong> involve <strong>to</strong> apply <strong>to</strong> a number of agenciesand bodies in add<strong>it</strong>ion <strong>to</strong> the existing best value author<strong>it</strong>ies. 2 Although not wr<strong>it</strong>tenspecifically for these author<strong>it</strong>ies, they will also find the guide useful.The information in this guide is correct as of March 2009. Updates and contact detailsfor the case studies will be posted on CDF’s webs<strong>it</strong>e: see www.cdf.org.uk2 The Arts Council, Chief Officer of Police and police author<strong>it</strong>ies, English Her<strong>it</strong>age, the EnvironmentAgency, the Health and Safety Executive, the Homes and Commun<strong>it</strong>ies Agency, Jobcentre Plus,probation trusts and other providers of probation services, the Museums, Libraries and ArchivesCouncil, Natural England, regional development agencies, Sport England, youth offending teams2 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


2 An introduction<strong>to</strong> the duty<strong>to</strong> involveThis chapter provides a summary of the key statu<strong>to</strong>ry elements of the duty <strong>to</strong> involveand how <strong>it</strong> links <strong>to</strong> the performance frame<strong>work</strong>. The information is crucial <strong>to</strong> laterchapters, where we look at how author<strong>it</strong>ies can act on the duty. Further detail aboutthe roles and responsibil<strong>it</strong>ies that the duty imposes on organisations, groups andindividuals is found in Appendix 1. Appendix 2 provides greater detail on the linksbetween the duty <strong>to</strong> involve and other duties that fall on author<strong>it</strong>ies and their partners.Readers familiar w<strong>it</strong>h the statu<strong>to</strong>ry guidance may choose <strong>to</strong> go straight <strong>to</strong> chapter 3.The aim of both the statu<strong>to</strong>ry guidance and the Local Government Wh<strong>it</strong>e Paper Strongand Prosperous Commun<strong>it</strong>ies (CLG, 2006a) is <strong>to</strong> enable c<strong>it</strong>izens <strong>to</strong> play a more active andinfluential role in how their areas develop. The duty is a key practical policy in abroader government agenda of commun<strong>it</strong>y empowerment, expressed in Commun<strong>it</strong>ies inControl: Real people, real power (CLG, 2008b). The duty <strong>to</strong> involve is best summed upas the government seeking <strong>to</strong> ‘embed a culture of engagement and empowerment’ inpublic author<strong>it</strong>ies.The guide draws on the key concepts of public participation, empowerment andengagement. For defin<strong>it</strong>ions of these and other terms please refer <strong>to</strong> Commun<strong>it</strong>ies andLocal Government’s glossary, available at www.commun<strong>it</strong>ies.gov.uk/commun<strong>it</strong>ies/commun<strong>it</strong>yempowerment/aboutcommun<strong>it</strong>yempowerment/whatiscommun<strong>it</strong>y/glossary/.[12/03/09]What does the duty say?The duty requires a best value author<strong>it</strong>y where <strong>it</strong> considers appropriate <strong>to</strong>:(a) inform(b) consult(c) involve in another wayrepresentatives of local persons in the exercise of any of <strong>it</strong>s functions(CLG, 2008a, p. 20)This includes ‘routine functions’ as well as ‘significant one-off decisions’. The dutyrequires that author<strong>it</strong>ies embed involvement as standard practice, central <strong>to</strong> servicedelivery, policy and decision making. Author<strong>it</strong>ies are also required <strong>to</strong> co-ordinateengagement activ<strong>it</strong>ies w<strong>it</strong>h all partners. This requires sharing of information andintelligence on local commun<strong>it</strong>y issues and decisions about where <strong>to</strong> focus sharedactiv<strong>it</strong>y <strong>to</strong> improve outcomes for local people.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 3


Chapter Two: An introduction <strong>to</strong> the duty <strong>to</strong> involveThe statu<strong>to</strong>ry guidance defines ‘representatives of local persons’, as a mix of ‘localpersons’ (p. 20), that is, a balanced selection of the individuals, groups, businesses ororganisations the author<strong>it</strong>y considers likely <strong>to</strong> be affected by, or have an interest in,the author<strong>it</strong>y function. 3The duty envisages a mix of approaches, dependent upon the audience and function.Author<strong>it</strong>ies should therefore consider whether they need <strong>to</strong> engage in all, one or noneof the approaches <strong>to</strong> fulfil their obligations. Below is a summary of the key pointsw<strong>it</strong>hin the guidance relating <strong>to</strong> each of the three approaches.Providing information●●Author<strong>it</strong>ies should provide representatives of local persons w<strong>it</strong>h appropriateinformation, which should support representatives <strong>to</strong> have their say and getinvolved.Information should be accessible, easy <strong>to</strong> understand and tailored <strong>to</strong>different audiences.Consulting●●●Author<strong>it</strong>ies should provide representatives of local persons w<strong>it</strong>h appropriateand genuine opportun<strong>it</strong>ies <strong>to</strong> have their say, through formal consultations andsurveys as well as direct dialogue w<strong>it</strong>h representatives.Author<strong>it</strong>ies should ensure clar<strong>it</strong>y of the purpose, scope and parameters of anyconsultation for representatives of local persons.Author<strong>it</strong>ies should consider how they feed back the outcomes of anyconsultation, making clear how the input of representatives of local personshas contributed <strong>to</strong> the decision.Involving in another wayAuthor<strong>it</strong>ies should consider where <strong>it</strong> is appropriate <strong>to</strong> provide representatives of localpersons w<strong>it</strong>h opportun<strong>it</strong>ies <strong>to</strong> get involved over and above being informed and consulted.<strong>Involve</strong>ment should be aimed at giving representatives greater influence overdecisions and/or delivery. Figure 1 oppos<strong>it</strong>e shows the spectrum of opportun<strong>it</strong>ies forinvolving people as outlined in the guidance in para 2.19.3 See Appendix 2 for more information4 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Chapter Two: An introduction <strong>to</strong> the duty <strong>to</strong> involveE.g.• c<strong>it</strong>izens acting asmystery shoppersand user evalua<strong>to</strong>rsWork w<strong>it</strong>hthe author<strong>it</strong>yin assessingservicesInfluence ordirectlyparticipate indecision makingE.g.• c<strong>it</strong>izen panels• service advisory panels• neighbourhoodmanagement• participa<strong>to</strong>ry budgeting• c<strong>it</strong>izen juriesE.g.• havingresponsibil<strong>it</strong>y forthe maintenance ofa commun<strong>it</strong>y centre• the transfer ofassets, or themanagement ofassets• commun<strong>it</strong>ies takingpart in ‘street cleanup’ or environmentalconservation <strong>work</strong>Co-produce/carry out someaspects ofservices forthemselvesCo-design/<strong>work</strong> w<strong>it</strong>h theauthor<strong>it</strong>y indesigningpolicies andservicesE.g.• being involved in thecommissioning of servicesProvidefeedback ondecisions,services andpoliciesE.g.• ‘have your say’section on theauthor<strong>it</strong>y webs<strong>it</strong>e• service-userforums• feedback formsbeing madeavailableFigure 1: Opportun<strong>it</strong>ies for involvementConsidering what is appropriateThe guidance suggests five fac<strong>to</strong>rs for author<strong>it</strong>ies <strong>to</strong> consider when deciding how best<strong>to</strong> inform, consult and involve their local commun<strong>it</strong>y:1 Accessibil<strong>it</strong>y: engage representatives in a way that considers their needs andtakes account of local circumstances.2 Proportional<strong>it</strong>y: the approach <strong>to</strong> engage and resources required should beproportionate <strong>to</strong> the issue and likely benef<strong>it</strong>s.3 Coordination: adopt a co-ordinated approach <strong>to</strong> information provision,consultation and involvement across the area.4 Partnership <strong>work</strong>ing: author<strong>it</strong>ies should <strong>work</strong> w<strong>it</strong>h partners through theirlocal strategic partnership <strong>to</strong> achieve this co-ordinated approach.5 Timing: inform, consult and involve as early as possible <strong>to</strong> ensure author<strong>it</strong>yfunctions are shaped around the needs and aspirations of the commun<strong>it</strong>y.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 5


Chapter Two: An introduction <strong>to</strong> the duty <strong>to</strong> involveWhat will success look like?The statu<strong>to</strong>ry guidance outlines four fac<strong>to</strong>rs for successfully meeting the duty <strong>to</strong> involve.Author<strong>it</strong>ies should be able <strong>to</strong> demonstrate that:●●●●they understand the interests and requirements of the local commun<strong>it</strong>ythey use their understanding <strong>to</strong> ensure information, consultation andinvolvement opportun<strong>it</strong>ies are provided on the right issues, targeted at the rightpeople, and accessible <strong>to</strong> those the author<strong>it</strong>y is trying <strong>to</strong> reachthey have an appropriate corporate approach <strong>to</strong> providing information andconsulting and involving in other ways that flows throughout their organisation– from strategic policies in<strong>to</strong> individual service delivery – and that theyco-ordinate their engagement activ<strong>it</strong>ies w<strong>it</strong>h partners where appropriatelocal people will feel that the author<strong>it</strong>y provides relevant and accessibleengagement opportun<strong>it</strong>ies and will know how <strong>to</strong> get involved, e<strong>it</strong>her directlyor through their elected representative. Local people will recognise that theauthor<strong>it</strong>y’s prior<strong>it</strong>ies and policies reflect this involvement and services aretailored <strong>to</strong> local needs, even though difficult choices in service provision need<strong>to</strong> be made.Comprehensive Area Assessment and the duty <strong>to</strong> involveThe Comprehensive Area Assessment (CAA) will be assessing how well an author<strong>it</strong>yand <strong>it</strong>s partners know and understand the needs and aspirations of commun<strong>it</strong>ies. Todo this, inspec<strong>to</strong>rates of local services will be looking <strong>to</strong> see if local partners are doingenough <strong>to</strong> engage w<strong>it</strong>h, empower and understand all their diverse commun<strong>it</strong>ies. Theywill be seeking evidence of the effective implementation of the duty <strong>to</strong> involveand where there is cause for concern or <strong>it</strong> is not clear how effective engagement is, theassessment may go in<strong>to</strong> more depth. Depending on the local circumstances, this mightinclude a view on:●●●●●●whether local partners are <strong>work</strong>ing <strong>to</strong>gether <strong>to</strong> engage local people in settingprior<strong>it</strong>ies and if commun<strong>it</strong>ies have been involved in assessing whether theseoutcomes have been delivered;whether local people have been engaged in developing, commissioning anddelivering local services;whether partners are making clear the purpose of any engagement activ<strong>it</strong>y andstrengthening the capac<strong>it</strong>y of the commun<strong>it</strong>y <strong>to</strong> get involved;the extent <strong>to</strong> which local partners have sustainable arrangements, mechanisms and<strong>to</strong>ols <strong>to</strong> engage local people, set prior<strong>it</strong>ies and improve the area and people’s lives;the extent <strong>to</strong> which the arrangements are co-ordinated across partnerships;whether partners are encouraging empowerment, giving people a greater senseof influence over local decisions;6 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Chapter Two: An introduction <strong>to</strong> the duty <strong>to</strong> involve●●whether partners are engaging w<strong>it</strong>h vulnerable and disadvantaged groups andare sens<strong>it</strong>ive <strong>to</strong> the particular communication needs which minor<strong>it</strong>y ormarginalised groups may have;whether partners give feedback and make changes as a result of engagement andinform people of these.The qual<strong>it</strong>y of engagement may be assessed by vis<strong>it</strong>s <strong>to</strong> engagement activ<strong>it</strong>ies such asneighbourhood forums and c<strong>it</strong>izens’ panel events and considering the qual<strong>it</strong>y offeedback given <strong>to</strong> the commun<strong>it</strong>y afterwards, as well as by taking evidence from thirdsec<strong>to</strong>r partners. This will also include considering how effectively disadvantaged groupshave been engaged and if their prior<strong>it</strong>ies have been reflected in the overall prior<strong>it</strong>iesfor the service or outcome.The organisational assessment’s (OA) key lines of enquiry will be updated <strong>to</strong> reflectthe duty <strong>to</strong> involve. However, the OA already says <strong>it</strong> will be looking for evidence ofgood levels of engagement in author<strong>it</strong>ies that are performing well, w<strong>it</strong>h local commun<strong>it</strong>iesidentifying prior<strong>it</strong>ies for local improvement which have been establishedw<strong>it</strong>h a strong understanding of inequal<strong>it</strong>ies and how the gap between vulnerable groupsand the rest of the commun<strong>it</strong>y can be narrowed through good commissioning practice.They will also be seeking evidence that c<strong>it</strong>izens, users and representative organisationshave regular opportun<strong>it</strong>ies <strong>to</strong> be involved throughout the service improvement processand people have information on how the feedback they have given is affectingcommissioning decisions. Where an author<strong>it</strong>y is performing well, <strong>it</strong> will be experimentingw<strong>it</strong>h models of co-production w<strong>it</strong>h service users and commun<strong>it</strong>ies.Evidence of effective financial planning processes will show that local commun<strong>it</strong>iesand stakeholders are engaged and innovative ways are used <strong>to</strong> reach their diversecommun<strong>it</strong>ies. This would include using processes such as participa<strong>to</strong>ry budgetingwhere commun<strong>it</strong>ies are empowered <strong>to</strong> make spending decisions and the sharing ofownership and management of public sec<strong>to</strong>r assets w<strong>it</strong>h key partners, including thethird sec<strong>to</strong>r, commun<strong>it</strong>y and voluntary groups. On good governance issues, an author<strong>it</strong>ywhich is performing well will be meeting the development needs of councillors, andthe council will have a clear focus on the needs of local commun<strong>it</strong>ies, achieving thedelivery of good qual<strong>it</strong>y services and better commun<strong>it</strong>y outcomes.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 7


3The casefor involvementIntroductionGovernment is placing an increasing emphasis on involvement and devolution ofpower. This is a reflection of the value <strong>it</strong> brings in developing and delivering betterpublic services. Seventy per cent of author<strong>it</strong>ies claim that civic participation influencestheir decision making (Birch, 2002). However, we still need <strong>to</strong> make the case forinvolvement because some public agencies remain reluctant <strong>to</strong> embrace <strong>it</strong>. Commun<strong>it</strong>yinvolvement can be seen as marginal <strong>to</strong> author<strong>it</strong>ies’ mainstream activ<strong>it</strong>ies, a luxury thatcan be dispensed w<strong>it</strong>h in times of economic hardship.Cost-efficient servicesCo-ordinated commun<strong>it</strong>y involvement can have significant economic and efficiencybenef<strong>it</strong>s for local services. A report by the Aud<strong>it</strong> Commission and Housing Corporation(Aud<strong>it</strong> Commission and Housing Corporation, 2004), found that, not only didinvolvement deliver tangible benef<strong>it</strong>s, but <strong>it</strong> also proved cost-effective. For example, in2003/04 the Devon and Cornwall Housing Association calculated <strong>it</strong> spent £1.77 aweek per tenancy on commun<strong>it</strong>y and resident involvement activ<strong>it</strong>ies, while their weeklyrents ranged from £47–60 (Aud<strong>it</strong> Commission and Housing Corporation, 2004, p. 34).Research by the New Economics <strong>Foundation</strong> showed an in<strong>it</strong>iative in Merseyside,aimed at getting young offenders in<strong>to</strong> long-term employment, produced a socialreturn of £10.50 for every pound invested. This was achieved through adopting moreparticipative approaches <strong>to</strong> <strong>work</strong>ing (<strong>Involve</strong>, 2005, p. 58). Done well and meaningfullysuch methods can lead <strong>to</strong> significant social returns on investment.Processes and structures that mobilise local people and increase participation cangenerate real cost savings. Research in<strong>to</strong> Commun<strong>it</strong>y Led Planning implementationacross the country shows that a great deal of local action can be (and is) undertakenby members of the public or the third sec<strong>to</strong>r; of the 9,000 actions w<strong>it</strong>hin 200 planscompleted in the eastern region, 47% of the actions are being taken on by thecommun<strong>it</strong>y themselves (w<strong>it</strong>hout any external support). 4 This shows the power of coproductionfor delivering local change, at minimal expense <strong>to</strong> author<strong>it</strong>ies. Suchprocesses also mobilise volunteers: in West Berkshire <strong>it</strong> is estimated that the volunteercontribution <strong>to</strong> the Commun<strong>it</strong>y Led Planning process, over an 18 month period,4 www.commun<strong>it</strong>yledplanning.com [12/03/09], Rural Action East PlanIt database8 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Chapter Three: The case for involvementcould be costed at £3,989,430. 5 Such commun<strong>it</strong>y led activ<strong>it</strong>y often results in externalfunding being received <strong>to</strong> support local improvements. In Oller<strong>to</strong>n w<strong>it</strong>h Martball,Cheshire, the commun<strong>it</strong>y used the evidence from their Commun<strong>it</strong>y Led Plan <strong>to</strong>successfully bid for Big Lottery funding (receiving approximately £350,000) <strong>to</strong>design and develop a new ‘eco’ village hall.Targeted services responsive <strong>to</strong> needA joint report by the Office of the Deputy Prime Minister, Home Office and CabinetOffice (Wickstead, 2005) concluded that using local knowledge through commun<strong>it</strong>yinvolvement allows providers <strong>to</strong> target their services <strong>to</strong> specific needs more effectively,and <strong>to</strong> adopt a more proactive approach.Successful commun<strong>it</strong>y involvement can improve marginalised and vulnerable people’saccess <strong>to</strong> services, resulting in lower costs in service provision. Targeted services resultin greater efficiency and less wastage (CLG, 2006b) – cr<strong>it</strong>ical fac<strong>to</strong>rs in a climate ofeconomic downturn.Innovative service solutions meeting gapsInvolving local people in designing and developing service solutions brings a greaterdegree of creativ<strong>it</strong>y and innovation in local services. Social enterprise is paving theway in creating new ways of meeting needs and is drawing on local people’s expertiseand knowledge. Such practices not only create co-produced services but also contribute<strong>to</strong> a sense of shared responsibil<strong>it</strong>y.Sustained improvementsEvidence suggests that <strong>to</strong>p-down approaches <strong>to</strong> socio-economic issues such as urbanrenewal often fail <strong>to</strong> produce substantial long-term effects (OECD, 2001). Individualsand social structures often remain the same following such programmes, and physicalimprovements are not sustained or appreciated (<strong>Involve</strong>, 2005). Conversely, commun<strong>it</strong>yinvolvement offers an opportun<strong>it</strong>y <strong>to</strong> overcome many of these issues and commun<strong>it</strong>ymembers feel a sense of pride and ownership. As the National Aud<strong>it</strong> Office highlighted:Increased satisfaction‘Services designed and delivered w<strong>it</strong>hout commun<strong>it</strong>y input risk wastingpublic money because they will be unused or underused if they are notwhat people need. Local people must have the opportun<strong>it</strong>ies <strong>to</strong> identifytheir needs and contribute <strong>to</strong> finding solutions, rather than feel powerlessin the face of public author<strong>it</strong>ies that deliver services on their behalf.’(National Aud<strong>it</strong> Office, 2004, p. 9)Areas that involve c<strong>it</strong>izens in running services report higher levels of service satisfaction.Programmes such as Neighbourhood Management Pathfinder (NMP) and theSafer Neighbourhood Project, whose design has been partly built on enhancedcommun<strong>it</strong>y involvement, have had some impressive outcomes. For example, the NMP5 West Berkshire Council, Information BulletinCommun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 9


Chapter Three: The case for involvementHousehold Surveys (CLG, 2006b) found an improved level of satisfaction amongstresidents in the 20 Pathfinder areas. Residents felt more pos<strong>it</strong>ive both about their localareas and local services. This doesn’t mean that involvement is the whole cause, but <strong>it</strong>is likely <strong>to</strong> be a contribu<strong>to</strong>ry fac<strong>to</strong>r.Cohesive commun<strong>it</strong>iesCommun<strong>it</strong>y involvement is acknowledged as a key element in establishing commun<strong>it</strong>ycohesion, as <strong>it</strong> creates interactions between people (Commission on Integration andCohesion, 2007). This contributes <strong>to</strong> changing individuals’ perceptions and improvestheir sense of belonging <strong>to</strong> the local area. It can also allay fears that services aredistributed inequ<strong>it</strong>ably. Overlooking involvement carries the risk of heightenedconflict, which in practical terms is expensive and time-consuming <strong>to</strong> address. Harsheconomic circumstances could increase the risk of conflicts over scarce resources. <strong>Involve</strong>menthas been shown <strong>to</strong> resolve such problems (which saves money and time) byinvolving everyone concerned in identifying issues early on, <strong>work</strong>ing <strong>to</strong>gether onsolutions that avoid future conflicts, and promoting transparency in decision makingabout resource allocation (Rydin and Penning<strong>to</strong>n, 2000).Strengthened democracy and increased c<strong>it</strong>izens’ influenceRepresentative and participative democracy, <strong>work</strong>ing in tandem, can strengthen thedemocratic process. For example, when local people are involved in investigating,planning and addressing neighbourhood issues, and their ward councillor supportsthem, all parties are strengthening their local democracy. Ultimately, this connectiv<strong>it</strong>yvalidates and enhances the councillor’s pos<strong>it</strong>ion, whilst harnessing the power ofcommun<strong>it</strong>y participation.Local people’s involvement creates an increased awareness and understanding of localdemocracy, and can therefore play an educational role. Informed and active c<strong>it</strong>izensare more likely <strong>to</strong> consider standing as councillors or in other governance roles suchas school governors. <strong>Involve</strong>ment can also raise councillors’ profile and increase theiraccountabil<strong>it</strong>y <strong>to</strong> and credibil<strong>it</strong>y w<strong>it</strong>h local commun<strong>it</strong>ies.Involving local people in the democratic process can also create stronger relationshipsbetween commun<strong>it</strong>ies and officers w<strong>it</strong>hin author<strong>it</strong>ies, increasing the scope for influence.In particular, creating opportun<strong>it</strong>ies for young people <strong>to</strong> become involved in decisionmaking is a powerful investment that can lead <strong>to</strong> greater civic involvement throughouttheir lives. Accessible commun<strong>it</strong>y involvement approaches open <strong>to</strong> all local peoplemeans they are more likely <strong>to</strong> feel that they can influence local decisions (CLG, 2006b).Strengthened local capac<strong>it</strong>y, active c<strong>it</strong>izenship andstronger commun<strong>it</strong>iesCommun<strong>it</strong>y involvement stimulates and supports valuable social net<strong>work</strong>s w<strong>it</strong>hincommun<strong>it</strong>ies, encouraging people <strong>to</strong> come <strong>to</strong>gether <strong>to</strong> take pos<strong>it</strong>ive action <strong>to</strong> resolvelocal issues. <strong>Involve</strong>ment will result in improved individual and commun<strong>it</strong>y capac<strong>it</strong>y.A thriving local third sec<strong>to</strong>r will increase the potential for new money and resources,and third sec<strong>to</strong>r organisations create numerous benef<strong>it</strong>s for local people in terms oflearning and education, health benef<strong>it</strong>s and general wellbeing.10 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Chapter Four: Fac<strong>to</strong>rs for successRecent guidance on local<strong>it</strong>y self-evaluation provides useful prompts for partnerships<strong>to</strong> carry out their own assessment, focusing on understanding local needs, deliveringimprovements and outcomes, gap analysis and future planning (IDeA and LGA, 2009).This chapter makes reference <strong>to</strong> a number of practical resources and <strong>to</strong>ols. For furtherinvolvement examples and techniques see www.peopleandparticipation.net [12/03/09].12 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement leads <strong>to</strong> change<strong>Making</strong> sure involvement leads <strong>to</strong> changeUnderstanding the guidanceChallengesThe statu<strong>to</strong>ry guidance does not specify how services should change as a result ofinvolvement, but <strong>it</strong> does provide valuable direction on how local people can be involved(pp. 21–22), ranging from influencing decision making <strong>to</strong> co-producing services. Theguidance also gives some useful direction in terms of processes and methods, andstates that a determinant of success for author<strong>it</strong>ies is how people perceive the impac<strong>to</strong>f their involvement:‘Local people will recognise that the author<strong>it</strong>y’s prior<strong>it</strong>ies and policiesreflect this involvement and services are tailored <strong>to</strong> local needs’. (p. 25)When consulting local people, the guidance suggests that author<strong>it</strong>ies consider howtheir views inform decisions and how the author<strong>it</strong>y subsequently intends <strong>to</strong> act.●●●At a strategic level, many fac<strong>to</strong>rs influence service planning and development.These include broad area and organisational prior<strong>it</strong>ies, resources, pol<strong>it</strong>icalprior<strong>it</strong>ies and cultures/att<strong>it</strong>udes among officers, as well as local people’saspirations and needs. The prominence given <strong>to</strong> these fac<strong>to</strong>rs drives and defineschanges <strong>to</strong> services. Author<strong>it</strong>ies therefore have a difficult balance <strong>to</strong> strike.The desire <strong>to</strong> involve local people in developing services can often conflict w<strong>it</strong>hauthor<strong>it</strong>ies’ other requirements.In some areas, there is cultural resistance <strong>to</strong> giving power <strong>to</strong> local people <strong>to</strong>make decisions and affect change. Changing such cultures will be challenging.Nonetheless, policymakers at all levels are comm<strong>it</strong>ted <strong>to</strong> this agenda, so learning<strong>to</strong> accept this may be a necessary development.Suggested action and good practiceTo assure local people that prior<strong>it</strong>ies and policies reflect their involvement, their inputmust be taken seriously. An effective communication campaign, that convinces localpeople they can influence change, will not replace genuine, meaningful involvement.The ultimate aim should be <strong>to</strong> ensure that involvement demonstrably affects changes inservices – hence we should be clear about the distinction between providing opportun<strong>it</strong>iesfor influence and actually ensuring services are influenced. An author<strong>it</strong>y that involveseffectively and meaningfully will be able <strong>to</strong> demonstrate how <strong>it</strong> was influenced and howservices changed as a result. Ensuring that involvement influences author<strong>it</strong>ies on somelevel requires alignment of service planning and involvement planning (see page 25 below).A first step is <strong>to</strong> assess how open the author<strong>it</strong>y is <strong>to</strong> commun<strong>it</strong>y influence and <strong>it</strong>spotential <strong>to</strong> respond <strong>to</strong> this influence. A valuable <strong>to</strong>ol is the Echo Frame<strong>work</strong> (ChangesUK,2008), which helps assess openness and responsiveness <strong>to</strong> influence, and sheds ligh<strong>to</strong>n what needs <strong>to</strong> be done <strong>to</strong> open organisations up <strong>to</strong> local views. It may also beuseful <strong>to</strong> consider the distinction between allowing influence in agenda setting andCommun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 13


Chapter Four: Fac<strong>to</strong>rs for successdecision making (Power Inquiry, 2005, p. 17). An author<strong>it</strong>y may be more open andresponsive <strong>to</strong> influence in terms of activ<strong>it</strong>y a rather than b, or vice versa. Author<strong>it</strong>iesmay wish <strong>to</strong> consider extending their system of redress for those who feel that involvementhas been <strong>to</strong>kenistic or poorly executed. Systems of redress can also allow people<strong>to</strong> comment on and influence services, particularly where such systems are moni<strong>to</strong>redand reviewed at the highest level of the organisation.Such assessments can help an author<strong>it</strong>y change <strong>it</strong>s process or adopt a new way ofthinking. But another important step is <strong>to</strong> build sufficient evidence about the localcommun<strong>it</strong>y, so that action is based on a sound understanding of local people’s interestsand requirements (see para. 2.27 in the statu<strong>to</strong>ry guidance).Ultimately, more meaningful involvement can be secured by providing opportun<strong>it</strong>iesfor deeper involvement. The duty specifies five types of involvement that author<strong>it</strong>iesshould consider and the case studies illustrate these:●●●●●Influence or directly participate in decision making (for example, c<strong>it</strong>izenpanels, service advisory panels, neighbourhood management, participa<strong>to</strong>rybudgeting; c<strong>it</strong>izen juries). 6Provide feedback on decisions, services and policies (for example, a ‘haveyour say’ section on the author<strong>it</strong>y’s webs<strong>it</strong>e; service-user forums; providingfeedback forms).Co-design/<strong>work</strong> w<strong>it</strong>h the author<strong>it</strong>y in designing policies and services(for example, involvement in service commissioning).Co-produce/carry out some aspects of services for themselves (forexample, having responsibil<strong>it</strong>y for the maintenance of a commun<strong>it</strong>y centre; thetransfer or management of assets; 7 commun<strong>it</strong>ies taking part in street clean up orenvironmental conservation <strong>work</strong>).Work w<strong>it</strong>h the author<strong>it</strong>y in assessing services (for example, c<strong>it</strong>izens actingas mystery shoppers and user evalua<strong>to</strong>rs).Clearly, other fac<strong>to</strong>rs will influence how readily such methods can be employed, and thesewill only be su<strong>it</strong>able for certain service issues. The appropriate use of such techniqueswill show a real comm<strong>it</strong>ment <strong>to</strong> making sure that involvement informs change. TheEast Riding of Yorkshire Council case study, oppos<strong>it</strong>e, shows how providing a variety ofopportun<strong>it</strong>ies for participation (and subsequently being responsive <strong>to</strong> these) can be apowerful way of driving service improvement. It relates specifically <strong>to</strong> the opportun<strong>it</strong>y<strong>to</strong> influence or directly participate given in para. 2.19 of the statu<strong>to</strong>ry guidance.Local people should not be passive, or be encouraged <strong>to</strong> be passive, in contributing<strong>to</strong>, designing and planning involvement activ<strong>it</strong>y. They have a role <strong>to</strong> play in voicingtheir views, influencing, cajoling and pressuring where appropriate. Commun<strong>it</strong>y LedPlanning is a process by which commun<strong>it</strong>ies can start <strong>to</strong> identify their own local needs6 See also the sections on preparing the sustainable commun<strong>it</strong>y strategy (CLG, 2008a, pp. 26–33) anddraft local area agreement (CLG, 2008a, pp 34–41)7 The transfer of assets in <strong>it</strong>self does not const<strong>it</strong>ute involvement unless local people have a role in theirmanagement.14 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement leads <strong>to</strong> changeCASE STUDY: East Riding of Yorkshire CouncilSummaryThe neighbourhood management team adopted commun<strong>it</strong>y development (CD) methodsand <strong>work</strong>ed closely w<strong>it</strong>h the local strategic partnership <strong>to</strong> find solutions <strong>to</strong> issuesraised by residents of coastal Bridling<strong>to</strong>n.HowA locally-based commun<strong>it</strong>y engagement officer <strong>work</strong>ed closely w<strong>it</strong>h local people <strong>to</strong>identify and address their prior<strong>it</strong>ies. This included training local residents and commun<strong>it</strong>y<strong>work</strong>ers in participa<strong>to</strong>ry appraisal and Planning for Real. As a result the localauthor<strong>it</strong>y commissioned the group <strong>to</strong> explore local prior<strong>it</strong>ies and concerns using thesetechniques. Commun<strong>it</strong>y conferences enabled local residents <strong>to</strong> look at qual<strong>it</strong>y of lifeindica<strong>to</strong>rs and make plans for action. The team also funded the development of apos<strong>it</strong>ive role model project as a route in<strong>to</strong> exploring young people’s issues.Other less intensive forms of engagement included door-<strong>to</strong>-door surveys and informalstreet surgeries w<strong>it</strong>h council officers and partners, announced by the <strong>to</strong>wn crier.A commun<strong>it</strong>y board was established <strong>to</strong> make decisions about small grants.Achievements●●●●●●Satisfaction levels have risen significantly. People are happier w<strong>it</strong>h where they liveand feel part of the local commun<strong>it</strong>y.A multi-agency empty dwelling group was formed <strong>to</strong> deal w<strong>it</strong>h empty property,resulting in issues being addressed far more rapidly and add<strong>it</strong>ional resourcesbeing put in.The engagement team is increasingly being asked <strong>to</strong> support other councildepartments.The CD approach is seen as part of an effective way <strong>to</strong> raise standards andimprove services.The Bridling<strong>to</strong>n model has been rolled out <strong>to</strong> another deprived area in theEast Riding.Five new social enterprises are operating in the area.‘It’s been an extremely pos<strong>it</strong>ive, rewarding experience all round. It’s such a boost whenlocal residents tell you what a difference all the <strong>work</strong> is making.’Senior manager<strong>Making</strong> <strong>it</strong> happenSenior managers made two crucial decisions: recru<strong>it</strong>ing staff w<strong>it</strong>h strong CD skills andbuilding capac<strong>it</strong>y in the third sec<strong>to</strong>r <strong>to</strong> unlock barriers <strong>to</strong> involvement. Having theengagement team in the heart of the commun<strong>it</strong>y and the active support of electedmembers was also important.It’s not easy <strong>to</strong> maintain this level of intervention, especially in times of financialpressures, but demonstrating impact helps. An effective commun<strong>it</strong>y board was alsokey: <strong>it</strong> helped bring <strong>to</strong>gether service providers, residents and councillors in anappropriate forum for decision making on issues such as funding.Time and effort has been invested in strengthening the local third sec<strong>to</strong>r, which nowplays a key role in involvement activ<strong>it</strong>y.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 15


Chapter Four: Fac<strong>to</strong>rs for successand aspirations, as well as planning and implementing solutions and lobbying foraction. Recognising the potential of such bot<strong>to</strong>m-up activ<strong>it</strong>y, Cheshire CountyCouncil and <strong>it</strong>s district councils and third sec<strong>to</strong>r partners operate a rural commun<strong>it</strong>yand parish planning group. This group moni<strong>to</strong>rs commun<strong>it</strong>y led plans, assesses wherelocal author<strong>it</strong>y action is required <strong>to</strong> support commun<strong>it</strong>y projects, and distributesfunding for planning and project implementation. Such infrastructure supports a moresustainable and co-ordinated approach <strong>to</strong> local action. Case studies from areas thathave developed commun<strong>it</strong>y led plans show a wealth of local activ<strong>it</strong>y <strong>to</strong> address issuesranging from transport and the environment <strong>to</strong> policing and housing. Commun<strong>it</strong>y LedPlanning offers one of the most promising mechanisms for author<strong>it</strong>ies <strong>to</strong> draw upon<strong>to</strong> inspire local co-production. 8Commun<strong>it</strong>y development (CD) approaches can help make such commun<strong>it</strong>y influencehappen. A commun<strong>it</strong>y development <strong>work</strong>er, employed by an author<strong>it</strong>y, can <strong>work</strong> w<strong>it</strong>hlocal people/groups <strong>to</strong> provide them w<strong>it</strong>h the information, skills and knowledge <strong>to</strong>voice their views and affect changes in services. The <strong>work</strong>er can also advocate thecommun<strong>it</strong>y’s prior<strong>it</strong>ies <strong>to</strong> the author<strong>it</strong>y from w<strong>it</strong>hin, ensuring their voice is heard(CLG, 2006c, p. 15).One way of tackling possible organisational or cultural barriers is <strong>to</strong> developmechanisms by which service users become integrated in<strong>to</strong> the organisation, so stafffeel comfortable <strong>work</strong>ing w<strong>it</strong>h them. The evidence suggests that when professionalsw<strong>it</strong>ness first hand the impact of direct user involvement, they begin <strong>to</strong> see <strong>it</strong>s benef<strong>it</strong>smore clearly. The Mental Health Act Commission case study oppos<strong>it</strong>e is a practicaldemonstration of giving service users the opportun<strong>it</strong>y <strong>to</strong> provide feedback and assessservices, as detailed in para. 2.19 of the statu<strong>to</strong>ry guidance.Key actions on making sure involvement leads <strong>to</strong> change●●●●●Assess the author<strong>it</strong>y’s openness and responsiveness <strong>to</strong> influence.Consider extending current systems of redress for those who feel thatinvolvement has been <strong>to</strong>kenistic or poorly executed.Use CD staff <strong>to</strong> encourage local people <strong>to</strong> become active, involved and expresswhat needs <strong>to</strong> change.Integrate service user involvement in<strong>to</strong> the <strong>work</strong> of author<strong>it</strong>ies and agencies.Demonstrate action on the basis of involvement.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will pay particularattention <strong>to</strong> the following issues relating <strong>to</strong> how involvement leads <strong>to</strong> change:8 For more information vis<strong>it</strong> www.commun<strong>it</strong>yledplanning.com [12/03/09]16 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement leads <strong>to</strong> changeCASE STUDY: The Mental Health Act CommissionSummaryThe Mental Health Commission, whose rem<strong>it</strong> is <strong>to</strong> safeguard the interests of peopledetained under the 1983 Mental Health Act, wanted <strong>to</strong> address users’ needs andprior<strong>it</strong>ies. The Commission therefore sought <strong>to</strong> mainstream service user involvementacross the organisation, starting w<strong>it</strong>h the development of a service user panel.HowThe Commission always prior<strong>it</strong>ised meeting w<strong>it</strong>h service users,but a strategy for involvingthem followed recru<strong>it</strong>ing a service user <strong>to</strong> the board, who championed user involvement,and creating a special advisory group, involving service users alongside staff.A service user reference panel, made up of people w<strong>it</strong>h experience of detention, wasset up over two years. Members included black and minor<strong>it</strong>y ethnic users and usersw<strong>it</strong>h learning disabil<strong>it</strong>ies. The panel helped <strong>to</strong> set prior<strong>it</strong>ies, provide advice and givefeedback on service user involvement. Results of a members’ questionnaire prior<strong>it</strong>isedusers accompanying commissioners on patient vis<strong>it</strong>s <strong>to</strong> help improve uptake ofpatient’s rights.Materials were developed in consultation w<strong>it</strong>h the panel, who also fed in<strong>to</strong> biennialreports and other corporate documents. A newsletter, featuring commissioners’ andusers’ news and views, fed back on members’ <strong>work</strong>.Achievements●●●●A change in att<strong>it</strong>udes and organisational culture. Users have increasingly ledservice user involvement.Improved communications, as a result of the in<strong>it</strong>iative Acting Together, wherecommissioners and service users vis<strong>it</strong>ed hosp<strong>it</strong>als <strong>to</strong>gether.Improved services, through Acting Together. For example, a user was able <strong>to</strong> alertstaff <strong>to</strong> blind spots and ligature points, so contributing <strong>to</strong> patient safety.Redrafting of key questions regarding patients’ rights, which enabled staff <strong>to</strong>identify and address obvious gaps.<strong>Making</strong> <strong>it</strong> happenThe Commission was determined <strong>to</strong> reach this group desp<strong>it</strong>e major barriers, especiallyfor those in high secure services. Staff learnt <strong>to</strong> tailor involvement <strong>to</strong> users’ preferredway of <strong>work</strong>ing, including using video links, phone interviews, direct vis<strong>it</strong>s and email.Persistence paid off, as did careful mapping out of all the organisational and practicalsteps involved. Panel members spent a day discussing Acting Together in detail.‘We can’t always do everything users suggest. It’s our willingness <strong>to</strong> engage w<strong>it</strong>h themin so many aspects of our <strong>work</strong> and <strong>to</strong> include their ideas and in<strong>it</strong>iatives that counts.’Senior managerLessons and tips●●Clar<strong>it</strong>y of roles and representation was important. Service users participated asindividuals rather than speaking for a particular area or organisation.It was also important for panel members <strong>to</strong> maintain their independence fromthe commissioners.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 17


Chapter Four: Fac<strong>to</strong>rs for success●●●●●The CAA will be looking for evidence of how effective engagement is byunderstanding how well commun<strong>it</strong>ies have been involved in defining the prior<strong>it</strong>iesfor the area and if they have been involved in assessing if these have been delivered.The CAA is clear that <strong>it</strong> is an ‘independent assessment of the impact of actiontaken <strong>to</strong> meet local needs’.The CAA process places a strong emphasis on the use of the National Indica<strong>to</strong>r(NI) Set and the Place Survey data.Should add<strong>it</strong>ional evidence, in terms of qual<strong>it</strong>y of engagement, be sought in theCAA process, evidence will be sought of how an author<strong>it</strong>y is ‘encouragingempowerment, giving people a greater sense of influence’.When looking at the management of performance w<strong>it</strong>hin the organisationalassessment, author<strong>it</strong>ies must show that they are delivering on prior<strong>it</strong>ies that ‘areimportant <strong>to</strong> local people’. Sound involvement, which results in desired change,is central <strong>to</strong> this.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>yThe Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for anIdeal Empowering Author<strong>it</strong>y’ highlights the following success fac<strong>to</strong>rs specifically oncreating change:●●●●●●●There is a culture of empowering commun<strong>it</strong>ies throughout agencies. The counciland LSP partners have changed their <strong>work</strong> practices across their organisation inorder <strong>to</strong> engage effectively w<strong>it</strong>h commun<strong>it</strong>ies, and new <strong>work</strong>ing patterns andbehaviours are embedded.Commun<strong>it</strong>ies are involved in defining prior<strong>it</strong>y outcomes, and the needs andaspirations of c<strong>it</strong>izens are known and acted on. Frontline staff are empowered <strong>to</strong>take action <strong>to</strong> deliver commun<strong>it</strong>y defined outcomes, and have channels <strong>to</strong> feedback information in<strong>to</strong> their organisation.There are plenty of relevant and accessible events and a range of engagementactiv<strong>it</strong>ies where people can influence decisions or become actively involved inshaping and improving their areaThe commun<strong>it</strong>y drive commun<strong>it</strong>y empowerment, author<strong>it</strong>ies get involved w<strong>it</strong>hcommun<strong>it</strong>y concerns and actions, as well as the other way round – there ismutual engagement.Commun<strong>it</strong>ies actively participate in producing and delivering local area, parishor neighbourhood plans, based on their prior<strong>it</strong>ies or commun<strong>it</strong>y-ledCommun<strong>it</strong>ies co-design policies and services, are involved in budget decisionsand co-produce aspects of services.The council and partners can demonstrate service improvements that have resultedfrom engaging w<strong>it</strong>h commun<strong>it</strong>ies, and can show how engagement is helping <strong>to</strong>deliver local area agreement (LAA) prior<strong>it</strong>y outcomes and delivery plans.18 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement leads <strong>to</strong> changeThe Place SurveyThe results from each area’s annual Place Survey will often provide insight in<strong>to</strong>whether the fac<strong>to</strong>rs for success, in terms of involvement, are being met. W<strong>it</strong>h regard<strong>to</strong> ensuring involvement leads <strong>to</strong> change, the following questions in the survey arerelevant (CLG, 2008e):●Question 6, and particularly responses <strong>to</strong> the question’s fourth statement:— ‘Local public services … act on the concerns of local residents’.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 19


Chapter Four: Fac<strong>to</strong>rs for success<strong>Making</strong> sure involvement is co-ordinatedUnderstanding the guidanceChallengesTo be most effective, the duty requires author<strong>it</strong>ies <strong>to</strong> take a co-ordinated approach <strong>to</strong>involvement, both internally and across every area, by <strong>work</strong>ing w<strong>it</strong>h all partners throughthe LSP. The statu<strong>to</strong>ry guidance states that local author<strong>it</strong>ies and LSP partners will beexpected <strong>to</strong> ‘have oversight of and co-ordinate commun<strong>it</strong>y consultation and engagementactiv<strong>it</strong>ies of individual partners and where appropriate combine them’ (CLG,2008a, p. 15).●●●There can be a lack of co-ordination between the evidence produced w<strong>it</strong>hinlocal involvement activ<strong>it</strong>ies and how this influences decision making processesDuplication of involvement activ<strong>it</strong>ies by different author<strong>it</strong>ies can result inconsultation fatigue and an inefficient use of public moniesAllocating decision making responsibil<strong>it</strong>ies w<strong>it</strong>hin two/three-tier author<strong>it</strong>ies.Suggested actions and good practiceEvery function of the author<strong>it</strong>y must consider <strong>it</strong>s duty <strong>to</strong> involve. The statu<strong>to</strong>ry guidancemakes clear that author<strong>it</strong>ies must demonstrate a corporate approach <strong>to</strong> the duty ‘fromstrategic policies in<strong>to</strong> individual service delivery’ (para. 2.27). So author<strong>it</strong>ies shouldbring <strong>to</strong>gether service specific and local involvement activ<strong>it</strong>ies w<strong>it</strong>hin the form of acorporate strategy, which should feed directly in<strong>to</strong> individual service planning andcorporate planning processes. The author<strong>it</strong>y should also take previous consultationsin<strong>to</strong> consideration.Linking the corporate involvement strategy w<strong>it</strong>h the council cohesion and equal<strong>it</strong>ystrategies will maximise influence and equal<strong>it</strong>y for the most marginalised and vulnerablecommun<strong>it</strong>ies. This requires an understanding of the divers<strong>it</strong>y profile of local commun<strong>it</strong>ies,so that their interests and requirements can be considered and acted upon(see para. 2.27 of the statu<strong>to</strong>ry guidance). This profile could be shared and jointlyowned by local partners.Senior officers and councillors should ensure there is meaningful dialogue w<strong>it</strong>h localcommun<strong>it</strong>ies, both locally and area-wide, w<strong>it</strong>h evidence collated and acted upon. Thecorporate involvement strategy should ensure that the senior leadership is confidentthat particular services have given feedback following commun<strong>it</strong>y consultation andinvolvement.Senior leadership should be complemented by a staff base that has the skills andabil<strong>it</strong>ies <strong>to</strong> carry out effective involvement. Valuing and rewarding involvementpractice w<strong>it</strong>hin the operational structures and culture of the author<strong>it</strong>y is key. Trainingfront-line staff in involvement skills and techniques will be necessary as is providinga central support service <strong>to</strong> advise departments.20 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is co-ordinated<strong>Involve</strong>ment needs <strong>to</strong> be strategically and practically co-ordinated across areas. Localauthor<strong>it</strong>ies have a duty <strong>to</strong> co-operate w<strong>it</strong>h partners through the LSP <strong>to</strong> set LAA targets.This, combined w<strong>it</strong>h the duty <strong>to</strong> involve, means that author<strong>it</strong>ies must <strong>work</strong> w<strong>it</strong>h allpartners (not just best value author<strong>it</strong>ies) through the LSP, <strong>to</strong> ensure they understandlocal needs and prior<strong>it</strong>ies. This is likely <strong>to</strong> be best achieved through a co-ordinatedinvolvement strategy which integrates local prior<strong>it</strong>ies and service and strategic planning<strong>to</strong> improve outcomes for local people, including considering how partnership redressarrangements are developed for the benef<strong>it</strong> of local people in terms of ease of accessand response.An example is provided by Lewisham Council, which wanted <strong>to</strong> reduce health inequal<strong>it</strong>iesacross the borough. The author<strong>it</strong>y invested in a joined-up approach acrossthe LSP, complemented by strong commun<strong>it</strong>y engagement. A multi-agency officergroup, <strong>work</strong>ing w<strong>it</strong>h LSP board members, the primary care trust (PCT) and other keyhealth partners carried out a high profile investigation which included evidencesessions involving experts and service users. The exercise resulted in a joint action plan<strong>to</strong> tackle mental health issues and developed appropriate joined-up services which hadbeen co-designed by users.As well as the duty <strong>to</strong> involve, there are the statu<strong>to</strong>ry requirements <strong>to</strong> consult, informor involve people in plan making and decision taking on planning applications. Localdevelopment frame<strong>work</strong>s should also contain a statement of commun<strong>it</strong>y involvement(see Appendix 1, page 60 below). There is nothing <strong>to</strong> prevent this from evolving in<strong>to</strong>a broader consultation strategy under the auspices of the LSP, as demonstrated in thePlymouth 2020 case study, overleaf.The key steps for LSPs described in Developing Your Comprehensive Commun<strong>it</strong>y EngagementStrategy (IDeA et al, 2009) include co-ordinating partners’ information, consultationand involvement activ<strong>it</strong>ies. This can only be achieved through an in<strong>it</strong>ial mapping<strong>to</strong> establish crossovers in audience and issues. This needs <strong>to</strong> allow for the merging ofprocesses for involvement, ensuring a spread of accessible, commun<strong>it</strong>y-orientedstructures and activ<strong>it</strong>ies that enables local people, including marginalised commun<strong>it</strong>ies,<strong>to</strong> contribute <strong>to</strong> shaping decisions.Creating a strategy for co-ordination will allow partners <strong>to</strong> share information andlearning, whether a commun<strong>it</strong>y profile or results from a planning for real event forexample. Services can be influenced much more directly from one involvement activ<strong>it</strong>yor structure where all author<strong>it</strong>ies are involved, rather than multiple activ<strong>it</strong>ies orstructures by all partners. Structures such as neighbourhood management help join uppartners locally (see page 25 below). Clear, consistent and transparent communicationbetween partners is needed. The Scottish Commun<strong>it</strong>y <strong>Development</strong> Centre hasdeveloped the database recording <strong>to</strong>ol VOiCE (Visioning Outcomes in Commun<strong>it</strong>yEngagement) which enables author<strong>it</strong>ies and partnerships <strong>to</strong> co-ordinate engagementstrategies. It’s a useful <strong>to</strong>ol for moni<strong>to</strong>ring and evaluation, and also has benef<strong>it</strong>s interms of planning and co-ordinating engagement. 9The Northumbria Police case study, page 24 below, shows how effective co-ordinationbetween local agencies can lead <strong>to</strong> pos<strong>it</strong>ive changes locally. It also demonstrates how9 See www.scdc.org.uk [12/03/09]Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 21


Chapter Four: Fac<strong>to</strong>rs for successCASE STUDY: Plymouth 2020 and C<strong>it</strong>y CouncilSummaryThe local strategic partnership (LSP) and local author<strong>it</strong>y wanted <strong>to</strong> improve co-ordinationof commun<strong>it</strong>y engagement, making effective use of resources <strong>to</strong> achieve maximumimpact and avoid duplication.HowPlymouth 2020, the c<strong>it</strong>y’s LSP, was developing a consultation code as part of the LSPcompact. At the same time the c<strong>it</strong>y council planning team was revising <strong>it</strong>s statemen<strong>to</strong>n commun<strong>it</strong>y involvement (SCI) and suggested that this form the basis of a code foreach LSP partner’s statement.The compact code for consultation provides general guidelines on qual<strong>it</strong>y consultationand involvement and information on issues specific <strong>to</strong> certain sec<strong>to</strong>rs, for example,statu<strong>to</strong>ry requirements for involvement in planning, and other requirements in health,education and policing. Having broader guidelines and sec<strong>to</strong>r specific content was key<strong>to</strong> ensuring every partner bought in<strong>to</strong> the code.A joint consultation database has been developed <strong>to</strong> enable all LSP partners and otherinterested groups <strong>to</strong> share information about involvement. This helps avoid duplicationand ensures that local residents can be made aware of involvement opportun<strong>it</strong>ies onother issues.Achievements● The code was due <strong>to</strong> be approved in April 2009.●●●A logo will show that LSP partners are <strong>work</strong>ing <strong>to</strong>wards the qual<strong>it</strong>y publicconsultation and involvement outlined in the code.A c<strong>it</strong>y-wide consultation ‘Your Place Your Future’, primarily on planning issuescaptured other information of value <strong>to</strong> LSP partners.The qual<strong>it</strong>y of debate about addressing difficult issues has improved. Having allpartners discussing issues w<strong>it</strong>h commun<strong>it</strong>y representatives has facil<strong>it</strong>ated betterjoint action.<strong>Making</strong> <strong>it</strong> happenThe case for a co-ordinated approach <strong>to</strong> engagement needed <strong>to</strong> be robustly madefrom the start, <strong>to</strong> ensure that the benef<strong>it</strong>s were fully unders<strong>to</strong>od. A degree of trust andgoodwill between LSP partners was needed, as well as an understanding of the benef<strong>it</strong>sof <strong>work</strong>ing <strong>to</strong>gether. The LSP was keen <strong>to</strong> draw on planning’s expertise in creativeapproaches <strong>to</strong> engagement activ<strong>it</strong>y. Relations between the local planning author<strong>it</strong>yand LSP were already well developed – the c<strong>it</strong>y council had seconded planners <strong>to</strong>Plymouth 2020.Commun<strong>it</strong>y co-ordina<strong>to</strong>rs, employed by the LSP, played a key role in developing thecode, <strong>work</strong>ing closely w<strong>it</strong>h council planning staff. Each LSP organisation nominated achampion for consultation, which helped ensure comm<strong>it</strong>ment at all levels.The planning department under<strong>to</strong>ok consultation on the new SCI/code as <strong>it</strong> hadexpertise in this area, thereby reducing demands on LSP support officers.22 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is co-ordinatedlocal people can influence and directly participate in decision making, as detailed inpara. 2.19 of the statu<strong>to</strong>ry guidance.Key actions on making sure involvement is co-ordinated●●●●Map involvement activ<strong>it</strong>y across partners.Produce a co-ordinated involvement strategy that enables sharing of information,activ<strong>it</strong>ies and resources.Link the involvement strategy w<strong>it</strong>h statements of commun<strong>it</strong>y involvement,cohesion and equal<strong>it</strong>y schemes.Senior leadership <strong>to</strong> drive co-ordination of involvement, w<strong>it</strong>h trained staffdelivering.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will pay particularattention <strong>to</strong> the following issues relating <strong>to</strong> how involvement is co-ordinated:●●The CAA frame<strong>work</strong> states that when considering how effective engagement is,<strong>it</strong> will look specifically at ‘the effectiveness of local partners in co-ordinatingcommun<strong>it</strong>y engagement and communicating the impact on their decisions’.Should further evidence regarding engagement be sought, one area of focus willbe the ‘arrangements’ for co-ordination across the partners.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>yThe Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for an IdealEmpowering Author<strong>it</strong>y’, highlights the following success fac<strong>to</strong>rs specifically on theco-ordination of involvement:●●●●●The LSP is driving the agenda and is involving the commun<strong>it</strong>y <strong>to</strong> develop thesustainable commun<strong>it</strong>y strategy and deliver LAA prior<strong>it</strong>y outcomes.The council services and LSP partners join <strong>to</strong>gether <strong>to</strong> share learning and <strong>to</strong><strong>work</strong> in a co-ordinated way w<strong>it</strong>h their commun<strong>it</strong>ies, silo-<strong>work</strong>ing is minimised,and there is l<strong>it</strong>tle duplication.Partners <strong>work</strong> <strong>to</strong>gether <strong>to</strong> deliver efficiencies in commun<strong>it</strong>y empowermentactiv<strong>it</strong>y (for example a joint engagement database, pooled or aligned budgets,common performance management information or systems). Local informationcollection and giving is co-ordinated between partners.There is a range of co-ordinated specific mechanisms for involving diversecommun<strong>it</strong>ies, which complement neighbourhood or area-based mechanisms.Partners <strong>work</strong> <strong>to</strong>gether <strong>to</strong> share indica<strong>to</strong>r defin<strong>it</strong>ions, collect data in comparableways, for example using coterminous boundaries, and then share <strong>it</strong>.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 23


Chapter Four: Fac<strong>to</strong>rs for successCASE STUDY: Northumbria Police, South Tyneside CommandSummarySouth Tyneside Police believed that engaging w<strong>it</strong>h <strong>it</strong>s commun<strong>it</strong>ies, in co-operationw<strong>it</strong>h the local author<strong>it</strong>y, could help tackle a number of crime and qual<strong>it</strong>y of life issues.The force adopted a neighbourhood approach <strong>to</strong> policing, setting up pilot schemesinvolving local residents, the council and other stakeholders; the aim being <strong>to</strong> <strong>work</strong> inpartnership <strong>to</strong> fast track action on low level issues.HowUnder the Police and Commun<strong>it</strong>ies Together (PACT) in<strong>it</strong>iative local police officersheld surgeries and organised regular public meetings where residents raised issues andconcerns.The police officers <strong>to</strong>ok the commun<strong>it</strong>y’s prior<strong>it</strong>ies <strong>to</strong> a multi-agency forum meetingthe following day. Representatives from key council services, residents’ associationsand neighbourhood watch schemes agreed the three prior<strong>it</strong>ies <strong>to</strong> be tackled w<strong>it</strong>hin thenext month. Other representatives would also participate depending on the issuesraised, for example, schools heads, health sec<strong>to</strong>r professionals, housing association staffand elected members. Tasks were shared among the agencies.The police followed up informally w<strong>it</strong>h the individuals tasked w<strong>it</strong>h action weekly andreported progress at the next PACT meeting.Achievements●●●The approach fostered a collective ownership of local issues among relevantagencies.Approximately 20–30 local residents were regularly involved in the PACT meetings.As an example of joint action, local people pinpointed discarded fish and chipshop papers as a problem. Commun<strong>it</strong>y safety and local author<strong>it</strong>y staff ensuredstrategically pos<strong>it</strong>ioned bins were in place w<strong>it</strong>hin a month. The deputy head of thenearby school talked <strong>to</strong> all pupils highlighting the l<strong>it</strong>ter problem, and tradingstandards reminded shop owners of their responsibil<strong>it</strong>ies.‘The public came back <strong>to</strong> us over the moon. One person <strong>to</strong>ld our sergeant“you’ve changed my life” when they saw the bins. It’s all helping <strong>to</strong> res<strong>to</strong>re localpride in the area.’Neighbourhood police inspec<strong>to</strong>r<strong>Making</strong> <strong>it</strong> happenThe partners are continuing <strong>to</strong> <strong>work</strong> on how <strong>to</strong> incorporate different agencies’ agendasand prior<strong>it</strong>ies for the longer term.The police built on their established good daily <strong>work</strong>ing relations w<strong>it</strong>h many of the keypartner organisations. Partner agencies agreed monthly meeting dates well in advanceand became part of a regular email list, updating members on co-ordination practical<strong>it</strong>iesand neighbourhood activ<strong>it</strong>ies.The partners communicated w<strong>it</strong>h local people effectively, keeping their comm<strong>it</strong>mentssimple and realistic. They have also strived <strong>to</strong> be clear about what is being done <strong>to</strong> ac<strong>to</strong>n the commun<strong>it</strong>y’s prior<strong>it</strong>ies, and on progress.24 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure you are set up for involvement<strong>Making</strong> sure you are set up for involvementUnderstanding the guidanceChallengesThe statu<strong>to</strong>ry guidance does not detail the structures and processes that author<strong>it</strong>ies candevelop <strong>to</strong> increase and deepen involvement. However, appropriate structures andprocesses can, for example, aid co-ordination of involvement. This chapter looks atarrangements in a local area for ensuring involvement can take place on a spectrum ofissues, from micro neighbourhood issues up <strong>to</strong> area-wide, strategic issues: what weclass as being set up for involvement.●●Ensuring that services, often managed at an area level, are flexible enough <strong>to</strong> ac<strong>to</strong>n evidence produced at neighbourhood level.Managing the conflict between local level prior<strong>it</strong>ies and the need <strong>to</strong> planservices strategically <strong>to</strong> get economies of scale.Suggested action and good practiceTools such as CLEAR (Lowndes et al, 2006) should help an author<strong>it</strong>y understand andaddress <strong>it</strong>s weaknesses in terms of involvement, so that structures can be developedand/or enhanced <strong>to</strong> address these weaknesses. Many author<strong>it</strong>ies are seeking effectivesolutions <strong>to</strong> ensure involvement is meaningful at a neighbourhood level as well as atthe broader area level. Research in<strong>to</strong> the Neighbourhood Management Pathfindershas been pos<strong>it</strong>ive on this issue. There is evidence that a quarter of local author<strong>it</strong>ies usea neighbourhood management approach <strong>to</strong> join up w<strong>it</strong>h partners (CLG, 2008b).‘Neighbourhood management has clearly played an important role infacil<strong>it</strong>ating a greater level and qual<strong>it</strong>y of commun<strong>it</strong>y engagement and hassuccessfully improved the relationship between service providers andresidents’. (CLG, 2008c, p. 5)The most obvious benef<strong>it</strong> of a neighbourhood management approach is that <strong>it</strong> providesa structure <strong>to</strong> involve local people in improving, bending and targeting services. Thispowerful mix will go some way <strong>to</strong> delivering the involvement opportun<strong>it</strong>ies outlinedin the statu<strong>to</strong>ry guidance (para. 2.19). The Great Yarmouth case study, overleaf, providesan example both of how local services can be influenced at a neighbourhood level andhow local people can influence and directly participate in decision making, as detailedin para. 2.19 of the statu<strong>to</strong>ry guidance. It shows how local engagement in service plans,w<strong>it</strong>hin a neighbourhood management structure, can lead <strong>to</strong> service improvement.Effort should be invested in aligning involvement activ<strong>it</strong>y w<strong>it</strong>h service planningcycles, and developing flexible service delivery (what the statu<strong>to</strong>ry guidance refers <strong>to</strong>in para. 2.27 as ‘an appropriate corporate approach’ <strong>to</strong> involvement). Even forauthor<strong>it</strong>ies performing well in this area, there is recogn<strong>it</strong>ion that this is the next step:Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 25


Chapter Four: Fac<strong>to</strong>rs for successCASE STUDY: Great YarmouthThe issueAttempts <strong>to</strong> improve neighbourhoods were fragmented and consultation fatigue wasmounting. The local author<strong>it</strong>y adopted a local<strong>it</strong>y <strong>work</strong>ing approach <strong>to</strong> bring services<strong>to</strong>gether and alter <strong>work</strong> programmes <strong>to</strong> meet very local prior<strong>it</strong>ies.HowGreat Yarmouth piloted a neighbourhood level mini-local strategic partnership (LSP),in<strong>it</strong>ially targeting one deprived local<strong>it</strong>y. Council staff <strong>work</strong>ed closely w<strong>it</strong>h the LSP boardand made sure that prior<strong>it</strong>ies, plans and targets linked in<strong>to</strong> Norfolk local area agreementindica<strong>to</strong>rs and the sustainable commun<strong>it</strong>ies strategy. A neighbourhood boardincluding local residents translated area strategy and indica<strong>to</strong>rs in<strong>to</strong> a new neighbourhoodframe<strong>work</strong> and oversaw local capac<strong>it</strong>y and infrastructure building. Thematic<strong>work</strong>ing groups were established.A Comeun<strong>it</strong>y team experienced in commun<strong>it</strong>y engagement <strong>work</strong>ed out of a high streetbase. Using participa<strong>to</strong>ry methods they brought <strong>to</strong>gether housing, environment andchildren’s services, agencies such as the police, the NHS, Jobcentre Plus and Connexions,and commun<strong>it</strong>y and voluntary groups. An informal commun<strong>it</strong>y development (CD)approach enabled groups not previously engaged <strong>to</strong> play an active part.Achievements● Local<strong>it</strong>y <strong>work</strong>ing proved so effective that Great Yarmouth decided <strong>to</strong> roll out theapproach across the borough.●●●Multi-agency action plans led <strong>to</strong> demonstrable change. For example, the actionplan for the Middlegate Estate enabled youth <strong>work</strong> <strong>to</strong> reach younger residents byusing a range of engagement methods.Partners bent their existing finances <strong>to</strong> meet local prior<strong>it</strong>ies. For example, children’sservices dedicated a youth engagement <strong>work</strong>er <strong>to</strong> the neighbourhood managementarea and the county council aligned funding programmes for highway improvements.More than 400 residents were engaged through CD <strong>work</strong> and seven newcommun<strong>it</strong>y groups were established in the first year.<strong>Making</strong> <strong>it</strong> happenSome colleagues and partners were in<strong>it</strong>ially cr<strong>it</strong>ical and frustrated at the number ofstakeholder meetings. Most people were not fully convinced until they saw the results.Quick wins in early stages, such as environmental improvements, helped build support.Substantial time was invested in building ownership of senior officials, council services,partners and councillors as well as residents. Focus groups and one-on-one meetingsinvolved all stakeholders in building the approach and designing multi-agency delivery plans.Measuring success rigorously was built in from the start. Looking at the impact andcost-effectiveness of co-ordination was crucial.Lessons and tips● Early quick wins helped keep statu<strong>to</strong>ry bodies as well as the local commun<strong>it</strong>y on board.●●There is no blueprint for engagement and empowerment at local level. Differenttypes of areas need different approaches.Commun<strong>it</strong>ies need <strong>to</strong> be convinced that engagement is genuine and not<strong>to</strong>kenistic. An honest and open dialogue is paramount.26 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure you are set up for involvement‘One improvement would be <strong>to</strong> ensure the timing of commun<strong>it</strong>yengagement is better aligned w<strong>it</strong>h the council’s service planning cycle.Also <strong>to</strong> ensure that requests for area enhancement are built in<strong>to</strong> individualservice delivery plans’. (IDeA, 2008)In some areas where agencies have jointly owned and co-ordinated involvement, theresults have been impressive. For instance, the Pilgrim Multi Agency Group, in Kirklees,uses <strong>it</strong>s shared action plan and four objectives <strong>to</strong> focus partners’ efforts. Joint actionon youth activ<strong>it</strong>ies and waste disposal is resulting in increased satisfaction fromresidents. Progress appears <strong>to</strong> be the result of comm<strong>it</strong>ted service providers who arewilling <strong>to</strong> blur the demarcation of service responsibil<strong>it</strong>ies and share the <strong>work</strong>load(CLG, 2008d).Perhaps the best way of ensuring affirmative action on neighbourhood issues is <strong>to</strong> usemore participa<strong>to</strong>ry or devolved budgeting mechanisms and structures, examples ofwhich are detailed in para. 2.19 of the statu<strong>to</strong>ry guidance. These approaches shouldprovide a route <strong>to</strong> action on the local, neighbourhood issues people care about. InCumbria, a geographically large two-tier author<strong>it</strong>y w<strong>it</strong>h a mixture of rural areas andurban conurbations, the solution has been <strong>to</strong> create a net<strong>work</strong> of neighbourhoodforums. This promotes a two-way dialogue and enables people <strong>to</strong> discuss local issuesand develop commun<strong>it</strong>y action plans. Importantly, the forums also provide grants,<strong>to</strong>talling £500,000 a year, w<strong>it</strong>h funding decisions being made in open meetings.Creating neighbourhood level budgets and the supporting structures <strong>to</strong> involve localpeople in spending decisions, can increase involvement and enable people <strong>to</strong> affectchange on issues they care about. The Westminster case study, overleaf, demonstrateshow local people can influence and directly participate in decision making andprovide detailed feedback on services (an important involvement opportun<strong>it</strong>y detailedin para. 2.19 of the statu<strong>to</strong>ry guidance).Author<strong>it</strong>y-led structures should be complemented by, and joined w<strong>it</strong>h, other structures,for instance those led by the commun<strong>it</strong>y (see pages 14–16 above for specificreferences <strong>to</strong> Commun<strong>it</strong>y Led Planning). Each local area will have a variety ofstructures through which involvement happens, and <strong>it</strong> will be the job of author<strong>it</strong>ies <strong>to</strong>make use of these structures as best as possible (including those led by differentpartners, elected members or commun<strong>it</strong>ies themselves).Key actions on making sure you are set up for involvement●●●Adopt an appropriate devolved structure <strong>to</strong> involve local people.Align involvement plans and activ<strong>it</strong>ies w<strong>it</strong>h service planning cycles.Use participa<strong>to</strong>ry or devolved budgeting mechanisms and structures.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will pay particularattention <strong>to</strong> the following issues regarding being set up for effective involvement:Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 27


Chapter Four: Fac<strong>to</strong>rs for successCASE STUDY: Westminster C<strong>it</strong>y CouncilSummaryIn order <strong>to</strong> increase local commun<strong>it</strong>y involvement and address prior<strong>it</strong>ies at a very locallevel Westminster C<strong>it</strong>y Council developed ward level budgets <strong>to</strong> target issues andprior<strong>it</strong>ies not picked up at c<strong>it</strong>y-level planning.HowUnder the neighbourhood budget programme each ward was allocated £100,000 ayear from a <strong>to</strong>tal budget of £2 million. Local councillors made their spending decisionsbased on a mix of public consultation, the council’s annual survey of public opinion,local service performance data and their own local knowledge. A portion of the fundswas used <strong>to</strong> gather evidence and involve local people in particular projects. The cabinetmember for cus<strong>to</strong>mers and neighbourhoods signed off spending recommendations, <strong>to</strong>ensure <strong>work</strong> f<strong>it</strong>ted w<strong>it</strong>h overall council policies, was legal and didn’t replicate anyexisting spending.Neighbourhood forums were reinvigorated and renamed ‘My Westminster’ meetings. Thecouncil provided detailed ward profiles, highlighting key local issues. Neighbourhood officersprovided administrative support, helping co-ordinate reporting and moni<strong>to</strong>r delivery.Achievements●●●●In less than a year 35 projects were identified and implementation began across12 wards, re-engaging local councillors in<strong>to</strong> active, purposeful roles. In<strong>it</strong>iativesranged from c<strong>it</strong>izenship classes and renovating an old minibus <strong>to</strong> improvingrecycling rates.The number of Westminster residents attending neighbourhood forums doubled,and soon after the scheme’s introduction those who felt the author<strong>it</strong>y listened <strong>to</strong>their views increased from 41% <strong>to</strong> 47%.Members were able <strong>to</strong> commission council street wardens in<strong>to</strong> the area directly,increasing a uniformed presence on the street.Local author<strong>it</strong>y service budgets were re-profiled on the basis on the new wardlevelknowledge.<strong>Making</strong> <strong>it</strong> happenBudgets were separated and rules set so that local funding could not replace the agreedrevenue budget. A system was developed <strong>to</strong> ensure spending under the neighbourhoodfund did not duplicate revenue spending.Corporate comm<strong>it</strong>ment meant that issues were <strong>work</strong>ed through w<strong>it</strong>h persistence.A senior manager <strong>work</strong>ing group and ward champions helped ensure understandingand support across the organisation. Councillors were also heavily involved in thedesign of the new approach.Some smaller departments’ <strong>work</strong>loads increased significantly. While managers mayhave needed <strong>to</strong> reallocate resources <strong>to</strong> handle this approach, good internal communicationhelped prepare staff.The author<strong>it</strong>y provided residents w<strong>it</strong>h timely and appropriate information. Councilemployees and councillors learnt how v<strong>it</strong>al <strong>it</strong> was <strong>to</strong> explain why some things mighttake time. Newsletters and forum feedback sessions helped keep people informed.28 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure you are set up for involvement●●●The CAA may need <strong>to</strong> better understand that partners have sustainablearrangements, mechanisms and <strong>to</strong>ols <strong>to</strong> engage local people, set prior<strong>it</strong>ies andimprove the area and people’s lives.Local partners should involve local people in the development, commissioningand delivery of local services. The key term here is ‘local’. Author<strong>it</strong>ies wishing <strong>to</strong>tailor their services <strong>to</strong> the needs of specific, localised commun<strong>it</strong>ies will need adevolved structure for involvement.The CAA frame<strong>work</strong> states that if add<strong>it</strong>ional evidence on the qual<strong>it</strong>y of engagementis needed, vis<strong>it</strong>s may be made <strong>to</strong> neighbourhood forums or c<strong>it</strong>izens’ panels.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>y:The Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for anIdeal Empowering Author<strong>it</strong>y’, highlights the following success fac<strong>to</strong>rs specifically onstructures for involvement:●●●The council and partners manage risks and change (including structural change)in relation <strong>to</strong> commun<strong>it</strong>y empowerment, whilst encouraging learning andinnovation <strong>to</strong> flourish.Councils and LSP partners use common structures and processes through whichcommun<strong>it</strong>ies can engage at local, area and strategic levels, about things thatmatter and in ways that make sense <strong>to</strong> them. Neighbourhood managementprinciples are embedded and address deprivation and gaps in outcomes, w<strong>it</strong>hservices bending <strong>to</strong> meet local needs.Ward members are actively involved in local engagement structures and activ<strong>it</strong>ies,facil<strong>it</strong>ate dialogue between residents, the council and partners, and make use ofthe ‘councillor call for action’.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 29


Chapter Four: Fac<strong>to</strong>rs for success<strong>Making</strong> sure information is tailored and targetedUnderstanding the guidanceThe statu<strong>to</strong>ry guidance emphasises the importance of information provision <strong>to</strong> involvement.It states that information should be provided in a way that local people can‘easily access and understand’ and be tailored ‘appropriately <strong>to</strong> different audiences’.An author<strong>it</strong>y <strong>work</strong>ing well in this area should be able <strong>to</strong> evidence:●●●targeting information so that groups receive relevant informationtailoring information <strong>to</strong> the audience in terms of how they prefer <strong>to</strong> accessinformationco-ordinating information provision w<strong>it</strong>h partners <strong>to</strong> avoid duplication orcrossed messages.ChallengesThe statu<strong>to</strong>ry guidance states that an author<strong>it</strong>y should consider <strong>it</strong>s processes for feedingback consultation outcomes.●●Author<strong>it</strong>ies need <strong>to</strong> weigh up difficult questions such as: how much informing isappropriate? Where should resources be focused? How far should we target andtailor information provision?Ensuring that information provision supports wider involvement activ<strong>it</strong>y.Suggested action and good practiceThere are two types of information provision: information on accessing services andinformation that enables local people <strong>to</strong> understand the nature and qual<strong>it</strong>y of services.The former should be author<strong>it</strong>ies’ staple <strong>work</strong>, the latter is informing for influence –enabling people <strong>to</strong> become more involved, for example, in assessing and improvingservices. The duty <strong>to</strong> involve gives weight and valid<strong>it</strong>y <strong>to</strong> efforts <strong>to</strong> improve informationprovision, especially information that enables influence. For instance, the statu<strong>to</strong>ryguidance refers <strong>to</strong> mechanisms that author<strong>it</strong>ies may use <strong>to</strong> provide interactive feedback,such as a ‘have your say’ section on the author<strong>it</strong>y’s webs<strong>it</strong>e (para. 2.19).When local people have a significant opportun<strong>it</strong>y <strong>to</strong> influence, such as in a participa<strong>to</strong>rybudgeting (PB) process, the provision of information becomes crucial (for moreinformation on PB see www.participa<strong>to</strong>rybudgeting.org.uk/). As the Leeds case study,oppos<strong>it</strong>e, shows, information provision should be tailored <strong>to</strong> people’s desire for involvement,so enabling them <strong>to</strong> influence and directly participate in decision making, asdetailed in para. 2.19 of the statu<strong>to</strong>ry guidance.Informing local people should not be seen as an isolated exercise. It should be plannedw<strong>it</strong>hin a system of involvement that includes consultation and other (more participative)methods of involvement. We will say more about planning involvement below,but first we should understand the important connection between informing anddeeper levels of involvement.30 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure information is tailored and targetedCASE STUDY: Leeds C<strong>it</strong>y CouncilSummaryLeeds C<strong>it</strong>y Council (LCC) wanted <strong>to</strong> improve engagement w<strong>it</strong>h people living inDrighling<strong>to</strong>n, and councillors were keen <strong>to</strong> try participa<strong>to</strong>ry budgeting (PB). Gettinglocal people involved in the decision making was key and pilots were delivered in Southand West Leeds.HowLeeds C<strong>it</strong>y Council Narrowing the Gap Group instigated the pilots, and area managementteams delivered and managed the pilot in South Leeds on behalf of their areacomm<strong>it</strong>tees. Drighling<strong>to</strong>n Parish Council was a key partner in promoting the process.Drighling<strong>to</strong>n was allocated £30,000 for local residents <strong>to</strong> decide how <strong>to</strong> spend. Raisingawareness and explaining the process were key goals. Local agencies, groups and keyindividuals were signed up. Local households received a flyer <strong>to</strong> attend a <strong>work</strong>shop thatexplained the PB process and how <strong>to</strong> get involved. Posters were put up and the localpress ran s<strong>to</strong>ries about the in<strong>it</strong>iative. LCC staff showed local residents and parishcouncil members a video of a PB ‘decision day’ in a nearby c<strong>it</strong>y.Workshops and meetings showed what could be addressed through the PB project, andhighlighted spending constraints.Staff helped residents develop their final submissions.Theyran information meetings and preparation <strong>work</strong>shops, <strong>to</strong> explain the process in moredetail and develop su<strong>it</strong>able projects before the formal presentation stage. The area teamdeveloped a voting system and <strong>work</strong>ed w<strong>it</strong>h residents <strong>to</strong> implement the successful bids.Achievements● More than 120 local residents voted, 11 bids were developed and approximately150 people <strong>to</strong>ok part in the prepara<strong>to</strong>ry meetings.●●Local people gained new skills, confidence and knowledge, including an insight in<strong>to</strong>the local democratic processes.Ward and Parish Councillors developed stronger relationships w<strong>it</strong>h each other.<strong>Making</strong> <strong>it</strong> happenA clear set of cr<strong>it</strong>eria were used <strong>to</strong> decide which proposals were inv<strong>it</strong>ed <strong>to</strong> the‘decision day’. The challenge was for LCC staff <strong>to</strong> <strong>work</strong> alongside residents so that theresidents owned the proposals.Good communication w<strong>it</strong>h, and involvement of, other organisations, including the armslength management organisation (which match funded), was key. The amount of moneyand the fact that others were joining in helped overcome in<strong>it</strong>ial cynicism.All subsequent public meetings and <strong>work</strong>shops, and the decision day <strong>it</strong>self, were heldat venues and times w<strong>it</strong>hin the local<strong>it</strong>y <strong>to</strong> su<strong>it</strong> as many residents as possible.Lessons and tips● Providing easy <strong>to</strong> understand information provides a crucial platform on which <strong>to</strong>build participative involvement.●●Supporting residents in developing the bids, whilst ensuring they own them, isfundamental.Such participa<strong>to</strong>ry approaches <strong>work</strong> best where there are strong net<strong>work</strong>s ofcommun<strong>it</strong>y groups. Although PB was seen as relatively cost effective <strong>it</strong> was verylabour intensive.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 31


Chapter Four: Fac<strong>to</strong>rs for successFigure 2, below, presents the ladder of empowerment. It illustrates how informing <strong>to</strong>enable influence is a crucial step <strong>to</strong>ward empowerment. W<strong>it</strong>hout such provision, consultationand more participative involvement such as co-designing/co-producingservices is impossible.EmpoweringCollaboratingHigher levelinvolvement of c<strong>it</strong>izensand commun<strong>it</strong>iesInvolvingConsultingInformingLower levelinvolvement of c<strong>it</strong>izensand commun<strong>it</strong>iesFigure 2: The ladder of empowerment (Every Voice Counts, 2008)Given this, <strong>it</strong> becomes essential that the provision of information should be plannedw<strong>it</strong>hin a system of empowerment. An author<strong>it</strong>y should plan <strong>it</strong>s involvement activ<strong>it</strong>ieson the basis that interested parties will move from being information receivers, <strong>to</strong>consultees, <strong>to</strong> participants (for example, co-designers of services). For example, a streetcleaning service planning <strong>it</strong>s budget should provide information early on about serviceperformance, and build consultation on <strong>to</strong>p of this, so local people can help shapebudget prior<strong>it</strong>ies w<strong>it</strong>h full knowledge of constraining fac<strong>to</strong>rs. People who want <strong>to</strong>be further involved can be empowered <strong>to</strong> co-design the service, <strong>work</strong>ing w<strong>it</strong>h theprior<strong>it</strong>ies identified and w<strong>it</strong>hin the budget restrictions (see para. 2.19 in the statu<strong>to</strong>ryguidance).An excellent <strong>to</strong>ol for planning involvement can be found in Real <strong>Involve</strong>ment: Workingw<strong>it</strong>h people <strong>to</strong> improve health services (DH, 2008a). Such planning should consider howlocal people can collectively (rather than individually) interpret the information theyreceive. Such collective interpretation can help develop a greater understanding of anauthor<strong>it</strong>y’s challenges and innovative solutions <strong>to</strong> service issues.Information on involvement opportun<strong>it</strong>ies must be clear about the extent of influenceavailable, constraints and what local people can expect. This shows transparency andbuilds trust. In striving <strong>to</strong> ensure public services communicate effectively, ManchesterC<strong>it</strong>y Council developed a <strong>to</strong>olk<strong>it</strong> <strong>to</strong> help staff and partners engage effectively. Thisprovides guidance on how <strong>to</strong> inform and communicate w<strong>it</strong>h local people, w<strong>it</strong>h sectionson engaging specific groups. The author<strong>it</strong>y has also developed a commun<strong>it</strong>y engagementagreement that comm<strong>it</strong>s <strong>it</strong>s services <strong>to</strong> a set of principles, defin<strong>it</strong>ions and actions.Author<strong>it</strong>ies must define what information <strong>it</strong> is appropriate <strong>to</strong> provide <strong>to</strong> local peopleand who should receive <strong>it</strong>. A variety of fac<strong>to</strong>rs affect such decisions, but a significantstep <strong>to</strong>wards them is building an understanding of the key features of the localcommun<strong>it</strong>y, <strong>it</strong>s divers<strong>it</strong>y profile and key prior<strong>it</strong>ies and interests.32 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure information is tailored and targetedKey actions on making sure information is tailored and targeted●●●Information should be planned w<strong>it</strong>hin a system of empowerment that aims <strong>to</strong>move c<strong>it</strong>izens from information receivers <strong>to</strong> active participants.Be clear about what involvement can result in.Understand the divers<strong>it</strong>y profile of local commun<strong>it</strong>ies, as well as their prior<strong>it</strong>iesand requirements.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will pay particularattention <strong>to</strong> the following issues regarding the provision of information:●●●●When communicating w<strong>it</strong>h local people about their involvement, the CAAsuggests that author<strong>it</strong>ies are clear about the purpose of this involvement. Thisreasserts the point above about being specific about what is subject <strong>to</strong> influence,and what results of involvement could be.It is important that author<strong>it</strong>ies can demonstrate how well they are‘communicating the impact [of engagement activ<strong>it</strong>y] on their decisions’.Should add<strong>it</strong>ional evidence regarding engagement be sought, an area of focuswill be how author<strong>it</strong>ies are feeding back after involvement activ<strong>it</strong>y, and howpeople are informed of the changes that result from their involvement.The CAA supports the sentiment that information must be tailored and targeted.Add<strong>it</strong>ional evidence may be sought on an author<strong>it</strong>y’s sens<strong>it</strong>iv<strong>it</strong>y of communication,particularly w<strong>it</strong>h minor<strong>it</strong>y or marginalised groups.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>yThe Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) frame<strong>work</strong> for an ideal empoweringauthor<strong>it</strong>y highlights the following success fac<strong>to</strong>rs specifically on the provision ofinformation:●●●●The council and LSP partners use and share accurate, up-<strong>to</strong>-date informationfrom and about local commun<strong>it</strong>ies, <strong>to</strong> inform strategic planning.Agencies understand that commun<strong>it</strong>ies have different needs, that one sizedoes not f<strong>it</strong> all, and some commun<strong>it</strong>ies will require more development supportthan others.There is a good understanding of local commun<strong>it</strong>ies, based on detailedcommun<strong>it</strong>y profiles that measure gaps in outcomes, and informed by residents,members and frontline staff.There is excellent, clear communication between commun<strong>it</strong>ies and agencies,using a range of mechanisms including IT.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 33


Chapter Four: Fac<strong>to</strong>rs for success●●●Commun<strong>it</strong>ies receive feedback on the impact of their involvement and knowwhat has changed as a result and what hasn’t changed and why.People know about the range of opportun<strong>it</strong>ies <strong>to</strong> engage and are encouraged <strong>to</strong>take them up.There is good targeted communication w<strong>it</strong>h diverse commun<strong>it</strong>ies includingthings such as welcome packs, service information and information on how <strong>to</strong>get involvedThe results from each area’s annual Place Survey will often provide insight in<strong>to</strong> whetherthe fac<strong>to</strong>rs necessary for success, in terms of involvement, are being met. W<strong>it</strong>h regard<strong>to</strong> appropriately informing local people, the following questions in the survey arerelevant (CLG, 2008e):●‘Question 12 – How well informed do you feel about each of the following?— How you can get involved in local decision-making— What standard of service you should expect from local public services— How well local public services are performing— Overall, how well informed do you feel about local public services’.34 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is broad and inclusive<strong>Making</strong> sure involvement is broad and inclusiveUnderstanding the guidanceThe statu<strong>to</strong>ry guidance describes the need for author<strong>it</strong>ies <strong>to</strong> involve a ‘balanced selection’of diverse groups and organisations w<strong>it</strong>hin the commun<strong>it</strong>y who are affected by, orinterested in, an issue or service function. 10 It highlights the need <strong>to</strong> involve marginalisedor vulnerable people <strong>to</strong>:‘ensure any information provision, consultation or involvement opportun<strong>it</strong>yeffectively reaches the relevant parts of the commun<strong>it</strong>y – including thosewho can often be marginalised or vulnerable people (sometimes referred <strong>to</strong>as “hard <strong>to</strong> reach”)’ (para. 2.23).This aspect of the duty is covered by public author<strong>it</strong>ies’ race, gender and disabil<strong>it</strong>yequal<strong>it</strong>ies duties <strong>to</strong> eliminate discrimination and ensure fair and accessible services,and links w<strong>it</strong>h comm<strong>it</strong>ments <strong>to</strong> build cohesive commun<strong>it</strong>ies.Challenges●●●●Tension between involving a broad range of individuals and groups and theconvenience of hearing a single voice in order <strong>to</strong> arrive at a faster decision.Existing structures can act as a barrier <strong>to</strong> participation for many individuals:the culture and language of partnership structures can exclude members of thecommun<strong>it</strong>y; issues such as timing of meetings, lack of accessible transport orcosts of attendance can act as a deterrent.Availabil<strong>it</strong>y of resources can affect whether meaningful involvement can be doneand whether author<strong>it</strong>ies can have the desired reach. Resourcing also affectswhether a strong base of commun<strong>it</strong>y organisations is maintained, which requirefunding and capac<strong>it</strong>y building, particularly <strong>to</strong> engage hard-<strong>to</strong>-reach groups.Securing broad and inclusive involvement in a context where only smallnumbers wish <strong>to</strong> be involved.Suggested action and best practiceIn order <strong>to</strong> involve a broader range of people, existing structures and processes requirea greater flexibil<strong>it</strong>y <strong>to</strong> adapt <strong>to</strong> local need and circumstance. One practical example isneighbourhood management, which encourages commun<strong>it</strong>ies <strong>to</strong> identify commonissues of concern, including where gaps in services result in inequal<strong>it</strong>ies, and serviceproviders <strong>work</strong> w<strong>it</strong>h marginalised commun<strong>it</strong>ies <strong>to</strong> plug these gaps (see the GreatYarmouth case study, page 26 above).Structures should allow for both individual and collective involvement. Creating openand inclusive structures which, whilst flexible, remain stable (that is, they do not10 Including those who <strong>work</strong> or study in an area, visi<strong>to</strong>rs, service users, local third sec<strong>to</strong>r groups,businesses, bodies such as parish councils, and anyone else likely <strong>to</strong> be affected by or interested in thefunction in question.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 35


Chapter Four: Fac<strong>to</strong>rs for successchange w<strong>it</strong>h each new in<strong>it</strong>iative) will allow commun<strong>it</strong>y members <strong>to</strong> develop a betterunderstanding and be able <strong>to</strong> contribute w<strong>it</strong>h greater effect. For example, LambethYouth Council meets weekly, is open <strong>to</strong> anyone between the ages of 11 and 24 years 11and discusses issues of direct interest <strong>to</strong> young people. This is paramount in engagingthose voices which are less frequently heard.Adopting participa<strong>to</strong>ry approaches (see para. 2.19 of the statu<strong>to</strong>ry guidance) will helpreach ‘quieter’, more hidden voices. Such approaches tend <strong>to</strong> be tailored <strong>to</strong> the needsof the audience and avoid much of the bureaucracy associated w<strong>it</strong>h more formalprocesses of involvement. They allow the author<strong>it</strong>y <strong>to</strong> capture qual<strong>it</strong>ative feedbackand, in some cases, enable commun<strong>it</strong>ies <strong>to</strong> learn from one another. Graham Sm<strong>it</strong>h’sreport Beyond the Ballot (2005), provides an overview of 57 of these approaches, andthere are many other resources detailing participa<strong>to</strong>ry approaches (for example, CDF,2007). The Merseyside case study, oppos<strong>it</strong>e, shows how different approaches <strong>to</strong> involvingmarginalised groups can lead <strong>to</strong> pos<strong>it</strong>ive service improvements and demonstrates theopportun<strong>it</strong>ies of providing feedback, co-designing and assessing services, as describedin para. 2.19 of the statu<strong>to</strong>ry guidance.To help this, the Government has set up the ‘Take Part’ local pathfinder programme<strong>to</strong> provide information and training especially for those people from commun<strong>it</strong>iesunder-represented in public life. The programme helps build individuals’ knowledge,confidence and skills so that they can be more active in local decision making.There is no one best approach. You need <strong>to</strong> be clear about what you are trying <strong>to</strong>achieve, who your audience(s) are and how they wish <strong>to</strong> engage w<strong>it</strong>h you. This requiresmapping out the divers<strong>it</strong>y profile of the local commun<strong>it</strong>ies. Strategies <strong>to</strong> engagemarginalised and vulnerable people must link in w<strong>it</strong>h the plans and activ<strong>it</strong>ies actionedunder author<strong>it</strong>ies’ equal<strong>it</strong>y duties. Combining approaches can have the greatest effect.Encouraging local people <strong>to</strong> engage in meaningful dialogue that allows space for debateand discussion, at both a commun<strong>it</strong>y level and between commun<strong>it</strong>ies and author<strong>it</strong>ies,can have significant benef<strong>it</strong>s in terms of accessing more isolated people, as well asbuilding up levels of trust and understanding between c<strong>it</strong>izens and local government.Opportun<strong>it</strong>ies for involvement need also <strong>to</strong> be varied and easily accessible, avoidingbureaucratic obstacles that put people off. The simplest way of ensuring that opportun<strong>it</strong>iesfor involvement are appropriate and accessible is <strong>to</strong> ask those local people thatyou are wanting <strong>to</strong> engage what <strong>work</strong>s best for them.Approaches <strong>to</strong> involvement must be tailored <strong>to</strong> needs, and author<strong>it</strong>ies must understandhow different groups and organisations wish <strong>to</strong> engage. All efforts <strong>to</strong> involvemarginalised and vulnerable people must try <strong>to</strong> start where the person is at – not whatthe author<strong>it</strong>y wants or needs. This will mean, for example, designing and marketinglocal activ<strong>it</strong>ies and events in appropriate ways and ensuring that the location, style andformat of such activ<strong>it</strong>ies, as well as practical arrangements, are appropriate andsufficient (see Gilchrist, 2007).Commun<strong>it</strong>y involvement in formal governance structures will only ever engage a smallnumber of people. The key is <strong>to</strong> connect these structures and those local people whoare involved w<strong>it</strong>h the wider activ<strong>it</strong>ies in commun<strong>it</strong>ies:11 See www.lambeth.gov.uk/Services/CouncilDemocracy/YouthCouncil/ [31/03/09]36 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is broad and inclusiveCASE STUDY: Merseyside Transport Author<strong>it</strong>ySummaryMerseyside Passenger Transport Author<strong>it</strong>y wanted <strong>to</strong> improve the accessibil<strong>it</strong>yof <strong>it</strong>s services. The author<strong>it</strong>y <strong>work</strong>ed in partnership w<strong>it</strong>h the local author<strong>it</strong>y, publicsec<strong>to</strong>r organisations and third sec<strong>to</strong>r groups, applying various methods for engagingand involving a wide range of users, especially those most excluded.HowThe author<strong>it</strong>y’s Commun<strong>it</strong>y Links and Access team and the local transport planpartnership developed joint approaches between agencies. The author<strong>it</strong>y and <strong>it</strong>spartners gathered evidence from service users, using methods including surveys and‘mystery shoppers’ and organised commun<strong>it</strong>y engagement activ<strong>it</strong>ies such as travel<strong>to</strong>urs, surgeries, roadshows, talks and educational vis<strong>it</strong>s. These ran alongside events and<strong>work</strong>shops <strong>to</strong> involve groups on particular themes and issues.The Commun<strong>it</strong>y Links and Access team organised a <strong>work</strong>shop <strong>to</strong> gain a deeper understandingof the views of black and minor<strong>it</strong>y ethnic (BME) blind and partially sightedresidents. This highlighted a number of issues not previously considered, such as howhard <strong>it</strong> was for such residents <strong>to</strong> access information at bus stations.Staff induction and training was strengthened <strong>to</strong> include more emphasis on divers<strong>it</strong>yissues. The author<strong>it</strong>y produced and distributed a DVD in four languages <strong>to</strong> serviceproviders and organisations <strong>work</strong>ing w<strong>it</strong>h the visually impaired BME commun<strong>it</strong>y, <strong>to</strong>increase awareness about local transport policy, practice and practical<strong>it</strong>ies.Achievements● The first neighbourhood based travel teams in the county, w<strong>it</strong>h the model nowrolled out across Merseyside’s five districts.●●●The Commun<strong>it</strong>y Links and Access team continue <strong>to</strong> involve many differentgroups including unemployed people, young and older people, the BMEcommun<strong>it</strong>y, people w<strong>it</strong>h disabil<strong>it</strong>ies and special needs and fa<strong>it</strong>h groups.Accessibil<strong>it</strong>y is now embedded in the wider C<strong>it</strong>y Region agenda, strategy andmulti area agreement.Facil<strong>it</strong>ies staff at bus stations now ask people if they want any assistance orinformation, and make themselves known <strong>to</strong> visually impaired users.The transport author<strong>it</strong>y’s regular surveys show that people feel safer in bus stations.<strong>Making</strong> <strong>it</strong> happenThe biggest constraint was bus deregulation. However the author<strong>it</strong>y <strong>work</strong>ed hard <strong>to</strong>get the private companies’ bus and rail opera<strong>to</strong>rs on board and <strong>to</strong> participate in consultationevents and advisory meetings.A supportive policy frame<strong>work</strong> for interventions was already in place. Senior officers,partner organisations and elected members are comm<strong>it</strong>ted <strong>to</strong> broad and inclusiveinvolvement. They locate access firmly in the wider equal<strong>it</strong>ies agenda, helping <strong>to</strong> ensurebroad and ongoing support.The author<strong>it</strong>y has built on a significant amount of collaboration and consultation w<strong>it</strong>hlocal commun<strong>it</strong>ies through a web of district, commun<strong>it</strong>y and interest groups andnet<strong>work</strong>s. This has helped them reach out in a much more effective way.The author<strong>it</strong>y is now called the Merseyside Integrated Transport Author<strong>it</strong>y andPassenger Transport Executive.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 37


Chapter Four: Fac<strong>to</strong>rs for success‘Rather than expect everyone <strong>to</strong> participate equally in formal governance,we should try <strong>to</strong> make more people’s everyday civic engagement count bydesigning the formal structures of governance in a way that taps in<strong>to</strong> theinformal spaces of commun<strong>it</strong>y life that they routinely inhab<strong>it</strong>. The placesw<strong>it</strong>h which people are already familiar – the school gate, their place ofworship, or their local newsagent or post office – hold the key <strong>to</strong> engagingthem in governance activ<strong>it</strong>y. These places and the organisations that occupythem act as the everyday bridge between ordinary people and the moreformal governance activ<strong>it</strong>ies.’ (Skidmore et al, 2006, pp. xi-xii)Commun<strong>it</strong>y organisations play a key role in reaching out <strong>to</strong> diverse commun<strong>it</strong>ies asthey have first-hand knowledge of who lives w<strong>it</strong>hin the commun<strong>it</strong>y and how <strong>to</strong> makecontact. They can also act as advocates for marginalised people.Funding and support for commun<strong>it</strong>y groups is essential. Commun<strong>it</strong>y organisationsand commun<strong>it</strong>y representatives can in<strong>it</strong>iate local debate and deliberation, which canbolster the qual<strong>it</strong>y and effectiveness of commun<strong>it</strong>y involvement. They provide a routefor broader, collective involvement and can help bring commun<strong>it</strong>ies <strong>to</strong>gether informallyand promote civic engagement. Facil<strong>it</strong>ating relationships and connections locally willadd value <strong>to</strong> the more formal forms of involvement as well as opening up formalgovernance structures.Commun<strong>it</strong>y development <strong>work</strong>ers (CDWs) can encourage new and different views andcan reach out <strong>to</strong> individuals and commun<strong>it</strong>ies excluded from mainstream structures.Individuals w<strong>it</strong>hin ‘hard <strong>to</strong> reach’ commun<strong>it</strong>ies might in<strong>it</strong>ially respond negatively <strong>to</strong>approaches <strong>to</strong> be involved as they may have been badly served by author<strong>it</strong>ies, in somecases leading <strong>to</strong> distrust. In these s<strong>it</strong>uations, frontline CDWs can help <strong>to</strong> mediate. CDhelps <strong>to</strong> promote more creative involvement activ<strong>it</strong>ies and encourages representatives<strong>to</strong> be accountable <strong>to</strong> the commun<strong>it</strong>ies they represent, thus creating deeper and broaderlevels of commun<strong>it</strong>y involvement. CDWs are a v<strong>it</strong>al connec<strong>to</strong>r in this process ofextending involvement activ<strong>it</strong>ies and reaching out <strong>to</strong> the most excluded.Key actions on making sure involvement is broad and inclusive●●●Develop open and inclusive structures built upon participa<strong>to</strong>ry approaches.Create accessible opportun<strong>it</strong>ies for involvement at a local level, thereby making <strong>it</strong>easier for more isolated individuals <strong>to</strong> engage – start where people are at andwhere they meet.Provide funding and support for commun<strong>it</strong>y groups <strong>to</strong> enable author<strong>it</strong>ies <strong>to</strong>reach out <strong>to</strong> all areas w<strong>it</strong>hin the commun<strong>it</strong>y.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will payparticular attention <strong>to</strong> the following issues regarding broad and inclusive involvement:●The CAA states that local services need <strong>to</strong> be ‘effective at giving voice <strong>to</strong> thosewho are vulnerable or at greater risk of disadvantage and inequal<strong>it</strong>y’.38 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is broad and inclusive●●●The CAA will consider how well local partners know and understand the natureand extent of inequal<strong>it</strong>y and disadvantage w<strong>it</strong>hin their commun<strong>it</strong>ies and howeffectively they are <strong>work</strong>ing <strong>to</strong> reduce or eliminate discrimination.The CAA will look at how well author<strong>it</strong>ies specifically engage w<strong>it</strong>h vulnerableand marginalised groups.The CAA will take account of an area’s evidence of service users’ views,specifically those of ‘children and young people; those who may experiencedisadvantage in accessing public services; groups and individuals seldom heard;people whose circumstances make them vulnerable and the third sec<strong>to</strong>r’. Anauthor<strong>it</strong>y must demonstrate a sound understanding of the needs and views ofsuch groups, and how prior<strong>it</strong>ies and services reflect their needs.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>yThe Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for an IdealEmpowering Author<strong>it</strong>y’, highlights the following success fac<strong>to</strong>rs for broader andinclusive involvement:●●●●●An increasing and diverse number of residents, including older people andchildren and young people, are increasing their skills, knowledge and confidence<strong>to</strong> actively participate and volunteer in their commun<strong>it</strong>y. They feel that theirviews matter and are listened <strong>to</strong>.There is a good understanding of local commun<strong>it</strong>ies, based on detailedcommun<strong>it</strong>y profiles that measure gaps in outcomes, and informed by residents,members and frontline staff. There is increased involvement of, and influence by,diverse commun<strong>it</strong>ies, including new commun<strong>it</strong>ies and vulnerable andmarginalised groups.The council and partners support a range of commun<strong>it</strong>y events and activ<strong>it</strong>ieswhich involve people who don’t normally come <strong>to</strong>gether, increasing awareness,understanding and pos<strong>it</strong>ive interaction.The council and partners invest in commun<strong>it</strong>y development support and outreach<strong>to</strong> support voluntary and commun<strong>it</strong>y groups that are led by or represent vulnerable,disadvantaged and marginalised groups. These groups are supported <strong>to</strong> influencedecisions, and are confident <strong>to</strong> challenge and discuss difficult issues.There is good, up-<strong>to</strong>-date information about diverse commun<strong>it</strong>ies, including newcommun<strong>it</strong>ies and differentiated data on their levels of involvement.Place SurveyThe results from each area’s annual Place Survey will often provide insight in<strong>to</strong>whether the fac<strong>to</strong>rs for success, in terms of involvement, are being met. W<strong>it</strong>h regard <strong>to</strong>broad and inclusive involvement, the following questions are relevant (CLG, 2008e):● A cross tabulation of responses <strong>to</strong> Questions 6, 12, 13, 14, 15, 16, 25 and 26against the demographic data captured in section 9 (Questions 27 <strong>to</strong> 37) of thePlace Survey.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 39


Chapter Four: Fac<strong>to</strong>rs for success<strong>Making</strong> sure councillors lead involvementUnderstanding the guidanceChallenges<strong>Involve</strong>ment w<strong>it</strong>h local people is already central <strong>to</strong> councillors’ <strong>work</strong>: the statu<strong>to</strong>ryguidance emphasises their role as advocates ‘representing the concerns and wishes’ ofcommun<strong>it</strong>ies:‘all councillors have a role in advocating the needs of their commun<strong>it</strong>ieswhether urban, rural, parished or unparished. It is crucial that they fulfilthis role in order <strong>to</strong> advance commun<strong>it</strong>y involvement in decision-making,in accurately identifying local needs, and in helping <strong>to</strong> judge the impact ofdelivery.’ (p. 17)Councillors play important leadership roles w<strong>it</strong>hin their commun<strong>it</strong>ies and w<strong>it</strong>hin LSPsand other partner agencies. As the pol<strong>it</strong>ical decision makers w<strong>it</strong>hin local author<strong>it</strong>ies,councillors assume a v<strong>it</strong>al leadership role in ensuring their local author<strong>it</strong>ies, andpartners, meet the duty <strong>to</strong> involve.Participa<strong>to</strong>ry democracy in the form of commun<strong>it</strong>y involvement strengthens theirexisting representative role. The duty <strong>to</strong> involve provides extra opportun<strong>it</strong>ies for localpeople <strong>to</strong> <strong>work</strong> w<strong>it</strong>h their councillors <strong>to</strong> influence decisions and thus enhances bothparticipa<strong>to</strong>ry and representative local democracy.●●●Councillors’ lack of time and resources, negative perceptions and lack ofunderstanding of their role and inst<strong>it</strong>utional barriers. (CLG, 2007b).How best <strong>to</strong> harness the potential of joint <strong>work</strong>ing between councillors andother commun<strong>it</strong>y representatives, ensuring that councillors are a central focus ofcommun<strong>it</strong>y engagement opportun<strong>it</strong>ies.The need for councillors <strong>to</strong> balance competing views and interests in the broaderinterest of the whole local area or commun<strong>it</strong>y. The voice of those who are mostactive and involved in local issues may not be the only perspective that needs <strong>to</strong>be heard when considering policies and services.Suggested actions and good practiceMost councillors are already well connected w<strong>it</strong>hin their commun<strong>it</strong>ies, leading councilengagement activ<strong>it</strong>ies and linking w<strong>it</strong>h the engagement efforts of other author<strong>it</strong>iesand agencies. Involving, consulting and providing opportun<strong>it</strong>ies for greater involvemen<strong>to</strong>f local people is the daily <strong>work</strong> of a good local councillor. In the 2008Councillor Census, over 94% of councillors considered their most important taskswere <strong>to</strong> listen <strong>to</strong> local people’s views and support the local commun<strong>it</strong>y (National<strong>Foundation</strong> for Educational Research, 2009). As advocates who represent the views,concerns and wishes of local people, elected members are uniquely placed <strong>to</strong> informlocal people, particularly about local services, the outcome of consultations and theauthor<strong>it</strong>y’s prior<strong>it</strong>ies. They should take the lead on consultation and involvement and40 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure councillors lead involvemen<strong>to</strong>n ensuring results are received and considered by the author<strong>it</strong>y. To do this, they needclear and defined roles for their frontline <strong>work</strong>, support and resources, and structuresthat enable them <strong>to</strong> lead. Devolving some budgets or functions <strong>to</strong> ward level, orgiving councillors more influence on local budgets and services, also allows them <strong>to</strong>deliver quick wins and changes.Overview and scrutiny comm<strong>it</strong>tees have powers <strong>to</strong> investigate issues of local importanceand can make recommendations <strong>to</strong> the council and other agencies forimprovements. Councillors <strong>work</strong>ing on overview and scrutiny <strong>to</strong> review policies andperformance increasingly enable a range of views <strong>to</strong> be heard, including those of thepublic and service users.There are many good examples of how councillors can use their overview and scrutinyrole <strong>to</strong> involve local people in an active and influential way. In Cornwall, the overviewand scrutiny comm<strong>it</strong>tee commissioned a theatre group <strong>to</strong> <strong>work</strong> w<strong>it</strong>h dementia sufferersand their carers, using humour and drama <strong>to</strong> discover their views on the qual<strong>it</strong>y ofdementia care. In Coventry, a health scrutiny review of the discharge from hosp<strong>it</strong>alprocess used older people as peer researchers <strong>to</strong> talk <strong>to</strong> older patients, both in hosp<strong>it</strong>aland after they had returned home. This allowed them <strong>to</strong> report on the patients’experience of health and social care in a sympathetic and empathetic fashion. In northSomerset, a summ<strong>it</strong> was held w<strong>it</strong>h representatives of the local media and the youthparliament <strong>to</strong> enable young people <strong>to</strong> question the media about the way in which theywere stereotyped as ‘hoodies’ and hooligans. As a result, the local paper set aside apage in each issue where young people were able <strong>to</strong> wr<strong>it</strong>e their own s<strong>to</strong>ries andprovide a different perspective (Leadership Centre for Local Government et al, 2009).The proposed statu<strong>to</strong>ry duty <strong>to</strong> promote democracy will require local author<strong>it</strong>ies <strong>to</strong>promote understanding of their (and other local bodies’) democratic arrangements andwhen and how local people can take part, including by feeding in<strong>to</strong> consultationevents, s<strong>it</strong>ting on forums or even standing for the council. The proposed duty, whichencourages greater visibil<strong>it</strong>y for councillors locally, will be supported by the 21stCentury Councillors programme managed by the Leadership Centre for Local Government.12 Author<strong>it</strong>ies should develop structures that meet both duties (which seek <strong>to</strong>involve and empower both local people and councillors), and in which the leadershiprole of councillors <strong>to</strong> influence local decision making is central. The Newham casestudy, overleaf, provides an excellent example of councillor engagement.Alongside the proposed duty <strong>to</strong> promote democracy come strengthened powers forcouncillors <strong>to</strong> represent local concerns and hold author<strong>it</strong>ies and providers <strong>to</strong> account.The Councillor Call for Action, which enables councillors <strong>to</strong> advocate commun<strong>it</strong>yconcerns, s<strong>it</strong>s alongside a new council duty <strong>to</strong> respond <strong>to</strong> pet<strong>it</strong>ions, and a power forcouncils <strong>to</strong> devolve functions <strong>to</strong> councillors. Increased powers of scrutiny will alsoenable councillors <strong>to</strong> hold partner author<strong>it</strong>ies <strong>to</strong> account for LAA targets and comm<strong>it</strong>ments,bringing greater accountabil<strong>it</strong>y of other local agencies.Under the Local Government and Public <strong>Involve</strong>ment in Health Act 2007, the power <strong>to</strong>promote or improve the economic, social or environmental well-being of their area(the well-being power) was extended from principal local author<strong>it</strong>ies <strong>to</strong> eligible parish12 For more details see www.commun<strong>it</strong>ies.gov.uk/speeches/corporate/21stcenturycouncillors [12/03/09]Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 41


Chapter Four: Fac<strong>to</strong>rs for successCASE STUDY: London Borough of NewhamSummaryThe council wanted <strong>to</strong> reach and engage local residents, in order <strong>to</strong> enhance publicfa<strong>it</strong>h in local services and democracy. The solution was <strong>to</strong> give elected members thepowers, skills, support and resources necessary <strong>to</strong> understand local people’s needs andrespond <strong>to</strong> prior<strong>it</strong>ies, in partnership w<strong>it</strong>h council staff.HowNewham’s Influential Councillors Scheme devolved substantial public spending <strong>to</strong>elected members. The three-year, cross-borough Local Plus Fund funded cap<strong>it</strong>al <strong>work</strong>sof £12,000, an annual £5,000 local fund per ward enables councillors <strong>to</strong> help improvethe well-being of residents and the environment and a ward-based mini-rapid responsefund enabled rapid action <strong>to</strong> be taken on urgent local issues.Active commun<strong>it</strong>y teams (ACTs) were set up,bringing councillors <strong>to</strong>gether w<strong>it</strong>h volunteerswhose local knowledge and contacts helped ensure successful commun<strong>it</strong>y engagementactiv<strong>it</strong>ies. Activ<strong>it</strong>ies included mass picnics in the park and health checks in shopping malls.Drawing on such local intelligence and regular surveys,councillors <strong>work</strong>ed <strong>to</strong> identify localprior<strong>it</strong>ies.This led <strong>to</strong> the development and funding of projects <strong>to</strong> address these prior<strong>it</strong>ies,w<strong>it</strong>hin the overall frame<strong>work</strong> of the council’s neighbourhood action plan and corporategoals. Local groups were also encouraged <strong>to</strong> apply for Go For It commun<strong>it</strong>y grants.Achievements●●●●Local councillors have an enhanced role and perform a crucial empowermentfunction.More than 100 projects have arisen from councillor–resident collaboration.Local councillors obtained a grant and joined volunteers in replanting and tidyingup rose beds in Manor Park Village, w<strong>it</strong>h local residents taking on responsibil<strong>it</strong>yfor maintaining them.People feel more involved in local decision making.<strong>Making</strong> <strong>it</strong> happenFinding the balance between getting people involved and not overpromising requiredrealism and sens<strong>it</strong>iv<strong>it</strong>y. Keeping people informed about what was happening (or if not,why) was cr<strong>it</strong>ical.A full-time staff member <strong>work</strong>ed <strong>to</strong> ensure councillors had access <strong>to</strong> training, developmentand appraisal. The Commun<strong>it</strong>y Engagement Team <strong>work</strong>ed closely w<strong>it</strong>h councillorsand, importantly, the Members <strong>Development</strong> Un<strong>it</strong> was well resourced. Clearly the roleof councillors has changed in a pos<strong>it</strong>ive way:‘We used <strong>to</strong> spend so much of our time in comm<strong>it</strong>tee meetings. Now we’re out therefinding out what’s happening and doing something about <strong>it</strong>.’Lead councillorCouncillors’ first-hand experience of council services, and the way they see thingsfrom the user perspective, can be invaluable. Many had been involved in commun<strong>it</strong>ydevelopment previously; the challenge was <strong>to</strong> make the most of their knowledge andexperience.42 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure councillors lead involvementcouncils. 13 This allows considerable scope <strong>to</strong> promote commun<strong>it</strong>y engagement andimprove local people’s qual<strong>it</strong>y of life.Parish councils provide an ideal setting for elected councillors <strong>to</strong> lead local involvementactiv<strong>it</strong>ies. The Commun<strong>it</strong>y Led Planning process can provide a unique opportun<strong>it</strong>y forelected members <strong>to</strong> <strong>work</strong> closely w<strong>it</strong>h local people and is used w<strong>it</strong>hin many parishes.It will enable members <strong>to</strong> gain a better understanding of the needs and aspirations oftheir commun<strong>it</strong>y (leading <strong>to</strong> better representation of the commun<strong>it</strong>y’s views in thepol<strong>it</strong>ical structures), and play a key empowerment role by mobilising bot<strong>to</strong>m-up action.Councillors are able <strong>to</strong> act as ‘commun<strong>it</strong>y engagement champions’ for their areas.Skidmore et al (2006) suggest a useful model of roles:Advocates: the most important shift isaway from exercising ‘hard’ powerover direct service delivery, <strong>to</strong>wardsexercising ‘soft’ power over theactiv<strong>it</strong>ies of a much wider range ofac<strong>to</strong>rs in the local governancefirmament (police, health, regeneration)through influence, advocacy andpersuasion.Arb<strong>it</strong>ra<strong>to</strong>rs: under the new proposals<strong>to</strong> give commun<strong>it</strong>ies trigger powers, 14councillors could be vested w<strong>it</strong>hpowers <strong>to</strong> act as arb<strong>it</strong>ra<strong>to</strong>rs, brokeringsettlements between service providers(e.g. the local police commander) andcommun<strong>it</strong>y representatives, whichresolve the issue w<strong>it</strong>hout drastic actionbeing taken.Inquirers: the use of open inquiryprocesses, chaired or in<strong>it</strong>iated bycouncillors, might be one effective way<strong>to</strong> mobilise local people <strong>to</strong> getinvolved in a process that celebratesand harnesses the knowledge of localpeople, generates useful informationfor local agencies and provides adifferent environment for balancingcompeting viewpoints.Convenors: councillors should beresponsible for mobilising effectivecommun<strong>it</strong>y participation in decisionmaking about their area. A programmeof experiments in participa<strong>to</strong>rybudgeting should see a proportion oflocal author<strong>it</strong>y budgets delegated <strong>to</strong>ward level, w<strong>it</strong>h councillors overseeinga participa<strong>to</strong>ry process for how <strong>it</strong> isspent. Councillors might also lead ininvolving residents in the design anddelivery of LAAs, in<strong>it</strong>iating a cycle ofparticipa<strong>to</strong>ry planning that began w<strong>it</strong>hprior<strong>it</strong>ies at the very local level and<strong>work</strong>ed up <strong>to</strong>wards more overarching,shared themes.A good council would offer a mix of training and support for councillors <strong>to</strong> enablethem <strong>to</strong> learn new approaches and behaviours and so adopt a more enabling andfacil<strong>it</strong>ative approach. Some author<strong>it</strong>ies already offer such support. The Newham case13 For more details on the eligibil<strong>it</strong>y cr<strong>it</strong>eria for parish councils see www.opsi.gov.uk/si/si2008/uksi_20083095_en_1 [12/03/09]14 Now referred <strong>to</strong> as the Councillor Call for ActionCommun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 43


Chapter Four: Fac<strong>to</strong>rs for successstudy, page 42 above, shows how providing councillors w<strong>it</strong>h appropriate information,support and structures <strong>to</strong> lead involvement can result in pos<strong>it</strong>ive outcomes.Key actions on making sure involvement is led by councillors●●●●Develop structures that meet both the duty <strong>to</strong> involve and the proposed duty <strong>to</strong>promote democracy.Ensure councillors are at the heart of engagement activ<strong>it</strong>ies and are aware of andable <strong>to</strong> make best use of their powers <strong>to</strong> act as advocates of local concerns.Provide councillors w<strong>it</strong>h <strong>to</strong>ols <strong>to</strong> engage w<strong>it</strong>h their commun<strong>it</strong>ies, includingdevolved budgets or functions, clear roles and powers and sufficient supportand resources.Provide a mix of training and support for councillors <strong>to</strong> learn more enablingand facil<strong>it</strong>ative approaches.Assessment and benchmarkingComprehensive Area AssessmentThe CAA asserts the importance of elected members in leading their commun<strong>it</strong>ies andrepresenting their views. It will look at how well pol<strong>it</strong>ical decisions take account of localpeople’s needs and aspirations. This encourages elected members <strong>to</strong> seek local people’sviews and understand their needs and aspirations <strong>to</strong> inform their decision making.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>yThe Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for an IdealEmpowering Author<strong>it</strong>y’, highlights the following success fac<strong>to</strong>rs relevant <strong>to</strong> the roleof local councillors:●●●●●Staff and councillors are valued, and supported <strong>to</strong> develop relevant competenciesfor empowerment, and encouraged <strong>to</strong> <strong>work</strong> w<strong>it</strong>h commun<strong>it</strong>ies.Members are actively involved in scrutinising commun<strong>it</strong>y engagement andempowerment in<strong>it</strong>iatives and governance arrangements, w<strong>it</strong>h input fromcommun<strong>it</strong>ies, <strong>to</strong> drive improvement.Members <strong>work</strong> w<strong>it</strong>h other councillors across local government tiers <strong>to</strong> engagew<strong>it</strong>h commun<strong>it</strong>ies in districts and parishes (where relevant).Ward members are actively involved in local engagement structures and activ<strong>it</strong>ies,facil<strong>it</strong>ate dialogue between residents, the council and partners, and make use ofthe ‘call for action’.There is some devolution of decisions and budgets <strong>to</strong> enable members <strong>to</strong> play anactive role in local decisions, w<strong>it</strong>h strong accountabil<strong>it</strong>y <strong>to</strong> local residents.44 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure councillors lead involvement●●●●Members are adequately resourced <strong>to</strong> undertake their commun<strong>it</strong>y empowermentrole and have time <strong>to</strong> engage w<strong>it</strong>h their commun<strong>it</strong>ies, because the balance ofcouncil <strong>work</strong> is manageable. Officers help broker relationships between electedmembers and commun<strong>it</strong>ies.A large proportion of members have a high level of commun<strong>it</strong>y engagement skills.Members carry in<strong>to</strong> the council the views of the public and explain the decisionsof the council <strong>to</strong> the public. Their knowledge of their ward is pos<strong>it</strong>ively valuedby the council, partners and commun<strong>it</strong>ies.Councillor induction and ongoing development programmes have a strongcommun<strong>it</strong>y empowerment theme and are accred<strong>it</strong>ed.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 45


Chapter Four: Fac<strong>to</strong>rs for success<strong>Making</strong> sure involvement harnesses the third sec<strong>to</strong>rUnderstanding the guidanceThe statu<strong>to</strong>ry guidance outlines three reasons for involving third sec<strong>to</strong>r organisations:●●●<strong>to</strong> inform, consult and/or involve third sec<strong>to</strong>r organisations if they are affectedby, or interested in, a particular issue or function of the author<strong>it</strong>y<strong>to</strong> act as advocates for local people, particularly those who are marginalisedor vulnerable<strong>to</strong> help the author<strong>it</strong>y reach out <strong>to</strong> marginalised and vulnerable groups.ChallengesThe statu<strong>to</strong>ry guidance includes an expectation that third sec<strong>to</strong>r organisations will beinvolved in developing and delivering LAA targets.●●●●The third sec<strong>to</strong>r’s lack of capac<strong>it</strong>y, resources and stabil<strong>it</strong>y, particularly smallcommun<strong>it</strong>y organisations.Changes in funding programmes, for example, the recent collapse of somecommun<strong>it</strong>y empowerment net<strong>work</strong>s because of funding changes.Third sec<strong>to</strong>r representatives’ lack of power and influence w<strong>it</strong>hin local partnerships.The expectation that third sec<strong>to</strong>r organisations can ‘speak for’ the huge divers<strong>it</strong>yof the sec<strong>to</strong>r – from small, commun<strong>it</strong>y-based projects through <strong>to</strong> socialenterprises, co-ops and large providers.Suggested action and good practiceThird sec<strong>to</strong>r organisations need <strong>to</strong> build on their leg<strong>it</strong>imacy and accountabil<strong>it</strong>y w<strong>it</strong>hinlocal commun<strong>it</strong>ies. A number of funding programmes have been established <strong>to</strong> supportthis, including the following.●●●Commun<strong>it</strong>y anchor organisations supported by the Commun<strong>it</strong>y Alliance 15 helpbuild stronger and more active commun<strong>it</strong>ies, and offer a range of training andnet<strong>work</strong>ing activ<strong>it</strong>ies.Capac<strong>it</strong>ybuilders, 16 set up by the Office of the Third Sec<strong>to</strong>r (OTS), providesgrants <strong>to</strong> net<strong>work</strong>s of local and regional agencies that support the third sec<strong>to</strong>r,helping <strong>to</strong> co-ordinate and deliver better support in commun<strong>it</strong>ies.OTS has also developed the Grassroots Grants programme <strong>to</strong>, amongst otherthings, increase grant funding and capac<strong>it</strong>y building support for voluntary andcommun<strong>it</strong>y groups.15 A partnership of bassac, Commun<strong>it</strong>y Matters and the <strong>Development</strong> Trusts Association16 See www.capac<strong>it</strong>ybuilders.org.uk/content/whoWeFund200811/RegionalSupportNet<strong>work</strong>s.aspx[12/03/09]46 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement harnesses the third sec<strong>to</strong>rThird sec<strong>to</strong>r organisations need <strong>to</strong> act as ‘everyday intermediaries’ (Skidmore et al,2006) connecting the formal structures of involvement created by, for example, theduty <strong>to</strong> involve, w<strong>it</strong>h the local voices and experiences. Third sec<strong>to</strong>r organisations thatare trusted by local people and rooted w<strong>it</strong>hin local activ<strong>it</strong>ies are of huge value <strong>to</strong>public author<strong>it</strong>ies as they can reach in<strong>to</strong> commun<strong>it</strong>ies and mobilise people. TheBrigh<strong>to</strong>n and Hove case study, overleaf, shows the benef<strong>it</strong>s of allowing the thirdsec<strong>to</strong>r <strong>to</strong> play a lead role in involvement, and demonstrates how <strong>it</strong> can help reach out<strong>to</strong> marginalised groups and involve them in the assessment and co-design of services,as detailed in para. 2.19 of the statu<strong>to</strong>ry guidance.Following a comm<strong>it</strong>ment in CLG’s Third Sec<strong>to</strong>r Strategy (CLG, 2007c), the sec<strong>to</strong>r has<strong>work</strong>ed w<strong>it</strong>h the government <strong>to</strong> develop a set of <strong>work</strong>ing principles <strong>to</strong> advise thoserepresentatives participating on LSPs on how best <strong>to</strong> maximise their influence on theboard. The full Principles of Representation document can be found on the webs<strong>it</strong>esof NAVCA, CLG and the OTS. 17The third sec<strong>to</strong>r has a proactive role in taking forward issues that local people careabout and so engaging and mobilising people. One example is the East LondonCommun<strong>it</strong>ies Organisation <strong>Foundation</strong> (part of London C<strong>it</strong>izens), which won a livingwage for cleaners w<strong>it</strong>hin Canary Wharf and then secured a similar comm<strong>it</strong>ment fromthe Greater London Assembly.This type of engagement depends on mobilising a broad alliance of diverse organisationsthat decide on the key issues <strong>to</strong> be advanced as a common agenda; developingrelationships w<strong>it</strong>hin and between commun<strong>it</strong>ies <strong>to</strong> promote solidar<strong>it</strong>y and collective action;and identifying and supporting commun<strong>it</strong>y leaders. Importantly, the organisationprior<strong>it</strong>ises realistic and achievable goals, carries out campaigns and lobbies leaders andinst<strong>it</strong>utions <strong>to</strong> lever pressure on the decision making process and outcomes:‘London C<strong>it</strong>izens sees commun<strong>it</strong>y involvement as an “inv<strong>it</strong>ation <strong>to</strong> power”rather than an “inv<strong>it</strong>ation <strong>to</strong> participate”.‘ (Dunn et al, 2008, p. 35)This more challenging role of the third sec<strong>to</strong>r requires a matur<strong>it</strong>y on the part of publicauthor<strong>it</strong>ies about the pol<strong>it</strong>ical and democratic process. Forthcoming legislation willestablish a duty on author<strong>it</strong>ies <strong>to</strong> respond <strong>to</strong> pet<strong>it</strong>ions and give enhanced powersof overview and scrutiny. These mechanisms will give third sec<strong>to</strong>r organisationsincreased opportun<strong>it</strong>ies <strong>to</strong> involve local people and apply influence.Third sec<strong>to</strong>r organisations also encourage commun<strong>it</strong>ies <strong>to</strong> do things for themselves.This can range from informal activ<strong>it</strong>y such as self-help groups for bereaved parentsthrough <strong>to</strong> managing a commun<strong>it</strong>y asset (such as a commun<strong>it</strong>y shop or commun<strong>it</strong>ycentre) or running a neighbourhood care scheme or cred<strong>it</strong> union (see www.atu.org.ukfor more information on asset transfer and asset management by local commun<strong>it</strong>ies).Such commun<strong>it</strong>y involvement can help <strong>to</strong> improve, and fill gaps in, public services.Third sec<strong>to</strong>r organisations can reflect local interests, although <strong>it</strong> is perhaps useful <strong>to</strong>think of them as ‘representatives from’ rather than ‘representatives of ’ a diverse sec<strong>to</strong>r,which goes some way <strong>to</strong> reducing possible conflicts between the roles of councillorsand commun<strong>it</strong>y representatives.17 See www.navca.org.uk/news/principles.htm [12/03/09]Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 47


Chapter Four: Fac<strong>to</strong>rs for successCASE STUDY: Brigh<strong>to</strong>n and Hove C<strong>it</strong>y CouncilSummaryBrigh<strong>to</strong>n and Hove C<strong>it</strong>y Council’s housing department developed an approach for joint<strong>work</strong>ing w<strong>it</strong>h the local voluntary and commun<strong>it</strong>y sec<strong>to</strong>r (VCS).HowThe department set up <strong>work</strong>ing groups involving housing, health and social care staff,the VCS and residents’ champions <strong>to</strong> help develop the housing strategy 2008–13. Thegroups looked at specific issues for older people, lesbian, gay, bisexual and transgender(LGBT) residents and black and ethnic minor<strong>it</strong>y (BME) residents. The groups meet atleast every six <strong>to</strong> eight weeks and have 15–20 participants.Council staff provided the early agendas but let go once the structures were set up.A VCS representative chaired each group.The strategy consultation <strong>to</strong>ok 18 months. A document outlining some of the issueswas circulated and VCS groups commented and highlighted the gaps. The findingsinformed the draft strategy which was developed further, w<strong>it</strong>h everyone suggestingprior<strong>it</strong>y issues and solutions.Achievements●●●●Housing strategies were jointly developed w<strong>it</strong>h the LGBT commun<strong>it</strong>y and olderpeople. Similar <strong>work</strong> is in progress w<strong>it</strong>h the BME commun<strong>it</strong>y through 2009/10.The VCS’s involvement continued as <strong>work</strong>ing groups are moving in<strong>to</strong> moni<strong>to</strong>ring,reviewing and scrutiny <strong>work</strong>.One result of the new policies and ongoing contact was sheltered housingrequests from gay older men being handled twice as fast. Council staff are alsomore conscious of the hate crime and safety fears faced by such groups.A portal webs<strong>it</strong>e bringing <strong>to</strong>gether all the housing information for older people,using the latest accessibil<strong>it</strong>y standards such as large text and icons, is beingplanned <strong>to</strong> break down client isolation and improve access <strong>to</strong> services.<strong>Making</strong> <strong>it</strong> happenThe length of the consultation was questioned at first. However most people came <strong>to</strong>understand the value when they saw the advantages of <strong>work</strong>ing in partnership. Theproject board consisted of the strategic housing partnership, which demonstrated thatthe strategies were produced jointly rather than being council-led.Housing staff <strong>work</strong>ed <strong>to</strong> widen reach well beyond organisations and individuals usuallyinvolved in consultations, contacting groups rather than expecting them <strong>to</strong> comeforward.The council found that, desp<strong>it</strong>e internal concerns about creating more demand thanresources could cope w<strong>it</strong>h, many local organisations and commun<strong>it</strong>ies were meetingtheir own needs or co-producing their own services. Statu<strong>to</strong>ry support can usefullycomplement grassroots’ <strong>work</strong> rather than the other way round.48 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement harnesses the third sec<strong>to</strong>rTo ensure that author<strong>it</strong>ies benef<strong>it</strong> from the local third sec<strong>to</strong>r they should providesecure, three-year funding in tandem w<strong>it</strong>h co-ordinated CD support, which can helpthe sec<strong>to</strong>rs’ development and representation. Third sec<strong>to</strong>r groups should be fundedappropriately for their commun<strong>it</strong>y involvement activ<strong>it</strong>ies, particularly those able <strong>to</strong>reach out <strong>to</strong> marginalised and vulnerable commun<strong>it</strong>ies.Key actions on making sure involvement harnesses the third sec<strong>to</strong>r●●●Provide three-year funding and co-ordinated CD support.Fund third sec<strong>to</strong>r groups’ commun<strong>it</strong>y involvement activ<strong>it</strong>ies and their <strong>work</strong> <strong>to</strong>connect formal decision making structures w<strong>it</strong>h less formal commun<strong>it</strong>yinvolvement.Recognise and support the campaigning role of third sec<strong>to</strong>r groups <strong>to</strong> advocatefor local concerns.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will payparticular attention <strong>to</strong> the following issues w<strong>it</strong>h regard <strong>to</strong> the role of the third sec<strong>to</strong>r:●●●The CAA makes <strong>it</strong> clear that in meeting their duty <strong>to</strong> involve author<strong>it</strong>ies mustinvolve ‘local people and the organisations that represent them’.Partners must <strong>work</strong> <strong>to</strong>gether <strong>to</strong> ‘strengthen the capac<strong>it</strong>y of commun<strong>it</strong>ies <strong>to</strong>get involved’.Information from the National Survey of Third Sec<strong>to</strong>r Organisations willcontribute <strong>to</strong> evidence of meeting the duty <strong>to</strong> involve.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>yThe Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for an IdealEmpowering Author<strong>it</strong>y’, highlights the following success fac<strong>to</strong>rs relevant <strong>to</strong> harnessingthe third sec<strong>to</strong>r:●●●There is strong commun<strong>it</strong>y and third sec<strong>to</strong>r involvement at all levels ofpartnership <strong>work</strong>ing, facil<strong>it</strong>ated by well-supported and effective infrastructureorganisation(s).There is a thriving and well-supported voluntary and commun<strong>it</strong>y sec<strong>to</strong>r,including infrastructure and anchor organisations and social enterprises, thatempowers commun<strong>it</strong>ies.The council and partners invest in support and outreach <strong>to</strong> support voluntaryand commun<strong>it</strong>y groups that are led by or represent vulnerable, disadvantagedand marginalised groups. These groups are supported <strong>to</strong> influence decisions, andare confident <strong>to</strong> challenge and discuss difficult issues.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 49


Chapter Four: Fac<strong>to</strong>rs for success●●Commun<strong>it</strong>ies and third sec<strong>to</strong>r organisations are involved in evaluating theeffectiveness of commun<strong>it</strong>y engagement processes and outcomes.There is proactive commun<strong>it</strong>y capac<strong>it</strong>y building, based on CD practice, thatbuilds skills, commun<strong>it</strong>y organisations and net<strong>work</strong>s, and increases involvementand equal<strong>it</strong>y.Place SurveyThe results from each area’s annual Place Survey will often provide insight in<strong>to</strong>whether the fac<strong>to</strong>rs for success, in terms of involvement, are being met. W<strong>it</strong>h regard<strong>to</strong> third sec<strong>to</strong>r involvement, the following survey questions are relevant (CLG, 2008e):●●‘Question 15. Overall, about how often over the last 12 months have you givenunpaid help <strong>to</strong> any group(s), club(s) or organisation(s)?’‘Question 16. In the past 12 months have you…— Been a member of a group making decisions on local health oreducation services— Been a member of a decision-making group set up <strong>to</strong> regenerate the local area— Been a member of a decision-making group set up <strong>to</strong> tackle localcrime problems— Been a member of a tenants’ group decision-making comm<strong>it</strong>tee— Been a member of a group making decisions on local services foryoung people— Been a member of another group making decisions on services in the localcommun<strong>it</strong>y’.50 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is moni<strong>to</strong>red and evaluated<strong>Making</strong> sure involvement is moni<strong>to</strong>red and evaluatedUnderstanding the guidanceChallengesThe statu<strong>to</strong>ry guidance links the issue of moni<strong>to</strong>ring <strong>to</strong> decisions about what isappropriate in terms of involvement. Clearly, effective moni<strong>to</strong>ring and evaluation canhelp refine decisions about how, when and in what <strong>to</strong> involve local people. Theguidance is unequivocal in asserting that ‘author<strong>it</strong>ies should moni<strong>to</strong>r the effectivenessof the chosen method of engagement’ (p. 24)The guidance also asserts the need <strong>to</strong> <strong>work</strong> w<strong>it</strong>h partners and share results of moni<strong>to</strong>ring<strong>to</strong> plan future involvement:‘They should ensure relevant knowledge, expertise and experience areshared between officers and elected representatives and future engagementactiv<strong>it</strong>ies are planned using this knowledge.’ (p. 25)●●●●Moni<strong>to</strong>ring and evaluating the outcomes of involvement, such as social cap<strong>it</strong>al oractive c<strong>it</strong>izenship, is not easy. There are measurement methods available (forexample SOCAT (World Bank, 2002) for measuring social cap<strong>it</strong>al) but these arecomplex and open <strong>to</strong> challenge.The complex<strong>it</strong>y of causally linking the processes for involvement and broaderoutcomes. For instance, how does the involvement officer demonstrate thatneighbourhood forums have directly led <strong>to</strong> an increase in their national indica<strong>to</strong>r 4(the percentage of people who feel they can influence decisions in their local<strong>it</strong>y)?Co-ordinating an effective system for moni<strong>to</strong>ring and evaluating across partners.Many author<strong>it</strong>ies will be tracking the costs of involvement (monetary and nonmonetary),but few author<strong>it</strong>ies are joining this w<strong>it</strong>h an assessment of benef<strong>it</strong>s.How <strong>to</strong> put a monetary value on social cohesion, and if <strong>it</strong>’s not a monetaryvalue, what other value system do you use?Suggested action and good practiceIt is perhaps helpful for author<strong>it</strong>ies <strong>to</strong> think about moni<strong>to</strong>ring and evaluation in termsof two areas: the qual<strong>it</strong>y of the involvement activ<strong>it</strong>y and the impact of that activ<strong>it</strong>y onlocal outcomes. Establishing what involvement activ<strong>it</strong>y is trying <strong>to</strong> achieve should bepart of the involvement planning process and ensuring involvement leads <strong>to</strong> change(see page 13 above).There are frame<strong>work</strong>s that enable assessments of value <strong>to</strong> be made. The ‘True Costs ofPublic Participation’ (<strong>Involve</strong>, 2005), provides a frame<strong>work</strong> that accounts for the benef<strong>it</strong>sof participation in terms of value rather than monetary savings. It uses the concept of‘public value’ <strong>to</strong> assess benef<strong>it</strong>s. Whilst the system does not enable involvementactiv<strong>it</strong>ies <strong>to</strong> be compared in a like-for-like, standardised fashion, <strong>it</strong> does provide thebasis for making reasoned judgements. As, over time, the frame<strong>work</strong> is populated w<strong>it</strong>hinformation, <strong>it</strong> should enable pract<strong>it</strong>ioners <strong>to</strong> make informed comparisons betweenactiv<strong>it</strong>ies’ cost-benef<strong>it</strong> (value).Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 51


Chapter Four: Fac<strong>to</strong>rs for successIn CD, as in other professions, moni<strong>to</strong>ring and evaluation must be part of a systematicapproach <strong>to</strong> change. The LEAP frame<strong>work</strong> (Barr et al, 2008) provides a process forteams, organisations and partnerships <strong>to</strong> create change, in line w<strong>it</strong>h a set ofprinciples. 18 Because these principles are closely aligned w<strong>it</strong>h those of CD, LEAP isan appropriate frame<strong>work</strong> in which <strong>to</strong> plan and evaluate involvement. It has five steps<strong>to</strong> be completed after an assessment of local need is carried out:1 Outcome – what difference do we want <strong>to</strong> make?2 Outcome indica<strong>to</strong>rs – how will we know we made a difference?3 Inputs, outputs and processes – how will we go about <strong>it</strong>?4 Output moni<strong>to</strong>ring – how are we making sure <strong>it</strong> is happening?5 Evaluation – did we make a difference and what have we learned?For author<strong>it</strong>ies, LEAP can be a process for generating commun<strong>it</strong>y-led change, inwhich reflection and evaluation are key. An add<strong>it</strong>ional benef<strong>it</strong> is that <strong>it</strong> has beendeveloped <strong>to</strong> enable co-ordination w<strong>it</strong>hin partnerships.Amb<strong>it</strong>ious author<strong>it</strong>ies should be attempting <strong>to</strong> link involvement activ<strong>it</strong>y <strong>to</strong> broaderarea outcomes. If involvement outputs and outcomes can be shown <strong>to</strong> influence theoutcomes at an area level (such as those defined in the LAA) <strong>it</strong> is easier <strong>to</strong> make astronger case for involvement. The S<strong>to</strong>ckport case study, oppos<strong>it</strong>e, shows how theABCD frame<strong>work</strong> (Barr and Hashagen, 2000) is being used <strong>to</strong> capture CD impactsconsistently across partner agencies.Involving local people in assessments of services is an important element w<strong>it</strong>hinmoni<strong>to</strong>ring and evaluation, referred <strong>to</strong> w<strong>it</strong>hin the statu<strong>to</strong>ry guidance (para. 2.19). TheLondon Empowerment Partnership’s commun<strong>it</strong>y evaluative feedback programme,piloted in two local author<strong>it</strong>ies, aims <strong>to</strong> assess mechanisms of influence andempowerment such as local area forums, c<strong>it</strong>izens’ juries and participa<strong>to</strong>ry budgetingexercises. The programme aims <strong>to</strong> build an evidence base of local people’s perspectiveof what does and doesn’t <strong>work</strong>, which can then be used <strong>to</strong> inform service design andplanning (for more details see www.londoncivicforum.org.uk [12/03/09])Key actions on making sure involvement is moni<strong>to</strong>red and evaluated●●●Moni<strong>to</strong>r and compare the cost and value of different involvement activ<strong>it</strong>ies.Make moni<strong>to</strong>ring and evaluation part of a systematic approach <strong>to</strong> change.<strong>Involve</strong> local people in assessments of services <strong>to</strong> inform service planning.Assessment and benchmarkingComprehensive Area AssessmentIn assessing how well an author<strong>it</strong>y is carrying out <strong>it</strong>s duties, the CAA will pay particularattention <strong>to</strong> the following issues regarding the evaluation of moni<strong>to</strong>ring of involvement:18 Summarised as: social justice, <strong>work</strong>ing and learning <strong>to</strong>gether, sustainabil<strong>it</strong>y, participation, self-determinationand reflective practice52 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is moni<strong>to</strong>red and evaluatedCASE STUDY: S<strong>to</strong>ckport Metropol<strong>it</strong>an Borough CouncilSummaryThe borough council, primary care trust (PCT) and council for voluntary service (CVS)had designed a joint commun<strong>it</strong>y development (CD) strategy and action plan, but eachagency was following <strong>it</strong>s own performance management system. The partners wanted<strong>to</strong> reach a shared understanding about different forms of engagement and the use ofagreed measures and demonstrate the value of CD <strong>work</strong> at a time when budgets wereunder pressure. The solution was <strong>to</strong> build a shared frame<strong>work</strong> for measuring results.HowThe Commun<strong>it</strong>y <strong>Development</strong> Action Planning Project brought <strong>to</strong>gether senior managersfrom the council, PCT, CVS and local strategic partnership <strong>to</strong> oversee the developmen<strong>to</strong>f a joint outcomes frame<strong>work</strong>. The council’s Adults and Commun<strong>it</strong>ies Departmentpolicy team interviewed commun<strong>it</strong>y <strong>work</strong>ers from all three organisations <strong>to</strong> identifyoutcomes and select an appropriate mixture of measures of their <strong>work</strong>. These weremapped on<strong>to</strong>, and aligned w<strong>it</strong>h, high-level borough outcomes.The purpose of the frame<strong>work</strong> was <strong>to</strong> ensure that all CD activ<strong>it</strong>ies had relevant andappropriate outcomes and performance measures, in order <strong>to</strong> moni<strong>to</strong>r and evaluateboth small-scale activ<strong>it</strong>ies and commun<strong>it</strong>y <strong>work</strong> as a whole. All future CD <strong>work</strong> willincorporate links <strong>to</strong> the performance frame<strong>work</strong>.Achievements●●●A robust frame<strong>work</strong> <strong>to</strong> measure CD’s contribution, based on commun<strong>it</strong>y<strong>work</strong>ers’ experience and knowledge.As far as possible the performance measures reflect or complement the relevantnational indica<strong>to</strong>rs. A parallel piece of <strong>work</strong> makes <strong>it</strong> possible <strong>to</strong> measure changesin pockets of deprivation or for particular client groups, so decision makers cansee how CD contributes <strong>to</strong> addressing local issues that are valued nationally.Improved co-ordination between the partners. The council’s neighbourhoodrenewal team embraced this new way of <strong>work</strong>ing when <strong>it</strong> developed theCommun<strong>it</strong>y Together Forum.<strong>Making</strong> <strong>it</strong> happenDeveloping the frame<strong>work</strong> was lengthy and complex, resulting in some internal changes.The frame<strong>work</strong> linked day-<strong>to</strong>-day <strong>work</strong> <strong>to</strong> higher level area outcomes and objectives,helping <strong>to</strong> avoid the p<strong>it</strong>falls of <strong>work</strong>ing w<strong>it</strong>h outcomes that often seem remote from real<strong>it</strong>y.Getting commun<strong>it</strong>y <strong>work</strong>ers <strong>to</strong> own and buy-in <strong>to</strong> the new frame<strong>work</strong> helped in thetrans<strong>it</strong>ion. Time was spent explaining why <strong>it</strong> was important <strong>to</strong> measure outcomes andthe benef<strong>it</strong>s accrued. Their involvement from the outset also ensured that the overallframe<strong>work</strong> document was tied <strong>to</strong> their practice.The council’s CD team got those involved <strong>to</strong> think about their common purpose andthe needs of the commun<strong>it</strong>y. They adapted the ABCD evaluation <strong>to</strong>ol (Barr andHashagen, 2000) <strong>to</strong> analyse commun<strong>it</strong>y groups’ needs w<strong>it</strong>hin the S<strong>to</strong>ckport context.This helped everyone <strong>to</strong> be very specific about what they meant by empowerment andhow they went about empowering local people.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 53


Chapter Four: Fac<strong>to</strong>rs for success●●●The CAA encourages author<strong>it</strong>ies <strong>to</strong> undertake self-evaluation. When looking atthe issue of ‘how well local prior<strong>it</strong>ies express commun<strong>it</strong>y needs and aspirations’(which is part of the area assessment) a solid evaluation of involvement (basedon solid moni<strong>to</strong>ring) will be important.Author<strong>it</strong>ies also need <strong>to</strong> account for the value for money of engagement, whichmay be an area for which add<strong>it</strong>ional evidence is requested.The frame<strong>work</strong> also asserts the importance of commun<strong>it</strong>ies being ‘involved inassessing whether prior<strong>it</strong>y outcomes have been delivered’. Building a moni<strong>to</strong>ringand evaluation process that captures the extent <strong>to</strong> which people have beeninvolved in assessing if prior<strong>it</strong>ies have been delivered will enable the author<strong>it</strong>y <strong>to</strong>demonstrate action on this.Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>y:The Net<strong>work</strong> of Empowering Author<strong>it</strong>ies (NEA) programme, a ‘Frame<strong>work</strong> for an IdealEmpowering Author<strong>it</strong>y’, highlights the following success fac<strong>to</strong>rs relevant <strong>to</strong> moni<strong>to</strong>ringand evaluation:●●●●●●●●●The council, partners and commun<strong>it</strong>ies are learning from good and badexperiences of commun<strong>it</strong>y empowerment and through trying out new approaches.There is a good understanding of local commun<strong>it</strong>ies, based on detailedcommun<strong>it</strong>y profiles that measure gaps in outcomes, and informed by residents,members and frontline staff.Members are actively involved in scrutinising commun<strong>it</strong>y engagement andempowerment in<strong>it</strong>iatives and governance arrangements, w<strong>it</strong>h input fromcommun<strong>it</strong>ies, <strong>to</strong> drive improvement.Commun<strong>it</strong>ies and third sec<strong>to</strong>r organisations are involved in evaluating theeffectiveness of commun<strong>it</strong>y engagement processes and outcomes.There is a strong culture of evaluation and evidence is used <strong>to</strong> improve practice.Evaluation takes notes of small changes and softer outcomes, as indica<strong>to</strong>rs ofdirection of travel.Cost benef<strong>it</strong> analysis of commun<strong>it</strong>y engagement activ<strong>it</strong>y is undertaken whereappropriate.There is a good baseline of qual<strong>it</strong>ative and quant<strong>it</strong>ative data, including nationalindica<strong>to</strong>rs and bot<strong>to</strong>m-up information, which is then tracked over time <strong>to</strong>evidence the impact of commun<strong>it</strong>y involvement activ<strong>it</strong>y and whether outcomesare achieved.There is an agreed basket of indica<strong>to</strong>rs <strong>to</strong> measure commun<strong>it</strong>y empowermentactiv<strong>it</strong>y, for example levels of involvement and voter turnoutThe council and partners can demonstrate service improvements that haveresulted from engaging w<strong>it</strong>h commun<strong>it</strong>ies, and can show how engagement ishelping <strong>to</strong> deliver LAA prior<strong>it</strong>y outcomes and delivery plans.54 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Making</strong> sure involvement is moni<strong>to</strong>red and evaluatedPlace SurveyWhilst the Place Survey cannot help you assess whether you are moni<strong>to</strong>ring andevaluating effectively, <strong>it</strong> does have a host of questions that should feed in<strong>to</strong> yourevaluation process. Question 16 for instance provides for data on respondents’involvement in decision making groups (CLG, 2008e).Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 55


5Commun<strong>it</strong>ydevelopment:A route <strong>to</strong> maximisingopportun<strong>it</strong>iesIntroductionThe case for involvement has been made in chapter 3. <strong>Involve</strong>ment contributes <strong>to</strong> thecreation of value for money, targeted, innovative and sustainable services that result ingreater service user satisfaction. But involvement is not optional; the duty <strong>to</strong> involvemakes <strong>it</strong> a statu<strong>to</strong>ry responsibil<strong>it</strong>y. This opportun<strong>it</strong>y should be seized and used as acatalyst for change and improvement. In this final chapter we draw on the ideasoutlined in chapter 4 and look at commun<strong>it</strong>y development (CD) pract<strong>it</strong>ioners’ key rolein meeting the duty.Get ready <strong>to</strong> change services as a result of involvementAuthor<strong>it</strong>ies will need <strong>to</strong> demonstrate action on the basis of involvement, so theyshould look at how open and responsive they are. Use the five categories of involvementdescribed in para. 2.19 of the statu<strong>to</strong>ry guidance <strong>to</strong> develop ways that peoplecan become more deeply involved. CD pract<strong>it</strong>ioners can help nurture commun<strong>it</strong>y-ledactiv<strong>it</strong>y and <strong>work</strong> internally <strong>to</strong> challenge any practices or policies that hinder meaningfulinvolvement. They can also provide appropriate training and support <strong>to</strong> other staff,<strong>to</strong> improve their skills in <strong>work</strong>ing w<strong>it</strong>h commun<strong>it</strong>ies.Join up and co-ordinate involvement across your areaAuthor<strong>it</strong>ies should understand what involvement they and their partners are currentlyundertaking. There should be processes <strong>to</strong> ensure such activ<strong>it</strong>y is co-ordinated, andthat partners can share involvement opportun<strong>it</strong>ies and realise qual<strong>it</strong>y and cost benef<strong>it</strong>s.A comprehensive commun<strong>it</strong>y engagement strategy can help guide and structureinvolvement. Local strategic partnerships should take a clear lead in co-ordinatinginvolvement, owning this strategy. Author<strong>it</strong>ies should be linking their involvement<strong>work</strong> w<strong>it</strong>h equal<strong>it</strong>ies and cohesion <strong>work</strong> <strong>to</strong> secure greater involvement and influencefor marginalised commun<strong>it</strong>ies.Comm<strong>it</strong> <strong>to</strong> structures that make involvement worthwhileAuthor<strong>it</strong>ies should develop structures that support neighbourhood level involvement.Local people should be able <strong>to</strong> exert influence and affect change on issues and servicesaffecting their neighbourhood. CD pract<strong>it</strong>ioners can advise on the development ofnew structures, bringing a commun<strong>it</strong>y-based perspective, and help resolve any conflictsbetween the commun<strong>it</strong>y and the author<strong>it</strong>y.56 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Chapter Five: Commun<strong>it</strong>y development: A route <strong>to</strong> maximising opportun<strong>it</strong>iesInform for influenceAuthor<strong>it</strong>ies, and their service areas, should plan information provision w<strong>it</strong>hin a broadinvolvement and service planning process. Information provision is the basis fordeeper participation. Information <strong>to</strong> local people should stress what they can influenceand feedback on the results of involvement. Systems for communication such astelephone and web-based cus<strong>to</strong>mer service lines should <strong>work</strong> <strong>to</strong> the benef<strong>it</strong> andconvenience of local people. Author<strong>it</strong>ies should strive <strong>to</strong> use local people in assessingtheir systems and standards offered. CD pract<strong>it</strong>ioners can help make sure messagesreach their intended audience and help participants use this information <strong>to</strong> get moreinvolved. They can also help commun<strong>it</strong>ies digest information collectively, <strong>to</strong> arrive atshared prior<strong>it</strong>ies and informed consensus.Understand your commun<strong>it</strong>ies and reach out <strong>to</strong> the quieter voicesWhen author<strong>it</strong>ies have a solid understanding of the groups that make up their commun<strong>it</strong>y,they should use participative approaches <strong>to</strong> listen <strong>to</strong> the needs and requirementsof marginalised groups. In dealing w<strong>it</strong>h such groups, <strong>it</strong> is important <strong>to</strong> build therelationship from the issues and prior<strong>it</strong>ies they care about. Commun<strong>it</strong>y groups can bea key route in<strong>to</strong> marginalised commun<strong>it</strong>ies, and therefore need appropriate fundingand support. CD staff can help uncover and address any distrust marginalised commun<strong>it</strong>iesmay have, acting as a v<strong>it</strong>al connection w<strong>it</strong>h commun<strong>it</strong>y groups, and advisingauthor<strong>it</strong>y staff on appropriate methods of communication and involvement.Elected councillors play an important roleCouncillors can help mobilise commun<strong>it</strong>y involvement and represent local people’sviews w<strong>it</strong>hin the pol<strong>it</strong>ical process. They should be given an important role, particularlyat a neighbourhood level, and should have appropriate training and support. CDpract<strong>it</strong>ioners can <strong>work</strong> w<strong>it</strong>h the commun<strong>it</strong>y and councillors <strong>to</strong> link up participativeand representative democracy, so that they <strong>work</strong> in tandem. They can also givecommun<strong>it</strong>ies a clear view of the way author<strong>it</strong>ies <strong>work</strong> and their pol<strong>it</strong>ical structuresand processes.Give the third sec<strong>to</strong>r voice and use their reachAuthor<strong>it</strong>ies can enhance their reach by using the net<strong>work</strong>s that third sec<strong>to</strong>r groups<strong>work</strong> w<strong>it</strong>hin. Such groups need medium- <strong>to</strong> long-term funding and developmentalsupport. CD pract<strong>it</strong>ioners can play a key role in cultivating commun<strong>it</strong>y groups andbuilding their skills for involvement. They can also build the capac<strong>it</strong>y of representatives<strong>to</strong> become commun<strong>it</strong>y leaders. Author<strong>it</strong>ies should strive <strong>to</strong> nurture third sec<strong>to</strong>r groups’campaigning role and remain open and responsive <strong>to</strong> such campaigning.Establish the qual<strong>it</strong>y and impact of your involvement activ<strong>it</strong>yBy continually moni<strong>to</strong>ring involvement activ<strong>it</strong>y, author<strong>it</strong>ies should develop systemsfor comparing the effectiveness of such activ<strong>it</strong>ies. Tried and tested frame<strong>work</strong>s fromthe CD field can be used <strong>to</strong> link grassroots outcomes <strong>to</strong> broader area outcomes.Author<strong>it</strong>ies should aim <strong>to</strong> use local people in assessing their involvement activ<strong>it</strong>y.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 57


Appendix 1Links betweenduty <strong>to</strong> involve andother dutiesThe duty <strong>to</strong> co-operateThe responsible local author<strong>it</strong>ies and relevant partner author<strong>it</strong>ies have a duty <strong>to</strong>co-operate <strong>to</strong> agree local area agreement (LAA) targets. Whilst this duty <strong>to</strong> co-operatedoes not extend beyond the LAA, <strong>it</strong> can be used as a platform on which <strong>to</strong> buildjoined-up involvement activ<strong>it</strong>y, essential <strong>to</strong> meeting the duty <strong>to</strong> involve, so localpeople can be part of deciding the prior<strong>it</strong>ies for their local area. To strengthen thisprocess, the Local Democracy, Economic <strong>Development</strong> and Construction Bill 2008–09is proposing <strong>to</strong> extend the duty <strong>to</strong> involve <strong>to</strong> those partner author<strong>it</strong>ies under a duty<strong>to</strong> co-operate <strong>to</strong> agree targets where they do not have a comparable duty elsewhere inlegislation (see footnote 2 page 2 above).The proposed duty <strong>to</strong> promote democracyThe Local Democracy, Economic <strong>Development</strong> and Construction Bill 2008–09 proposesintroducing a statu<strong>to</strong>ry duty <strong>to</strong> promote democratic understanding and participation.The duty aims <strong>to</strong> encourage more effective promotion <strong>to</strong> people of all commun<strong>it</strong>ies,of the opportun<strong>it</strong>ies <strong>to</strong> get involved in shaping local services. This may be byresponding <strong>to</strong> a survey, attending a meeting, making representations <strong>to</strong> their councilloror other representative or standing as a councillor. The intention of the proposed dutyis set out in the Commun<strong>it</strong>ies in Control Wh<strong>it</strong>e Paper (CLG, 2008b, p. 25).<strong>Duty</strong> <strong>to</strong> involve health usersThe Local Government and Public <strong>Involve</strong>ment in Health Act 2007, s. 233, amended anexisting duty which required NHS organisations <strong>to</strong> involve and consult patients andthe public. The amended duty requires ‘each relevant English body must make arrangements,as respects health services for which <strong>it</strong> is responsible, which secure that usersof those services are, whether directly or through representatives, involved’. Specifically,involvement should take place when planning services, in the development andproposals for changes <strong>to</strong> services, and in the decision making processes that affect theoperation of services (DH, 2008b) and that such activ<strong>it</strong>y is supported by the Local<strong>Involve</strong>ment Net<strong>work</strong>s (LINks). Sections 242A and B confer on Strategic HealthAuthor<strong>it</strong>ies (SHAs) specific responsibil<strong>it</strong>ies in relation <strong>to</strong> securing the involvement ofhealth service users, and enables them <strong>to</strong> ‘direct’ Primary Care Trusts (PCTs) on thismatter. This could potentially involve co-ordinating, taking over or leading aninvolvement process (DH, 2008b). Under s. 234, SHAs and PCTs are required <strong>to</strong>produce reports on their consultation activ<strong>it</strong>y and the changes made <strong>to</strong> services as a58 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Links between duty <strong>to</strong> involve and other dutiesPolicingresult. These reports are, in the first instance, for the Secretary of State, but theintention is that they are made publicly available.In 2004 the Wh<strong>it</strong>e Paper, Building Commun<strong>it</strong>ies, Beating Crime (Home Office, 2004)proposed the spreading of neighbourhood policing <strong>to</strong> every commun<strong>it</strong>y by 2008.The Wh<strong>it</strong>e Paper emphasised the need for police forces <strong>to</strong> be visible and accessiblew<strong>it</strong>hin local commun<strong>it</strong>ies and emphasised the need for local commun<strong>it</strong>ies <strong>to</strong> beinvolved in setting local policing prior<strong>it</strong>ies. Neighbourhood policing which has nowbeen rolled out across England and Wales is rooted in commun<strong>it</strong>y engagement inwhich police <strong>work</strong> directly w<strong>it</strong>h local people <strong>to</strong> identify and agree local prior<strong>it</strong>ies.The 2008 Policing Green Paper (Home Office, 2008) proposes giving local peoplegreater opportun<strong>it</strong>ies <strong>to</strong> influence local policing prior<strong>it</strong>ies and <strong>to</strong> further improve thevisibil<strong>it</strong>y of police w<strong>it</strong>hin local commun<strong>it</strong>ies. In particular, <strong>it</strong> advocates a ‘policingpledge’ <strong>to</strong> clarify what people can expect from the police (currently being developedby constabularies), as well as further embedding neighbourhood policing. The GreenPaper makes clear the expectations on police <strong>to</strong> engage w<strong>it</strong>h ‘hard <strong>to</strong> reach’ groups,which is happening in part through neighbourhood policing. In add<strong>it</strong>ion, the Policingand Crime Bill 2008–09 seeks <strong>to</strong> place a new duty on police author<strong>it</strong>ies <strong>to</strong> considerthe views of the public in the exercise of any of their functions.Equal<strong>it</strong>y dutiesPublic author<strong>it</strong>ies have duties in relation <strong>to</strong> race, gender and disabil<strong>it</strong>y, set out in therace equal<strong>it</strong>y, gender equal<strong>it</strong>y and disabil<strong>it</strong>y equal<strong>it</strong>y duties. The three duties havesimilar emphases upon requiring public author<strong>it</strong>ies <strong>to</strong> actively tackle discriminationand promote equal<strong>it</strong>y. The Equal<strong>it</strong>y and Human Rights Commission has summarisedthe obligations w<strong>it</strong>hin each area as:●●●●●promoting equal<strong>it</strong>y of opportun<strong>it</strong>ypromoting good relationspromoting pos<strong>it</strong>ive att<strong>it</strong>udeseliminating harassmenteliminating unlawful discrimination.Author<strong>it</strong>ies are required <strong>to</strong> assess the impact of current and future policies andpractices upon race, gender and disabil<strong>it</strong>y equal<strong>it</strong>y and identify where they mightbetter promote equal<strong>it</strong>y of opportun<strong>it</strong>y. The proposed Single Equal<strong>it</strong>y Bill wouldbring <strong>to</strong>gether the different strands of equal<strong>it</strong>y law and propose a single equal<strong>it</strong>y dutyon public bodies which embraces grounds such as sexual orientation and religiousbelief as well as race, gender and disabil<strong>it</strong>y. The equal<strong>it</strong>ies duties, as well as the HumanRights Act 1998, which aims <strong>to</strong> ensure that services deliver respect, au<strong>to</strong>nomy, fairness,equal<strong>it</strong>y and dign<strong>it</strong>y, apply <strong>to</strong> the duty <strong>to</strong> involve and therefore author<strong>it</strong>ies must takethem in<strong>to</strong> account in how they implement the duty <strong>to</strong> involve, making sure they donot exclude or deny opportun<strong>it</strong>ies for involvement and that implementation of theduty <strong>to</strong> involve promotes equal<strong>it</strong>y.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 59


Appendix One: Links between duty <strong>to</strong> involve and other dutiesPlanningThe Planning Wh<strong>it</strong>e Paper (CLG,2007a) and the Local Government Wh<strong>it</strong>e Paper(CLG, 2006a) both stressed the importance of author<strong>it</strong>ies having a co-ordinatedapproach <strong>to</strong> the involvement of commun<strong>it</strong>ies through a comprehensive commun<strong>it</strong>yengagement strategy. Both papers included the Government’s intention <strong>to</strong> repeal theindependent examination of the statement of commun<strong>it</strong>y involvement led by thePlanning Inspec<strong>to</strong>rate (the Planning and Compulsory Purchase Act 2004 requires all localplanning author<strong>it</strong>ies <strong>to</strong> prepare a statement of commun<strong>it</strong>y involvement) favouring insteadan approach which encourages author<strong>it</strong>ies <strong>to</strong> consider standards of engagement in allaspects of the local author<strong>it</strong>y’s business. This proposal was incorporated in thePlanning Act 2008, which came in<strong>to</strong> effect, alongside enabling secondary legislation,in April 2009. This means that author<strong>it</strong>ies have more freedom <strong>to</strong> extend the scope ofthe statement of commun<strong>it</strong>y involvement, which can be used as a prompt for acomprehensive commun<strong>it</strong>y engagement strategy.60 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


Appendix 2Roles and responsibil<strong>it</strong>iesChapter 4 considers how certain organisations, bodies, individuals and author<strong>it</strong>ies canact <strong>to</strong> maximise involvement, that is, how roles and responsibil<strong>it</strong>ies can be effectivelymet. However, <strong>it</strong> is essential <strong>to</strong> outline these roles and responsibil<strong>it</strong>ies for the keyparties tasked w<strong>it</strong>h improving involvement. This list is not exhaustive; there will alsobe roles and requirements for other parties, such as the partner author<strong>it</strong>ies <strong>to</strong> whichthe duty <strong>to</strong> involve is being extended.‘Local persons’ and ‘representatives of local persons’ – defin<strong>it</strong>ions●●‘Local persons’: those likely <strong>to</strong> be affected by, or interested in, a particularauthor<strong>it</strong>y function (p. 20). This defin<strong>it</strong>ion is therefore much broader than justlocal residents.‘Representatives of local persons’: refers <strong>to</strong> a mix of ‘local persons’, that is, abalanced selection of the individuals, groups, businesses or organisations theauthor<strong>it</strong>y considers likely <strong>to</strong> be affected by, or have an interest in, the author<strong>it</strong>yfunction (p. 20).Particular emphasis is placed w<strong>it</strong>hin the statu<strong>to</strong>ry guidance upon the need <strong>to</strong> involvea diverse range of groups, including those who can often be marginalised and ‘hard<strong>to</strong> reach’, private sec<strong>to</strong>r organisations and bodies such as parish councils. Theequal<strong>it</strong>ies duties apply <strong>to</strong> the duty <strong>to</strong> involve, giving extra emphasis <strong>to</strong> the engagemen<strong>to</strong>f marginalised commun<strong>it</strong>ies.Best value author<strong>it</strong>iesAs the accountable bodies, best value author<strong>it</strong>ies are tasked w<strong>it</strong>h developing thestructures, mechanisms and processes <strong>to</strong> better inform, consult and involve localpeople. But this should not happen in isolation. The author<strong>it</strong>y has a responsibil<strong>it</strong>y <strong>to</strong>co-operate w<strong>it</strong>h partners in their area for example, health organisations and the police,and also has a responsibil<strong>it</strong>y <strong>to</strong> <strong>work</strong> w<strong>it</strong>h these partners under the direction of thelocal strategic partnership (LSP). In essence this means author<strong>it</strong>ies must link in<strong>to</strong> andjoin up involvement activ<strong>it</strong>y w<strong>it</strong>h partners. On the issue of LAA targets, the author<strong>it</strong>yhas a duty <strong>to</strong> co-operate w<strong>it</strong>h local partners.The statu<strong>to</strong>ry guidance suggests that actively involving service users and the widercommun<strong>it</strong>y should be an integral part in best value author<strong>it</strong>ies’ commissioning role.Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 61


Appendix Two: Roles and responsibil<strong>it</strong>iesCouncillorsIt is key <strong>to</strong> the role of councillors that they should inform, consult and provideopportun<strong>it</strong>ies for greater involvement of local people. As the pol<strong>it</strong>ical decision makersw<strong>it</strong>hin local author<strong>it</strong>ies, councillors play a v<strong>it</strong>al role in ensuring their author<strong>it</strong>ies, andtheir partners, meet the duty <strong>to</strong> involve. They have a pivotal role in representing theviews of the commun<strong>it</strong>ies that elect them. In the 2008 Councillor Census, councillorsconsidered the most important things for councillors <strong>to</strong> do were <strong>to</strong> listen <strong>to</strong> the viewsof local people (94.1%) and <strong>to</strong> support the local commun<strong>it</strong>y (91.4%) (National<strong>Foundation</strong> for Educational Research, 2009). As an advocate that represents the views,concerns and wishes of local people, the elected member is uniquely placed <strong>to</strong> informlocal people (particularly about local services, the outcome of consultations and theauthor<strong>it</strong>y’s prior<strong>it</strong>ies). They should be leading consultation and involvement andensuring the results of both are received and considered by the author<strong>it</strong>y. In add<strong>it</strong>ion,elected members should be brokering relationships between commun<strong>it</strong>ies andagencies, and highlighting <strong>to</strong> local people opportun<strong>it</strong>ies for greater involvement.Local strategic partnershipThe LSP is the mechanism by which all providers of services <strong>to</strong> local commun<strong>it</strong>ies,including the council, police, health, business and the voluntary and commun<strong>it</strong>ysec<strong>to</strong>r come <strong>to</strong>gether <strong>to</strong> co-ordinate joined up services and deliver improved outcomesfor local people. Beyond this, the LSPs have a clear role <strong>to</strong> play in ensuring localpartners individually and collectively, meet the duty <strong>to</strong> involve. Specifically, the LSPmust ‘have oversight of and co-ordinate commun<strong>it</strong>y consultation and engagementactiv<strong>it</strong>ies of individual partners and where appropriate combine them.’ (statu<strong>to</strong>ry guidance,para. 2.4). This calls for LSPs <strong>to</strong> play an active part in linking up involvement activ<strong>it</strong>y.Third sec<strong>to</strong>r organisationsIn the government’s statu<strong>to</strong>ry guidance, the third sec<strong>to</strong>r is seen as having three rolesin terms of involvement:1 To be informed, consulted and involved, where an author<strong>it</strong>y sees appropriate, onissues they are affected by, or interested in.2 Acting as an advocate for local people – particularly marginalised/vulnerablegroups.3 Providing specialist skills and knowledge in reaching marginalised/vulnerable groups.62 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


ReferencesAud<strong>it</strong> Commission and Housing Corporation (2004) Housing: Improving services throughresident involvement [online]. Aud<strong>it</strong> Commission and Housing Corporation. Availablefrom www.aud<strong>it</strong>-commission.gov.uk [accessed 20/02/09].Barr, A. and Dailly, J. (2008) LEAP: A manual for learning, evaluation and planning incommun<strong>it</strong>y development, London, Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Barr, A. and Hashagen, S. (2000) ABCD Handbook: A frame<strong>work</strong> for evaluating commun<strong>it</strong>ydevelopment, London: Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>Birch, D. (2002) Public Participation in Local Government: A survey of local author<strong>it</strong>ies[online]. ODPM. Available from www.local.odpm.gov.uk [accessed 09/02/09].CDF (2007) Commun<strong>it</strong>y Leadership and Representation: Current challenges and practicalrecommendations, London: CDF [online]. Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>. Availablefrom www.cdf.org.uk [accessed 15/02/09].ChangesUK (2008) Echo – A <strong>to</strong>ol for public agencies [online]. ChangesUK. Availablefrom www.changesuk.net [accessed 02/02/09].CLG (2006a) Local Government Wh<strong>it</strong>e Paper: Strong and prosperous commun<strong>it</strong>ies [online].Commun<strong>it</strong>ies and Local Government. Available from www.commun<strong>it</strong>ies.gov.uk [accessed13/02/09].CLG (2006b) Research Report 28: Neighbourhood management – an overview of the 2003 and2006 Round 1 Pathfinder Household Surveys, London: Commun<strong>it</strong>ies and Local GovernmentCLG (2006c) The Commun<strong>it</strong>y <strong>Development</strong> Challenge [online]. CLG. Available fromwww.commun<strong>it</strong>ies.gov.uk [accessed 01/02/09].CLG (2007a) Planning Wh<strong>it</strong>e Paper: Planning for a sustainable future [online]. Commun<strong>it</strong>iesand Local Government. Available from www.commun<strong>it</strong>ies.gov.uk [accessed 19/03/09].CLG (2007b) Representing the Future – The report of the Councillors Commission [online].Commun<strong>it</strong>ies and Local Government. Available from www.commun<strong>it</strong>ies.gov.uk [accessed08/02/09].CLG (2007c) Third Sec<strong>to</strong>r Strategy [online]. Commun<strong>it</strong>ies and Local Government. Availablefrom www.commun<strong>it</strong>ies.gov.uk [accessed 09/02/09].Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 63


ReferencesCLG (2008a) Creating Strong, Safe and Prosperous Commun<strong>it</strong>ies: Statu<strong>to</strong>ry guidance [online].08/02/09. Available from www.commun<strong>it</strong>ies.gov.uk [accessed 01/01/09].CLG (2008b) Commun<strong>it</strong>ies in Control: Real people, real power [online]. Commun<strong>it</strong>ies andLocal Government. Available from www.commun<strong>it</strong>ies.gov.uk [accessed 01/02/09].CLG (2008c) Neighbourhood Management Pathfinders: Final evaluation report [online].Commun<strong>it</strong>ies and Local Government. Available from www.commun<strong>it</strong>ies.gov.uk [accessed15/02/09].CLG (2008d) Neighbourhood Management Beyond the Pathfinders: Ten full case study reports[online]. Commun<strong>it</strong>ies and Local Government. Available from www.sqw.co.uk [accessed13/02/09].CLG (2008e), Place Survey 2008–2009: Manual Annex A [online]. Commun<strong>it</strong>ies andLocal Government. Available from www.commun<strong>it</strong>ies.gov.uk [accessed 15/02/09].Commission on Integration and Cohesion (2007) Our Shared Future, Wetherby: Commissionon Integration and CohesionDH (2008a) Real <strong>Involve</strong>ment: Working w<strong>it</strong>h people <strong>to</strong> improve health services [online].Department of Health. Available from www.dh.gov.uk [accessed 18/01/09].DH (2008b) <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong> Patients Strengthened: Briefing on s. 242 of NHS Act 2006[online]. Department of Health. Available from www.dh.gov.uk [accessed 18/01/09].Dunn, A., Foot, J., Gaventa, J., Zipfel, T. (2008) Champions of Participation: Engagingc<strong>it</strong>izens in local governance, Sussex: C<strong>it</strong>izenship DRC and LogolinkEvery Voice Counts (2008) Resource Pack: Commun<strong>it</strong>y empowerment resource project,London: bassacGilchrist, A. (2007) Equal<strong>it</strong>ies and Commun<strong>it</strong>ies: Challenge, choice and change, London:Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>/CDXHome Office (2004) Building Commun<strong>it</strong>ies, Beating Crime: A better police service for the 21stcentury, Norwich: The Stationery OfficeHome Office (2008) Policing Green Paper: From the Neighbourhood <strong>to</strong> the National: Policingour commun<strong>it</strong>ies <strong>to</strong>gether [online]. Home Office. Available from http://police.homeoffice.gov.uk [accessed 25/02/09]IDeA (2008) Empowerment and Engagement Case Studies: South Somerset [online]. IDeA.Available from http://www.idea.gov.uk/idk/core/page.do?pageId=8341306 [accessed12/02/09]IDeA (2009) Frame<strong>work</strong> for an Ideal Empowering Author<strong>it</strong>y [online]. IDeA. Available fromwww.idea.gov.uk [accessed 20/02/09]IdEA and Local Government Association (2009) Local<strong>it</strong>y Self Evaluation, Guidance forPartnerships [online]. IDeA and LGA. Available from www.idea.gov.uk [accessed 29/02/09]IDeA, NAVCA and Urban Forum (2009) Developing your Comprehensive Commun<strong>it</strong>yEngagement Strategy: A practical guide for LSPs, London: Urban Forum64 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


References<strong>Involve</strong> (2005) The True Costs of Public Participation – Full Report, London: Commun<strong>it</strong>iesand Local GovernmentLeadership Centre for Local Government, Centre for Public Scrutiny, LeicestershireCounty Council and Davidson Nicklen Associates (2009) Leadership of Place: The role ofoverview and scrutiny [online]. LCLG, CfPS, LCC, DNA. Available from www.cfps.org.uk[accessed 28/02/09]Lowndes, V., Pratchett, L., S<strong>to</strong>ker, G. (2006) CLEAR: An aud<strong>it</strong>ing <strong>to</strong>ol for c<strong>it</strong>izen participationat the local level [online]. IPEG. Available from www.ipeg.org.uk [accessed 12/02/09].National Aud<strong>it</strong> Office (2004) Getting C<strong>it</strong>izens <strong>Involve</strong>d: Commun<strong>it</strong>y participation inneighbourhood renewal, London: National Aud<strong>it</strong> OfficeNational <strong>Foundation</strong> for Educational Research (2009) National Census of Local Author<strong>it</strong>yCouncillors 2008. Slough: National <strong>Foundation</strong> for Educational ResearchOECD (2001) C<strong>it</strong>izens as Partners: Information, consultation and public participation in policymaking.London: Organisation for Economic Co-operation and <strong>Development</strong>.Rydin, Y. and Penning<strong>to</strong>n, M. (2000) ‘Public Participation and Local EnvironmentalPlanning: The Collective Action Problem and the Potential of Social Cap<strong>it</strong>al’ in LocalEnvironment, vol. 5 no. 2: pp. 153–169Skidmore, P., Bound, K. and Lownsbrough, H. (2006) Commun<strong>it</strong>y Participation: Whobenef<strong>it</strong>s?, York: Joseph Rowntree <strong>Foundation</strong>Sm<strong>it</strong>h, G. (2005) Beyond the Ballot – 57 democratic innovations from around the world,London: Power InquiryWickstead, S.Q. (2005) Research Report 16: Improving delivery of mainstream services indeprived areas – the role of commun<strong>it</strong>y involvement, London: Office of the Deputy PrimeMinisterWorld Bank (2002), Instruments of the Social Cap<strong>it</strong>al Assessment Tool [online]. WorldBank. Available from web.worldbank.org [accessed 01/02/09].Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 65


NotesNOTES66 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


NotesNOTESCommun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> ● 67


NotesNOTES68 ● <strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong> Commun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong>


<strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> <strong>work</strong>By Michael P<strong>it</strong>chford, Tom Archer w<strong>it</strong>h Sally RamsdenThis practical guide provides essential advice on how <strong>to</strong> turn theduty <strong>to</strong> involve in<strong>to</strong> an opportun<strong>it</strong>y <strong>to</strong> boost local people’sinvolvement in designing and delivering better public services.<strong>Duty</strong> <strong>to</strong> <strong>Involve</strong>: <strong>Making</strong> <strong>it</strong> Work is packed full of indispensableguidance on structuring, co-ordinating and evaluating involvement.Whether you <strong>work</strong> in a local author<strong>it</strong>y, agency or partnership,are a councillor, manager or pract<strong>it</strong>ioner, this guide will helpyou make the most of the duty <strong>to</strong> involve. Eleven inspiringcase studies show how author<strong>it</strong>ies and agencies are alreadydoing just that.●●●Explores cr<strong>it</strong>ical success fac<strong>to</strong>rs, identifies challenges and suggestsactions for implementing the duty <strong>to</strong> involveProvides an overview of the duty’s statu<strong>to</strong>ry requirements andresponsibil<strong>it</strong>ies, and links the duty w<strong>it</strong>h other obligationsShows how commun<strong>it</strong>y development can help in making the most ofthis new opportun<strong>it</strong>y.About the authorsMichael P<strong>it</strong>chford has <strong>work</strong>ed w<strong>it</strong>hin the voluntary and commun<strong>it</strong>ysec<strong>to</strong>r for over 15 years, currently as Head of Engagement forCommun<strong>it</strong>y <strong>Development</strong> <strong>Foundation</strong> (CDF). Michael has specialisedin commun<strong>it</strong>y development w<strong>it</strong>h marginalised and disadvantagedcommun<strong>it</strong>ies, much of his <strong>work</strong> focusing on the development ofcommun<strong>it</strong>y-based in<strong>it</strong>iatives. Tom Archer is CDF’s Practice Officer.He has held a number of roles in local government and housingassociations, and has spent several years as an independent researcher<strong>to</strong> public sec<strong>to</strong>r organisations. Sally Ramsden is founder ofReachAbil<strong>it</strong>y, a social enterprise specialising in the practical<strong>it</strong>ies of how<strong>to</strong> engage and involve people, including through communications.

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