FEATURE / APPRENTICESHIPSMAKINGAPPRENTICESHIPSWORK AN EMPLOYER-LED APPROACHCASE STUDYWHATWHEREWHENWHOLEADING TOA model of close collaboration between an employer, a college and OCROne year Mercato data engineering apprenticeshipBirmingham Metropolitan College (BMET)August 2013 – August <strong>2014</strong>Nine apprentices started in August 2013, ranging in age from 16 up to 27Level 3 Diploma in OCR’s Cambridge Technicals in IT (Smarter Technology pathway)THE EMPLOYERMercatoSoftware technology company,BirminghamFrom its base in what was once theheartland of traditional industry inBirmingham, Mercato Solutions Ltd isnow leading the way in a 21st centuryrevolution, the handling of big data.The company is one of three closelyinter-linked SMEs, (Mercato Solutions Ltd,Probrand Ltd and Icomm Technologies Ltd),employing a total of 230+ people. It hasgrown rapidly in the last 14 years throughits ability to deliver innovative technologysolutions to data management problemsand to offer this data handling expertise tocustomers, including IBM, Capita, and theWelsh Government.The innovative company is continuallyexploring ways to find ‘work- ready’employees and embarked on its firstapprenticeship programme in <strong>summer</strong> 2013.Mercato’s Director of Marketing SteveBushell says: “Apprentices are the seeds ofthe future. As both a school governor andas a technology industry representative onthe Birmingham Skills Board, it is absolutelyclear that business and education have towork more closely together to overcomethe clear gap in the supply of the workreadypeople we need. I am in favour ofa model where employers are involvedin training their workforce throughapprenticeships, not relying on colleges oruniversities to educate people in isolation.“As the data handling technology sectorhas expanded, Mercato uncovered ashortage of the type of staff it needs. Afterdiscussions with Birmingham MetropolitanCollege’s (BMET’s) Clive Davies, Mercatomade the decision to commit to a one yearapprenticeship programme that upskilledpeople in ‘data implementation’, preciselythe skills it needed for the growing bigdata industry. Mercato’s radical technology,which has won the Queen’s Award forInnovation, sits on software known asKnowledgeKube. This implementationplatform is enabling the apprenticesto become ‘data implementers’ whoare developing and automating highlycomplex workflow and business processsolutions, without having to write a singleline of code.Steve explains: “We want qualifications andlearning to be as meaningful and relevantas possible. When we heard that theapprentices would take OCR’s CambridgeTechnicals in IT course, with someadditional new IBM ‘Smarter Technology’units, we knew that this would be a great fitand too good an opportunity to miss.”Mercato and BMET intentionally recruitedpeople for the new apprenticeshipprogramme that came from a variety ofdifferent backgrounds, that were ‘blankcanvases’, with little experience in IT.“Thanks to our close working relationshipwith BMET and OCR’s flexibility in creatinga bespoke curriculum,” Steve continues,“we’ve made sure that what the apprenticesstudy is aligned to our needs. And we’vefound that we can mould the apprenticesto be the ‘data implementers’ we needwithin a surprisingly short time.”“Here at Mercato, we really see thevalue in apprenticeships. I do think thatemployers need to shed some of theirmisconceptions. We pay the people onthe course above the minimum wage. Weare realistic of course – not everyone willcomplete the apprenticeship programmeas it is demanding. My rule of thumb is80/20 to complete. But some exceedour expectations. Take Jonathan Burns(read below) for example, he is alreadycommitted to joining us full time, as he hassuch an aptitude for the data handling workand is helping BMET to improve the coursethrough his data management skills.”10 OCR AGENDA Summer <strong>2014</strong>
FEATURE / APPRENTICESHIPSTHE APPRENTICEJonathan Burns“My future is in IT” declares 28-year-oldJonathan Burns. From working in thesecurity industry up to 18 months ago,Jonathan’s career has changed dramaticallysince his innate talent for IT was discovered.After taking a short course in basic IT atBMET, his potential was spotted by BMET’sClive Davies who encouraged him to applyfor the upcoming Mercato Apprenticeshipcourse. Along with eight others, someof whom were straight from school andothers from a variety of work backgrounds,including McDonalds, Jonathan started theapprenticeship in August 2013.For the one year Diploma programme, theapprentices’ week is split 50/50 betweenstudying at the College for the first half ofeach week and working at Mercato’s officesin the second half.Jonathan comments; “The balance isfantastic. Our college tutor Clive Davies isvery enthusiastic and we are learning somuch. We all work hard and we’re totallycommitted, even if that means we haveto be a bit more business-like and havea stronger work ethic than some otherstudents at the college.” The parts of theCambridge Technicals in IT Diploma coursethat Jonathan has enjoyed most have beenthe specialist IBM Smarter Technology unitswhich complement the data engineeringwork he has been doing at Mercato. He’salso really enjoyed the course units onbusiness skills.“I have been able to take what I learn incollege straight into my work at Mercato.In fact, I am now based full time at Mercatoas a data implementer and using thecompany’s data management software,(called KnowledgeKube), to improve theapprenticeship course. That’s the area of thebusiness that I’m hoping to make my futureat Mercato. The course has been great, it’sreally been about building and growing onthe job.”THE COLLEGEBirmingham MetropolitanCollegeBirmingham Metropolitan College (BMET)is one of the largest Colleges in the UK,with 14 campuses, providing further andhigher education courses across the WestMidlands. The College has strong links withemployers and provides apprenticeshipsspanning a range of sectors includinghairdressing, cookery and businessadministration.Clive Davies, the Assistant Director ofTechnical Innovation and Development atBMET, admits his college took a brave stepin creating the one year apprenticeshipprogramme for Mercato. It involvedworking with a different exam board (OCR),teaching new qualifications, working witha new industry partner and condensing atwo year course down to one year. He doesnot regret the decision however.“I am proud that we could innovate andwork in partnership to support a cuttingedge company that is at the heart ofthe growing IT hub around Birminghamleading the way in data engineering. Aspart of the trailblazer initiative, I was askedby e-skills UK to be part of a national teamlooking at different roles in the digitalindustries, particularly that of the dataengineer. An employer-led approach toapprenticeships is actually a great model,and one that operated successfully in thiscountry for many decades.”The choice of qualifications for theapprenticeship programme at BMET waskey. “OCR’s Cambridge Technicals in ITcourse is a fresh and exciting one to inspirelearners. I had worked closely with IBMbefore and I was really pleased that OCRwas able to provide a specialist option onsmarter ways of working with big data inthe form of new IBM Smarter Technologyunits which they added to the coreCambridge Technicals course. This makesthe design of the apprenticeship veryrelevant to Mercato’s needs.“I like the innovation that OCR isdemonstrating with the CambridgeTechnicals course with these specialistpathways and they are right to emphasisethe importance of work experience whichsome courses don’t require.“Our apprentices come to us for two and ahalf days a week and got through six unitsbefore Easter. The apprentices have beena highly motivated bunch – they’ve hadto be to cover the material required in thetime. But they have all proved themselvesup to the challenge and will be an asset toany company.”While this has been a pilot year for theMercato Apprenticeship at BMET, and thereare a few tweaks that Clive would makefor the second year, he is convinced thatthe apprenticeship is on the right track.“I believe we have now secured the rightapproach to preparing people for successin the workplace.”For further information visitwww.ocr.org.uk/apprenticeshipsOCR AGENDA Summer <strong>2014</strong>11